โ†

๐Ÿ“„ Earnings Call Transcript ๋ฒˆ์—ญ ๊ฒฐ๊ณผ

๐Ÿ“Š Presentation

Original Translation
The Estรฉe Lauder Companies Inc. (EL) Q2 2026 Earnings Call February 5, 2026 8:30 AM EST

Company Participants

Laraine Mancini - Senior Vice President Finance & Strategy & Head of Investor Relations
Stephane de la Faverie - CEO, President & Director
Akhil Shrivastava - Executive VP & CFO

Conference Call Participants

Bonnie Herzog - Goldman Sachs Group, Inc., Research Division
Filippo Falorni - Citigroup Inc., Research Division
Stephen Robert Powers - Deutsche Bank AG, Research Division
Lauren Lieberman - Barclays Bank PLC, Research Division
Rupesh Parikh - Oppenheimer & Co.
์—์Šคํ‹ฐ ๋กœ๋” ์ปดํผ๋‹ˆ์ฆˆ (EL) 2026๋…„ 2๋ถ„๊ธฐ ์‹ค์  ๋ฐœํ‘œ ์ปจํผ๋Ÿฐ์Šค ์ฝœ 2026๋…„ 2์›” 5์ผ ์˜ค์ „ 8์‹œ 30๋ถ„ (๋ฏธ๊ตญ ๋™๋ถ€ ํ‘œ์ค€์‹œ)

ํšŒ์‚ฌ ์ฐธ์„์ž

Laraine Mancini - ์žฌ๋ฌด ๋ฐ ์ „๋žต ๋‹ด๋‹น ์ˆ˜์„ ๋ถ€์‚ฌ์žฅ ๊ฒธ ํˆฌ์ž์ž ๊ด€๊ณ„ ์ฑ…์ž„์ž
Stephane de la Faverie - CEO, ์‚ฌ์žฅ ๊ฒธ ์ด์‚ฌ
Akhil Shrivastava - ์ „๋ฌด์ด์‚ฌ ๊ฒธ CFO

์ปจํผ๋Ÿฐ์Šค ์ฝœ ์ฐธ์„ ์• ๋„๋ฆฌ์ŠคํŠธ

Bonnie Herzog - ๊ณจ๋“œ๋งŒ์‚ญ์Šค ๊ทธ๋ฃน, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
Filippo Falorni - ์”จํ‹ฐ๊ทธ๋ฃน, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
Stephen Robert Powers - ๋„์ด์น˜๋ฑ…ํฌ AG, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
Lauren Lieberman - ๋ฐ”ํด๋ ˆ์ด์ฆˆ ์€ํ–‰ PLC, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
Rupesh Parikh - ์˜คํŽœํ•˜์ด๋จธ ์•ค ์ปดํผ๋‹ˆ
Inc., Research Division
Dara Mohsenian - Morgan Stanley, Research Division
Christopher Carey - Wells Fargo Securities, LLC, Research Division
Peter Grom - UBS Investment Bank, Research Division

Presentation

Operator

Good day, everyone, and welcome to the Estee Lauder Companies Fiscal 2026 Second Quarter Conference Call. Today's webcast is being recorded. For opening remarks and introductions, I would like to turn the call over to the Senior Vice President of Investor Relations, Ms. Rainey Mancini. Laraine Mancini
Senior Vice President Finance & Strategy & Head of Investor Relations

Hello.
์ฃผ์‹ํšŒ์‚ฌ, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
๋‹ค๋ผ ๋ชจ์„ผ๋‹ˆ์•ˆ - ๋ชจ๊ฑด ์Šคํƒ ๋ฆฌ, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
ํฌ๋ฆฌ์Šคํ† ํผ ์บ๋ฆฌ - ์›ฐ์ŠคํŒŒ๊ณ  ์ฆ๊ถŒ, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
ํ”ผํ„ฐ ๊ทธ๋กฌ - UBS ์ธ๋ฒ ์ŠคํŠธ๋จผํŠธ ๋ฑ…ํฌ, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ

๋ฐœํ‘œ

์šด์˜์ž

์•ˆ๋…•ํ•˜์‹ญ๋‹ˆ๊นŒ, ์—ฌ๋Ÿฌ๋ถ„. ์—์Šคํ‹ฐ ๋กœ๋” ์ปดํผ๋‹ˆ์ฆˆ 2026 ํšŒ๊ณ„์—ฐ๋„ 2๋ถ„๊ธฐ ์‹ค์ ๋ฐœํ‘œ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์— ์˜ค์‹  ๊ฒƒ์„ ํ™˜์˜ํ•ฉ๋‹ˆ๋‹ค. ์˜ค๋Š˜ ์›น์บ์ŠคํŠธ๋Š” ๋…นํ™”๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ฐœํšŒ์‚ฌ ๋ฐ ์†Œ๊ฐœ๋ฅผ ์œ„ํ•ด ํˆฌ์ž์ž ๊ด€๊ณ„ ๋‹ด๋‹น ์ˆ˜์„ ๋ถ€์‚ฌ์žฅ์ด์‹  ๋ ˆ์ด๋‹ˆ ๋งŒ์น˜๋‹ˆ ๋‹˜๊ป˜ ๋งˆ์ดํฌ๋ฅผ ๋„˜๊ธฐ๊ฒ ์Šต๋‹ˆ๋‹ค.

๋ ˆ๋ ˆ์ธ ๋งŒ์น˜๋‹ˆ
์žฌ๋ฌด ๋ฐ ์ „๋žต ๋‹ด๋‹น ์ˆ˜์„ ๋ถ€์‚ฌ์žฅ ๊ฒธ ํˆฌ์ž์ž ๊ด€๊ณ„ ์ฑ…์ž„์ž

์•ˆ๋…•ํ•˜์„ธ์š”.
On today's webcast are Stephane de la Faverie, President and Chief Executive Officer; and Akhil Shrivastava, Executive Vice President and Chief Financial Officer. Since many of our remarks today contain forward-looking statements, let me refer you to our press release and our reports filed with the SEC, where you'll find factors that could cause actual results to differ materially from those forward-looking statements. To facilitate the discussion of our underlying business, the commentary on our financial results and expectations is before restructuring and other charges and adjustments disclosed in our press release.์˜ค๋Š˜ ์›น์บ์ŠคํŠธ์—๋Š” ์Šคํ…ŒํŒ ๋“œ ๋ผ ํŒŒ๋ฒ ๋ฆฌ(Stephane de la Faverie) ์‚ฌ์žฅ ๊ฒธ ์ตœ๊ณ ๊ฒฝ์˜์ž์™€ ์•„ํ‚ฌ ์Šˆ๋ฆฌ๋ฐ”์Šคํƒ€๋ฐ”(Akhil Shrivastava) ์ „๋ฌด์ด์‚ฌ ๊ฒธ ์ตœ๊ณ ์žฌ๋ฌด์ฑ…์ž„์ž๊ฐ€ ์ฐธ์„ํ–ˆ์Šต๋‹ˆ๋‹ค. ์˜ค๋Š˜ ๋ฐœ์–ธ ์ค‘ ์ƒ๋‹น ๋ถ€๋ถ„์ด ๋ฏธ๋ž˜์˜ˆ์ธก์ง„์ˆ ์„ ํฌํ•จํ•˜๊ณ  ์žˆ์œผ๋ฏ€๋กœ, ๋‹น์‚ฌ์˜ ๋ณด๋„์ž๋ฃŒ ๋ฐ SEC ์ œ์ถœ ๋ณด๊ณ ์„œ๋ฅผ ์ฐธ์กฐํ•ด ์ฃผ์‹œ๊ธฐ ๋ฐ”๋ž๋‹ˆ๋‹ค. ํ•ด๋‹น ์ž๋ฃŒ์—์„œ ์‹ค์ œ ๊ฒฐ๊ณผ๊ฐ€ ๋ฏธ๋ž˜์˜ˆ์ธก์ง„์ˆ ๊ณผ ์ค‘๋Œ€ํ•˜๊ฒŒ ๋‹ฌ๋ผ์งˆ ์ˆ˜ ์žˆ๋Š” ์š”์ธ๋“ค์„ ํ™•์ธํ•˜์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๋‹น์‚ฌ์˜ ๊ธฐ์ดˆ ์‚ฌ์—…์— ๋Œ€ํ•œ ๋…ผ์˜๋ฅผ ์›ํ™œํžˆ ํ•˜๊ธฐ ์œ„ํ•ด, ์žฌ๋ฌด ์‹ค์  ๋ฐ ์ „๋ง์— ๋Œ€ํ•œ ๋…ผํ‰์€ ๋ณด๋„์ž๋ฃŒ์— ๊ณต์‹œ๋œ ๊ตฌ์กฐ์กฐ์ • ๋ฐ ๊ธฐํƒ€ ๋น„์šฉ๊ณผ ์กฐ์ • ํ•ญ๋ชฉ์„ ์ œ์™ธํ•œ ๊ฒƒ์ž„์„ ์•Œ๋ ค๋“œ๋ฆฝ๋‹ˆ๋‹ค.
Unless otherwise stated, all organic net sales growth also excludes the noncomparable impacts of acquisitions, divestitures, brand closures and the impact of foreign currency translation. You can find reconciliations between GAAP and non-GAAP measures in our press release and on the Investors section of our website. Retail sales performance discussed is based on information available as of January 29, 2026. As a reminder, references to online sales include sales we make directly to our consumers through our brand.com sites and through third-party platforms. It also includes estimated sales of our products through our retailers' websites.๋‹ฌ๋ฆฌ ๋ช…์‹œ๋˜์ง€ ์•Š๋Š” ํ•œ, ๋ชจ๋“  ์œ ๊ธฐ์  ์ˆœ๋งค์ถœ ์„ฑ์žฅ๋ฅ ์€ ์ธ์ˆ˜, ๋งค๊ฐ, ๋ธŒ๋žœ๋“œ ํ์‡„ ๋ฐ ์™ธํ™˜ ํ™˜์‚ฐ์˜ ์˜ํ–ฅ๊ณผ ๊ฐ™์€ ๋น„๊ต ๋ถˆ๊ฐ€๋Šฅํ•œ ์˜ํ–ฅ์„ ์ œ์™ธํ•œ ์ˆ˜์น˜์ž…๋‹ˆ๋‹ค. GAAP ๊ธฐ์ค€๊ณผ ๋น„-GAAP ๊ธฐ์ค€ ๊ฐ„์˜ ์กฐ์ • ๋‚ด์—ญ์€ ๋‹น์‚ฌ์˜ ๋ณด๋„์ž๋ฃŒ ๋ฐ ์›น์‚ฌ์ดํŠธ์˜ ํˆฌ์ž์ž ์„น์…˜์—์„œ ํ™•์ธํ•˜์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๋…ผ์˜๋˜๋Š” ์†Œ๋งค ๋งค์ถœ ์‹ค์ ์€ 2026๋…„ 1์›” 29์ผ ๊ธฐ์ค€์œผ๋กœ ์ž…์ˆ˜ ๊ฐ€๋Šฅํ•œ ์ •๋ณด๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ํ•ฉ๋‹ˆ๋‹ค. ์ฐธ๊ณ ๋กœ, ์˜จ๋ผ์ธ ๋งค์ถœ์— ๋Œ€ํ•œ ์–ธ๊ธ‰์€ ๋‹น์‚ฌ ๋ธŒ๋žœ๋“œ๋‹ท์ปด ์‚ฌ์ดํŠธ์™€ ์ œ3์ž ํ”Œ๋žซํผ์„ ํ†ตํ•ด ์†Œ๋น„์ž์—๊ฒŒ ์ง์ ‘ ํŒ๋งคํ•˜๋Š” ๋งค์ถœ์„ ํฌํ•จํ•ฉ๋‹ˆ๋‹ค. ๋˜ํ•œ ์†Œ๋งค์—…์ฒด ์›น์‚ฌ์ดํŠธ๋ฅผ ํ†ตํ•œ ๋‹น์‚ฌ ์ œํ’ˆ์˜ ์ถ”์ • ๋งค์ถœ๋„ ํฌํ•จ๋ฉ๋‹ˆ๋‹ค.
Throughout our discussion, the profit recovery and growth plan will be referred to as our PRGP. During the Q&A session, we ask that you please limit yourself to one question so we can all the time scheduled for this webcast. And now I'll turn the webcast over to Stephane. Stephane de la Faverie
CEO, President & Director

Thank you, Rainy, and hello to everyone today. We reported strong second quarter results, marked the 1-year anniversary of Beauty Reimagined and raised our fiscal '26 outlook. Our second quarter performance further exemplify the momentum we have created across our 5 action plan priorities.
๋…ผ์˜ ์ „๋ฐ˜์— ๊ฑธ์ณ ์ˆ˜์ต ํšŒ๋ณต ๋ฐ ์„ฑ์žฅ ๊ณ„ํš์€ PRGP๋กœ ์ง€์นญํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค. Q&A ์„ธ์…˜์—์„œ๋Š” ์ด๋ฒˆ ์›น์บ์ŠคํŠธ์— ๋ฐฐ์ •๋œ ์‹œ๊ฐ„์„ ๋ชจ๋‘ ํ™œ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ์งˆ๋ฌธ์„ ํ•œ ๊ฐœ๋กœ ์ œํ•œํ•ด ์ฃผ์‹œ๊ธฐ ๋ฐ”๋ž๋‹ˆ๋‹ค. ๊ทธ๋Ÿผ ์ด์ œ ์›น์บ์ŠคํŠธ๋ฅผ ์Šคํ…ŒํŒ์—๊ฒŒ ๋„˜๊ธฐ๊ฒ ์Šต๋‹ˆ๋‹ค.

์Šคํ…ŒํŒ ๋“œ ๋ผ ํŒŒ๋ฒ ๋ฆฌ
CEO, ์‚ฌ์žฅ ๊ฒธ ์ด์‚ฌ

๋ ˆ์ด๋‹ˆ, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์˜ค๋Š˜ ์ฐธ์„ํ•ด ์ฃผ์‹  ๋ชจ๋“  ๋ถ„๋“ค๊ป˜ ์ธ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ๊ฐ•๋ ฅํ•œ 2๋ถ„๊ธฐ ์‹ค์ ์„ ๋ฐœํ‘œํ–ˆ์œผ๋ฉฐ, Beauty Reimagined 1์ฃผ๋…„์„ ๊ธฐ๋…ํ–ˆ๊ณ , 2026 ํšŒ๊ณ„์—ฐ๋„ ์ „๋ง์„ ์ƒํ–ฅ ์กฐ์ •ํ–ˆ์Šต๋‹ˆ๋‹ค. 2๋ถ„๊ธฐ ์‹ค์ ์€ 5๋Œ€ ์‹คํ–‰ ๊ณ„ํš ์šฐ์„ ์ˆœ์œ„ ์ „๋ฐ˜์— ๊ฑธ์ณ ์šฐ๋ฆฌ๊ฐ€ ์ฐฝ์ถœํ•œ ๋ชจ๋ฉ˜ํ…€์„ ๋”์šฑ ์ž˜ ๋ณด์—ฌ์ฃผ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Having delivered 4% organic sales growth, our growth and operating margin expanded and EPS grew 43%, showcasing once again our ability to manage expenses. For the first year, we made promises, we kept promises as we expanded our consumer coverage across online and brick-and-mortar in every region, overhaul our innovation engine with new leadership, faster-to-market launches and a renewed consumer-first mindset, increased consumer-facing investment every quarter to accelerate recruitment, enabled by significant savings from the PRGP and created one ELC, one new operating model, aligning brands, regions and function as one team with one culture and one operating ecosystem.4%์˜ ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์„ ๋‹ฌ์„ฑํ•˜๋ฉด์„œ ์˜์—…์ด์ต๋ฅ ์ด ํ™•๋Œ€๋˜๊ณ  ์ฃผ๋‹น์ˆœ์ด์ต์ด 43% ์ฆ๊ฐ€ํ–ˆ์œผ๋ฉฐ, ์ด๋Š” ๋‹ค์‹œ ํ•œ๋ฒˆ ์šฐ๋ฆฌ์˜ ๋น„์šฉ ๊ด€๋ฆฌ ์—ญ๋Ÿ‰์„ ์ž…์ฆํ–ˆ์Šต๋‹ˆ๋‹ค. ์ฒซ ํ•ด ๋™์•ˆ ์šฐ๋ฆฌ๋Š” ์•ฝ์†์„ ํ–ˆ๊ณ , ๊ทธ ์•ฝ์†์„ ์ง€์ผฐ์Šต๋‹ˆ๋‹ค. ๋ชจ๋“  ์ง€์—ญ์—์„œ ์˜จ๋ผ์ธ๊ณผ ์˜คํ”„๋ผ์ธ ๋งค์žฅ ์ „๋ฐ˜์— ๊ฑธ์ณ ์†Œ๋น„์ž ์ปค๋ฒ„๋ฆฌ์ง€๋ฅผ ํ™•๋Œ€ํ–ˆ๊ณ , ์ƒˆ๋กœ์šด ๋ฆฌ๋”์‹ญ๊ณผ ๋” ๋น ๋ฅธ ์‹œ์žฅ ์ถœ์‹œ, ๊ทธ๋ฆฌ๊ณ  ์ƒˆ๋กญ๊ฒŒ ์ •๋ฆฝ๋œ ์†Œ๋น„์ž ์šฐ์„  ์‚ฌ๊ณ ๋ฐฉ์‹์œผ๋กœ ํ˜์‹  ์—”์ง„์„ ์ „๋ฉด ๊ฐœํŽธํ–ˆ์œผ๋ฉฐ, PRGP(์ˆ˜์ต์„ฑ ํšŒ๋ณต ๋ฐ ์„ฑ์žฅ ํ”„๋กœ๊ทธ๋žจ)๋ฅผ ํ†ตํ•œ ์ƒ๋‹นํ•œ ๋น„์šฉ ์ ˆ๊ฐ์œผ๋กœ ๋งค ๋ถ„๊ธฐ ์†Œ๋น„์ž ๋Œ€๋ฉด ํˆฌ์ž๋ฅผ ๋Š˜๋ ค ์‹ ๊ทœ ๊ณ ๊ฐ ์œ ์น˜๋ฅผ ๊ฐ€์†ํ™”ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ ํ•˜๋‚˜์˜ ELC, ํ•˜๋‚˜์˜ ์ƒˆ๋กœ์šด ์šด์˜ ๋ชจ๋ธ์„ ๊ตฌ์ถ•ํ•˜์—ฌ ๋ธŒ๋žœ๋“œ, ์ง€์—ญ, ๊ธฐ๋Šฅ์„ ํ•˜๋‚˜์˜ ํŒ€, ํ•˜๋‚˜์˜ ๋ฌธํ™”, ํ•˜๋‚˜์˜ ์šด์˜ ์ƒํƒœ๊ณ„๋กœ ํ†ตํ•ฉํ–ˆ์Šต๋‹ˆ๋‹ค.
When we introduced Beauty Reimagined, our ambition was bold, execute the biggest operational, leadership and cultural transformation in our history to become the best consumer-centric prestige beauty company. Thanks to the passion, creativity and resilience of our team around the world, we have come far in 1 year. Yes, there is more work to do, but much has been accomplished. In the first half of fiscal '26, our global retail sales trend improved from the first to the second quarter from down 4% to flat as the decline in travel retail moderated. Even more encouraging, our retail sales grew 4% in the first half, excluding travel retail.์šฐ๋ฆฌ๊ฐ€ Beauty Reimagined๋ฅผ ๋„์ž…ํ–ˆ์„ ๋•Œ, ์šฐ๋ฆฌ์˜ ๋ชฉํ‘œ๋Š” ๋Œ€๋‹ดํ–ˆ์Šต๋‹ˆ๋‹ค. ์ตœ๊ณ ์˜ ์†Œ๋น„์ž ์ค‘์‹ฌ ํ”„๋ ˆ์Šคํ‹ฐ์ง€ ๋ทฐํ‹ฐ ๊ธฐ์—…์ด ๋˜๊ธฐ ์œ„ํ•ด ์šฐ๋ฆฌ ์—ญ์‚ฌ์ƒ ๊ฐ€์žฅ ํฐ ์šด์˜, ๋ฆฌ๋”์‹ญ, ๋ฌธํ™”์  ๋ณ€ํ˜์„ ์‹คํ–‰ํ•˜๋Š” ๊ฒƒ์ด์—ˆ์Šต๋‹ˆ๋‹ค. ์ „ ์„ธ๊ณ„ ์šฐ๋ฆฌ ํŒ€์˜ ์—ด์ •, ์ฐฝ์˜์„ฑ, ํšŒ๋ณต๋ ฅ ๋•๋ถ„์— 1๋…„ ๋งŒ์— ๋งŽ์€ ์ง„์ „์„ ์ด๋ฃจ์—ˆ์Šต๋‹ˆ๋‹ค. ๋ฌผ๋ก  ๋” ํ•ด์•ผ ํ•  ์ผ์ด ์žˆ์ง€๋งŒ, ๋งŽ์€ ๊ฒƒ์„ ์„ฑ์ทจํ–ˆ์Šต๋‹ˆ๋‹ค. 26ํšŒ๊ณ„์—ฐ๋„ ์ƒ๋ฐ˜๊ธฐ์— ์šฐ๋ฆฌ์˜ ๊ธ€๋กœ๋ฒŒ ์†Œ๋งค ๋งค์ถœ ์ถ”์„ธ๋Š” 1๋ถ„๊ธฐ์—์„œ 2๋ถ„๊ธฐ๋กœ ๊ฐ€๋ฉด์„œ ๋งˆ์ด๋„ˆ์Šค 4%์—์„œ ์ œ๋กœ ์„ฑ์žฅ์œผ๋กœ ๊ฐœ์„ ๋˜์—ˆ์œผ๋ฉฐ, ์ด๋Š” ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์˜ ๊ฐ์†Œ์„ธ๊ฐ€ ์™„ํ™”๋˜๋ฉด์„œ ๋‚˜ํƒ€๋‚œ ๊ฒฐ๊ณผ์ž…๋‹ˆ๋‹ค. ๋”์šฑ ๊ณ ๋ฌด์ ์ธ ๊ฒƒ์€ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์„ ์ œ์™ธํ•œ ์ƒ๋ฐ˜๊ธฐ ์†Œ๋งค ๋งค์ถœ์ด 4% ์„ฑ์žฅํ–ˆ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค.
In Mainland China, we outperformed prestige beauty in the quarter, again with double-digit growth. We gained share for the quarter and calendar year '25, led by La Mer and TOM FORD, showcasing the strong desirability of our brands compared to international and local peers. In Hainan, our retail sales grew high single digit in the quarter, led by Estee Lauder and La Mer. In Japan, we outperformed prestige beauty in the quarter, driven by MAC and Le Labo. For calendar '25, we gained share in France to strengthen our #1 category rank. In the U.S., for the quarter and calendar '25, we gained volume share in total prestige beauty.์ค‘๊ตญ ๋ณธํ† ์—์„œ๋Š” ์ด๋ฒˆ ๋ถ„๊ธฐ์—๋„ ํ”„๋ ˆ์Šคํ‹ฐ์ง€ ๋ทฐํ‹ฐ ์‹œ์žฅ์„ ์ƒํšŒํ•˜๋Š” ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๋‹ฌ์„ฑํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ผ ๋ฉ”๋ฅด(La Mer)์™€ ํ†ฐ ํฌ๋“œ(TOM FORD)๊ฐ€ ์ฃผ๋„ํ•˜์—ฌ ๋ถ„๊ธฐ ๋ฐ 2025 ํšŒ๊ณ„์—ฐ๋„ ๋ชจ๋‘ ์‹œ์žฅ์ ์œ ์œจ์„ ํ™•๋Œ€ํ–ˆ์œผ๋ฉฐ, ์ด๋Š” ๊ธ€๋กœ๋ฒŒ ๋ฐ ํ˜„์ง€ ๊ฒฝ์Ÿ์‚ฌ ๋Œ€๋น„ ๋‹น์‚ฌ ๋ธŒ๋žœ๋“œ์˜ ๊ฐ•๋ ฅํ•œ ์„ ํ˜ธ๋„๋ฅผ ์ž…์ฆํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ํ•˜์ด๋‚œ์—์„œ๋Š” ์—์Šคํ‹ฐ ๋กœ๋”(Estee Lauder)์™€ ๋ผ ๋ฉ”๋ฅด๊ฐ€ ์ฃผ๋„ํ•˜์—ฌ ๋ถ„๊ธฐ ์†Œ๋งค ๋งค์ถœ์ด ๋†’์€ ํ•œ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. ์ผ๋ณธ์—์„œ๋Š” ๋งฅ(MAC)๊ณผ ๋ฅด ๋ผ๋ณด(Le Labo)์— ํž˜์ž…์–ด ๋ถ„๊ธฐ ํ”„๋ ˆ์Šคํ‹ฐ์ง€ ๋ทฐํ‹ฐ ์‹œ์žฅ์„ ์ƒํšŒํ•˜๋Š” ์‹ค์ ์„ ๊ฑฐ๋’€์Šต๋‹ˆ๋‹ค. 2025 ํšŒ๊ณ„์—ฐ๋„ ํ”„๋ž‘์Šค์—์„œ๋Š” ์‹œ์žฅ์ ์œ ์œจ์„ ํ™•๋Œ€ํ•˜์—ฌ ์นดํ…Œ๊ณ ๋ฆฌ 1์œ„ ์ˆœ์œ„๋ฅผ ๊ณต๊ณ ํžˆ ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ฏธ๊ตญ์—์„œ๋Š” ๋ถ„๊ธฐ ๋ฐ 2025 ํšŒ๊ณ„์—ฐ๋„ ๋ชจ๋‘ ์ „์ฒด ํ”„๋ ˆ์Šคํ‹ฐ์ง€ ๋ทฐํ‹ฐ ์‹œ์žฅ์—์„œ ๋ฌผ๋Ÿ‰ ๊ธฐ์ค€ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ–ˆ์Šต๋‹ˆ๋‹ค.
We also grew value share for the quarter and calendar '25 in skin care led by the ordinary and hair care. In addition, Estee Lauder gained share in makeup for calendar '25. These retail results and share trend reflects the exceptional execution of Beauty Reimagined over the last year. For our first action plan priority, we moved rapidly to expand our portfolio presence in consumer preferred high-growth channels, market, media and price tiers. We expanded our presence on Amazon Premium beauty stores now with 12 brands across 10 markets. We also announced our brand reach on TikTok Shop in the U.S. and Southeast Asia and launched our first brand in the U.K. and Germany.๋˜ํ•œ ๋‹น์‚ฌ๋Š” ๋” ์˜ค๋””๋„ˆ๋ฆฌ(The Ordinary)์™€ ํ—ค์–ด์ผ€์–ด ๋ถ€๋ฌธ์ด ์ฃผ๋„ํ•˜๋Š” ์Šคํ‚จ์ผ€์–ด ๋ถ€๋ฌธ์—์„œ ํ•ด๋‹น ๋ถ„๊ธฐ ๋ฐ 2025๋…„ ์—ฐ๊ฐ„ ๊ธฐ์ค€ ๊ฐ€์น˜ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด์— ๋”ํ•ด ์—์Šคํ‹ฐ ๋กœ๋”๋Š” 2025๋…„ ์—ฐ๊ฐ„ ๊ธฐ์ค€ ๋ฉ”์ดํฌ์—… ๋ถ€๋ฌธ์—์„œ๋„ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์†Œ๋งค ์‹ค์ ๊ณผ ์ ์œ ์œจ ์ถ”์„ธ๋Š” ์ง€๋‚œ 1๋…„๊ฐ„ ๋ทฐํ‹ฐ ๋ฆฌ์ด๋งค์ง„๋“œ(Beauty Reimagined)์˜ ํƒ์›”ํ•œ ์‹คํ–‰๋ ฅ์„ ๋ฐ˜์˜ํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ฒซ ๋ฒˆ์งธ ์‹คํ–‰ ๊ณ„ํš ์šฐ์„ ์ˆœ์œ„๋กœ์„œ, ๋‹น์‚ฌ๋Š” ์†Œ๋น„์ž๋“ค์ด ์„ ํ˜ธํ•˜๋Š” ๊ณ ์„ฑ์žฅ ์ฑ„๋„, ์‹œ์žฅ, ๋ฏธ๋””์–ด ๋ฐ ๊ฐ€๊ฒฉ๋Œ€์—์„œ ํฌํŠธํด๋ฆฌ์˜ค ์ž…์ง€๋ฅผ ์‹ ์†ํ•˜๊ฒŒ ํ™•๋Œ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์•„๋งˆ์กด ํ”„๋ฆฌ๋ฏธ์—„ ๋ทฐํ‹ฐ ์Šคํ† ์–ด์—์„œ ํ˜„์žฌ 10๊ฐœ ์‹œ์žฅ์— ๊ฑธ์ณ 12๊ฐœ ๋ธŒ๋žœ๋“œ๋กœ ์ž…์ง€๋ฅผ ํ™•๋Œ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ ๋ฏธ๊ตญ๊ณผ ๋™๋‚จ์•„์‹œ์•„์˜ ํ‹ฑํ†ก์ƒต(TikTok Shop)์—์„œ ๋ธŒ๋žœ๋“œ ์ง„์ถœ์„ ๋ฐœํ‘œํ–ˆ์œผ๋ฉฐ, ์˜๊ตญ๊ณผ ๋…์ผ์—์„œ ์ฒซ ๋ธŒ๋žœ๋“œ๋ฅผ ์ถœ์‹œํ–ˆ์Šต๋‹ˆ๋‹ค.
This work, coupled with strong performance on Tmall, Douyin, JD, Notino and Trendyol drove high single-digit online organic sales growth in the first half, leading us to believe we outperformed prestige beauty in the channel. For fiscal '26, online is on track to exceed the 31% of reported sales reached in fiscal '25 as we increasingly tap into the full potential of this high-growth channel.์ด๋Ÿฌํ•œ ๋…ธ๋ ฅ์€ Tmall, Douyin, JD, Notino, Trendyol์—์„œ์˜ ๊ฐ•๋ ฅํ•œ ์„ฑ๊ณผ์™€ ๊ฒฐํ•ฉ๋˜์–ด ์ƒ๋ฐ˜๊ธฐ์— ๋†’์€ ํ•œ ์ž๋ฆฟ์ˆ˜ ์˜จ๋ผ์ธ ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์„ ๊ฒฌ์ธํ–ˆ์œผ๋ฉฐ, ์ด๋ฅผ ํ†ตํ•ด ์šฐ๋ฆฌ๋Š” ํ•ด๋‹น ์ฑ„๋„์—์„œ ํ”„๋ ˆ์Šคํ‹ฐ์ง€ ๋ทฐํ‹ฐ ์‹œ์žฅ์„ ๋Šฅ๊ฐ€ํ•˜๋Š” ์„ฑ๊ณผ๋ฅผ ๊ฑฐ๋‘์—ˆ๋‹ค๊ณ  ํŒ๋‹จํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. 2026 ํšŒ๊ณ„์—ฐ๋„์˜ ๊ฒฝ์šฐ, ์ด ๊ณ ์„ฑ์žฅ ์ฑ„๋„์˜ ์ž ์žฌ๋ ฅ์„ ์ ์  ๋” ํ™œ์šฉํ•จ์— ๋”ฐ๋ผ ์˜จ๋ผ์ธ ๋งค์ถœ์€ 2025 ํšŒ๊ณ„์—ฐ๋„์— ๋‹ฌ์„ฑํ•œ ๋ณด๊ณ  ๋งค์ถœ์˜ 31%๋ฅผ ์ดˆ๊ณผํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค.
We increased our presence in travel retail across the West, including with Duty Free America as well as new and upgraded doors for our luxury fragrances in European and Middle Eastern airports, contributing to double-digit retail sales growth for fragrances across several major retailers in the first half of fiscal '26. This strategic expansion is providing a double win, driving growth and diversifying our travel retail business. As we expanded our pharmacy reach in Europe and entered the channel in Latin America, while strengthening our ties in specialty multi with MAC up-and-coming launch in the U.S. Sephora.์ €ํฌ๋Š” Duty Free America๋ฅผ ํฌํ•จํ•œ ์„œ๋ถ€ ์ง€์—ญ ์ „๋ฐ˜์— ๊ฑธ์ณ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ ์ž…์ง€๋ฅผ ํ™•๋Œ€ํ–ˆ์œผ๋ฉฐ, ์œ ๋Ÿฝ๊ณผ ์ค‘๋™ ๊ณตํ•ญ์˜ ๋Ÿญ์…”๋ฆฌ ํ–ฅ์ˆ˜ ๋งค์žฅ์„ ์‹ ๊ทœ ์˜คํ”ˆํ•˜๊ณ  ์—…๊ทธ๋ ˆ์ด๋“œํ•˜์—ฌ 26ํšŒ๊ณ„์—ฐ๋„ ์ƒ๋ฐ˜๊ธฐ ์—ฌ๋Ÿฌ ์ฃผ์š” ๋ฆฌํ…Œ์ผ๋Ÿฌ์—์„œ ํ–ฅ์ˆ˜ ๋ถ€๋ฌธ ๋‘ ์ž๋ฆฟ์ˆ˜ ์†Œ๋งค ๋งค์ถœ ์„ฑ์žฅ์— ๊ธฐ์—ฌํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์ „๋žต์  ํ™•์žฅ์€ ์„ฑ์žฅ์„ ๊ฒฌ์ธํ•˜๊ณ  ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ ์‚ฌ์—…์„ ๋‹ค๊ฐํ™”ํ•˜๋Š” ์ด์ค‘ ํšจ๊ณผ๋ฅผ ์ œ๊ณตํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์œ ๋Ÿฝ์—์„œ ์•ฝ๊ตญ ์ฑ„๋„ ์ง„์ถœ์„ ํ™•๋Œ€ํ•˜๊ณ  ๋ผํ‹ด์•„๋ฉ”๋ฆฌ์นด์—์„œ ํ•ด๋‹น ์ฑ„๋„์— ์ง„์ž…ํ–ˆ์œผ๋ฉฐ, ๋ฏธ๊ตญ ์„ธํฌ๋ผ์—์„œ MAC์˜ ์‹ ๊ทœ ๋ก ์นญ์„ ํ†ตํ•ด ์ŠคํŽ˜์…œํ‹ฐ ๋ฉ€ํ‹ฐ ์ฑ„๋„๊ณผ์˜ ์œ ๋Œ€๋ฅผ ๊ฐ•ํ™”ํ–ˆ์Šต๋‹ˆ๋‹ค.
For our second action plan priority, create transformative innovation, we focused on 3 areas of breakthrough, on-trend and commercial. In China, innovation resonated especially strongly. Estee Lauder's 3 breakthrough launches in the longevity skin care science space contributed to its double-digit organic sales growth in skin care in the market. Our China innovation lab created Re-Nutriv oil in 15 months, quick for skin care and demonstrating how we are accelerating our speed to market. And TOM FORD, strong double-digit organic sales growth in China was driven by highly sought-after on-trend launches in lip and face as well as France.๋‘ ๋ฒˆ์งธ ์‹คํ–‰ ๊ณ„ํš ์šฐ์„ ์ˆœ์œ„์ธ ํ˜์‹ ์  ๋ณ€ํ™” ์ฐฝ์ถœ์„ ์œ„ํ•ด, ์šฐ๋ฆฌ๋Š” ํš๊ธฐ์ (breakthrough), ํŠธ๋ Œ๋“œ ์„ ๋„(on-trend), ์ƒ์—…์ (commercial) ์„ธ ๊ฐ€์ง€ ์˜์—ญ์— ์ง‘์ค‘ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ค‘๊ตญ์—์„œ๋Š” ํŠนํžˆ ํ˜์‹ ์ด ๊ฐ•๋ ฅํ•œ ๋ฐ˜ํ–ฅ์„ ์ผ์œผ์ผฐ์Šต๋‹ˆ๋‹ค. ์—์Šคํ‹ฐ ๋กœ๋”์˜ ์žฅ์ˆ˜ ์Šคํ‚จ์ผ€์–ด ๊ณผํ•™ ๋ถ„์•ผ์—์„œ์˜ 3๊ฐ€์ง€ ํš๊ธฐ์  ์‹ ์ œํ’ˆ ์ถœ์‹œ๋Š” ์ค‘๊ตญ ์‹œ์žฅ์—์„œ ์Šคํ‚จ์ผ€์–ด ๋ถ€๋ฌธ์˜ ๋‘ ์ž๋ฆฟ์ˆ˜ ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์— ๊ธฐ์—ฌํ–ˆ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ ์ค‘๊ตญ ํ˜์‹  ์—ฐ๊ตฌ์†Œ๋Š” Re-Nutriv ์˜ค์ผ์„ 15๊ฐœ์›” ๋งŒ์— ๊ฐœ๋ฐœํ–ˆ๋Š”๋ฐ, ์ด๋Š” ์Šคํ‚จ์ผ€์–ด ์ œํ’ˆ์œผ๋กœ๋Š” ๋น ๋ฅธ ์†๋„์ด๋ฉฐ ์šฐ๋ฆฌ๊ฐ€ ์‹œ์žฅ ์ถœ์‹œ ์†๋„๋ฅผ ์–ผ๋งˆ๋‚˜ ๊ฐ€์†ํ™”ํ•˜๊ณ  ์žˆ๋Š”์ง€๋ฅผ ๋ณด์—ฌ์ค๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  TOM FORD๋Š” ๋ฆฝ๊ณผ ํŽ˜์ด์Šค ์ œํ’ˆ, ๊ทธ๋ฆฌ๊ณ  ํ–ฅ์ˆ˜ ๋ถ€๋ฌธ์—์„œ ๋†’์€ ์ธ๊ธฐ๋ฅผ ์–ป์€ ํŠธ๋ Œ๋“œ ์„ ๋„ ์‹ ์ œํ’ˆ ์ถœ์‹œ์— ํž˜์ž…์–ด ์ค‘๊ตญ์—์„œ ๊ฐ•๋ ฅํ•œ ๋‘ ์ž๋ฆฟ์ˆ˜ ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์„ ๋‹ฌ์„ฑํ–ˆ์Šต๋‹ˆ๋‹ค.
Globally, The Ordinary's innovation and expanded consumer reach drove strong double-digit retail sales growth in the first half, demonstrating that our new model allows us to support growth for our own indie brands to drive greater scale. For makeup, Estee Lauder's Double Wear concealer has been a game changer in the U.S., achieving the top-ranked new product in prestige makeup based on unit for calendar year '25. Within hair care, Aveda's new Miraculous oil catapulted to be the brand top-selling product through the first half. For fiscal '26, we are on track for innovation to represent at least 25% of sales.๊ธ€๋กœ๋ฒŒ ์‹œ์žฅ์—์„œ The Ordinary๋Š” ํ˜์‹ ๊ณผ ์†Œ๋น„์ž ์ ‘์  ํ™•๋Œ€๋ฅผ ํ†ตํ•ด ์ƒ๋ฐ˜๊ธฐ์— ๋‘ ์ž๋ฆฟ์ˆ˜ ์†Œ๋งค ๋งค์ถœ ์„ฑ์žฅ์„ ๊ฒฌ์ธํ–ˆ์œผ๋ฉฐ, ์ด๋Š” ์šฐ๋ฆฌ์˜ ์ƒˆ๋กœ์šด ๋ชจ๋ธ์ด ์ž์ฒด ์ธ๋”” ๋ธŒ๋žœ๋“œ์˜ ์„ฑ์žฅ์„ ์ง€์›ํ•˜๊ณ  ๋” ํฐ ๊ทœ๋ชจ๋ฅผ ๋‹ฌ์„ฑํ•  ์ˆ˜ ์žˆ์Œ์„ ์ž…์ฆํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ฉ”์ดํฌ์—… ๋ถ€๋ฌธ์—์„œ๋Š” ์—์Šคํ‹ฐ ๋กœ๋”์˜ ๋”๋ธ” ์›จ์–ด ์ปจ์‹ค๋Ÿฌ๊ฐ€ ๋ฏธ๊ตญ ์‹œ์žฅ์—์„œ ๊ฒŒ์ž„ ์ฒด์ธ์ € ์—ญํ• ์„ ํ•˜๋ฉฐ, 2025 ํšŒ๊ณ„์—ฐ๋„ ๊ธฐ์ค€ ํ”„๋ ˆ์Šคํ‹ฐ์ง€ ๋ฉ”์ดํฌ์—… ๋ถ€๋ฌธ์—์„œ ํŒ๋งค๋Ÿ‰ ๊ธฐ์ค€ 1์œ„ ์‹ ์ œํ’ˆ์„ ๋‹ฌ์„ฑํ–ˆ์Šต๋‹ˆ๋‹ค. ํ—ค์–ด์ผ€์–ด ๋ถ€๋ฌธ์—์„œ๋Š” ์•„๋ฒ ๋‹ค์˜ ์‹ ์ œํ’ˆ ๋ฏธ๋ผํ˜๋Ÿฌ์Šค ์˜ค์ผ์ด ์ƒ๋ฐ˜๊ธฐ ๋™์•ˆ ๋ธŒ๋žœ๋“œ ์ตœ๊ณ  ํŒ๋งค ์ œํ’ˆ์œผ๋กœ ๊ธ‰๋ถ€์ƒํ–ˆ์Šต๋‹ˆ๋‹ค. 2026 ํšŒ๊ณ„์—ฐ๋„์—๋Š” ํ˜์‹  ์ œํ’ˆ์ด ์ „์ฒด ๋งค์ถœ์˜ ์ตœ์†Œ 25%๋ฅผ ์ฐจ์ง€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค.
And as we work towards increase the percentage of innovation launched in less than a year from 10% to 30%, we are tracking to 19% for fiscal '26, above the 16% we initially expected. Turning to our third action plan priority. We boosted consumer-facing investment focused on high ROI opportunities. We invested in our freestanding stores, opening new door for our luxury fragrance brands to showcase their unit experiential retail while selectively closing doors for MAC and Origin to drive a more productive fleet. Impressively, Le Labo's strong double-digit organic sales growth in the first half of fiscal '26 reflects its expanded reach as well as double-digit like-for-like door.๊ทธ๋ฆฌ๊ณ  1๋…„ ์ด๋‚ด ์ถœ์‹œ๋˜๋Š” ํ˜์‹  ์ œํ’ˆ ๋น„์œจ์„ 10%์—์„œ 30%๋กœ ๋Š˜๋ฆฌ๊ธฐ ์œ„ํ•ด ๋…ธ๋ ฅํ•˜๋Š” ๊ณผ์ •์—์„œ, ์šฐ๋ฆฌ๋Š” 26ํšŒ๊ณ„์—ฐ๋„์— ๋‹น์ดˆ ์˜ˆ์ƒํ–ˆ๋˜ 16%๋ฅผ ์ƒํšŒํ•˜๋Š” 19%๋ฅผ ๋‹ฌ์„ฑํ•  ๊ฒƒ์œผ๋กœ ์ „๋งํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์„ธ ๋ฒˆ์งธ ์‹คํ–‰ ๊ณ„ํš ์šฐ์„ ์ˆœ์œ„๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ๋†’์€ ํˆฌ์ž์ˆ˜์ต๋ฅ (ROI) ๊ธฐํšŒ์— ์ง‘์ค‘ํ•˜์—ฌ ์†Œ๋น„์ž ๋Œ€๋ฉด ํˆฌ์ž๋ฅผ ํ™•๋Œ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ๋…๋ฆฝ ๋งค์žฅ์— ํˆฌ์žํ•˜์—ฌ ๋Ÿญ์…”๋ฆฌ ํ–ฅ์ˆ˜ ๋ธŒ๋žœ๋“œ๋“ค์ด ๋…ํŠนํ•œ ์ฒดํ—˜ํ˜• ๋ฆฌํ…Œ์ผ์„ ์„ ๋ณด์ผ ์ˆ˜ ์žˆ๋„๋ก ์‹ ๊ทœ ๋งค์žฅ์„ ๊ฐœ์„คํ•˜๋Š” ํ•œํŽธ, MAC๊ณผ ์˜ค๋ฆฌ์ง„์Šค(Origins)๋Š” ์„ ๋ณ„์ ์œผ๋กœ ๋งค์žฅ์„ ํ์‡„ํ•˜์—ฌ ๋”์šฑ ์ƒ์‚ฐ์ ์ธ ๋งค์žฅ ํฌํŠธํด๋ฆฌ์˜ค๋ฅผ ๊ตฌ์ถ•ํ–ˆ์Šต๋‹ˆ๋‹ค. ํŠนํžˆ ์ธ์ƒ์ ์ธ ์ ์€ 26ํšŒ๊ณ„์—ฐ๋„ ์ƒ๋ฐ˜๊ธฐ ๋ฅด ๋ผ๋ณด(Le Labo)์˜ ๊ฐ•๋ ฅํ•œ ๋‘ ์ž๋ฆฟ์ˆ˜ ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์ด ํ™•๋Œ€๋œ ๋งค์žฅ ๋„คํŠธ์›Œํฌ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ๋‘ ์ž๋ฆฟ์ˆ˜ ๋™์ผ ๋งค์žฅ ์„ฑ์žฅ๋ฅ ์„ ๋ฐ˜์˜ํ•˜๊ณ  ์žˆ๋‹ค๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
We also invested in groundbreaking campaigns for commercial innovation with several notable for MAC, which contributed to the brand's return to organic sales growth in the first half of fiscal '26. La Mer campaigns for 11.11 shopping festival and holiday also proved to be a winning investment, contributing to La Mer being our best-performing brand for the first half of fiscal '26 given its organic sales growth. For our fourth action planned priority, fuel sustainable growth through bold efficiencies, we continue to realize strong savings from the PRGP, which Akhil will describe. I want to personally thank the team for working together with speed to bring this fruition.๋˜ํ•œ ์šฐ๋ฆฌ๋Š” MAC์˜ ์ƒ์—…์  ํ˜์‹ ์„ ์œ„ํ•œ ํš๊ธฐ์ ์ธ ์บ ํŽ˜์ธ์— ํˆฌ์žํ–ˆ์œผ๋ฉฐ, ์ด๋Š” MAC ๋ธŒ๋žœ๋“œ๊ฐ€ 26ํšŒ๊ณ„์—ฐ๋„ ์ƒ๋ฐ˜๊ธฐ์— ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์œผ๋กœ ๋ณต๊ท€ํ•˜๋Š” ๋ฐ ๊ธฐ์—ฌํ–ˆ์Šต๋‹ˆ๋‹ค. 11.11 ์‡ผํ•‘ ํŽ˜์Šคํ‹ฐ๋ฒŒ๊ณผ ํ™€๋ฆฌ๋ฐ์ด ์‹œ์ฆŒ์„ ์œ„ํ•œ ๋ผ๋ฉ”๋ฅด ์บ ํŽ˜์ธ ์—ญ์‹œ ์„ฑ๊ณต์ ์ธ ํˆฌ์ž๋กœ ์ž…์ฆ๋˜์—ˆ์œผ๋ฉฐ, ๋ผ๋ฉ”๋ฅด๊ฐ€ ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์„ ๋‹ฌ์„ฑํ•˜์—ฌ 26ํšŒ๊ณ„์—ฐ๋„ ์ƒ๋ฐ˜๊ธฐ ์šฐ๋ฆฌ์˜ ์ตœ๊ณ  ์‹ค์  ๋ธŒ๋žœ๋“œ๊ฐ€ ๋˜๋Š” ๋ฐ ๊ธฐ์—ฌํ–ˆ์Šต๋‹ˆ๋‹ค. ๋„ค ๋ฒˆ์งธ ์‹คํ–‰ ๊ณ„ํš ์šฐ์„ ์ˆœ์œ„์ธ '๊ณผ๊ฐํ•œ ํšจ์œจ์„ฑ์„ ํ†ตํ•œ ์ง€์†๊ฐ€๋Šฅํ•œ ์„ฑ์žฅ ์ด‰์ง„'๊ณผ ๊ด€๋ จํ•˜์—ฌ, ์šฐ๋ฆฌ๋Š” PRGP(์ˆ˜์ต์„ฑ ํšŒ๋ณต ์„ฑ์žฅ ํ”„๋กœ๊ทธ๋žจ)๋ฅผ ํ†ตํ•ด ๊ณ„์†ํ•ด์„œ ๊ฐ•๋ ฅํ•œ ๋น„์šฉ ์ ˆ๊ฐ์„ ์‹คํ˜„ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด์— ๋Œ€ํ•ด์„œ๋Š” Akhil์ด ์„ค๋ช…ํ•  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. ์ด๋ฅผ ์‹ ์†ํ•˜๊ฒŒ ์‹คํ˜„ํ•˜๊ธฐ ์œ„ํ•ด ํ•จ๊ป˜ ๋…ธ๋ ฅํ•ด์ค€ ํŒ€์—๊ฒŒ ๊ฐœ์ธ์ ์œผ๋กœ ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค.
Finally, for our fifth action plan priority, our step to reimagine the way we work evolves today as we unveil one ELC, our new operating model, aligning brands, region and function as one team with one culture and one operating ecosystem. We have simplified our structure in support of one team with fewer layers and silos, along with clearer ownership to make it easier to get things done and done well. And guided by our newly announced beauty commitment to our team, we are leaning into one culture of bold thinking, accountability, agility, unity and focus. Lastly, we have advanced our work to create a robust operating ecosystem for more connected and scalable enterprise.๋งˆ์ง€๋ง‰์œผ๋กœ, ๋‹ค์„ฏ ๋ฒˆ์งธ ์‹คํ–‰ ๊ณ„ํš ์šฐ์„ ์ˆœ์œ„์ธ ์—…๋ฌด ๋ฐฉ์‹ ์žฌ๊ตฌ์ƒ์˜ ์ผํ™˜์œผ๋กœ, ์˜ค๋Š˜ ์šฐ๋ฆฌ๋Š” ๋ธŒ๋žœ๋“œ, ์ง€์—ญ, ๊ธฐ๋Šฅ์„ ํ•˜๋‚˜์˜ ํŒ€, ํ•˜๋‚˜์˜ ๋ฌธํ™”, ํ•˜๋‚˜์˜ ์šด์˜ ์ƒํƒœ๊ณ„๋กœ ํ†ตํ•ฉํ•˜๋Š” ์ƒˆ๋กœ์šด ์šด์˜ ๋ชจ๋ธ์ธ 'One ELC'๋ฅผ ๊ณต๊ฐœํ•ฉ๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ๋” ์ ์€ ๊ณ„์ธต๊ณผ ์‚ฌ์ผ๋กœ(๋ถ€์„œ ๊ฐ„ ์žฅ๋ฒฝ)๋ฅผ ๊ฐ€์ง„ ํ•˜๋‚˜์˜ ํŒ€์„ ์ง€์›ํ•˜๊ธฐ ์œ„ํ•ด ์กฐ์ง ๊ตฌ์กฐ๋ฅผ ๋‹จ์ˆœํ™”ํ–ˆ์œผ๋ฉฐ, ์—…๋ฌด๋ฅผ ๋” ์‰ฝ๊ฒŒ, ๊ทธ๋ฆฌ๊ณ  ๋” ์ž˜ ์ˆ˜ํ–‰ํ•  ์ˆ˜ ์žˆ๋„๋ก ๋ช…ํ™•ํ•œ ์ฑ…์ž„ ์†Œ์žฌ๋ฅผ ํ™•๋ฆฝํ–ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์šฐ๋ฆฌ ํŒ€์— ๋Œ€ํ•œ ์ƒˆ๋กญ๊ฒŒ ๋ฐœํ‘œ๋œ ๋ทฐํ‹ฐ ์•ฝ์†(beauty commitment)์— ๋”ฐ๋ผ, ์šฐ๋ฆฌ๋Š” ๋Œ€๋‹ดํ•œ ์‚ฌ๊ณ , ์ฑ…์ž„๊ฐ, ๋ฏผ์ฒฉ์„ฑ, ๋‹จ๊ฒฐ, ๊ทธ๋ฆฌ๊ณ  ์ง‘์ค‘์ด๋ผ๋Š” ํ•˜๋‚˜์˜ ๋ฌธํ™”๋ฅผ ๊ฐ•ํ™”ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋งˆ์ง€๋ง‰์œผ๋กœ, ์šฐ๋ฆฌ๋Š” ๋”์šฑ ์—ฐ๊ฒฐ๋˜๊ณ  ํ™•์žฅ ๊ฐ€๋Šฅํ•œ ๊ธฐ์—…์„ ์œ„ํ•œ ๊ฐ•๋ ฅํ•œ ์šด์˜ ์ƒํƒœ๊ณ„๋ฅผ ๊ตฌ์ถ•ํ•˜๋Š” ์ž‘์—…์„ ์ง„์ „์‹œ์ผฐ์Šต๋‹ˆ๋‹ค.
In the second quarter, we've established our new enterprise business services, selecting Accenture to transform how we deliver select shared services globally as we accelerate the deployment of AI throughout the organization. This exciting partnership adds to the ecosystem we are building with leading technology providers, including Microsoft, Google and Shopify to fuel our ambition to be the best consumer-centric prestige beauty company.2๋ถ„๊ธฐ์— ์šฐ๋ฆฌ๋Š” ์ƒˆ๋กœ์šด ์ „์‚ฌ ๋น„์ฆˆ๋‹ˆ์Šค ์„œ๋น„์Šค๋ฅผ ๊ตฌ์ถ•ํ–ˆ์œผ๋ฉฐ, ์กฐ์ง ์ „๋ฐ˜์— ๊ฑธ์ณ AI ๋ฐฐํฌ๋ฅผ ๊ฐ€์†ํ™”ํ•˜๋ฉด์„œ ๊ธ€๋กœ๋ฒŒ ๊ณต์œ  ์„œ๋น„์Šค ์ œ๊ณต ๋ฐฉ์‹์„ ํ˜์‹ ํ•˜๊ธฐ ์œ„ํ•ด Accenture๋ฅผ ์„ ์ •ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด ํฅ๋ฏธ๋กœ์šด ํŒŒํŠธ๋„ˆ์‹ญ์€ Microsoft, Google, Shopify๋ฅผ ํฌํ•จํ•œ ์„ ๋„์ ์ธ ๊ธฐ์ˆ  ์ œ๊ณต์—…์ฒด๋“ค๊ณผ ๊ตฌ์ถ•ํ•˜๊ณ  ์žˆ๋Š” ์ƒํƒœ๊ณ„์— ๋”ํ•ด์ง€๋Š” ๊ฒƒ์œผ๋กœ, ์ตœ๊ณ ์˜ ์†Œ๋น„์ž ์ค‘์‹ฌ ํ”„๋ ˆ์Šคํ‹ฐ์ง€ ๋ทฐํ‹ฐ ๊ธฐ์—…์ด ๋˜๊ณ ์ž ํ•˜๋Š” ์šฐ๋ฆฌ์˜ ๋ชฉํ‘œ๋ฅผ ๋’ท๋ฐ›์นจํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
With the momentum of Beauty Reimagined and our first half results, we are raising our fiscal '26 outlook today by narrowing the organic sales growth range towards the high end, increasing operating margin expansion from 165 to 200 basis points at the midpoint, reflecting previously expected headwind like tariffs and now greater consumer-facing investment and raising EPS growth from 33% to 43% at the midpoint. This outlook reflects the confidence in our turnaround as well as the significant work that we still have ahead to drive better performance in the U.S. as well as in the U.K. despite its return to growth in the second quarter.Beauty Reimagined์˜ ๋ชจ๋ฉ˜ํ…€๊ณผ ์ƒ๋ฐ˜๊ธฐ ์‹ค์ ์„ ๋ฐ”ํƒ•์œผ๋กœ, ์˜ค๋Š˜ ์šฐ๋ฆฌ๋Š” 2026 ํšŒ๊ณ„์—ฐ๋„ ์ „๋ง์„ ์ƒํ–ฅ ์กฐ์ •ํ•ฉ๋‹ˆ๋‹ค. ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ๋ฅ  ๋ฒ”์œ„๋ฅผ ์ƒ๋‹จ์œผ๋กœ ์ขํžˆ๊ณ , ์˜์—…์ด์ต๋ฅ  ํ™•๋Œ€๋ฅผ ์ค‘๊ฐ„๊ฐ’ ๊ธฐ์ค€ 165bp์—์„œ 200bp๋กœ ์ฆ๊ฐ€์‹œ์ผฐ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ๊ด€์„ธ์™€ ๊ฐ™์€ ๊ธฐ์กด ์˜ˆ์ƒ ์—ญํ’๊ณผ ๋”๋ถˆ์–ด ์ด์ œ ๋” ํฐ ์†Œ๋น„์ž ๋Œ€๋ฉด ํˆฌ์ž๋ฅผ ๋ฐ˜์˜ํ•œ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋˜ํ•œ ์ฃผ๋‹น์ˆœ์ด์ต(EPS) ์„ฑ์žฅ๋ฅ ์„ ์ค‘๊ฐ„๊ฐ’ ๊ธฐ์ค€ 33%์—์„œ 43%๋กœ ์ƒํ–ฅ ์กฐ์ •ํ•ฉ๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์ „๋ง์€ ์šฐ๋ฆฌ์˜ ํ„ด์–ด๋ผ์šด๋“œ์— ๋Œ€ํ•œ ํ™•์‹ ์„ ๋ฐ˜์˜ํ•˜๋Š” ๋™์‹œ์—, ๋ฏธ๊ตญ๊ณผ ์˜๊ตญ์—์„œ ๋” ๋‚˜์€ ์‹ค์ ์„ ๋‹ฌ์„ฑํ•˜๊ธฐ ์œ„ํ•ด ์—ฌ์ „ํžˆ ๋งŽ์€ ๊ณผ์ œ๊ฐ€ ๋‚จ์•„์žˆ์Œ์„ ๋ณด์—ฌ์ค๋‹ˆ๋‹ค. ์˜๊ตญ์˜ ๊ฒฝ์šฐ 2๋ถ„๊ธฐ์— ์„ฑ์žฅ์„ธ๋กœ ๋ณต๊ท€ํ–ˆ์Œ์—๋„ ๋ถˆ๊ตฌํ•˜๊ณ  ๊ทธ๋ ‡์Šต๋‹ˆ๋‹ค.
And while the macroeconomic environment is challenging in the Western Europe market, we see opportunities to improve our results. For China, we are encouraged by the strong desirability of our brands and innovation but cognizant of still subdued consumer sentiment. In our priority emerging market, after a significant acceleration to double-digit organic sales growth in the second quarter, we are confident that our new organizational design is enabling us to better tap into growth opportunities. For the second half of fiscal '26, we have a rich slate of innovation.์„œ์œ ๋Ÿฝ ์‹œ์žฅ์˜ ๊ฑฐ์‹œ๊ฒฝ์ œ ํ™˜๊ฒฝ์ด ์–ด๋ ค์šด ์ƒํ™ฉ์ด์ง€๋งŒ, ์šฐ๋ฆฌ๋Š” ์‹ค์ ์„ ๊ฐœ์„ ํ•  ์ˆ˜ ์žˆ๋Š” ๊ธฐํšŒ๋ฅผ ๋ณด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ค‘๊ตญ์˜ ๊ฒฝ์šฐ, ์šฐ๋ฆฌ ๋ธŒ๋žœ๋“œ์™€ ํ˜์‹  ์ œํ’ˆ์— ๋Œ€ํ•œ ๊ฐ•๋ ฅํ•œ ์„ ํ˜ธ๋„์— ๊ณ ๋ฌด๋˜์–ด ์žˆ์ง€๋งŒ, ์—ฌ์ „ํžˆ ๋ถ€์ง„ํ•œ ์†Œ๋น„ ์‹ฌ๋ฆฌ๋ฅผ ์ธ์ง€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์šฐ์„ ์ˆœ์œ„ ์‹ ํฅ์‹œ์žฅ์—์„œ๋Š” 2๋ถ„๊ธฐ์— ๋‘ ์ž๋ฆฟ์ˆ˜ ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์œผ๋กœ ํฌ๊ฒŒ ๊ฐ€์†ํ™”๋œ ์ดํ›„, ์ƒˆ๋กœ์šด ์กฐ์ง ๊ตฌ์กฐ๊ฐ€ ์„ฑ์žฅ ๊ธฐํšŒ๋ฅผ ๋” ์ž˜ ํ™œ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ํ•˜๊ณ  ์žˆ๋‹ค๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค. 26ํšŒ๊ณ„์—ฐ๋„ ํ•˜๋ฐ˜๊ธฐ์—๋Š” ํ’๋ถ€ํ•œ ํ˜์‹  ์ œํ’ˆ ๋ผ์ธ์—…์„ ๋ณด์œ ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Already out in skin care, Clinique launched its new dermatologists developed skin care line and La Mer introduced eye cream to pair with its successful rejuvenating night cream. For makeup, Estee Lauder Double Wear is launching next-generation matte foundation with more wear, more shade, more benefits. The brand is already the leader in foundation and looking to strengthen its leadership around the world. And Clinique is fueling the nostalgia trend with the Chubby Stick launch. For fragrance, newness from KILIAN PARIS, Le Labo and TOM FORD builds on the category's terrific first half as our best-performing category with 10% organic sales growth.์ด๋ฏธ ์Šคํ‚จ์ผ€์–ด ๋ถ€๋ฌธ์—์„œ๋Š” ํด๋ฆฌ๋‹ˆํฌ๊ฐ€ ํ”ผ๋ถ€๊ณผ ์ „๋ฌธ์˜๊ฐ€ ๊ฐœ๋ฐœํ•œ ์ƒˆ๋กœ์šด ์Šคํ‚จ์ผ€์–ด ๋ผ์ธ์„ ์ถœ์‹œํ–ˆ์œผ๋ฉฐ, ๋ผ๋ฉ”๋ฅด๋Š” ์„ฑ๊ณต์ ์ธ ๋ฆฌ์ฅฌ๋ฒ„๋„ค์ดํŒ… ๋‚˜์ดํŠธ ํฌ๋ฆผ๊ณผ ํ•จ๊ป˜ ์‚ฌ์šฉํ•  ์•„์ดํฌ๋ฆผ์„ ์„ ๋ณด์˜€์Šต๋‹ˆ๋‹ค. ๋ฉ”์ดํฌ์—… ๋ถ€๋ฌธ์—์„œ๋Š” ์—์Šคํ‹ฐ ๋กœ๋” ๋”๋ธ” ์›จ์–ด๊ฐ€ ๋” ์˜ค๋ž˜ ์ง€์†๋˜๊ณ , ๋” ๋งŽ์€ ์ƒ‰์ƒ๊ณผ ๋” ๋งŽ์€ ํšจ๋Šฅ์„ ๊ฐ–์ถ˜ ์ฐจ์„ธ๋Œ€ ๋งคํŠธ ํŒŒ์šด๋ฐ์ด์…˜์„ ์ถœ์‹œํ•ฉ๋‹ˆ๋‹ค. ์ด ๋ธŒ๋žœ๋“œ๋Š” ์ด๋ฏธ ํŒŒ์šด๋ฐ์ด์…˜ ๋ถ€๋ฌธ์˜ ์„ ๋‘์ฃผ์ž์ด๋ฉฐ ์ „ ์„ธ๊ณ„์ ์œผ๋กœ ๋ฆฌ๋”์‹ญ์„ ๋”์šฑ ๊ฐ•ํ™”ํ•˜๊ณ ์ž ํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ํด๋ฆฌ๋‹ˆํฌ๋Š” ์ฒ˜๋น„ ์Šคํ‹ฑ ์ถœ์‹œ๋กœ ํ–ฅ์ˆ˜ ํŠธ๋ Œ๋“œ์— ํ™œ๋ ฅ์„ ๋ถˆ์–ด๋„ฃ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ”„๋ž˜๊ทธ๋Ÿฐ์Šค ๋ถ€๋ฌธ์—์„œ๋Š” ํ‚ฌ๋ฆฌ์•ˆ ํŒŒ๋ฆฌ, ๋ฅด ๋ผ๋ณด, ํ†ฐ ํฌ๋“œ์˜ ์‹ ์ œํ’ˆ๋“ค์ด ์ƒ๋ฐ˜๊ธฐ ์ตœ๊ณ  ์‹ค์  ์นดํ…Œ๊ณ ๋ฆฌ๋กœ์„œ 10%์˜ ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์„ ๊ธฐ๋กํ•œ ์ด ์นดํ…Œ๊ณ ๋ฆฌ์˜ ํ›Œ๋ฅญํ•œ ์„ฑ๊ณผ๋ฅผ ์ด์–ด๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
In hair care, Bumble and bumble introduced a styling product at an exciting time as it enters salon-centric in the U.S. In closing, for fiscal '26, we expect to return to organic sales growth and expand our operating margin for the first time in 4 years, setting the stage to restore sustainable sales growth and a solid double-digit adjusted operating margin in the next few years. I am immensely grateful for the opportunity to lead this great company, especially as we celebrate the 80th of our founding. We have an extraordinary team, an extraordinary portfolio of brands, and we have momentum onward and upward. I will now turn the call over to Akhil.ํ—ค์–ด์ผ€์–ด ๋ถ€๋ฌธ์—์„œ๋Š” ๋ฒ”๋ธ”์•ค๋ฒ”๋ธ”(Bumble and bumble)์ด ๋ฏธ๊ตญ ๋‚ด ์‚ด๋กฑ ์ค‘์‹ฌ ์ฑ„๋„์— ์ง„์ž…ํ•˜๋Š” ํฅ๋ฏธ๋กœ์šด ์‹œ๊ธฐ์— ์Šคํƒ€์ผ๋ง ์ œํ’ˆ์„ ์ถœ์‹œํ–ˆ์Šต๋‹ˆ๋‹ค. ๋์œผ๋กœ, 2026 ํšŒ๊ณ„์—ฐ๋„์—๋Š” ์œ ๊ธฐ์  ๋งค์ถœ ์„ฑ์žฅ์œผ๋กœ ๋ณต๊ท€ํ•˜๊ณ  4๋…„ ๋งŒ์— ์ฒ˜์Œ์œผ๋กœ ์˜์—…์ด์ต๋ฅ ์„ ํ™•๋Œ€ํ•˜์—ฌ, ํ–ฅํ›„ ๋ช‡ ๋…„๊ฐ„ ์ง€์†๊ฐ€๋Šฅํ•œ ๋งค์ถœ ์„ฑ์žฅ๊ณผ ๊ฒฌ๊ณ ํ•œ ๋‘ ์ž๋ฆฟ์ˆ˜ ์กฐ์ • ์˜์—…์ด์ต๋ฅ ์„ ํšŒ๋ณตํ•  ์ˆ˜ ์žˆ๋Š” ๋ฐœํŒ์„ ๋งˆ๋ จํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. ํŠนํžˆ ์ฐฝ๋ฆฝ 80์ฃผ๋…„์„ ๋งž์ดํ•˜๋Š” ์‹œ์ ์— ์ด ์œ„๋Œ€ํ•œ ํšŒ์‚ฌ๋ฅผ ์ด๋Œ ์ˆ˜ ์žˆ๋Š” ๊ธฐํšŒ๋ฅผ ๊ฐ–๊ฒŒ ๋˜์–ด ๋ฌดํ•œํ•œ ๊ฐ์‚ฌ๋ฅผ ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ํƒ์›”ํ•œ ํŒ€๊ณผ ๋›ฐ์–ด๋‚œ ๋ธŒ๋žœ๋“œ ํฌํŠธํด๋ฆฌ์˜ค๋ฅผ ๋ณด์œ ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ๊ณ„์†ํ•ด์„œ ์ „์ง„ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด์ œ ์•„ํ‚ฌ(Akhil)์—๊ฒŒ ๋ฐœ์–ธ๊ถŒ์„ ๋„˜๊ธฐ๊ฒ ์Šต๋‹ˆ๋‹ค.
Akhil Shrivastava
Executive VP & CFO

Thank you, Stephane. Hello, everyone, and thank you for joining us today. Enabled by Beauty Reimagined, our focus continues to be on long-term consumer-centric value creation through sales growth, margin improvement and strong cash generation. We are delivering solid progress across all 3 priorities, driven by the team's unwavering determination to build on a strong foundation, advance key initiatives and increase organizational speed and agility. While there is more work ahead, we remain focused on disciplined execution and are well positioned to drive sustainable long-term value.
์•„ํ‚ฌ ์Šˆ๋ฆฌ๋ฐ”์Šคํƒ€๋ฐ”
์ „๋ฌด์ด์‚ฌ ๊ฒธ CFO

๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค, ์Šคํ…ŒํŒ. ์•ˆ๋…•ํ•˜์„ธ์š” ์—ฌ๋Ÿฌ๋ถ„, ์˜ค๋Š˜ ์ฐธ์„ํ•ด ์ฃผ์…”์„œ ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. Beauty Reimagined๋ฅผ ํ†ตํ•ด, ์šฐ๋ฆฌ๋Š” ๋งค์ถœ ์„ฑ์žฅ, ๋งˆ์ง„ ๊ฐœ์„  ๋ฐ ๊ฐ•๋ ฅํ•œ ํ˜„๊ธˆ ์ฐฝ์ถœ์„ ํ†ตํ•œ ์žฅ๊ธฐ์ ์ธ ์†Œ๋น„์ž ์ค‘์‹ฌ์˜ ๊ฐ€์น˜ ์ฐฝ์ถœ์— ๊ณ„์† ์ง‘์ค‘ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ๊ฒฌ๊ณ ํ•œ ๊ธฐ๋ฐ˜์„ ๊ตฌ์ถ•ํ•˜๊ณ , ํ•ต์‹ฌ ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ๋ฅผ ์ถ”์ง„ํ•˜๋ฉฐ, ์กฐ์ง์˜ ์†๋„์™€ ๋ฏผ์ฒฉ์„ฑ์„ ๋†’์ด๋ ค๋Š” ํŒ€์˜ ํ™•๊ณ ํ•œ ์˜์ง€์— ํž˜์ž…์–ด ์„ธ ๊ฐ€์ง€ ์šฐ์„ ์ˆœ์œ„ ๋ชจ๋‘์—์„œ ๊ฒฌ์‹คํ•œ ์ง„์ „์„ ์ด๋ฃจ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์•ž์œผ๋กœ ๋” ๋งŽ์€ ๊ณผ์ œ๊ฐ€ ๋‚จ์•„์žˆ์ง€๋งŒ, ์šฐ๋ฆฌ๋Š” ๊ทœ์œจ ์žˆ๋Š” ์‹คํ–‰์— ์ง‘์ค‘ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ ์ง€์† ๊ฐ€๋Šฅํ•œ ์žฅ๊ธฐ์  ๊ฐ€์น˜๋ฅผ ์ฐฝ์ถœํ•  ์ˆ˜ ์žˆ๋Š” ์ข‹์€ ์œ„์น˜์— ์žˆ์Šต๋‹ˆ๋‹ค.
Before sharing our updated full year outlook, I'll start with a recap of our second quarter performance. For more details on our second quarter results, please refer to our press release issued this morning. Starting with organic net sales. We grew 4% year-on-year. This was led by 6% growth in both Skin Care and Fragrance, which was supported by increased consumer-facing investments behind go-to-market activities and innovation. Targeted expanded consumer reach also drove growth as we continued to execute against our Beauty Reimagined action plan to accelerate best-in-class consumer coverage.์ „์ฒด ์—ฐ๋„ ์ „๋ง ์—…๋ฐ์ดํŠธ๋ฅผ ๊ณต์œ ํ•˜๊ธฐ ์ „์—, ๋จผ์ € 2๋ถ„๊ธฐ ์‹ค์ ์„ ์š”์•ฝํ•ด ๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. 2๋ถ„๊ธฐ ์‹ค์ ์— ๋Œ€ํ•œ ์ž์„ธํ•œ ๋‚ด์šฉ์€ ์˜ค๋Š˜ ์•„์นจ ๋ฐœํ‘œ๋œ ๋ณด๋„์ž๋ฃŒ๋ฅผ ์ฐธ๊ณ ํ•ด ์ฃผ์‹œ๊ธฐ ๋ฐ”๋ž๋‹ˆ๋‹ค. ๋จผ์ € ์œ ๊ธฐ์  ์ˆœ๋งค์ถœ(organic net sales)๋ถ€ํ„ฐ ๋ง์”€๋“œ๋ฆฌ๋ฉด, ์ „๋…„ ๋Œ€๋น„ 4% ์„ฑ์žฅํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ์Šคํ‚จ์ผ€์–ด์™€ ํ”„๋ž˜๊ทธ๋Ÿฐ์Šค ๋ถ€๋ฌธ์ด ๊ฐ๊ฐ 6% ์„ฑ์žฅํ•œ ๊ฒƒ์ด ์ฃผ๋„ํ–ˆ์œผ๋ฉฐ, ์‹œ์žฅ ์ง„์ถœ ํ™œ๋™๊ณผ ํ˜์‹ ์„ ๋’ท๋ฐ›๋ฐ›์นจํ•˜๋Š” ์†Œ๋น„์ž ๋Œ€์ƒ ํˆฌ์ž ํ™•๋Œ€๊ฐ€ ์ด๋ฅผ ์ง€์›ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ ํƒ€๊ฒŸ ์†Œ๋น„์ž์ธต ํ™•๋Œ€๊ฐ€ ์„ฑ์žฅ์„ ๊ฒฌ์ธํ–ˆ๋Š”๋ฐ, ์ด๋Š” ์ตœ๊ณ  ์ˆ˜์ค€์˜ ์†Œ๋น„์ž ์ปค๋ฒ„๋ฆฌ์ง€๋ฅผ ๊ฐ€์†ํ™”ํ•˜๊ธฐ ์œ„ํ•œ 'Beauty Reimagined' ์‹คํ–‰ ๊ณ„ํš์„ ์ง€์†์ ์œผ๋กœ ์ถ”์ง„ํ•œ ๊ฒฐ๊ณผ์ž…๋‹ˆ๋‹ค.
These category results fueled double-digit growth in both Mainland China and collectively in our priority emerging markets. In North America, sales were flat with sequential improvement from the first quarter. Growth online from our continued expansion was offset by a decline in brick-and-mortar. Turning now to margins. Gross margin for the quarter was 76.5%, an expansion of 40 basis points compared to last year. Our expansion was again driven by strong net benefits from our PRGP, including operational efficiencies and within excess and obsolescence ongoing reductions through our zero waste initiatives. Our improved sales leverage also contributed to expansion in the quarter.์ด๋Ÿฌํ•œ ์นดํ…Œ๊ณ ๋ฆฌ ์‹ค์ ์€ ์ค‘๊ตญ ๋ณธํ† ์™€ ์šฐ์„  ์‹ ํฅ์‹œ์žฅ ์ „์ฒด์—์„œ ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๊ฒฌ์ธํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ถ๋ฏธ ์ง€์—ญ์—์„œ๋Š” ๋งค์ถœ์ด ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ๊ฐœ์„ ๋˜๋ฉฐ ๋ณดํ•ฉ์„ธ๋ฅผ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. ์ง€์†์ ์ธ ํ™•์žฅ์„ ํ†ตํ•œ ์˜จ๋ผ์ธ ์„ฑ์žฅ์ด ์˜คํ”„๋ผ์ธ ๋งค์žฅ์˜ ๊ฐ์†Œ๋ถ„์„ ์ƒ์‡„ํ–ˆ์Šต๋‹ˆ๋‹ค.

์ด์ œ ๋งˆ์ง„์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ๋‹น๋ถ„๊ธฐ ๋งค์ถœ์ด์ด์ต๋ฅ ์€ 76.5%๋กœ ์ „๋…„ ๋Œ€๋น„ 40bp ํ™•๋Œ€๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ํ™•๋Œ€๋Š” ์šด์˜ ํšจ์œจ์„ฑ์„ ํฌํ•จํ•œ PRGP(์ˆ˜์ต์„ฑ ์„ฑ์žฅ ํ”„๋กœ๊ทธ๋žจ)์˜ ๊ฐ•๋ ฅํ•œ ์ˆœํŽธ์ต๊ณผ ์ œ๋กœ ์›จ์ด์ŠคํŠธ ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ๋ฅผ ํ†ตํ•œ ์ดˆ๊ณผ์žฌ๊ณ  ๋ฐ ์ง„๋ถ€ํ™” ๊ด€๋ จ ์ง€์†์ ์ธ ๊ฐ์ถ•์— ์˜ํ•ด ๋‹ค์‹œ ํ•œ๋ฒˆ ๊ฒฌ์ธ๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ๊ฐœ์„ ๋œ ๋งค์ถœ ๋ ˆ๋ฒ„๋ฆฌ์ง€ ๋˜ํ•œ ๋‹น๋ถ„๊ธฐ ๋งˆ์ง„ ํ™•๋Œ€์— ๊ธฐ์—ฌํ–ˆ์Šต๋‹ˆ๋‹ค.
These results helped offset headwinds from incremental tariffs, change in our mix of business and inflation. Turning to operating margin. We expanded 290 basis points, delivering 14.4% compared to 11.5% last year. Our disciplined investment allocation and PRGP net benefits drove a 3% reduction in nonconsumer-facing expenses, even with the normalization of employee incentive costs, helping us to maintain cost efficiency and operating leverage. This funded a 7% increase in consumer-facing investments, driving growth and continuing to strengthen brand equity. Our effective tax rate for the quarter was 39.8%, down from 42.6% last year.์ด๋Ÿฌํ•œ ์‹ค์ ์€ ์ถ”๊ฐ€ ๊ด€์„ธ, ์‚ฌ์—… ๋ฏน์Šค ๋ณ€ํ™” ๋ฐ ์ธํ”Œ๋ ˆ์ด์…˜์œผ๋กœ ์ธํ•œ ์—ญํ’์„ ์ƒ์‡„ํ•˜๋Š” ๋ฐ ๋„์›€์ด ๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ์˜์—…์ด์ต๋ฅ ๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค. ์ „๋…„๋„ 11.5% ๋Œ€๋น„ 14.4%๋ฅผ ๋‹ฌ์„ฑํ•˜๋ฉฐ 290bp ํ™•๋Œ€๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ๊ทœ์œจ ์žˆ๋Š” ํˆฌ์ž ๋ฐฐ๋ถ„๊ณผ PRGP ์ˆœํŽธ์ต์„ ํ†ตํ•ด ์ง์› ์ธ์„ผํ‹ฐ๋ธŒ ๋น„์šฉ์˜ ์ •์ƒํ™”์—๋„ ๋ถˆ๊ตฌํ•˜๊ณ  ๋น„์†Œ๋น„์ž ๋Œ€๋ฉด ๋น„์šฉ์„ 3% ์ ˆ๊ฐํ•˜์—ฌ ๋น„์šฉ ํšจ์œจ์„ฑ๊ณผ ์˜์—… ๋ ˆ๋ฒ„๋ฆฌ์ง€๋ฅผ ์œ ์ง€ํ•  ์ˆ˜ ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค. ์ด๋ฅผ ํ†ตํ•ด ์†Œ๋น„์ž ๋Œ€๋ฉด ํˆฌ์ž๋ฅผ 7% ๋Š˜๋ ค ์„ฑ์žฅ์„ ๊ฒฌ์ธํ•˜๊ณ  ๋ธŒ๋žœ๋“œ ์ž์‚ฐ์„ ์ง€์†์ ์œผ๋กœ ๊ฐ•ํ™”ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋‹น ๋ถ„๊ธฐ ์‹คํšจ์„ธ์œจ์€ 39.8%๋กœ ์ „๋…„๋„ 42.6%์—์„œ ํ•˜๋ฝํ–ˆ์Šต๋‹ˆ๋‹ค.
This was primarily due to lower tax expense related to previously issued stock-based compensation. Our rate in the quarter also reflects the estimated unfavorable impact of recently enacted U.S. tax legislation, along with a higher effective tax rate on foreign operations due to new valuation allowances on certain deferred tax assets, primarily in Latin America. Sales growth and cost leverage drove diluted EPS growth of 43% versus last year. EPS increased to $0.89 from $0.62 last year. Looking at our overall PRGP.์ด๋Š” ์ฃผ๋กœ ์ด์ „์— ๋ฐœํ–‰๋œ ์ฃผ์‹๊ธฐ๋ฐ˜๋ณด์ƒ๊ณผ ๊ด€๋ จ๋œ ์„ธ๊ธˆ ๋น„์šฉ ๊ฐ์†Œ์— ๊ธฐ์ธํ–ˆ์Šต๋‹ˆ๋‹ค. ๋‹น ๋ถ„๊ธฐ ์„ธ์œจ์—๋Š” ์ตœ๊ทผ ์ œ์ •๋œ ๋ฏธ๊ตญ ์„ธ๋ฒ•์˜ ์˜ˆ์ƒ ๋ถˆ๋ฆฌํ•œ ์˜ํ–ฅ๊ณผ ํ•จ๊ป˜, ์ฃผ๋กœ ๋ผํ‹ด์•„๋ฉ”๋ฆฌ์นด ์ง€์—ญ์˜ ํŠน์ • ์ด์—ฐ๋ฒ•์ธ์„ธ์ž์‚ฐ์— ๋Œ€ํ•œ ์ƒˆ๋กœ์šด ํ‰๊ฐ€์ถฉ๋‹น๊ธˆ์œผ๋กœ ์ธํ•œ ํ•ด์™ธ์‚ฌ์—…์žฅ์˜ ๋†’์€ ์‹คํšจ์„ธ์œจ์ด ๋ฐ˜์˜๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค. ๋งค์ถœ ์„ฑ์žฅ๊ณผ ๋น„์šฉ ๋ ˆ๋ฒ„๋ฆฌ์ง€ ํšจ๊ณผ๋กœ ํฌ์„์ฃผ๋‹น์ˆœ์ด์ต(EPS)์€ ์ „๋…„ ๋Œ€๋น„ 43% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. EPS๋Š” ์ „๋…„๋„ 0.62๋‹ฌ๋Ÿฌ์—์„œ 0.89๋‹ฌ๋Ÿฌ๋กœ ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ „๋ฐ˜์ ์ธ PRGP๋ฅผ ์‚ดํŽด๋ณด๋ฉด.
We continue to execute with focus and discipline, advancing initiatives to better position the company to improve its cost structure, fuel growth and deliver sustainable long-term value. This quarter, we made significant progress in advancing our restructuring component of our PRGP, entering into a strategic agreement for enterprise business services in connection with the historic transformation of our global operating ecosystem. As Stephane mentioned, this global initiative includes consolidating certain service providers, expanding outsourced services and standardizing end-to-end processes using advanced technology.์šฐ๋ฆฌ๋Š” ์ง‘์ค‘๋ ฅ๊ณผ ๊ทœ์œจ์„ ๊ฐ€์ง€๊ณ  ๊ณ„์†ํ•ด์„œ ์‹คํ–‰ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ํšŒ์‚ฌ์˜ ๋น„์šฉ ๊ตฌ์กฐ๋ฅผ ๊ฐœ์„ ํ•˜๊ณ  ์„ฑ์žฅ์„ ์ด‰์ง„ํ•˜๋ฉฐ ์ง€์† ๊ฐ€๋Šฅํ•œ ์žฅ๊ธฐ ๊ฐ€์น˜๋ฅผ ์ œ๊ณตํ•˜๊ธฐ ์œ„ํ•œ ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ๋ฅผ ์ถ”์ง„ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋ฒˆ ๋ถ„๊ธฐ์— ์šฐ๋ฆฌ๋Š” ๊ธ€๋กœ๋ฒŒ ์šด์˜ ์ƒํƒœ๊ณ„์˜ ์—ญ์‚ฌ์  ์ „ํ™˜๊ณผ ๊ด€๋ จํ•˜์—ฌ ๊ธฐ์—… ๋น„์ฆˆ๋‹ˆ์Šค ์„œ๋น„์Šค์— ๋Œ€ํ•œ ์ „๋žต์  ๊ณ„์•ฝ์„ ์ฒด๊ฒฐํ•˜๋ฉด์„œ PRGP์˜ ๊ตฌ์กฐ์กฐ์ • ๋ถ€๋ฌธ์„ ์ง„์ „์‹œํ‚ค๋Š” ๋ฐ ์ƒ๋‹นํ•œ ์ง„์ „์„ ์ด๋ฃจ์—ˆ์Šต๋‹ˆ๋‹ค. Stephane์ด ์–ธ๊ธ‰ํ–ˆ๋“ฏ์ด, ์ด ๊ธ€๋กœ๋ฒŒ ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ์—๋Š” ํŠน์ • ์„œ๋น„์Šค ์ œ๊ณต์—…์ฒด ํ†ตํ•ฉ, ์•„์›ƒ์†Œ์‹ฑ ์„œ๋น„์Šค ํ™•๋Œ€, ๊ทธ๋ฆฌ๊ณ  ์ฒจ๋‹จ ๊ธฐ์ˆ ์„ ํ™œ์šฉํ•œ ์—”๋“œํˆฌ์—”๋“œ ํ”„๋กœ์„ธ์Šค ํ‘œ์ค€ํ™”๊ฐ€ ํฌํ•จ๋ฉ๋‹ˆ๋‹ค.
This enables us to unlock greater productivity and efficiency across the organization. Expected charges for these initiatives include professional service fees, employee costs and contract terminations. We expect these initiatives to deliver net benefits that ramp up over time as the transition progresses and service levels normalize. As we execute the migration, we do expect some near-term cost pressure as we operate in parallel with benefits building thereafter. As operational scale and efficiencies are realized, they are expected to drive OpEx improvement and keep us on track to achieve our overall PRGP savings and margin progression.์ด๋ฅผ ํ†ตํ•ด ์กฐ์ง ์ „๋ฐ˜์— ๊ฑธ์ณ ๋” ๋†’์€ ์ƒ์‚ฐ์„ฑ๊ณผ ํšจ์œจ์„ฑ์„ ์‹คํ˜„ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ์™€ ๊ด€๋ จ๋œ ์˜ˆ์ƒ ๋น„์šฉ์—๋Š” ์ „๋ฌธ ์„œ๋น„์Šค ์ˆ˜์ˆ˜๋ฃŒ, ์ง์› ๊ด€๋ จ ๋น„์šฉ ๋ฐ ๊ณ„์•ฝ ํ•ด์ง€ ๋น„์šฉ์ด ํฌํ•จ๋ฉ๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ๋Š” ์ „ํ™˜์ด ์ง„ํ–‰๋˜๊ณ  ์„œ๋น„์Šค ์ˆ˜์ค€์ด ์ •์ƒํ™”๋จ์— ๋”ฐ๋ผ ์‹œ๊ฐ„์ด ์ง€๋‚˜๋ฉด์„œ ์ ์ง„์ ์œผ๋กœ ์ฆ๊ฐ€ํ•˜๋Š” ์ˆœํŽธ์ต์„ ์ œ๊ณตํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. ๋งˆ์ด๊ทธ๋ ˆ์ด์…˜์„ ์‹คํ–‰ํ•˜๋Š” ๊ณผ์ •์—์„œ ๋ณ‘ํ–‰ ์šด์˜์œผ๋กœ ์ธํ•ด ๋‹จ๊ธฐ์ ์ธ ๋น„์šฉ ์••๋ฐ•์ด ์žˆ์„ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋ฉฐ, ๊ทธ ์ดํ›„ ํŽธ์ต์ด ๋ฐœ์ƒํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์šด์˜ ๊ทœ๋ชจ์™€ ํšจ์œจ์„ฑ์ด ์‹คํ˜„๋จ์— ๋”ฐ๋ผ ์˜์—…๋น„์šฉ(OpEx) ๊ฐœ์„ ์„ ๊ฒฌ์ธํ•˜๊ณ  ์ „์ฒด PRGP ์ ˆ๊ฐ ๋ชฉํ‘œ์™€ ๋งˆ์ง„ ๊ฐœ์„  ๊ณ„ํš์„ ๋‹ฌ์„ฑํ•˜๋Š” ๋ฐ ์ˆœ์กฐ๋กญ๊ฒŒ ์ง„ํ–‰๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค.
In terms of restructuring costs, through December 31, we recorded $904 million of total cumulative charges, primarily in employee-related costs. Turning now to cash flows, a key priority. For the 6 months, we generated $785 million in net cash flows from operating activities. This is a significant improvement compared to the $387 million generated last year, primarily reflecting higher earnings, excluding noncash items. Also contributing to the improvement was a favorable change in operating assets and liabilities despite the meaningful increase in restructuring payments.๊ตฌ์กฐ์กฐ์ • ๋น„์šฉ๊ณผ ๊ด€๋ จํ•˜์—ฌ, 12์›” 31์ผ๊นŒ์ง€ ์ด ๋ˆ„์  ๋น„์šฉ์œผ๋กœ 9์–ต 4๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ๋ฅผ ๊ธฐ๋กํ–ˆ์œผ๋ฉฐ, ์ด๋Š” ์ฃผ๋กœ ์ง์› ๊ด€๋ จ ๋น„์šฉ์ž…๋‹ˆ๋‹ค. ์ด์ œ ํ•ต์‹ฌ ์šฐ์„ ์ˆœ์œ„์ธ ํ˜„๊ธˆํ๋ฆ„์œผ๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค. 6๊ฐœ์›” ๋™์•ˆ ์˜์—…ํ™œ๋™์œผ๋กœ ์ธํ•œ ์ˆœํ˜„๊ธˆํ๋ฆ„์€ 7์–ต 8์ฒœ 5๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ๋ฅผ ์ฐฝ์ถœํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ์ž‘๋…„์— ์ฐฝ์ถœํ•œ 3์–ต 8์ฒœ 7๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ ๋Œ€๋น„ ์ƒ๋‹นํ•œ ๊ฐœ์„ ์œผ๋กœ, ์ฃผ๋กœ ๋น„ํ˜„๊ธˆ ํ•ญ๋ชฉ์„ ์ œ์™ธํ•œ ์ˆ˜์ต ์ฆ๊ฐ€๋ฅผ ๋ฐ˜์˜ํ•œ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋˜ํ•œ ๊ตฌ์กฐ์กฐ์ • ์ง€๊ธ‰๊ธˆ์ด ์˜๋ฏธ ์žˆ๊ฒŒ ์ฆ๊ฐ€ํ–ˆ์Œ์—๋„ ๋ถˆ๊ตฌํ•˜๊ณ  ์˜์—…์ž์‚ฐ ๋ฐ ๋ถ€์ฑ„์˜ ๊ธ์ •์ ์ธ ๋ณ€ํ™”๊ฐ€ ๊ฐœ์„ ์— ๊ธฐ์—ฌํ–ˆ์Šต๋‹ˆ๋‹ค.
We invested $204 million in CapEx, continuing to prioritize consumer-facing investments to fuel growth while optimizing all other CapEx investments. For the 6 months, CapEx was down 25% versus last year, reflecting the phasing of projects. These results underscore our strategic focus on improving free cash flow. Turning now to our expectations for the remainder of the year. We are raising our fiscal 2026 outlook. We remain cautious of potential near-term headwinds, including those from macroeconomic, geopolitical and retailer-specific uncertainties, though we are encouraged by our momentum and year-to-date performance.์šฐ๋ฆฌ๋Š” ์ž๋ณธ์ ์ง€์ถœ(CapEx)์— 2์–ต 400๋งŒ ๋‹ฌ๋Ÿฌ๋ฅผ ํˆฌ์žํ–ˆ์œผ๋ฉฐ, ์„ฑ์žฅ์„ ๊ฒฌ์ธํ•˜๊ธฐ ์œ„ํ•œ ์†Œ๋น„์ž ๋Œ€๋ฉด ํˆฌ์ž๋ฅผ ์ง€์†์ ์œผ๋กœ ์šฐ์„ ์‹œํ•˜๋Š” ๋™์‹œ์— ๋‹ค๋ฅธ ๋ชจ๋“  ์ž๋ณธ์ ์ง€์ถœ ํˆฌ์ž๋ฅผ ์ตœ์ ํ™”ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ƒ๋ฐ˜๊ธฐ ์ž๋ณธ์ ์ง€์ถœ์€ ์ „๋…„ ๋Œ€๋น„ 25% ๊ฐ์†Œํ–ˆ๋Š”๋ฐ, ์ด๋Š” ํ”„๋กœ์ ํŠธ ๋‹จ๊ณ„ ์กฐ์ •์„ ๋ฐ˜์˜ํ•œ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์‹ค์ ์€ ์ž‰์—ฌํ˜„๊ธˆํ๋ฆ„ ๊ฐœ์„ ์— ๋Œ€ํ•œ ์šฐ๋ฆฌ์˜ ์ „๋žต์  ์ง‘์ค‘์„ ์ž˜ ๋ณด์—ฌ์ค๋‹ˆ๋‹ค.

์ด์ œ ์˜ฌํ•ด ๋‚จ์€ ๊ธฐ๊ฐ„์— ๋Œ€ํ•œ ์ „๋ง์œผ๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” 2026 ํšŒ๊ณ„์—ฐ๋„ ์ „๋ง์„ ์ƒํ–ฅ ์กฐ์ •ํ•ฉ๋‹ˆ๋‹ค. ๊ฑฐ์‹œ๊ฒฝ์ œ, ์ง€์ •ํ•™์  ์š”์ธ ๋ฐ ์†Œ๋งค์—…์ฒด๋ณ„ ๋ถˆํ™•์‹ค์„ฑ์—์„œ ๋น„๋กฏ๋œ ์ž ์žฌ์ ์ธ ๋‹จ๊ธฐ ์—ญํ’์— ๋Œ€ํ•ด์„œ๋Š” ์—ฌ์ „ํžˆ ์‹ ์ค‘ํ•œ ์ž…์žฅ์ด์ง€๋งŒ, ์šฐ๋ฆฌ์˜ ๋ชจ๋ฉ˜ํ…€๊ณผ ์—ฐ์ดˆ ๋Œ€๋น„ ํ˜„์žฌ๊นŒ์ง€์˜ ์‹ค์ ์—๋Š” ๊ณ ๋ฌด๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค.
Starting with organic net sales, we are narrowing our range and now expect full year sales to increase in the range of 1% to 3% compared to last year. At the midpoint of our outlook range, we assume growth across all regions, except for the Americas, where sales are expected to be flat. In the second half, we expect organic net sales to increase low single digits with higher growth anticipated in the fourth quarter relative to the third. This reflects an incremental transitory headwind in the second half of the year in Asia travel retail from the change of duty-free retailers servicing the Beijing and Shanghai airports, including the related online businesses.์œ ๊ธฐ์  ์ˆœ๋งค์ถœ๋กœ ์‹œ์ž‘ํ•˜์—ฌ, ์ €ํฌ๋Š” ๋ฒ”์œ„๋ฅผ ์ขํ˜€ ์˜ฌํ•ด ์ „์ฒด ๋งค์ถœ์ด ์ „๋…„ ๋Œ€๋น„ 1%์—์„œ 3% ๋ฒ”์œ„๋กœ ์ฆ๊ฐ€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. ์ „๋ง ๋ฒ”์œ„์˜ ์ค‘๊ฐ„๊ฐ’ ๊ธฐ์ค€์œผ๋กœ, ๋งค์ถœ์ด ๋ณดํ•ฉ์„ธ๋ฅผ ๋ณด์ผ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋Š” ์•„๋ฉ”๋ฆฌ์นด ์ง€์—ญ์„ ์ œ์™ธํ•œ ๋ชจ๋“  ์ง€์—ญ์—์„œ ์„ฑ์žฅ์„ ๊ฐ€์ •ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜๋ฐ˜๊ธฐ์—๋Š” ์œ ๊ธฐ์  ์ˆœ๋งค์ถœ์ด ๋‚ฎ์€ ํ•œ ์ž๋ฆฟ์ˆ˜ ์ฆ๊ฐ€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๋ฉฐ, 3๋ถ„๊ธฐ ๋Œ€๋น„ 4๋ถ„๊ธฐ์— ๋” ๋†’์€ ์„ฑ์žฅ์ด ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. ์ด๋Š” ๋ฒ ์ด์ง•๊ณผ ์ƒํ•˜์ด ๊ณตํ•ญ์— ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•˜๋Š” ๋ฉด์„ธ์  ์‚ฌ์—…์ž์˜ ๋ณ€๊ฒฝ์œผ๋กœ ์ธํ•œ ์•„์‹œ์•„ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ ๋ถ€๋ฌธ์—์„œ ํ•˜๋ฐ˜๊ธฐ ์ผ์‹œ์ ์ธ ์ถ”๊ฐ€ ์—ญํ’์„ ๋ฐ˜์˜ํ•œ ๊ฒƒ์ด๋ฉฐ, ์—ฌ๊ธฐ์—๋Š” ๊ด€๋ จ ์˜จ๋ผ์ธ ์‚ฌ์—…๋„ ํฌํ•จ๋ฉ๋‹ˆ๋‹ค.
Turning now to our outlook on margin and EPS. We now assume an operating margin between 9.8% and 10.2%, up from our previous assumption of 9.4% to 9.9%. This improvement reflects both our strong first half performance and greater gross margin expansion than previously expected. We anticipate operating margin expansion in the second half. This reflects third quarter contraction of approximately 50 basis points compared to last year as we invest more in consumer-facing programs to support our largest innovation schedule for the year. This contraction also reflects tariff headwinds. Diluted EPS is now expected to range between $2.05 and $2.25, up from a previous range of $1.90 and $2.10.์ด์ œ ๋งˆ์ง„๊ณผ EPS ์ „๋ง์œผ๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค. ์˜์—…์ด์ต๋ฅ ์€ ๊ธฐ์กด 9.4%~9.9% ๊ฐ€์ •์—์„œ ์ƒํ–ฅํ•˜์—ฌ 9.8%~10.2% ๋ฒ”์œ„๋ฅผ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ๊ฐœ์„ ์€ ๊ฐ•๋ ฅํ•œ ์ƒ๋ฐ˜๊ธฐ ์‹ค์ ๊ณผ ๋‹น์ดˆ ์˜ˆ์ƒ๋ณด๋‹ค ํฐ ํญ์˜ ๋งค์ถœ์ด์ด์ต๋ฅ  ํ™•๋Œ€๋ฅผ ๋ชจ๋‘ ๋ฐ˜์˜ํ•œ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ํ•˜๋ฐ˜๊ธฐ์—๋Š” ์˜์—…์ด์ต๋ฅ  ํ™•๋Œ€๋ฅผ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” 3๋ถ„๊ธฐ์— ์ „๋…„ ๋Œ€๋น„ ์•ฝ 50bp์˜ ์ถ•์†Œ๋ฅผ ๋ฐ˜์˜ํ•œ ๊ฒƒ์œผ๋กœ, ์˜ฌํ•ด ์ตœ๋Œ€ ๊ทœ๋ชจ์˜ ํ˜์‹  ์ผ์ •์„ ๋’ท๋ฐ›์นจํ•˜๊ธฐ ์œ„ํ•ด ์†Œ๋น„์ž ๋Œ€์ƒ ํ”„๋กœ๊ทธ๋žจ์— ๋” ๋งŽ์€ ํˆฌ์ž๋ฅผ ํ•˜๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์ถ•์†Œ๋Š” ๊ด€์„ธ ์—ญํ’๋„ ๋ฐ˜์˜ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํฌ์„ ์ฃผ๋‹น์ˆœ์ด์ต์€ ๊ธฐ์กด $1.90~$2.10 ๋ฒ”์œ„์—์„œ ์ƒํ–ฅํ•˜์—ฌ $2.05~$2.25 ๋ฒ”์œ„๊ฐ€ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค.
This assumes a weighted average share count of approximately 365 million shares and reflects year-on-year growth of 36% to 49%. Please refer to our press release issued this morning for other assumptions included in our fiscal 2026 full year outlook, including those regarding evolving trade policies and enacted tariffs. In closing, as we mark the 1-year anniversary of our Beauty Reimagined strategic vision, we are energized by our performance and progress towards restoring sustainable growth, a solid double-digit operating margin and strong cash generation. We remain focused on disciplined execution and long-term value creation.์ด๋Š” ์•ฝ 3์–ต 6,500๋งŒ ์ฃผ์˜ ๊ฐ€์ค‘ํ‰๊ท  ์ฃผ์‹์ˆ˜๋ฅผ ๊ฐ€์ •ํ•œ ๊ฒƒ์ด๋ฉฐ, ์ „๋…„ ๋Œ€๋น„ 36%์—์„œ 49%์˜ ์„ฑ์žฅ์„ ๋ฐ˜์˜ํ•ฉ๋‹ˆ๋‹ค. ๋ณ€ํ™”ํ•˜๋Š” ๋ฌด์—ญ ์ •์ฑ…๊ณผ ์‹œํ–‰๋œ ๊ด€์„ธ๋ฅผ ํฌํ•จํ•œ 2026 ํšŒ๊ณ„์—ฐ๋„ ์ „์ฒด ์ „๋ง์— ํฌํ•จ๋œ ๊ธฐํƒ€ ๊ฐ€์ •์‚ฌํ•ญ์€ ์˜ค๋Š˜ ์•„์นจ ๋ฐœํ‘œ๋œ ๋ณด๋„์ž๋ฃŒ๋ฅผ ์ฐธ์กฐํ•ด ์ฃผ์‹œ๊ธฐ ๋ฐ”๋ž๋‹ˆ๋‹ค. ๋งˆ์ง€๋ง‰์œผ๋กœ, Beauty Reimagined ์ „๋žต ๋น„์ „์˜ 1์ฃผ๋…„์„ ๋งž์ดํ•˜๋ฉด์„œ, ์šฐ๋ฆฌ๋Š” ์ง€์† ๊ฐ€๋Šฅํ•œ ์„ฑ์žฅ ํšŒ๋ณต, ๊ฒฌ๊ณ ํ•œ ๋‘ ์ž๋ฆฟ์ˆ˜ ์˜์—…์ด์ต๋ฅ , ๊ทธ๋ฆฌ๊ณ  ๊ฐ•๋ ฅํ•œ ํ˜„๊ธˆ ์ฐฝ์ถœ์„ ํ–ฅํ•œ ์šฐ๋ฆฌ์˜ ์„ฑ๊ณผ์™€ ์ง„์ „์— ํ™œ๋ ฅ์„ ์–ป๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ๊ทœ์œจ ์žˆ๋Š” ์‹คํ–‰๊ณผ ์žฅ๊ธฐ์  ๊ฐ€์น˜ ์ฐฝ์ถœ์— ๊ณ„์† ์ง‘์ค‘ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
To our teams around the world, thank you for your dedication, passion and unwavering commitment to be the best consumer-centric beauty company together as one ELC. That concludes our prepared remarks. I'll now turn it over to the operator to begin the Q&A session.์ „ ์„ธ๊ณ„ ์šฐ๋ฆฌ ํŒ€์›๋“ค์—๊ฒŒ ๊ฐ์‚ฌ์˜ ๋ง์”€์„ ์ „ํ•ฉ๋‹ˆ๋‹ค. ํ•˜๋‚˜์˜ ELC๋กœ์„œ ์ตœ๊ณ ์˜ ์†Œ๋น„์ž ์ค‘์‹ฌ ๋ทฐํ‹ฐ ๊ธฐ์—…์ด ๋˜๊ณ ์ž ํ•˜๋Š” ์—ฌ๋Ÿฌ๋ถ„์˜ ํ—Œ์‹ ๊ณผ ์—ด์ •, ๊ทธ๋ฆฌ๊ณ  ๋ณ€ํ•จ์—†๋Š” ๋…ธ๋ ฅ์— ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์ด๊ฒƒ์œผ๋กœ ์ค€๋น„๋œ ๋ฐœ์–ธ์„ ๋งˆ์น˜๊ฒ ์Šต๋‹ˆ๋‹ค. ์ด์ œ ์งˆ์˜์‘๋‹ต ์„ธ์…˜์„ ์‹œ์ž‘ํ•˜๊ธฐ ์œ„ํ•ด ์˜คํผ๋ ˆ์ดํ„ฐ์—๊ฒŒ ๋„˜๊ธฐ๊ฒ ์Šต๋‹ˆ๋‹ค.

๐Ÿ“Œ ์š”์•ฝ

# Estรฉe Lauder Q2 FY2026 ์‹ค์  ๋ฐœํ‘œ ์š”์•ฝ

## ์ฃผ์š” ์žฌ๋ฌด ์„ฑ๊ณผ
- **2๋ถ„๊ธฐ ์‹ค์ **: ์œ ๊ธฐ์  ๋งค์ถœ 4% ์„ฑ์žฅ, ์˜์—…์ด์ต๋ฅ  290bp ํ™•๋Œ€(14.4%), EPS 43% ์ฆ๊ฐ€($0.89)
- **์ƒ๋ฐ˜๊ธฐ ์‹ค์ **: ์˜จ๋ผ์ธ ์ œ์™ธ ์‹œ ์†Œ๋งค ๋งค์ถœ 4% ์„ฑ์žฅ, ์˜จ๋ผ์ธ ์ฑ„๋„ ๊ณ ์„ฑ์žฅ์„ธ ์ง€์†(์ƒ๋ฐ˜๊ธฐ ๊ณ ํ•œ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ)
- **๋งˆ์ง„ ๊ฐœ์„ **: ์ด์ด์ต๋ฅ  40bp ํ™•๋Œ€(76.5%), PRGP(์ˆ˜์ต์„ฑ ํšŒ๋ณต ๋ฐ ์„ฑ์žฅ ๊ณ„ํš) ํšจ์œจํ™”๋กœ ๋น„์†Œ๋น„์ž ๋Œ€๋ฉด ๋น„์šฉ 3% ๊ฐ์†Œํ•˜๋ฉฐ ์†Œ๋น„์ž ํˆฌ์ž 7% ์ฆ๊ฐ€ ๊ฐ€๋Šฅ
- **ํ˜„๊ธˆํ๋ฆ„ ๊ฐœ์„ **: ์ƒ๋ฐ˜๊ธฐ ์˜์—…ํ˜„๊ธˆํ๋ฆ„ $785M(์ „๋…„ $387M ๋Œ€๋น„ ๋‘ ๋ฐฐ ์ฆ๊ฐ€), CapEx 25% ๊ฐ์†Œ

## ๊ฐ€์ด๋˜์Šค ์ƒํ–ฅ ์กฐ์ •
- **๋งค์ถœ ์ „๋ง**: ์œ ๊ธฐ์  ์„ฑ์žฅ๋ฅ  1~3%(๊ธฐ์กด ๋ฒ”์œ„ ์ƒ๋‹จ์œผ๋กœ ์ถ•์†Œ), ํ•˜๋ฐ˜๊ธฐ ์ €ํ•œ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ ์˜ˆ์ƒ
- **์˜์—…์ด์ต๋ฅ **: 9.8~10.2%(๊ธฐ์กด 9.4~9.9%์—์„œ ์ƒํ–ฅ), ์ค‘๊ฐ„๊ฐ’ ๊ธฐ์ค€ 200bp ํ™•๋Œ€
- **EPS**: $2.05~2.25(๊ธฐ์กด $1.90~2.10์—์„œ ์ƒํ–ฅ), 36~49% ์„ฑ์žฅ ์ „๋ง

## ๊ฒฝ์˜์ง„ ํ†ค ๋ฐ ์ „๋žต
- **๊ธ์ •์  ํ†ค**: "Beauty Reimagined" ์ „๋žต 1์ฃผ๋…„ ์„ฑ๊ณผ ๊ฐ•์กฐ, ์•ฝ์† ์ดํ–‰


โ“ Q&A

Original Translation
Operator: [Operator Instructions] The first question today comes from Bonnie Herzog with Goldman Sachs.**Operator:** 200000

[์šด์˜์ž ์•ˆ๋‚ด] ์˜ค๋Š˜ ์ฒซ ๋ฒˆ์งธ ์งˆ๋ฌธ์€ ๊ณจ๋“œ๋งŒ์‚ญ์Šค์˜ ๋ณด๋‹ˆ ํ—ค๋ฅด์กฐ๊ทธ(Bonnie Herzog)๋‹˜๊ป˜์„œ ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๋‹ค.
Bonnie Herzog: Goldman Sachs Group, Inc., Research Division I guess I have a question on Americas, where you just mentioned that you expect growth to be flat in the year. I guess it does appear a little light in context, I guess, of the much easier comps from last year and then the progress you've been making with launches on Amazon, et cetera. So just curious how you're thinking about the underlying performance in the Americas? And what are some of the key moving parts to keep in mind? And then if you could just also provide any color on the cadence of growth? Will it be more balanced or skewed towards F Q4? Just think about the context of the full company guidance. Stephane de la Faverie CEO, President & Director No. Thank you, Bonnie. I'll take that, and Akhil can add some. So look, just let me just go back a little bit in North America first. And obviously, I'll talk about the Americas in total. We come out of 10 years of market share loss in the Americas. And I'm really proud of actually the momentum that the team have put into this market because when you look at the calendar '25, we've been able to gain share in volume. And that was very important, and I've said it multiple times, we needed to reengage our brand to recruit consumers, and we've been able to do it across many of our categories and many of our brands. So we are now in a volume market share gain. And on top of it, we are also in a share gain in value in skin care led by the ordinary and many of our brands that are pulling the total. So we are seeing some momentum but we are coming out of obviously having a lot of like market share loss over the years. We still have the #1 brand and the #2 brand in skin care, the #1 and the #2 brand in makeup with Clinique and The Ordinary in skincare and Clinique and MAC in makeup. We're seeing a lot of strong performance with Estee Lauder and MAC at Ulta. We're very excited and have communicated it in October, November that we were entering MAC U.S. at Sephora. And this is actually a big milestone for us after many, many years of not playing in like all specialty multi universe. So yes, we are seeing great momentum, and we are moving Bonnie in the right direction when it comes to North America. That being said, there's still a rebalancing of all the channels that we are in the process of doing, as highlighted by Beauty Reimagined. We've moved fast with Amazon. We are repositioning the department stores and we are exiting distribution as the distribution erodes, and we are moving fast into the specialty-multi. So I believe there is great momentum, and I see a lot of more momentum going forward for our brand overall. Now the Americas is also a combination of North America and also Latin America while Latin America has been very strong at the beginning of the calendar '25, we've seen a slowdown of consumer consumption in the market. And I think one of the main challenges that we see is the enacted tariffs are starting to hurt consumer confidence in Latin America. But overall, I want to say I feel very strong. We have momentum in the market. Volume share is back, and we are moving our brands. So I do believe we will see additional momentum going forward into the market. And to the second part of your question about the cadence, and we've indicated it in the prepared remarks and in the press release, we see a stronger Q4 than we see in Q3 overall for the company because of some of the adjustment that we are seeing, especially in the East with travel retail. one of the thing that we are experiencing in travel retail is still some level of disruption, especially when it comes to Beijing, Shanghai airports but also the online business with Sunrise. As you know, certainly, Sunrise has stopped operation. All the operations have been transferred with a mix of China Duty Free, Avolta and Wangfujing. So there's a little bit of a transition that we felt in Q2 that goes into Q3 but I really believe that there's going to be strong normalization based on the great relationship that we have had. And I want to just remind that Q2 was delivered a very strong Q2 that beat our expectation despite actually challenging in travel retail, thanks to very strong performance in China and acceleration also in some markets in the East -- in the West. So I think, again, we have momentum and there's a rebalancing of growth but our ambition is really to deliver the top end of the guidance that we've put in top line and in bottom line. So we've narrowed the midpoint but really our objective clearly stated today is to deliver the top end of the guidance.**Bonnie Herzog:** ๋„ค, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค, ๋ณด๋‹ˆ. ์ œ๊ฐ€ ๋‹ต๋ณ€๋“œ๋ฆฌ๊ณ  ์•„ํ‚ฌ์ด ๋ณด์ถฉํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.

๋ฏธ์ฃผ ์ง€์—ญ์—์„œ ์˜ฌํ•ด ์„ฑ์žฅ๋ฅ ์ด ๋ณดํ•ฉ ์ˆ˜์ค€์ผ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•œ๋‹ค๊ณ  ๋ง์”€๋“œ๋ ธ๋Š”๋ฐ์š”. ์ž‘๋…„ ๋Œ€๋น„ ๊ธฐ์ €ํšจ๊ณผ๊ฐ€ ํ›จ์”ฌ ์œ ๋ฆฌํ•˜๊ณ  ์•„๋งˆ์กด ๋“ฑ์—์„œ ์‹ ์ œํ’ˆ ์ถœ์‹œ๋ฅผ ํ†ตํ•ด ์ง„์ „์„ ์ด๋ฃจ๊ณ  ์žˆ๋Š” ์ƒํ™ฉ์„ ๊ณ ๋ คํ•˜๋ฉด ๋‹ค์†Œ ๋‚ฎ์•„ ๋ณด์ผ ์ˆ˜ ์žˆ๋‹ค๋Š” ์  ์ดํ•ดํ•ฉ๋‹ˆ๋‹ค.

๋ฏธ์ฃผ ์ง€์—ญ์˜ ๊ธฐ์ € ์‹ค์ ์„ ์–ด๋–ป๊ฒŒ ๋ณด๊ณ  ๊ณ„์‹œ๋Š”์ง€, ๊ทธ๋ฆฌ๊ณ  ์—ผ๋‘์— ๋‘์–ด์•ผ ํ•  ์ฃผ์š” ๋ณ€์ˆ˜๋“ค์ด ๋ฌด์—‡์ธ์ง€ ๊ถ๊ธˆํ•˜์‹ค ๊ฒƒ ๊ฐ™์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ ์„ฑ์žฅ ์†๋„์— ๋Œ€ํ•ด์„œ๋„ - ์—ฐ์ค‘ ๊ท ํ˜•์ ์ผ์ง€ ์•„๋‹ˆ๋ฉด 4๋ถ„๊ธฐ์— ์ง‘์ค‘๋ ์ง€ - ์ „์‚ฌ ๊ฐ€์ด๋˜์Šค ๋งฅ๋ฝ์—์„œ ์–ด๋–ป๊ฒŒ ๋ณด์‹œ๋Š”์ง€ ๋ง์”€ํ•ด ์ฃผ์‹œ๋ฉด ๊ฐ์‚ฌํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค. ๋จผ์ € ๋ถ๋ฏธ ์‹œ์žฅ์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ๊ณ , ์•„๋ฉ”๋ฆฌ์นด ์ „์ฒด๋กœ ํ™•๋Œ€ํ•ด์„œ ์„ค๋ช…๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ์•„๋ฉ”๋ฆฌ์นด ์ง€์—ญ์—์„œ 10๋…„๊ฐ„์˜ ์‹œ์žฅ ์ ์œ ์œจ ํ•˜๋ฝ์„ ๊ฒช์—ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋Ÿฐ๋ฐ ํŒ€์ด ์ด ์‹œ์žฅ์—์„œ ๋งŒ๋“ค์–ด๋‚ธ ๋ชจ๋ฉ˜ํ…€์— ๋Œ€ํ•ด ์ •๋ง ์ž๋ž‘์Šค๋Ÿฝ๊ฒŒ ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. 2025๋…„์„ ๋ณด๋ฉด, ์šฐ๋ฆฌ๋Š” ๋ฌผ๋Ÿ‰ ๊ธฐ์ค€์œผ๋กœ ์ ์œ ์œจ์„ ํ™•๋ณดํ•  ์ˆ˜ ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค. ์ด๊ฒƒ์€ ๋งค์šฐ ์ค‘์š”ํ•œ ๋ถ€๋ถ„์ด์—ˆ๊ณ , ์ œ๊ฐ€ ์—ฌ๋Ÿฌ ์ฐจ๋ก€ ๋ง์”€๋“œ๋ ธ๋“ฏ์ด ์†Œ๋น„์ž๋ฅผ ๋‹ค์‹œ ๋Œ์–ด๋“ค์ด๊ธฐ ์œ„ํ•ด ์šฐ๋ฆฌ ๋ธŒ๋žœ๋“œ๋ฅผ ์žฌํ™œ์„ฑํ™”ํ•ด์•ผ ํ–ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์šฐ๋ฆฌ๋Š” ์—ฌ๋Ÿฌ ์นดํ…Œ๊ณ ๋ฆฌ์™€ ๋ธŒ๋žœ๋“œ์—์„œ ์ด๋ฅผ ๋‹ฌ์„ฑํ–ˆ์Šต๋‹ˆ๋‹ค. ํ˜„์žฌ ์šฐ๋ฆฌ๋Š” ๋ฌผ๋Ÿ‰ ๊ธฐ์ค€ ์‹œ์žฅ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ฒŒ๋‹ค๊ฐ€ ์Šคํ‚จ์ผ€์–ด ๋ถ€๋ฌธ์—์„œ๋Š” ๋” ์˜ค๋””๋„ˆ๋ฆฌ(The Ordinary)๋ฅผ ํ•„๋‘๋กœ ์—ฌ๋Ÿฌ ๋ธŒ๋žœ๋“œ๋“ค์ด ์ „์ฒด๋ฅผ ๊ฒฌ์ธํ•˜๋ฉด์„œ ๊ธˆ์•ก ๊ธฐ์ค€ ์ ์œ ์œจ๋„ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์–ด๋А ์ •๋„ ๋ชจ๋ฉ˜ํ…€์„ ๋ณด์ด๊ณ  ์žˆ๋Š” ๊ฒƒ์€ ์‚ฌ์‹ค์ž…๋‹ˆ๋‹ค๋งŒ, ์ˆ˜๋…„๊ฐ„ ์ƒ๋‹นํ•œ ์‹œ์žฅ ์ ์œ ์œจ ์†์‹ค์„ ๊ฒช์€ ์ƒํ™ฉ์—์„œ ํšŒ๋ณตํ•˜๊ณ  ์žˆ๋Š” ์ค‘์ž…๋‹ˆ๋‹ค. ๊ทธ๋Ÿผ์—๋„ ๋ถˆ๊ตฌํ•˜๊ณ  ์šฐ๋ฆฌ๋Š” ์—ฌ์ „ํžˆ ์Šคํ‚จ์ผ€์–ด ๋ถ€๋ฌธ์—์„œ 1์œ„์™€ 2์œ„ ๋ธŒ๋žœ๋“œ๋ฅผ, ๋ฉ”์ดํฌ์—… ๋ถ€๋ฌธ์—์„œ๋„ 1์œ„์™€ 2์œ„ ๋ธŒ๋žœ๋“œ๋ฅผ ๋ณด์œ ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์Šคํ‚จ์ผ€์–ด์—์„œ๋Š” ํด๋ฆฌ๋‹ˆํฌ์™€ ๋”” ์˜ค๋””๋„ˆ๋ฆฌ, ๋ฉ”์ดํฌ์—…์—์„œ๋Š” ํด๋ฆฌ๋‹ˆํฌ์™€ ๋งฅ์ด ๊ทธ ์ฃผ์ธ๊ณต์ž…๋‹ˆ๋‹ค. ์šธํƒ€์—์„œ ์—์Šคํ‹ฐ ๋กœ๋”์™€ ๋งฅ์˜ ์‹ค์ ์ด ๋งค์šฐ ๊ฐ•๋ ฅํ•˜๊ฒŒ ๋‚˜ํƒ€๋‚˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. 10์›”๊ณผ 11์›”์— ๋ฐœํ‘œํ–ˆ๋“ฏ์ด, ๋งฅ์„ ๋ฏธ๊ตญ ์„ธํฌ๋ผ์— ์ž…์ ์‹œํ‚ค๊ฒŒ ๋˜์–ด ๋งค์šฐ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ์ˆ˜๋…„๊ฐ„ ๋ชจ๋“  ์ŠคํŽ˜์…œํ‹ฐ ๋ฉ€ํ‹ฐ ์œ ๋‹ˆ๋ฒ„์Šค์—์„œ ์ œ๋Œ€๋กœ ๊ฒฝ์Ÿํ•˜์ง€ ๋ชปํ–ˆ๋˜ ์šฐ๋ฆฌ์—๊ฒŒ ์‹ค๋กœ ์ค‘์š”ํ•œ ์ด์ •ํ‘œ์ž…๋‹ˆ๋‹ค. ๋„ค, ํ›Œ๋ฅญํ•œ ๋ชจ๋ฉ˜ํ…€์„ ๋ณด์ด๊ณ  ์žˆ์œผ๋ฉฐ, ๋ถ๋ฏธ ์‹œ์žฅ์—์„œ ์˜ฌ๋ฐ”๋ฅธ ๋ฐฉํ–ฅ์œผ๋กœ ๋‚˜์•„๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ ‡๊ธด ํ•˜์ง€๋งŒ, ๋ทฐํ‹ฐ ๋ฆฌ์ด๋งค์ง„๋“œ(Beauty Reimagined)์—์„œ ๊ฐ•์กฐํ•œ ๊ฒƒ์ฒ˜๋Ÿผ ์šฐ๋ฆฌ๊ฐ€ ์ง„ํ–‰ ์ค‘์ธ ๋ชจ๋“  ์ฑ„๋„์˜ ๋ฆฌ๋ฐธ๋Ÿฐ์‹ฑ ์ž‘์—…์ด ์—ฌ์ „ํžˆ ์ง„ํ–‰๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์•„๋งˆ์กด๊ณผ๋Š” ๋น ๋ฅด๊ฒŒ ์›€์ง์˜€๊ณ , ๋ฐฑํ™”์ ์€ ์žฌํฌ์ง€์…”๋‹ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์œ ํ†ต์ด ์•ฝํ™”๋˜๋Š” ๋ถ€๋ถ„์—์„œ๋Š” ์ฒ ์ˆ˜ํ•˜๋ฉด์„œ ์ŠคํŽ˜์…œํ‹ฐ ๋ฉ€ํ‹ฐ๋กœ ๋น ๋ฅด๊ฒŒ ์ด๋™ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์ €๋Š” ํฐ ๋ชจ๋ฉ˜ํ…€์ด ์žˆ๋‹ค๊ณ  ๋ฏฟ๊ณ  ์žˆ์œผ๋ฉฐ, ์šฐ๋ฆฌ ๋ธŒ๋žœ๋“œ ์ „๋ฐ˜์ ์œผ๋กœ ์•ž์œผ๋กœ ํ›จ์”ฌ ๋” ๋งŽ์€ ๋ชจ๋ฉ˜ํ…€์ด ์žˆ์„ ๊ฒƒ์œผ๋กœ ๋ด…๋‹ˆ๋‹ค.

์•„๋ฉ”๋ฆฌ์นด ์ง€์—ญ์€ ๋ถ๋ฏธ์™€ ๋ผํ‹ด์•„๋ฉ”๋ฆฌ์นด๋ฅผ ํ•ฉ์นœ ๊ฒƒ์ธ๋ฐ, ๋ผํ‹ด์•„๋ฉ”๋ฆฌ์นด๋Š” 2025๋…„ ์ดˆ์— ๋งค์šฐ ๊ฐ•์„ธ๋ฅผ ๋ณด์˜€์ง€๋งŒ, ์‹œ์žฅ์—์„œ ์†Œ๋น„์ž ์†Œ๋น„์˜ ๋‘”ํ™”๋ฅผ ๋ชฉ๊ฒฉํ–ˆ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๊ฐ€ ๋ณด๋Š” ์ฃผ์š” ๊ณผ์ œ ์ค‘ ํ•˜๋‚˜๋Š” ์‹œํ–‰๋œ ๊ด€์„ธ๊ฐ€ ๋ผํ‹ด์•„๋ฉ”๋ฆฌ์นด์˜ ์†Œ๋น„์ž ์‹ ๋ขฐ๋ฅผ ํ›ผ์†ํ•˜๊ธฐ ์‹œ์ž‘ํ–ˆ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค. ์ „๋ฐ˜์ ์œผ๋กœ ์ €๋Š” ๋งค์šฐ ๊ฐ•ํ•œ ํ™•์‹ ์„ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ์‹œ์žฅ์—์„œ ๋ชจ๋ฉ˜ํ…€์„ ํ™•๋ณดํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋ณผ๋ฅจ ์ ์œ ์œจ์ด ํšŒ๋ณต๋˜์—ˆ๊ณ , ๋ธŒ๋žœ๋“œ๋“ค์ด ์›€์ง์ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์•ž์œผ๋กœ ์‹œ์žฅ์—์„œ ์ถ”๊ฐ€์ ์ธ ๋ชจ๋ฉ˜ํ…€์„ ํ™•๋ณดํ•  ๊ฒƒ์œผ๋กœ ๋ฏฟ์Šต๋‹ˆ๋‹ค.

๋‘ ๋ฒˆ์งธ ์งˆ๋ฌธ์ธ ๋ถ„๊ธฐ๋ณ„ ์ถ”์ด์— ๋Œ€ํ•ด์„œ๋Š”, ์‚ฌ์ „ ๋ฐœํ‘œ์™€ ๋ณด๋„์ž๋ฃŒ์—์„œ ์–ธ๊ธ‰ํ–ˆ๋“ฏ์ด, ์ „์‚ฌ์ ์œผ๋กœ 3๋ถ„๊ธฐ๋ณด๋‹ค 4๋ถ„๊ธฐ๊ฐ€ ๋” ๊ฐ•ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํŠนํžˆ ๋™๋ถ€ ์ง€์—ญ์˜ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ(travel retail)์—์„œ ์ผ๋ถ€ ์กฐ์ •์ด ์ง„ํ–‰๋˜๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค. ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์—์„œ ์šฐ๋ฆฌ๊ฐ€ ๊ฒฝํ—˜ํ•˜๊ณ  ์žˆ๋Š” ๊ฒƒ ์ค‘ ํ•˜๋‚˜๋Š” ์—ฌ์ „ํžˆ ์ผ์ • ์ˆ˜์ค€์˜ ํ˜ผ๋ž€์ด ์žˆ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค. ํŠนํžˆ ๋ฒ ์ด์ง•, ์ƒํ•˜์ด ๊ณตํ•ญ๊ณผ ๊ด€๋ จํ•ด์„œ ๊ทธ๋ ‡๊ณ , ์„ ๋ผ์ด์ฆˆ(Sunrise)์™€์˜ ์˜จ๋ผ์ธ ์‚ฌ์—…๋„ ๋งˆ์ฐฌ๊ฐ€์ง€์ž…๋‹ˆ๋‹ค. ์•„์‹œ๋‹ค์‹œํ”ผ ์„ ๋ผ์ด์ฆˆ๋Š” ์šด์˜์„ ์ค‘๋‹จํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ชจ๋“  ์šด์˜์ด China Duty Free, Avolta, Wangfujing๊ณผ์˜ ํ˜ผํ•ฉ ํ˜•ํƒœ๋กœ ์ด๊ด€๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ 2๋ถ„๊ธฐ์— ๋А๊ผˆ๋˜ ์•ฝ๊ฐ„์˜ ์ „ํ™˜๊ธฐ๊ฐ€ 3๋ถ„๊ธฐ๊นŒ์ง€ ์ด์–ด์ง€๊ณ  ์žˆ์ง€๋งŒ, ์ €ํฌ๊ฐ€ ๊ตฌ์ถ•ํ•ด์˜จ ํ›Œ๋ฅญํ•œ ๊ด€๊ณ„๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ๊ฐ•๋ ฅํ•œ ์ •์ƒํ™”๊ฐ€ ์ด๋ฃจ์–ด์งˆ ๊ฒƒ์ด๋ผ๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ํ•œ ๊ฐ€์ง€ ์ƒ๊ธฐ์‹œ์ผœ๋“œ๋ฆฌ๊ณ  ์‹ถ์€ ๊ฒƒ์€, 2๋ถ„๊ธฐ๊ฐ€ ์‹ค์ œ๋กœ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ(travel retail)์—์„œ ์–ด๋ ค์›€์ด ์žˆ์—ˆ์Œ์—๋„ ๋ถˆ๊ตฌํ•˜๊ณ , ์ค‘๊ตญ์—์„œ์˜ ๋งค์šฐ ๊ฐ•๋ ฅํ•œ ์‹ค์ ๊ณผ ์„œ๋ฐฉ ์ผ๋ถ€ ์‹œ์žฅ์—์„œ์˜ ๊ฐ€์†ํ™” ๋•๋ถ„์— ์ €ํฌ ์˜ˆ์ƒ์„ ๋›ฐ์–ด๋„˜๋Š” ์•„์ฃผ ๊ฐ•๋ ฅํ•œ ๋ถ„๊ธฐ๋ฅผ ๋‹ฌ์„ฑํ–ˆ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค. ๋‹ค์‹œ ๋ง์”€๋“œ๋ฆฌ์ง€๋งŒ, ์ €ํฌ๋Š” ๋ชจ๋ฉ˜ํ…€์„ ๊ฐ€์ง€๊ณ  ์žˆ๊ณ  ์„ฑ์žฅ์˜ ์žฌ๊ท ํ˜•์ด ์ด๋ฃจ์–ด์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ์˜ ๋ชฉํ‘œ๋Š” ๋งค์ถœ๊ณผ ์ˆ˜์ต ๋ชจ๋‘์—์„œ ์ œ์‹œํ•œ ๊ฐ€์ด๋˜์Šค์˜ ์ƒ๋‹จ์„ ๋‹ฌ์„ฑํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ค‘๊ฐ„๊ฐ’์€ ์ถ•์†Œํ–ˆ์ง€๋งŒ, ์˜ค๋Š˜ ๋ช…ํ™•ํžˆ ๋ง์”€๋“œ๋ฆฐ ์šฐ๋ฆฌ์˜ ๋ชฉํ‘œ๋Š” ๊ฐ€์ด๋˜์Šค ์ƒ๋‹จ์„ ๋‹ฌ์„ฑํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
Operator: The next question comes from Filippo Falorni with Citi.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ ์”จํ‹ฐ์˜ ํ•„๋ฆฌํฌ ํŒ”๋กœ๋ฅด๋‹ˆ ์• ๋„๋ฆฌ์ŠคํŠธ๋กœ๋ถ€ํ„ฐ ๋ฐ›๊ฒ ์Šต๋‹ˆ๋‹ค.
Filippo Falorni: Citigroup Inc., Research Division Stephane, I was hoping you could expand a bit on the Travel Retail business. If you can give us a state of the union of the total travel retail business. And especially in Hainan, we've seen clearly an improvement in conversion rates in spending in duty-free stores. So what gives -- what's the outlook as you think going forward for that part of the business? And maybe can you comment a bit on the other parts of the travel retail business in North Asia, especially South Korea and Japan? And especially as we think about the back half of the year, where when you think about on a 2-year basis, you're comping more normalized shipment level. So what -- how are you thinking that could play out in the back half of the year? Stephane de la Faverie CEO, President & Director Thank you, Filippo, and I'll try to make a state of the union that doesn't last too long because it's a very complex things that is happening in travel retail. Now the one thing I would say, let me start from where we really have strong momentum, and I see like travel retail accelerating. It is indeed in Hainan. And I think it is clearly documented that traffic is picking up in Hainan. And I'm really strong -- I'm really happy with the work that the team did in Hainan. In calendar '25, we are growing and we are ahead of the department. And we are -- so we are gaining market share. What I'm excited also, we're getting market share across a more diverse portfolio of brands that we have done it in the past, which if you remember, all our growth was coming from Lauder and La Mer. Now we have Lauder, we have La Mer. We have MAC, we have Jo Malone. We have TOM FORD that are really performing in the channel very well. And one of the reasons why we've seen this performance, and we are back at driving retail with a lot of eventing because the traffic is there but conversion is still low. When you are there and you create really retail entertainment, we are able to convert the consumer. And I'm happy to report today that the month of January in Hainan was in high double digit for us, again, gaining market share across many of our brands. So very excited by -- especially going into the Chinese New Year time frame, it is very important, a very clear indication that we are back able to convert traffic into sales. Now I want to be very clear, Hainan is only a part of travel retail East. And I think this is where maybe there's a little bit of a misconception of how big is Hainan in the total. But travel retail East is a combination of Hainan again, the airport of Beijing and Shanghai, the Universal app where people can buy online product but there's also, frankly, the rest of APAC that is highly disrupted Korea. And we're seeing some recovery in the rest of APAC, but it's still very small in comparison of the China ecosystem. So now let me just explain what happened in Q2 -- our Q2, the last quarter of the calendar year in the ecosystem of Shanghai and Beijing and the Universal app. Obviously, you know that all of this business is being in the midst of being transferred from Sunrise, like I said, to CDF, Wangfujing and Avolta. There's a bit of a disruption in the market happening in this moment in time as we are transitioning, and that's the normal course of doing business. Concessions sometimes move from one retailer to another. But the Universal app, that was a significant part of the business was shut down in Q2 and remains shut down as we speak. So obviously, our ability to just like convert is more limited. Now if you look at China Mainland and travel retail, we outperformed in China Mainland in Q2. And in the total travel retail, to your expectation, maybe we delivered less. My point is it's an entire ecosystem that we need to look at where we are capturing the sales. Going forward is very strong. I want to be very clear. It is actually -- this change is a good thing, especially at the time where we are managing our inventory very carefully. We are shipping only to the demand, and we see this change being the right thing. We have a very strong partnership with CDF, with Wangfujing with Avolta locally and globally. And we are in the process of putting the right GBP to make sure that we can accelerate in the course, the remaining course of this fiscal year but frankly, beyond. And the second part of your question, obviously, like Japan and the rest, Japan, actually, I'm really happy because we are demonstrating in this moment in time that even in a disrupted market because you know, obviously, there's some geopolitical tension between various markets in the region, we've seen a dramatic reduction of traffic even though we've been able to just gain market share. And this is the #1 thing that we are focused. No matter if there is growth or no growth, we want to be in a market share position, in a market share growth. And that's what we are demonstrating. Now early into this calendar year, we're seeing a shift from Japan to Korea and over market in the region, and we are ready to welcome the consumers with all our brands really fully deployed. So I want to be clear, even though there's a bit of a disruption in Q4 into Q2, we remain extremely confident about the momentum that we are building and our ability to just convert traffic into sales across all our brands.**Filippo Falorni:** ๋ฉด์„ธ ์‚ฌ์—…์— ๋Œ€ํ•ด ์ข€ ๋” ์ž์„ธํžˆ ์„ค๋ช…ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”? ์ „์ฒด ๋ฉด์„ธ ์‚ฌ์—…์˜ ํ˜„ํ™ฉ์„ ๋ง์”€ํ•ด ์ฃผ์‹œ๋ฉด ์ข‹๊ฒ ์Šต๋‹ˆ๋‹ค. ํŠนํžˆ ํ•˜์ด๋‚œ์˜ ๊ฒฝ์šฐ, ๋ฉด์„ธ์ ์—์„œ ์ „ํ™˜์œจ๊ณผ ์ง€์ถœ์ด ๋ช…ํ™•ํ•˜๊ฒŒ ๊ฐœ์„ ๋˜๊ณ  ์žˆ๋Š” ๊ฒƒ์œผ๋กœ ๋ณด์ž…๋‹ˆ๋‹ค. ๊ทธ๋ ‡๋‹ค๋ฉด ์ด ์‚ฌ์—… ๋ถ€๋ฌธ์˜ ํ–ฅํ›„ ์ „๋ง์€ ์–ด๋–ป๊ฒŒ ๋ณด์‹œ๋Š”์ง€์š”? ๊ทธ๋ฆฌ๊ณ  ๋ถ์•„์‹œ์•„์˜ ๋‹ค๋ฅธ ๋ฉด์„ธ ์‚ฌ์—…, ํŠนํžˆ ํ•œ๊ตญ๊ณผ ์ผ๋ณธ์— ๋Œ€ํ•ด์„œ๋„ ๋ง์”€ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”? ํŠนํžˆ ํ•˜๋ฐ˜๊ธฐ๋ฅผ ์ƒ๊ฐํ•ด๋ณด๋ฉด, 2๊ฐœ๋…„ ๊ธฐ์ค€์œผ๋กœ ๋ณผ ๋•Œ ๋ณด๋‹ค ์ •์ƒํ™”๋œ ์ถœํ•˜ ์ˆ˜์ค€๊ณผ ๋น„๊ตํ•˜๊ฒŒ ๋˜๋Š”๋ฐ์š”. ํ•˜๋ฐ˜๊ธฐ ์ƒํ™ฉ์ด ์–ด๋–ป๊ฒŒ ์ „๊ฐœ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜์‹œ๋Š”์ง€ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค. ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค, Filippo. ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์—์„œ ์ผ์–ด๋‚˜๊ณ  ์žˆ๋Š” ์ผ๋“ค์ด ๋งค์šฐ ๋ณต์žกํ•˜๊ธฐ ๋•Œ๋ฌธ์— ๋„ˆ๋ฌด ๊ธธ์ง€ ์•Š๊ฒŒ ํ˜„ํ™ฉ์„ ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ๋จผ์ € ์šฐ๋ฆฌ๊ฐ€ ์ •๋ง ๊ฐ•๋ ฅํ•œ ๋ชจ๋ฉ˜ํ…€์„ ๋ณด์ด๊ณ  ์žˆ๊ณ  ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์ด ๊ฐ€์†ํ™”๋˜๊ณ  ์žˆ๋Š” ๋ถ€๋ถ„๋ถ€ํ„ฐ ๋ง์”€๋“œ๋ฆฌ๋ฉด, ๋ฐ”๋กœ ํ•˜์ด๋‚œ์ž…๋‹ˆ๋‹ค. ํ•˜์ด๋‚œ์—์„œ ํŠธ๋ž˜ํ”ฝ์ด ์ฆ๊ฐ€ํ•˜๊ณ  ์žˆ๋‹ค๋Š” ๊ฒƒ์€ ๋ช…ํ™•ํ•˜๊ฒŒ ํ™•์ธ๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜์ด๋‚œ์—์„œ ์šฐ๋ฆฌ ํŒ€์ด ํ•ด๋‚ธ ์„ฑ๊ณผ์— ๋Œ€ํ•ด ์ •๋ง ๋งŒ์กฑ์Šค๋Ÿฝ์Šต๋‹ˆ๋‹ค. 2025๋…„ ์—ญ๋…„ ๊ธฐ์ค€์œผ๋กœ ์šฐ๋ฆฌ๋Š” ์„ฑ์žฅํ•˜๊ณ  ์žˆ์œผ๋ฉฐ ๋ถ€๋ฌธ ํ‰๊ท ์„ ์•ž์„œ๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์‹œ์žฅ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ œ๊ฐ€ ํŠนํžˆ ๊ธฐ๋Œ€๋˜๋Š” ๋ถ€๋ถ„์€, ๊ณผ๊ฑฐ๋ณด๋‹ค ํ›จ์”ฌ ๋” ๋‹ค์–‘ํ•œ ๋ธŒ๋žœ๋“œ ํฌํŠธํด๋ฆฌ์˜ค์—์„œ ์‹œ์žฅ ์ ์œ ์œจ์„ ํ™•๋ณดํ•˜๊ณ  ์žˆ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค. ๊ธฐ์–ตํ•˜์‹œ๊ฒ ์ง€๋งŒ, ์˜ˆ์ „์—๋Š” ๋ชจ๋“  ์„ฑ์žฅ์ด Lauder์™€ La Mer์—์„œ๋งŒ ๋‚˜์™”์Šต๋‹ˆ๋‹ค. ์ง€๊ธˆ์€ Lauder, La Mer๋ฟ๋งŒ ์•„๋‹ˆ๋ผ MAC, Jo Malone, TOM FORD๊นŒ์ง€ ํ•ด๋‹น ์ฑ„๋„์—์„œ ์ •๋ง ์ข‹์€ ์„ฑ๊ณผ๋ฅผ ๋‚ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์„ฑ๊ณผ๋ฅผ ๊ฑฐ๋‘˜ ์ˆ˜ ์žˆ์—ˆ๋˜ ์ด์œ  ์ค‘ ํ•˜๋‚˜๋Š”, ๋‹ค์–‘ํ•œ ์ด๋ฒคํŠธ๋ฅผ ํ†ตํ•ด ๋ฆฌํ…Œ์ผ์„ ๋‹ค์‹œ ํ™œ์„ฑํ™”ํ•˜๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค. ๋งค์žฅ ๋ฐฉ๋ฌธ ๊ณ ๊ฐ์€ ์žˆ์ง€๋งŒ ์ „ํ™˜์œจ์€ ์—ฌ์ „ํžˆ ๋‚ฎ์€ ์ƒํ™ฉ์ž…๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ๋งค์žฅ์—์„œ ์ง„์ •ํ•œ ๋ฆฌํ…Œ์ผ ์—”ํ„ฐํ…Œ์ธ๋จผํŠธ๋ฅผ ์ œ๊ณตํ•˜๋ฉด, ์†Œ๋น„์ž ์ „ํ™˜์— ์„ฑ๊ณตํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์˜ค๋Š˜ ๊ธฐ์˜๊ฒŒ ๋ณด๊ณ ๋“œ๋ฆด ์ˆ˜ ์žˆ๋Š” ๊ฒƒ์€, 1์›” ํ•œ ๋‹ฌ ๋™์•ˆ ํ•˜์ด๋‚œ์—์„œ ๋†’์€ ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ๋ฅ ์„ ๊ธฐ๋กํ–ˆ์œผ๋ฉฐ, ๋‹ค์‹œ ํ•œ๋ฒˆ ์—ฌ๋Ÿฌ ๋ธŒ๋žœ๋“œ์—์„œ ์‹œ์žฅ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ–ˆ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค. ํŠนํžˆ ์ค‘๊ตญ ์„ค ์—ฐํœด ์‹œ์ฆŒ์„ ์•ž๋‘๊ณ  ๋งค์šฐ ๊ณ ๋ฌด์ ์ธ ์ƒํ™ฉ์ž…๋‹ˆ๋‹ค. ์ด๋Š” ์šฐ๋ฆฌ๊ฐ€ ๋‹ค์‹œ ํŠธ๋ž˜ํ”ฝ์„ ๋งค์ถœ๋กœ ์ „ํ™˜ํ•  ์ˆ˜ ์žˆ๋‹ค๋Š” ๋งค์šฐ ๋ช…ํ™•ํ•œ ์‹ ํ˜ธ์ž…๋‹ˆ๋‹ค. ๋‹ค๋งŒ ๋ช…ํ™•ํžˆ ๋ง์”€๋“œ๋ฆฌ๊ณ  ์‹ถ์€ ๊ฒƒ์€, ํ•˜์ด๋‚œ์€ ๋™์•„์‹œ์•„ ํŠธ๋ž˜๋ธ” ๋ฆฌํ…Œ์ผ์˜ ์ผ๋ถ€๋ถ„์ผ ๋ฟ์ด๋ผ๋Š” ์ ์ž…๋‹ˆ๋‹ค. ์ „์ฒด์—์„œ ํ•˜์ด๋‚œ์ด ์ฐจ์ง€ํ•˜๋Š” ๋น„์ค‘์— ๋Œ€ํ•ด ์•ฝ๊ฐ„์˜ ์˜คํ•ด๊ฐ€ ์žˆ๋Š” ๊ฒƒ ๊ฐ™์Šต๋‹ˆ๋‹ค. ๋™์•„์‹œ์•„ ํŠธ๋ž˜๋ธ” ๋ฆฌํ…Œ์ผ์€ ํ•˜์ด๋‚œ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ๋ฒ ์ด์ง•๊ณผ ์ƒํ•˜์ด ๊ณตํ•ญ, ์†Œ๋น„์ž๋“ค์ด ์˜จ๋ผ์ธ์œผ๋กœ ์ œํ’ˆ์„ ๊ตฌ๋งคํ•  ์ˆ˜ ์žˆ๋Š” ์œ ๋‹ˆ๋ฒ„์„ค ์•ฑ, ๊ทธ๋ฆฌ๊ณ  ์†”์งํžˆ ๋ง์”€๋“œ๋ฆฌ๋ฉด ํ˜„์žฌ ํฐ ํƒ€๊ฒฉ์„ ๋ฐ›๊ณ  ์žˆ๋Š” ํ•œ๊ตญ์„ ํฌํ•จํ•œ ์•„์‹œ์•„ํƒœํ‰์–‘ ์ง€์—ญ ์ „์ฒด๋ฅผ ์•„์šฐ๋ฆ…๋‹ˆ๋‹ค. ์•„์‹œ์•„ํƒœํ‰์–‘ ๋‚˜๋จธ์ง€ ์ง€์—ญ์—์„œ๋„ ์ผ๋ถ€ ํšŒ๋ณต์„ธ๊ฐ€ ๋ณด์ด๊ณ  ์žˆ์ง€๋งŒ, ์ค‘๊ตญ ์ƒํƒœ๊ณ„์™€ ๋น„๊ตํ•˜๋ฉด ์—ฌ์ „ํžˆ ๊ทœ๋ชจ๊ฐ€ ๋งค์šฐ ์ž‘์€ ์ˆ˜์ค€์ž…๋‹ˆ๋‹ค. ์ด์ œ 2๋ถ„๊ธฐ, ์ฆ‰ ์ž‘๋…„ 4๋ถ„๊ธฐ ๋™์•ˆ ์ƒํ•˜์ด์™€ ๋ฒ ์ด์ง• ์ƒํƒœ๊ณ„ ๊ทธ๋ฆฌ๊ณ  ์œ ๋‹ˆ๋ฒ„์„ค ์•ฑ์—์„œ ์–ด๋–ค ์ผ์ด ์žˆ์—ˆ๋Š”์ง€ ์„ค๋ช…๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ์•„์‹œ๋‹ค์‹œํ”ผ ์ด ๋ชจ๋“  ์‚ฌ์—…์ด ํ˜„์žฌ Sunrise์—์„œ CDF, Wangfujing, Avolta๋กœ ์ด๊ด€๋˜๋Š” ๊ณผ์ •์— ์žˆ์Šต๋‹ˆ๋‹ค. ์ „ํ™˜ ๊ณผ์ •์—์„œ ์‹œ์žฅ์— ์•ฝ๊ฐ„์˜ ํ˜ผ๋ž€์ด ๋ฐœ์ƒํ•˜๊ณ  ์žˆ๋Š”๋ฐ, ์ด๋Š” ์ •์ƒ์ ์ธ ๋น„์ฆˆ๋‹ˆ์Šค ๊ณผ์ •์ž…๋‹ˆ๋‹ค. ๋งค์žฅ ์šด์˜๊ถŒ์ด ํ•œ ๋ฆฌํ…Œ์ผ๋Ÿฌ์—์„œ ๋‹ค๋ฅธ ๋ฆฌํ…Œ์ผ๋Ÿฌ๋กœ ์ด๋™ํ•˜๋Š” ๊ฒฝ์šฐ๊ฐ€ ์ข…์ข… ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์‚ฌ์—…์˜ ์ƒ๋‹น ๋ถ€๋ถ„์„ ์ฐจ์ง€ํ–ˆ๋˜ ์œ ๋‹ˆ๋ฒ„์„ค ์•ฑ์ด 2๋ถ„๊ธฐ์— ์ค‘๋‹จ๋˜์—ˆ๊ณ  ํ˜„์žฌ๊นŒ์ง€๋„ ์ค‘๋‹จ๋œ ์ƒํƒœ์ž…๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ๋‹น์—ฐํžˆ ์ „ํ™˜ ๋Šฅ๋ ฅ์ด ์ œํ•œ์ ์ผ ์ˆ˜๋ฐ–์— ์—†์Šต๋‹ˆ๋‹ค. ๊ทธ๋Ÿฌ๋‚˜ ์ค‘๊ตญ ๋ณธํ† ์™€ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์„ ๋ณด์‹œ๋ฉด, 2๋ถ„๊ธฐ์— ์ค‘๊ตญ ๋ณธํ† ์—์„œ ์šฐ์ˆ˜ํ•œ ์„ฑ๊ณผ๋ฅผ ๊ฑฐ๋‘์—ˆ์Šต๋‹ˆ๋‹ค. ์ „์ฒด ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์—์„œ ๊ธฐ๋Œ€์น˜์— ๋น„ํ•ด ์‹ค์ ์ด ๋‹ค์†Œ ๋ถ€์กฑํ–ˆ์„ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ œ๊ฐ€ ๋ง์”€๋“œ๋ฆฌ๊ณ  ์‹ถ์€ ๊ฒƒ์€ ์šฐ๋ฆฌ๊ฐ€ ๋งค์ถœ์„ ์–ด๋””์„œ ํฌ์ฐฉํ•˜๊ณ  ์žˆ๋Š”์ง€ ์ „์ฒด ์ƒํƒœ๊ณ„๋ฅผ ๋ด์•ผ ํ•œ๋‹ค๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์•ž์œผ๋กœ์˜ ์ „๋ง์€ ๋งค์šฐ ๊ฐ•๋ ฅํ•ฉ๋‹ˆ๋‹ค. ์ด ์ ์„ ๋ช…ํ™•ํžˆ ํ•˜๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค. ์‹ค์ œ๋กœ ์ด๋Ÿฌํ•œ ๋ณ€ํ™”๋Š” ๊ธ์ •์ ์ธ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ํŠนํžˆ ์žฌ๊ณ ๋ฅผ ๋งค์šฐ ์‹ ์ค‘ํ•˜๊ฒŒ ๊ด€๋ฆฌํ•˜๊ณ  ์žˆ๋Š” ํ˜„ ์‹œ์ ์—์„œ ๋”์šฑ ๊ทธ๋ ‡์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ์ˆ˜์š”์— ๋งž์ถฐ์„œ๋งŒ ์ถœํ•˜ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๋Ÿฌํ•œ ๋ณ€ํ™”๊ฐ€ ์˜ฌ๋ฐ”๋ฅธ ๋ฐฉํ–ฅ์ด๋ผ๊ณ  ๋ด…๋‹ˆ๋‹ค. CDF, ์™•ํ‘ธ์ง•(Wangfujing), ๊ทธ๋ฆฌ๊ณ  ์•„๋ณผํƒ€(Avolta)์™€ ํ˜„์ง€ ๋ฐ ๊ธ€๋กœ๋ฒŒ ์ฐจ์›์—์„œ ๋งค์šฐ ๊ฒฌ๊ณ ํ•œ ํŒŒํŠธ๋„ˆ์‹ญ์„ ์œ ์ง€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ํ˜„์žฌ ์˜ฌ ํšŒ๊ณ„์—ฐ๋„ ๋‚จ์€ ๊ธฐ๊ฐ„์€ ๋ฌผ๋ก ์ด๊ณ  ์†”์งํžˆ ๊ทธ ์ดํ›„๊นŒ์ง€ ๊ฐ€์†ํ™”ํ•  ์ˆ˜ ์žˆ๋„๋ก ์ ์ ˆํ•œ ์„ฑ์žฅ ๊ณ„ํš์„ ์ˆ˜๋ฆฝํ•˜๋Š” ๊ณผ์ •์— ์žˆ์Šต๋‹ˆ๋‹ค. ์งˆ๋ฌธ์˜ ๋‘ ๋ฒˆ์งธ ๋ถ€๋ถ„์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ๋ฉด, ์ผ๋ณธ๊ณผ ๋‹ค๋ฅธ ์ง€์—ญ๋“ค, ํŠนํžˆ ์ผ๋ณธ์˜ ๊ฒฝ์šฐ ์ •๋ง ๋งŒ์กฑ์Šค๋Ÿฝ์Šต๋‹ˆ๋‹ค. ํ˜„์žฌ ์šฐ๋ฆฌ๋Š” ์‹œ์žฅ์ด ํ˜ผ๋ž€์Šค๋Ÿฌ์šด ์ƒํ™ฉ์—์„œ๋„ ์„ฑ๊ณผ๋ฅผ ๋‚ด๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค. ์•„์‹œ๋‹ค์‹œํ”ผ ์—ญ๋‚ด ์—ฌ๋Ÿฌ ์‹œ์žฅ ๊ฐ„ ์ง€์ •ํ•™์  ๊ธด์žฅ์ด ์žˆ๊ณ , ๊ทธ๋กœ ์ธํ•ด ์œ ๋™์ธ๊ตฌ๊ฐ€ ํฌ๊ฒŒ ๊ฐ์†Œํ–ˆ์Œ์—๋„ ๋ถˆ๊ตฌํ•˜๊ณ  ์šฐ๋ฆฌ๋Š” ์‹œ์žฅ์ ์œ ์œจ์„ ํ™•๋Œ€ํ•  ์ˆ˜ ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค. ์ด๊ฒƒ์ด ๋ฐ”๋กœ ์šฐ๋ฆฌ๊ฐ€ ์ง‘์ค‘ํ•˜๊ณ  ์žˆ๋Š” ์ตœ์šฐ์„  ๊ณผ์ œ์ž…๋‹ˆ๋‹ค. ์„ฑ์žฅ์ด ์žˆ๋“  ์—†๋“ , ์šฐ๋ฆฌ๋Š” ์‹œ์žฅ์ ์œ ์œจ ์ธก๋ฉด์—์„œ, ์‹œ์žฅ์ ์œ ์œจ ์„ฑ์žฅ ์ธก๋ฉด์—์„œ ์šฐ์œ„๋ฅผ ์ ํ•˜๊ณ ์ž ํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๊ทธ๊ฒƒ์ด ๋ฐ”๋กœ ์šฐ๋ฆฌ๊ฐ€ ์ง€๊ธˆ ์ฆ๋ช…ํ•˜๊ณ  ์žˆ๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์˜ฌํ•ด ์ดˆ๋ถ€ํ„ฐ ์ผ๋ณธ์—์„œ ํ•œ๊ตญ๊ณผ ์—ญ๋‚ด ๋‹ค๋ฅธ ์‹œ์žฅ์œผ๋กœ ์†Œ๋น„์ž๋“ค์ด ์ด๋™ํ•˜๋Š” ๋ณ€ํ™”๊ฐ€ ๋‚˜ํƒ€๋‚˜๊ณ  ์žˆ์œผ๋ฉฐ, ์šฐ๋ฆฌ๋Š” ๋ชจ๋“  ๋ธŒ๋žœ๋“œ๋ฅผ ์™„์ „ํžˆ ๋ฐฐ์น˜ํ•˜์—ฌ ์†Œ๋น„์ž๋“ค์„ ๋งž์ดํ•  ์ค€๋น„๊ฐ€ ๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค.
Prompt: 450 tokens
Response: 150 tokens (estimated)
Total: ~600 tokens


๋ช…ํ™•ํžˆ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, 4๋ถ„๊ธฐ๋ถ€ํ„ฐ 2๋ถ„๊ธฐ๊นŒ์ง€ ์•ฝ๊ฐ„์˜ ํ˜ผ๋ž€์ด ์žˆ๊ธด ํ•˜์ง€๋งŒ, ์šฐ๋ฆฌ๊ฐ€ ๊ตฌ์ถ•ํ•˜๊ณ  ์žˆ๋Š” ๋ชจ๋ฉ˜ํ…€๊ณผ ๋ชจ๋“  ๋ธŒ๋žœ๋“œ์—์„œ ํŠธ๋ž˜ํ”ฝ์„ ๋งค์ถœ๋กœ ์ „ํ™˜ํ•  ์ˆ˜ ์žˆ๋Š” ์—ญ๋Ÿ‰์— ๋Œ€ํ•ด์„œ๋Š” ์—ฌ์ „ํžˆ ๋งค์šฐ ํ™•์‹ ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Akhil Shrivastava: Executive VP & CFO And one thing just to add quickly, Filippo, the untold story, which Stephane is basically double-clicking here is the outperformance by ELC in the channel. It is in the West where we had stated early on as Stephane had said we'll win in West TR. We are winning there. We are winning in Hainan by quite a distance, and we are winning in markets like Japan, Thailand and other places. So the outperformance by ELC in travel retail, parts of travel retail, along with China is the significant encouragement we take for our business as we look forward.**Akhil Shrivastava:** ๊ทธ๋ฆฌ๊ณ  ํ•œ ๊ฐ€์ง€๋งŒ ๋น ๋ฅด๊ฒŒ ๋ง๋ถ™์ด์ž๋ฉด, Filippo, ์—ฌ๊ธฐ์„œ Stephane์ด ๊ฐ•์กฐํ•˜๊ณ  ์žˆ๋Š” ์ˆจ๊ฒจ์ง„ ์ด์•ผ๊ธฐ๋Š” ์ฑ„๋„ ๋‚ด ELC์˜ ๋›ฐ์–ด๋‚œ ์„ฑ๊ณผ์ž…๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๊ฐ€ ์ดˆ๊ธฐ์— ๋ฐํ˜”๋˜ ์„œ๊ตฌ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ(TR) ์‹œ์žฅ์—์„œ ์Šน๋ฆฌํ•˜๊ฒ ๋‹ค๋Š” ๋ชฉํ‘œ, ๋ฐ”๋กœ ๊ทธ๊ณณ์—์„œ ์šฐ๋ฆฌ๊ฐ€ ์Šน๋ฆฌํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜์ด๋‚œ์—์„œ๋„ ์ƒ๋‹นํ•œ ๊ฒฉ์ฐจ๋กœ ์•ž์„œ๊ฐ€๊ณ  ์žˆ๊ณ , ์ผ๋ณธ, ํƒœ๊ตญ ๋ฐ ๊ธฐํƒ€ ์‹œ์žฅ์—์„œ๋„ ์Šน๋ฆฌํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์˜ ์ผ๋ถ€ ์ง€์—ญ๊ณผ ์ค‘๊ตญ์—์„œ ELC๊ฐ€ ๋ณด์—ฌ์ฃผ๋Š” ์ด๋Ÿฌํ•œ ํƒ์›”ํ•œ ์„ฑ๊ณผ๊ฐ€ ์šฐ๋ฆฌ๊ฐ€ ๋ฏธ๋ž˜๋ฅผ ๋ฐ”๋ผ๋ณผ ๋•Œ ์‚ฌ์—…์— ๋Œ€ํ•ด ๊ฐ–๋Š” ์ค‘์š”ํ•œ ํ™•์‹ ์˜ ๊ทผ๊ฑฐ์ž…๋‹ˆ๋‹ค.
Operator: The next question comes from Steve Powers with Deutsche Bank.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ ๋„์ด์ฒด๋ฐฉํฌ์˜ ์Šคํ‹ฐ๋ธŒ ํŒŒ์›Œ์Šค๋‹˜๊ป˜์„œ ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๋‹ค.
Stephen Robert Powers: Deutsche Bank AG, Research Division I wanted to pivot, if I could, to profitability in the quarter, which, as you highlighted, was strong, both on gross and operating margin. If I drill in on there a bit, though, Skin Care delivered most of the upside, if not all of the upside. Fragrance was also positive but more in line, I think. I think on the other side of the coin was Makeup, which is still essentially kind of operating at a breakeven level. Maybe you could just talk about what you're seeing in that segment and how you see the progression of profitability for Makeup to contribute more as we go forward?**Stephen Robert Powers:** ์ด๋ฒˆ ๋ถ„๊ธฐ ์ˆ˜์ต์„ฑ์— ๋Œ€ํ•ด ์—ฌ์ญ™๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค. ๋ง์”€ํ•˜์‹  ๋Œ€๋กœ ์ด์ด์ต๋ฅ ๊ณผ ์˜์—…์ด์ต๋ฅ  ๋ชจ๋‘ ๊ฐ•์„ธ๋ฅผ ๋ณด์˜€๋Š”๋ฐ์š”. ์ข€ ๋” ์ž์„ธํžˆ ๋“ค์—ฌ๋‹ค๋ณด๋ฉด, ์Šคํ‚จ์ผ€์–ด ๋ถ€๋ฌธ์ด ์ƒ์Šน๋ถ„์˜ ๋Œ€๋ถ€๋ถ„, ์•„๋‹ˆ ๊ฑฐ์˜ ์ „๋ถ€๋ฅผ ๊ฒฌ์ธํ–ˆ์Šต๋‹ˆ๋‹ค. ํ”„๋ž˜๊ทธ๋Ÿฐ์Šค๋„ ๊ธ์ •์ ์ด์—ˆ์ง€๋งŒ ์˜ˆ์ƒ ๋ฒ”์œ„ ๋‚ด์˜€๋˜ ๊ฒƒ ๊ฐ™๊ณ ์š”. ๋ฐ˜๋ฉด ๋ฉ”์ดํฌ์—…์€ ์—ฌ์ „ํžˆ ๋ณธ์งˆ์ ์œผ๋กœ ์†์ต๋ถ„๊ธฐ์  ์ˆ˜์ค€์—์„œ ์šด์˜๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ๋ถ€๋ฌธ์—์„œ ์–ด๋–ค ์ƒํ™ฉ์ด ์ „๊ฐœ๋˜๊ณ  ์žˆ๋Š”์ง€, ๊ทธ๋ฆฌ๊ณ  ์•ž์œผ๋กœ ๋ฉ”์ดํฌ์—…์˜ ์ˆ˜์ต์„ฑ์ด ์–ด๋–ป๊ฒŒ ๊ฐœ์„ ๋˜์–ด ๋” ๋งŽ์€ ๊ธฐ์—ฌ๋ฅผ ํ•  ์ˆ˜ ์žˆ์„์ง€ ๋ง์”€ํ•ด ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๊นŒ?
Akhil Shrivastava: Executive VP & CFO Thank you. Thank you, Steve. A couple of things. As we are looking to go to solid double-digit margin, we are looking to improve margins across the board, across categories and across regions. Now specifically answering your question on the Makeup profitability this quarter, it was also impacted by the return we took on the innovation that is coming in quarter 3. So there is a temporary effect there, which understates Makeup profitability for the quarter. However, your broader point on makeup profitability is very clear to us. And as Stephane and I have communicated, this is an area where we believe we can have significantly better margins overall. No reason why it should be very dissimilar to other categories over a period of time. Through the work we are doing on rightsizing our fixed cost in these categories, through the work on PRGP and through the acceleration we are now starting to see even in this category on sales. And with the big launch coming up of Double Wear and some of the improvement we are seeing on makeup, we expect to see profitability to improve. But this is a key pillar that we are working on, Steve. In quarter 2, you did notice a little bit of a onetime due to the return we took on this innovation but those are the some of the salient points. Stephane de la Faverie CEO, President & Director Just one thing, Steve, on the Makeup because I think it's very important. And look, we've been always transparent. We have a lot more work to do on Makeup, and we are -- with the team here in New York and frankly, with all our teams around the world, we're continuing to just improve things. I'm not going to repeat what Akhil said but a lot of things that we are doing in this moment in time related to our strategy on Beauty Reimagined is to expand distribution. We've entered TikTok Shop in the U.S. with Clinique and MAC, which has allowed actually MAC to just already be in the market share gain in the lip category, which is so important for MAC in the U.S. MAC has entered TikTok Shop in Germany. I said it again, we are about to enter. We are weeks away to enter Sephora U.S. with MAC, which is going to be a big game changer for the brand, and we are working on more opportunities. Innovation is being ramping up. One of the thing I've mentioned in my opening remarks is the fast acceleration of the innovation coming in less than a year. Remember, I've committed to triple that. We are already exceeding our expectation this year. We were thinking about 16% of our innovation was going to come in less than a year. It's going to be 19%, the majority of this innovation is coming from Makeup. Obviously, we can go much faster in makeup that we can do in the other categories. So we are going fast. We are deploying our Makeup brand in the right distribution. We are rationalizing distribution. I think I also mentioned it in my prepared remarks in terms of the freestanding store to make sure that we are more profitable. And we are going to have all the added benefit of the PRGP that continues to flow through like the P&L this year and in fiscal '27 because while the PRGP ends at the end of this fiscal year, the execution of it will continue into fiscal '27, and we will basically get some benefit. So we are on the path for recovery. It is true that Skin Care is going faster because of the scale. We're very pleased with the progress that we are doing in Fragrances. I think Makeup requires more scale, and this is why we are deploying our brand and accelerating innovation to be able to just resolve also this issue that we have with the makeup category.**Akhil Shrivastava:** ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค, ์Šคํ‹ฐ๋ธŒ. ๋ช‡ ๊ฐ€์ง€ ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ๋‘ ์ž๋ฆฟ์ˆ˜ ๋งˆ์ง„์„ ๋‹ฌ์„ฑํ•˜๊ธฐ ์œ„ํ•ด ๋ชจ๋“  ์นดํ…Œ๊ณ ๋ฆฌ์™€ ๋ชจ๋“  ์ง€์—ญ์—์„œ ๋งˆ์ง„ ๊ฐœ์„ ์„ ์ถ”์ง„ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์ด๋ฒˆ ๋ถ„๊ธฐ ๋ฉ”์ดํฌ์—… ์ˆ˜์ต์„ฑ์— ๋Œ€ํ•œ ์งˆ๋ฌธ์— ๊ตฌ์ฒด์ ์œผ๋กœ ๋‹ต๋ณ€๋“œ๋ฆฌ์ž๋ฉด, 3๋ถ„๊ธฐ์— ์ถœ์‹œ๋  ์‹ ์ œํ’ˆ๊ณผ ๊ด€๋ จ๋œ ๋ฐ˜ํ’ˆ ์ฒ˜๋ฆฌ๊ฐ€ ์˜ํ–ฅ์„ ๋ฏธ์ณค์Šต๋‹ˆ๋‹ค. ์ผ์‹œ์ ์ธ ํšจ๊ณผ๋กœ ์ธํ•ด ์ด๋ฒˆ ๋ถ„๊ธฐ ๋ฉ”์ดํฌ์—… ์ˆ˜์ต์„ฑ์ด ์‹ค์ œ๋ณด๋‹ค ๋‚ฎ๊ฒŒ ๋‚˜ํƒ€๋‚œ ๊ฒƒ์ž…๋‹ˆ๋‹ค.

ํ•˜์ง€๋งŒ ๋ฉ”์ดํฌ์—… ์ˆ˜์ต์„ฑ์— ๋Œ€ํ•œ ์ „๋ฐ˜์ ์ธ ์ง€์ ์€ ์ €ํฌ๋„ ๋ช…ํ™•ํžˆ ์ธ์‹ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์Šคํ…ŒํŒ๊ณผ ์ œ๊ฐ€ ๋ง์”€๋“œ๋ฆฐ ๋ฐ”์™€ ๊ฐ™์ด, ์ด ๋ถ€๋ฌธ์€ ์ „์ฒด์ ์œผ๋กœ ํ›จ์”ฌ ๋” ๋‚˜์€ ๋งˆ์ง„์„ ๋‹ฌ์„ฑํ•  ์ˆ˜ ์žˆ๋‹ค๊ณ  ๋ฏฟ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์‹œ๊ฐ„์ด ์ง€๋‚˜๋ฉด ๋‹ค๋ฅธ ์นดํ…Œ๊ณ ๋ฆฌ๋“ค๊ณผ ํฌ๊ฒŒ ๋‹ค๋ฅผ ์ด์œ ๊ฐ€ ์—†์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์นดํ…Œ๊ณ ๋ฆฌ์—์„œ ๊ณ ์ •๋น„ ์ ์ •ํ™” ์ž‘์—…์„ ์ง„ํ–‰ํ•˜๊ณ  ์žˆ๊ณ , PRGP๋ฅผ ํ†ตํ•œ ์ž‘์—…, ๊ทธ๋ฆฌ๊ณ  ์ด์ œ ์ด ์นดํ…Œ๊ณ ๋ฆฌ์—์„œ๋„ ๋งค์ถœ ๊ฐ€์†ํ™”๊ฐ€ ๋‚˜ํƒ€๋‚˜๊ธฐ ์‹œ์ž‘ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋”๋ธ” ์›จ์–ด์˜ ๋Œ€๊ทœ๋ชจ ์ถœ์‹œ๊ฐ€ ์˜ˆ์ •๋˜์–ด ์žˆ๊ณ  ๋ฉ”์ดํฌ์—… ๋ถ€๋ฌธ์—์„œ๋„ ๊ฐœ์„ ์„ธ๊ฐ€ ๋ณด์ด๊ณ  ์žˆ์–ด์„œ, ์ˆ˜์ต์„ฑ์ด ๊ฐœ์„ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์Šคํ‹ฐ๋ธŒ, ์ด๊ฒƒ์€ ์šฐ๋ฆฌ๊ฐ€ ์ง‘์ค‘ํ•˜๊ณ  ์žˆ๋Š” ํ•ต์‹ฌ ๊ณผ์ œ์ž…๋‹ˆ๋‹ค. 2๋ถ„๊ธฐ์—๋Š” ์ด๋ฒˆ ํ˜์‹  ์ œํ’ˆ์˜ ๋ฐ˜ํ’ˆ์œผ๋กœ ์ธํ•œ ์ผํšŒ์„ฑ ์˜ํ–ฅ์ด ์•ฝ๊ฐ„ ์žˆ์—ˆ์ง€๋งŒ, ์ด๊ฒƒ๋“ค์ด ์ฃผ์š” ํฌ์ธํŠธ์ž…๋‹ˆ๋‹ค.

๋ฉ”์ดํฌ์—… ๊ด€๋ จํ•ด์„œ ํ•œ ๊ฐ€์ง€๋งŒ ๋” ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ์Šคํ‹ฐ๋ธŒ, ์ด๊ฑด ์ •๋ง ์ค‘์š”ํ•œ ๋ถ€๋ถ„์ž…๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ํ•ญ์ƒ ํˆฌ๋ช…ํ•˜๊ฒŒ ๋ง์”€๋“œ๋ ค ์™”์Šต๋‹ˆ๋‹ค. ๋ฉ”์ดํฌ์—… ๋ถ€๋ฌธ์—์„œ ํ•ด์•ผ ํ•  ์ผ์ด ์•„์ง ๋งŽ์ด ๋‚จ์•„์žˆ๊ณ , ๋‰ด์š• ํŒ€์€ ๋ฌผ๋ก  ์ „ ์„ธ๊ณ„ ๋ชจ๋“  ํŒ€๊ณผ ํ•จ๊ป˜ ์ง€์†์ ์œผ๋กœ ๊ฐœ์„  ์ž‘์—…์„ ์ง„ํ–‰ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์•„ํ‚ฌ์ด ๋งํ•œ ๋‚ด์šฉ์„ ๋ฐ˜๋ณตํ•˜์ง€๋Š” ์•Š๊ฒ ์ง€๋งŒ, ํ˜„์žฌ Beauty Reimagined ์ „๋žต๊ณผ ๊ด€๋ จํ•ด์„œ ์šฐ๋ฆฌ๊ฐ€ ํ•˜๊ณ  ์žˆ๋Š” ๋งŽ์€ ์ผ๋“ค์ด ์œ ํ†ต ํ™•๋Œ€์— ์ดˆ์ ์„ ๋งž์ถ”๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํด๋ฆฌ๋‹ˆํฌ์™€ ๋งฅ์œผ๋กœ ๋ฏธ๊ตญ ํ‹ฑํ†ก์ƒต์— ์ž…์ ํ–ˆ๋Š”๋ฐ, ๋•๋ถ„์— ๋งฅ์ด ๋ฏธ๊ตญ์—์„œ ๋ฆฝ ์นดํ…Œ๊ณ ๋ฆฌ ์‹œ์žฅ ์ ์œ ์œจ ์ƒ์Šน์„ ์ด๋ฏธ ๋‹ฌ์„ฑํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ๋ฏธ๊ตญ ๋‚ด ๋งฅ์—๊ฒŒ ์ •๋ง ์ค‘์š”ํ•œ ๋ถ€๋ถ„์ž…๋‹ˆ๋‹ค. ๋งฅ์€ ๋…์ผ ํ‹ฑํ†ก์ƒต์—๋„ ์ž…์ ํ–ˆ๊ณ ์š”. ๋‹ค์‹œ ๋ง์”€๋“œ๋ฆฌ์ง€๋งŒ, ์šฐ๋ฆฌ๋Š” ๊ณง ์ง„์ž…ํ•  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. ๋ช‡ ์ฃผ ์•ˆ์— ๋งฅ์ด ๋ฏธ๊ตญ ์„ธํฌ๋ผ์— ์ž…์ ํ•˜๊ฒŒ ๋˜๋Š”๋ฐ, ์ด๋Š” ๋ธŒ๋žœ๋“œ์— ์žˆ์–ด ํฐ ์ „ํ™˜์ ์ด ๋  ๊ฒƒ์ด๋ฉฐ, ๋” ๋งŽ์€ ๊ธฐํšŒ๋ฅผ ๋งŒ๋“ค์–ด๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ˜์‹ ์ด ๊ฐ€์†ํ™”๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ œ๊ฐ€ ๋ชจ๋‘๋ฐœ์–ธ์—์„œ ์–ธ๊ธ‰ํ•œ ๊ฒƒ ์ค‘ ํ•˜๋‚˜๊ฐ€ 1๋…„ ๋ฏธ๋งŒ์˜ ํ˜์‹ ์ด ๋น ๋ฅด๊ฒŒ ๊ฐ€์†ํ™”๋˜๊ณ  ์žˆ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค. ์ œ๊ฐ€ ์ด๋ฅผ 3๋ฐฐ๋กœ ๋Š˜๋ฆฌ๊ฒ ๋‹ค๊ณ  ์•ฝ์†ํ–ˆ๋˜ ๊ฒƒ ๊ธฐ์–ตํ•˜์‹ค ๊ฒ๋‹ˆ๋‹ค. ์˜ฌํ•ด ์ด๋ฏธ ์šฐ๋ฆฌ์˜ ๊ธฐ๋Œ€์น˜๋ฅผ ์ดˆ๊ณผํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ˜์‹ ์˜ 16%๊ฐ€ 1๋…„ ๋ฏธ๋งŒ์—์„œ ๋‚˜์˜ฌ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ–ˆ๋Š”๋ฐ, ์‹ค์ œ๋กœ๋Š” 19%๊ฐ€ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ด ํ˜์‹ ์˜ ๋Œ€๋ถ€๋ถ„์€ ๋ฉ”์ดํฌ์—…์—์„œ ๋‚˜์˜ค๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋‹น์—ฐํžˆ ๋ฉ”์ดํฌ์—…์—์„œ๋Š” ๋‹ค๋ฅธ ์นดํ…Œ๊ณ ๋ฆฌ๋ณด๋‹ค ํ›จ์”ฌ ๋น ๋ฅด๊ฒŒ ์›€์ง์ผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๋Š” ๋น ๋ฅด๊ฒŒ ์ง„ํ–‰ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋ฉ”์ดํฌ์—… ๋ธŒ๋žœ๋“œ๋ฅผ ์ ์ ˆํ•œ ์œ ํ†ต์ฑ„๋„์— ๋ฐฐ์น˜ํ•˜๊ณ  ์žˆ๊ณ , ์œ ํ†ต์„ ํ•ฉ๋ฆฌํ™”ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ˆ˜์ต์„ฑ์„ ๋†’์ด๊ธฐ ์œ„ํ•œ ๋…๋ฆฝ๋งค์žฅ ๊ด€๋ จํ•ด์„œ๋„ ์‚ฌ์ „ ์ค€๋น„๋œ ๋ฐœ์–ธ์—์„œ ์–ธ๊ธ‰ํ–ˆ๋˜ ๊ฒƒ์œผ๋กœ ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์˜ฌํ•ด์™€ 27ํšŒ๊ณ„์—ฐ๋„์—๋„ PRGP์˜ ์ถ”๊ฐ€์ ์ธ ํšจ๊ณผ๊ฐ€ ์†์ต๊ณ„์‚ฐ์„œ์— ๊ณ„์† ๋ฐ˜์˜๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. PRGP๋Š” ์ด๋ฒˆ ํšŒ๊ณ„์—ฐ๋„ ๋ง์— ์ข…๋ฃŒ๋˜์ง€๋งŒ, ์‹ค์ œ ์‹คํ–‰์€ 27ํšŒ๊ณ„์—ฐ๋„๊นŒ์ง€ ์ด์–ด์งˆ ๊ฒƒ์ด๊ณ , ์šฐ๋ฆฌ๋Š” ๊ธฐ๋ณธ์ ์œผ๋กœ ๊ทธ ํ˜œํƒ์„ ๋ฐ›๊ฒŒ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์šฐ๋ฆฌ๋Š” ํšŒ๋ณต ๊ถค๋„์— ์˜ฌ๋ผ ์žˆ์Šต๋‹ˆ๋‹ค. ์Šคํ‚จ์ผ€์–ด๊ฐ€ ๊ทœ๋ชจ ๋ฉด์—์„œ ๋” ๋น ๋ฅด๊ฒŒ ์„ฑ์žฅํ•˜๊ณ  ์žˆ๋Š” ๊ฒƒ์€ ์‚ฌ์‹ค์ž…๋‹ˆ๋‹ค. ํ”„๋ž˜๊ทธ๋Ÿฐ์Šค ๋ถ€๋ฌธ์—์„œ ์ด๋ฃจ๊ณ  ์žˆ๋Š” ์ง„์ „์— ๋Œ€ํ•ด์„œ๋„ ๋งค์šฐ ๋งŒ์กฑํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋ฉ”์ดํฌ์—…์€ ๋” ๋งŽ์€ ๊ทœ๋ชจ๊ฐ€ ํ•„์š”ํ•˜๋‹ค๊ณ  ์ƒ๊ฐํ•˜๋ฉฐ, ์ด๊ฒƒ์ด ๋ฐ”๋กœ ์šฐ๋ฆฌ๊ฐ€ ๋ธŒ๋žœ๋“œ๋ฅผ ์ „๊ฐœํ•˜๊ณ  ํ˜์‹ ์„ ๊ฐ€์†ํ™”ํ•˜์—ฌ ๋ฉ”์ดํฌ์—… ์นดํ…Œ๊ณ ๋ฆฌ์—์„œ ๊ฒช๊ณ  ์žˆ๋Š” ์ด๋Ÿฌํ•œ ๋ฌธ์ œ๋“ค์„ ํ•ด๊ฒฐํ•˜๊ณ ์ž ํ•˜๋Š” ์ด์œ ์ž…๋‹ˆ๋‹ค.
Operator: The next question comes from Lauren Lieberman with Barclays.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ Barclays์˜ Lauren Lieberman๋กœ๋ถ€ํ„ฐ ๋ฐ›์•˜์Šต๋‹ˆ๋‹ค.
Lauren Lieberman: Barclays Bank PLC, Research Division I wanted to ask a little bit about China. You called out not just the obviously strong results but in the release, you talked about the period around 11.11 being a big component of that. So was curious if you could talk about the promotional environment around 11.11, what you're expecting in that regard for Chinese New Year. I think the market overall, lots of beauty players have talked about wanting -- wishing the environment to be less centered around those big selling moments and more balanced across the year. So just curious sort of what you're doing to drive stronger, let's call it, like everyday performance and to generate excitement outside of those key -- historically key holiday periods. Stephane de la Faverie CEO, President & Director Thank you, Lauren. It's obviously a very important discussion that we're having with the team. So yes, and thank you for acknowledging the very strong performance that we have had in China. I want to say it's now fourth consecutive quarter that we grew share in all 4 categories in China. And that's very important. And yes, the big period like 11.11, like 618 are more promotional than others. But it is -- these are highly concentrated level of sales. And the good news is that during this period, the Estee Lauder brand became, again, the #1 prestige brand on Tmall and doing. La Mer is the #1 brand in luxury and Tmall and Jo Malone, the #1 brand in prestige fragrances on Tmall. So it is important for us to be present and to be strong during this moment because it allows us also to recruit a lot of consumers and retain them through the year. But the interesting thing, when you go into China, every day is a moment, okay? There's every day that there is a shopping festival in some sort. Obviously, Chinese New Year, we are about to enter. We are into it because it starts on February 15. And it's a little bit later this year. That's why there's a bit of disruption in the month of January. We have to look at January and February together. But it's actually traditionally a period that is less promotional. It is about more gifting. It is about more experience that we are bringing to the consumers. And that's what I mentioned like earlier when we had the question on travel retail about also creating retailtainment. So our team, both in travel retail, China and in China Mainland are laser-focused in creating eventing VVIP reach to the consumer. So we depend less on the high promotionality of the 2 major shopping festival being 6/18 and 11.11. And there's plenty of others. There's like International Valentine's Day, there's Chinese Valentine's Day, there's Women's Day. I could go on and on, on the number of events. We're also driving our freestanding store fleet. We are accelerating the number of freestanding store in the market. And this is certainly the part of the distribution we've accelerated the most that allows us to just bring experience to the consumer. So we don't rely so much on the high-traffic promotional moment. So I feel we are in a good position. I mean just to quote a few reasons. We've gained in Q2, 22 basis points in skin care, 87 in makeup, 100 in fragrances, 85 in hair care. These are not small gain by any means. And frankly, that was not only driven by 11.11, but also the post 11.11 going into December in the preparation of Chinese New Year. So rest reassured that we are laser-focused on balancing the year so we can continue to raise the consumer-facing price in the market as well as really increasing the number of experience and connections we are creating with the consumers. But the momentum is good. I've been also very clear that China calendar '25, we were lapsing 2 years of negative trend. The good news is that we've accelerated, and we've accelerated above the market. The consumer sentiment is still subdued. But when we create the right experience, not only through promotion, we are able to convert them. So we are thinking that '26, there's still a lot of opportunities but we are now starting to lapse much stronger base of '25 into '26.**Lauren Lieberman:** ์ค‘๊ตญ์— ๋Œ€ํ•ด ์กฐ๊ธˆ ์—ฌ์ญค๋ณด๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค. ๋ช…๋ฐฑํžˆ ๊ฐ•๋ ฅํ•œ ์‹ค์ ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ๋ณด๋„์ž๋ฃŒ์—์„œ 11.11 ๊ธฐ๊ฐ„์ด ๊ทธ ์ค‘ ํฐ ๋ถ€๋ถ„์„ ์ฐจ์ง€ํ–ˆ๋‹ค๊ณ  ์–ธ๊ธ‰ํ•˜์…จ๋Š”๋ฐ์š”. 11.11 ์ „ํ›„์˜ ํ”„๋กœ๋ชจ์…˜ ํ™˜๊ฒฝ๊ณผ ์ถ˜์ ˆ์— ๋Œ€ํ•œ ๊ธฐ๋Œ€์— ๋Œ€ํ•ด ๋ง์”€ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”? ์ „๋ฐ˜์ ์œผ๋กœ ์‹œ์žฅ์—์„œ, ๋งŽ์€ ๋ทฐํ‹ฐ ์—…์ฒด๋“ค์ด ์ด๋Ÿฌํ•œ ๋Œ€๊ทœ๋ชจ ํŒ๋งค ์‹œ์ ์— ์ง‘์ค‘๋˜๊ธฐ๋ณด๋‹ค๋Š” ์—ฐ์ค‘ ๋” ๊ท ํ˜•์žกํžŒ ํ™˜๊ฒฝ์„ ์›ํ•œ๋‹ค๊ณ  ์ด์•ผ๊ธฐํ•ด ์™”์Šต๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์ด๋ฅธ๋ฐ” ์ผ์ƒ์ ์ธ ์„ฑ๊ณผ๋ฅผ ๊ฐ•ํ™”ํ•˜๊ณ , ์—ญ์‚ฌ์ ์œผ๋กœ ์ฃผ์š”ํ–ˆ๋˜ ๋ช…์ ˆ ๊ธฐ๊ฐ„ ์™ธ์—๋„ ํฅ๋ฏธ๋ฅผ ์œ ๋ฐœํ•˜๊ธฐ ์œ„ํ•ด ์–ด๋–ค ๋…ธ๋ ฅ์„ ํ•˜๊ณ  ๊ณ„์‹ ์ง€ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค. ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค, Lauren. ์ด ๋ถ€๋ถ„์€ ๋ถ„๋ช…ํžˆ ํŒ€๊ณผ ๋งค์šฐ ์ค‘์š”ํ•˜๊ฒŒ ๋…ผ์˜ํ•˜๊ณ  ์žˆ๋Š” ์‚ฌ์•ˆ์ž…๋‹ˆ๋‹ค. ๋„ค, ๊ทธ๋ฆฌ๊ณ  ์ค‘๊ตญ์—์„œ์˜ ๋งค์šฐ ๊ฐ•๋ ฅํ•œ ์‹ค์ ์„ ์ธ์ •ํ•ด ์ฃผ์…”์„œ ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ์ด์ œ ์ค‘๊ตญ์—์„œ 4๊ฐœ ์นดํ…Œ๊ณ ๋ฆฌ ๋ชจ๋‘์—์„œ ์ ์œ ์œจ์„ ์„ฑ์žฅ์‹œํ‚จ ๊ฒƒ์ด 4๋ถ„๊ธฐ ์—ฐ์†์ด๋ผ๋Š” ์ ์„ ๋ง์”€๋“œ๋ฆฌ๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค. ์ด๊ฒƒ์€ ๋งค์šฐ ์ค‘์š”ํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๋„ค, 11.11์ด๋‚˜ 618 ๊ฐ™์€ ๋Œ€ํ˜• ์‡ผํ•‘ ๊ธฐ๊ฐ„์€ ๋‹ค๋ฅธ ๋•Œ๋ณด๋‹ค ํ”„๋กœ๋ชจ์…˜์ด ๋” ๋งŽ์€ ๊ฒƒ์ด ์‚ฌ์‹ค์ž…๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์ด ๊ธฐ๊ฐ„๋“ค์€ ๋งค์ถœ์ด ๊ณ ๋„๋กœ ์ง‘์ค‘๋˜๋Š” ์‹œ๊ธฐ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์ข‹์€ ์†Œ์‹์€ ์ด ๊ธฐ๊ฐ„ ๋™์•ˆ ์—์Šคํ‹ฐ ๋กœ๋” ๋ธŒ๋žœ๋“œ๊ฐ€ ํ‹ฐ๋ชฐ(Tmall)์—์„œ ๋‹ค์‹œ ํ”„๋ ˆ์Šคํ‹ฐ์ง€ ๋ถ€๋ฌธ 1์œ„ ๋ธŒ๋žœ๋“œ๊ฐ€ ๋˜์—ˆ๋‹ค๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋ผ๋ฉ”๋ฅด(La Mer)๋Š” ํ‹ฐ๋ชฐ ๋Ÿญ์…”๋ฆฌ ๋ถ€๋ฌธ 1์œ„ ๋ธŒ๋žœ๋“œ์ด๊ณ , ์กฐ ๋ง๋ก (Jo Malone)์€ ํ‹ฐ๋ชฐ ํ”„๋ ˆ์Šคํ‹ฐ์ง€ ํ–ฅ์ˆ˜ ๋ถ€๋ฌธ 1์œ„ ๋ธŒ๋žœ๋“œ์ž…๋‹ˆ๋‹ค. ์ด ์‹œ๊ธฐ์— ์šฐ๋ฆฌ๊ฐ€ ์กด์žฌ๊ฐ์„ ๋“œ๋Ÿฌ๋‚ด๊ณ  ๊ฐ•๋ ฅํ•œ ์ž…์ง€๋ฅผ ๊ตฌ์ถ•ํ•˜๋Š” ๊ฒƒ์ด ์ค‘์š”ํ•ฉ๋‹ˆ๋‹ค. ์ด๋ฅผ ํ†ตํ•ด ๋งŽ์€ ์†Œ๋น„์ž๋“ค์„ ํ™•๋ณดํ•˜๊ณ  ์—ฐ์ค‘ ๋‚ด๋‚ด ๊ทธ๋“ค์„ ์œ ์ง€ํ•  ์ˆ˜ ์žˆ๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค. ๊ทธ๋Ÿฐ๋ฐ ์ค‘๊ตญ ์‹œ์žฅ์— ๋“ค์–ด๊ฐ€๋ฉด ํฅ๋ฏธ๋กœ์šด ์ ์€, ๋งค์ผ์ด ํŠน๋ณ„ํ•œ ์ˆœ๊ฐ„์ด๋ผ๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋งค์ผ ์–ด๋–ค ํ˜•ํƒœ๋กœ๋“  ์‡ผํ•‘ ํŽ˜์Šคํ‹ฐ๋ฒŒ์ด ์—ด๋ฆฌ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋ฌผ๋ก  ์„ค๋‚ ๋„ ์žˆ์Šต๋‹ˆ๋‹ค. ์ง€๊ธˆ ๋ง‰ ์„ค ์‹œ์ฆŒ์— ์ง„์ž…ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. 2์›” 15์ผ์— ์‹œ์ž‘๋˜๊ธฐ ๋•Œ๋ฌธ์— ์ด๋ฏธ ๊ทธ ์•ˆ์— ๋“ค์–ด์™€ ์žˆ๋Š” ๊ฒƒ์ด์ฃ . ์˜ฌํ•ด๋Š” ์กฐ๊ธˆ ๋Šฆ์€ ํŽธ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ 1์›”์— ์•ฝ๊ฐ„์˜ ๋ณ€๋™์„ฑ์ด ์žˆ๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. 1์›”๊ณผ 2์›”์„ ํ•จ๊ป˜ ๋ด์•ผ ํ•ฉ๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์‹ค์ œ๋กœ ์„ค ๊ธฐ๊ฐ„์€ ์ „ํ†ต์ ์œผ๋กœ ํ”„๋กœ๋ชจ์…˜์ด ๋œํ•œ ์‹œ๊ธฐ์ž…๋‹ˆ๋‹ค. ์„ ๋ฌผ์— ๋” ์ดˆ์ ์ด ๋งž์ถฐ์ ธ ์žˆ๊ณ , ์†Œ๋น„์ž๋“ค์—๊ฒŒ ์ œ๊ณตํ•˜๋Š” ๊ฒฝํ—˜์— ๋” ์ค‘์ ์„ ๋‘๋Š” ์‹œ๊ธฐ์ž…๋‹ˆ๋‹ค. ์•ž์„œ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ ๊ด€๋ จ ์งˆ๋ฌธ์—์„œ ๋ง์”€๋“œ๋ ธ๋˜ ๋ฆฌํ…Œ์ผํ…Œ์ธ๋จผํŠธ(retailtainment) ์ฐฝ์ถœ์ด ๋ฐ”๋กœ ์ด๊ฒƒ์ž…๋‹ˆ๋‹ค. ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ๊ณผ ์ค‘๊ตญ ๋ณธํ†  ์–‘์ชฝ ํŒ€ ๋ชจ๋‘ ์ด๋ฒคํŠธ ์ค‘์‹ฌ์˜ VVIP ์†Œ๋น„์ž ์ ‘์  ์ฐฝ์ถœ์— ์ง‘์ค‘ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ 6.18์ด๋‚˜ 11.11 ๊ฐ™์€ ์–‘๋Œ€ ์‡ผํ•‘ ํŽ˜์Šคํ‹ฐ๋ฒŒ์˜ ๋†’์€ ํ”„๋กœ๋ชจ์…˜ ์˜์กด๋„๋ฅผ ๋‚ฎ์ถ”๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋ฌผ๋ก  ๋‹ค๋ฅธ ์ด๋ฒคํŠธ๋“ค๋„ ๋งŽ์Šต๋‹ˆ๋‹ค. ๊ตญ์ œ ๋ฐœ๋ Œํƒ€์ธ๋ฐ์ด, ์ค‘๊ตญ ๋ฐœ๋ Œํƒ€์ธ๋ฐ์ด, ์—ฌ์„ฑ์˜ ๋‚  ๋“ฑ ์ •๋ง ๋งŽ์€ ์ด๋ฒคํŠธ๋“ค์ด ์žˆ์ฃ .

๋˜ํ•œ ๋…๋ฆฝ ๋งค์žฅ ํ™•๋Œ€๋„ ์ถ”์ง„ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์‹œ์žฅ ๋‚ด ๋…๋ฆฝ ๋งค์žฅ ์ˆ˜๋ฅผ ๊ฐ€์†ํ™”ํ•˜๊ณ  ์žˆ๋Š”๋ฐ, ์ด๋Š” ์šฐ๋ฆฌ๊ฐ€ ๊ฐ€์žฅ ์ ๊ทน์ ์œผ๋กœ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ๋Š” ์œ ํ†ต ์ฑ„๋„๋กœ์„œ ์†Œ๋น„์ž๋“ค์—๊ฒŒ ์ฐจ๋ณ„ํ™”๋œ ๊ฒฝํ—˜์„ ์ œ๊ณตํ•  ์ˆ˜ ์žˆ๊ฒŒ ํ•ด์ค๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๋Š” ๋Œ€๊ทœ๋ชจ ํ”„๋กœ๋ชจ์…˜ ์‹œ์ฆŒ์— ๊ทธ๋‹ค์ง€ ์˜์กดํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๊ฐ€ ์ข‹์€ ์œ„์น˜์— ์žˆ๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ๋ช‡ ๊ฐ€์ง€ ๊ทผ๊ฑฐ๋ฅผ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, 2๋ถ„๊ธฐ์— ์Šคํ‚จ์ผ€์–ด์—์„œ 22bp, ๋ฉ”์ดํฌ์—…์—์„œ 87bp, ํ”„๋ž˜๊ทธ๋Ÿฐ์Šค์—์„œ 100bp, ํ—ค์–ด์ผ€์–ด์—์„œ 85bp์˜ ์ ์œ ์œจ์„ ํ™•๋ณดํ–ˆ์Šต๋‹ˆ๋‹ค. ๊ฒฐ์ฝ” ์ž‘์€ ์„ฑ๊ณผ๊ฐ€ ์•„๋‹™๋‹ˆ๋‹ค. ์†”์งํžˆ ๋ง์”€๋“œ๋ฆฌ๋ฉด, ์ด๋Š” ๊ด‘๊ตฐ์ œ๋งŒ์œผ๋กœ ๋‹ฌ์„ฑํ•œ ๊ฒƒ์ด ์•„๋‹ˆ๋ผ ๊ด‘๊ตฐ์ œ ์ดํ›„ 12์›”๋กœ ์ด์–ด์ง€๋ฉด์„œ ์ถ˜์ ˆ ์ค€๋น„ ๊ธฐ๊ฐ„๊นŒ์ง€ ํฌํ•จ๋œ ๊ฒฐ๊ณผ์ž…๋‹ˆ๋‹ค.

์šฐ๋ฆฌ๋Š” ์—ฐ๊ฐ„ ๊ท ํ˜•์„ ๋งž์ถ”๋Š” ๋ฐ ์ง‘์ค‘ํ•˜๊ณ  ์žˆ์œผ๋‹ˆ ์•ˆ์‹ฌํ•˜์…”๋„ ๋ฉ๋‹ˆ๋‹ค. ์ด๋ฅผ ํ†ตํ•ด ์‹œ์žฅ์—์„œ ์†Œ๋น„์ž ๋Œ€๋ฉด ๊ฐ€๊ฒฉ์„ ๊ณ„์† ๋†’์ด๋Š” ๋™์‹œ์— ์†Œ๋น„์ž๋“ค๊ณผ์˜ ๊ฒฝํ—˜๊ณผ ์ ‘์ ๋„ ์‹ค์งˆ์ ์œผ๋กœ ๋Š˜๋ ค๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋ชจ๋ฉ˜ํ…€์€ ์ข‹์Šต๋‹ˆ๋‹ค. ์ œ๊ฐ€ ๋ถ„๋ช…ํžˆ ๋ง์”€๋“œ๋ ธ๋“ฏ์ด, ์ค‘๊ตญ ๊ธฐ์ค€ 2025๋…„์€ 2๋…„๊ฐ„์˜ ๋งˆ์ด๋„ˆ์Šค ์ถ”์„ธ๋ฅผ ๋ฒ—์–ด๋‚˜๋Š” ์‹œ์ ์ž…๋‹ˆ๋‹ค. ์ข‹์€ ์†Œ์‹์€ ์šฐ๋ฆฌ๊ฐ€ ์„ฑ์žฅ์„ ๊ฐ€์†ํ™”ํ–ˆ๊ณ , ์‹œ์žฅ ํ‰๊ท ์„ ์ƒํšŒํ•˜๋Š” ์„ฑ์žฅ์„ ์ด๋ค˜๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค. ์†Œ๋น„์ž ์‹ฌ๋ฆฌ๋Š” ์—ฌ์ „ํžˆ ์œ„์ถ•๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ํ”„๋กœ๋ชจ์…˜๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ์ ์ ˆํ•œ ๊ฒฝํ—˜์„ ์ œ๊ณตํ•  ๋•Œ, ์šฐ๋ฆฌ๋Š” ๊ทธ๋“ค์„ ์ „ํ™˜์‹œํ‚ฌ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ 26๋…„์—๋„ ์—ฌ์ „ํžˆ ๋งŽ์€ ๊ธฐํšŒ๊ฐ€ ์žˆ๋‹ค๊ณ  ๋ณด๊ณ  ์žˆ์ง€๋งŒ, ์ด์ œ 25๋…„์˜ ํ›จ์”ฌ ๋” ๊ฐ•๋ ฅํ•œ ๊ธฐ์ €๋ฅผ 26๋…„์œผ๋กœ ์ด์–ด๊ฐ€๊ธฐ ์‹œ์ž‘ํ•˜๋Š” ์‹œ์ ์ž…๋‹ˆ๋‹ค.
Akhil Shrivastava: Executive VP & CFO And one thing just to add, Lauren, that our discount levels in China are coming down while we are driving this outstanding growth and outperformance of the market. So not only is, of course, sales coming, discounts are reducing and then, of course, profitability is improving. Stephane de la Faverie CEO, President & Director And we are doing the same in travel retail China. Also, we are just like cutting the discount, the retailers also -- and in the midst of this transition with the new retailers. This is obviously a conversation to just make sure that there's less discount in the market, and we drive more conversion through experience going forward. All the channel is evolving to be much more experiential, which I think is a good thing for the long term of our brands.**Akhil Shrivastava:** ํ•œ ๊ฐ€์ง€ ๋ง๋ถ™์ด์ž๋ฉด, ๋กœ๋ Œ, ์ค‘๊ตญ์—์„œ ํ• ์ธ์œจ์ด ๊ฐ์†Œํ•˜๊ณ  ์žˆ์œผ๋ฉด์„œ๋„ ์ด๋Ÿฌํ•œ ๋›ฐ์–ด๋‚œ ์„ฑ์žฅ๊ณผ ์‹œ์žฅ ๋Œ€๋น„ ์šฐ์ˆ˜ํ•œ ์‹ค์ ์„ ๋‹ฌ์„ฑํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ๋งค์ถœ์ด ์ฆ๊ฐ€ํ•  ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ํ• ์ธ์ด ์ค„์–ด๋“ค๊ณ  ์žˆ๊ณ , ๋‹น์—ฐํžˆ ์ˆ˜์ต์„ฑ๋„ ๊ฐœ์„ ๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์ค‘๊ตญ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ(travel retail)์—์„œ๋„ ๋™์ผํ•œ ๋ฐฉ์‹์„ ์ ์šฉํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ• ์ธ์„ ์ค„์ด๊ณ  ์žˆ๊ณ , ๋ฆฌํ…Œ์ผ๋Ÿฌ๋“ค๋„ ๋งˆ์ฐฌ๊ฐ€์ง€์ž…๋‹ˆ๋‹ค. ์ƒˆ๋กœ์šด ๋ฆฌํ…Œ์ผ๋Ÿฌ๋“ค๊ณผ์˜ ์ „ํ™˜ ๊ณผ์ •์—์„œ๋„ ์ด๋Ÿฌํ•œ ๋Œ€ํ™”๋ฅผ ํ†ตํ•ด ์‹œ์žฅ ๋‚ด ํ• ์ธ์„ ์ค„์ด๊ณ , ์•ž์œผ๋กœ๋Š” ๊ฒฝํ—˜์„ ํ†ตํ•œ ์ „ํ™˜์œจ์„ ๋†’์ด๋Š” ๋ฐ ์ง‘์ค‘ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ „์ฒด ์ฑ„๋„์ด ํ›จ์”ฌ ๋” ๊ฒฝํ—˜ ์ค‘์‹ฌ์ ์œผ๋กœ ์ง„ํ™”ํ•˜๊ณ  ์žˆ๋Š”๋ฐ, ์ด๋Š” ์šฐ๋ฆฌ ๋ธŒ๋žœ๋“œ์˜ ์žฅ๊ธฐ์  ๊ด€์ ์—์„œ ๊ธ์ •์ ์ธ ๋ณ€ํ™”๋ผ๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.
Operator: The next question comes from Rupesh Parikh with Oppenheimer.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ ์˜คํŽœํ•˜์ด๋จธ์˜ ๋ฃจํŽ˜์‹œ ํŒŒ๋ฆฌํฌ๋‹˜๊ป˜์„œ ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๋‹ค.
Rupesh Parikh: Oppenheimer & Co. Inc., Research Division So I just wanted to go back to the North America segment. I was hoping to get more color just in terms of some of the dynamics between sell-in and sell-out and whether you expect that gap to be improved as you -- or close as you exit the fiscal year.**Rupesh Parikh:** ๋ถ๋ฏธ ๋ถ€๋ฌธ์œผ๋กœ ๋‹ค์‹œ ๋Œ์•„๊ฐ€์„œ ์งˆ๋ฌธ๋“œ๋ฆฌ๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค. ์…€์ธ(sell-in)๊ณผ ์…€์•„์›ƒ(sell-out) ๊ฐ„์˜ ์—ญํ•™ ๊ด€๊ณ„์— ๋Œ€ํ•ด ์ข€ ๋” ์ž์„ธํ•œ ์„ค๋ช…์„ ๋ถ€ํƒ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ํšŒ๊ณ„์—ฐ๋„๊ฐ€ ๋๋‚˜๊ฐˆ ๋•Œ์ฏค ์ด๋Ÿฌํ•œ ๊ฒฉ์ฐจ๊ฐ€ ๊ฐœ์„ ๋˜๊ฑฐ๋‚˜ ์ขํ˜€์งˆ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜์‹œ๋Š”์ง€์š”?
Akhil Shrivastava: Executive VP & CFO So Rupesh, thank you. And our -- when we did quarter 1, we did have a significant gap, which we talked about on the call, we had about 5-point gap, and Stephane and I had said that this gap should reduce. In quarter 2, this gap has significantly reduced and should continue to be lower than where we were in Q1. We do expect a going gap of a couple of points, mainly driven by the fact that as we move to these online platforms, some of the media that we are investing, which is the A&P on these channels gets a reduction from sales line versus an OpEx line. So this is not -- this doesn't impact profitability. It's simply the arrangement or the contract, which reduces sales. So when on these channels are in growth mode year-on-year, that mix causes that. The other factor has been inventory where we have made significant progress. So our inventory, frankly, everywhere in the world are lower or in line with where we need it to be, including in North America. Now North America is, of course, a shifting retail landscape, so we have to constantly manage it. But what we are seeing is a clear improvement in difference between retail growth and net growth. And I also wanted to follow up on Bonnie's comment earlier, which is that, look, North America first quarter was down. Second quarter is a positive, and we said full year would be flattish, which means the rest of the year after quarter 1 should be positive for North America. So we -- and that's what we are working towards. So of course, when we combine quarter 1 net sales growth, which was a negative, we had the full year flat. So North America trends are also improving. And should quarter 2 to quarter 3 to quarter 4, we expect more in positive versus flat, including quarter 1, the full year was flat. Hopefully, that clarifies, Rupesh.**Akhil Shrivastava:** ๋ฃจํŽ˜์‹œ, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. 1๋ถ„๊ธฐ์—๋Š” ์ƒ๋‹นํ•œ ๊ฒฉ์ฐจ๊ฐ€ ์žˆ์—ˆ๊ณ  ์ปจํผ๋Ÿฐ์Šค ์ฝœ์—์„œ๋„ ๋ง์”€๋“œ๋ ธ๋“ฏ์ด ์•ฝ 5ํฌ์ธํŠธ์˜ ๊ฒฉ์ฐจ๊ฐ€ ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค. ์Šคํ…ŒํŒ๊ณผ ์ €๋Š” ์ด ๊ฒฉ์ฐจ๊ฐ€ ์ค„์–ด๋“ค ๊ฒƒ์ด๋ผ๊ณ  ๋ง์”€๋“œ๋ ธ๊ณ , 2๋ถ„๊ธฐ์— ์ด ๊ฒฉ์ฐจ๋Š” ํฌ๊ฒŒ ๊ฐ์†Œํ–ˆ์œผ๋ฉฐ 1๋ถ„๊ธฐ ์ˆ˜์ค€๋ณด๋‹ค ๊ณ„์† ๋‚ฎ๊ฒŒ ์œ ์ง€๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์•ž์œผ๋กœ 2ํฌ์ธํŠธ ์ •๋„์˜ ๊ฒฉ์ฐจ๋Š” ์˜ˆ์ƒํ•˜๊ณ  ์žˆ๋Š”๋ฐ, ์ฃผ๋œ ์ด์œ ๋Š” ์˜จ๋ผ์ธ ํ”Œ๋žซํผ์œผ๋กœ ์ „ํ™˜ํ•˜๋ฉด์„œ ์ด๋Ÿฌํ•œ ์ฑ„๋„์— ํˆฌ์žํ•˜๋Š” ์ผ๋ถ€ ๋ฏธ๋””์–ด, ์ฆ‰ ๊ด‘๊ณ ์„ ์ „๋น„(A&P)๊ฐ€ ์šด์˜๋น„์šฉ(OpEx) ํ•ญ๋ชฉ์ด ์•„๋‹Œ ๋งค์ถœ ํ•ญ๋ชฉ์—์„œ ์ฐจ๊ฐ๋˜๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค. ์ด๋Š” ์ˆ˜์ต์„ฑ์— ์˜ํ–ฅ์„ ๋ฏธ์น˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. ๋‹จ์ˆœํžˆ ๋งค์ถœ์„ ๊ฐ์†Œ์‹œํ‚ค๋Š” ๊ณ„์•ฝ ๊ตฌ์กฐ๋‚˜ ์•ฝ์ • ๋ฐฉ์‹์˜ ๋ฌธ์ œ์ž…๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์ด๋Ÿฌํ•œ ์ฑ„๋„๋“ค์ด ์ „๋…„ ๋Œ€๋น„ ์„ฑ์žฅ ๊ตญ๋ฉด์— ์žˆ์„ ๋•Œ, ๊ทธ ๋ฏน์Šค ํšจ๊ณผ๋กœ ์ธํ•ด ๊ทธ๋Ÿฐ ํ˜„์ƒ์ด ๋ฐœ์ƒํ•ฉ๋‹ˆ๋‹ค. ๋‹ค๋ฅธ ์š”์ธ์€ ์žฌ๊ณ ์ธ๋ฐ, ์ด ๋ถ€๋ถ„์—์„œ ์ƒ๋‹นํ•œ ์ง„์ „์„ ์ด๋ฃจ์—ˆ์Šต๋‹ˆ๋‹ค. ์†”์งํžˆ ๋ง์”€๋“œ๋ฆฌ๋ฉด ์ „ ์„ธ๊ณ„ ๋ชจ๋“  ์ง€์—ญ์—์„œ ์šฐ๋ฆฌ์˜ ์žฌ๊ณ  ์ˆ˜์ค€์ด ํ•„์š”ํ•œ ์ˆ˜์ค€๋ณด๋‹ค ๋‚ฎ๊ฑฐ๋‚˜ ์ ์ • ์ˆ˜์ค€์— ์žˆ์œผ๋ฉฐ, ๋ถ๋ฏธ ์ง€์—ญ๋„ ๋งˆ์ฐฌ๊ฐ€์ง€์ž…๋‹ˆ๋‹ค. ๋ฌผ๋ก  ๋ถ๋ฏธ๋Š” ์†Œ๋งค ํ™˜๊ฒฝ์ด ๊ณ„์† ๋ณ€ํ™”ํ•˜๊ณ  ์žˆ์–ด์„œ ์ง€์†์ ์œผ๋กœ ๊ด€๋ฆฌํ•ด์•ผ ํ•ฉ๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์šฐ๋ฆฌ๊ฐ€ ๋ณด๊ณ  ์žˆ๋Š” ๊ฒƒ์€ ์†Œ๋งค ์„ฑ์žฅ๋ฅ ๊ณผ ์ˆœ์„ฑ์žฅ๋ฅ  ๊ฐ„์˜ ๊ฒฉ์ฐจ๊ฐ€ ๋ช…ํ™•ํžˆ ๊ฐœ์„ ๋˜๊ณ  ์žˆ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค.

๊ทธ๋ฆฌ๊ณ  ์•ž์„œ ๋ณด๋‹ˆ๊ฐ€ ์–ธ๊ธ‰ํ•œ ๋‚ด์šฉ์— ๋Œ€ํ•ด ๋ถ€์—ฐํ•˜์ž๋ฉด, ๋ถ๋ฏธ ์ง€์—ญ์ด 1๋ถ„๊ธฐ์—๋Š” ๊ฐ์†Œํ–ˆ์ง€๋งŒ 2๋ถ„๊ธฐ๋Š” ํ”Œ๋Ÿฌ์Šค๋ฅผ ๊ธฐ๋กํ–ˆ๊ณ , ์—ฐ๊ฐ„์œผ๋กœ๋Š” ๋ณดํ•ฉ ์ˆ˜์ค€์ด ๋  ๊ฒƒ์ด๋ผ๊ณ  ๋ง์”€๋“œ๋ ธ์Šต๋‹ˆ๋‹ค. ์ด๋Š” 1๋ถ„๊ธฐ ์ดํ›„ ๋‚˜๋จธ์ง€ ๊ธฐ๊ฐ„์ด ๋ถ๋ฏธ์—์„œ ํ”Œ๋Ÿฌ์Šค๋ฅผ ๊ธฐ๋กํ•ด์•ผ ํ•œ๋‹ค๋Š” ์˜๋ฏธ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๋Š” ๊ทธ๊ฒƒ์„ ๋ชฉํ‘œ๋กœ ์ž‘์—…ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋ฌผ๋ก  1๋ถ„๊ธฐ ์ˆœ๋งค์ถœ ์„ฑ์žฅ๋ฅ ์ด ๋งˆ์ด๋„ˆ์Šค์˜€๋˜ ๊ฒƒ์„ ๊ฐ์•ˆํ•˜๋ฉด, ์—ฐ๊ฐ„ ์ „์ฒด๋กœ๋Š” ๋ณดํ•ฉ(flat)์„ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ถ๋ฏธ ์ง€์—ญ์˜ ์ถ”์„ธ๋„ ๊ฐœ์„ ๋˜๊ณ  ์žˆ๊ณ ์š”. 2๋ถ„๊ธฐ, 3๋ถ„๊ธฐ, 4๋ถ„๊ธฐ๋กœ ๊ฐˆ์ˆ˜๋ก 1๋ถ„๊ธฐ๋ฅผ ํฌํ•จํ•œ ์—ฐ๊ฐ„ ๋ณดํ•ฉ ์ˆ˜์ค€๋ณด๋‹ค๋Š” ๋” ํ”Œ๋Ÿฌ์Šค ์„ฑ์žฅ์„ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ์ •๋„๋ฉด ๋ช…ํ™•ํ•ด์กŒ๊ธฐ๋ฅผ ๋ฐ”๋ž๋‹ˆ๋‹ค, Rupesh.
Operator: The next question comes from Dara Mohsenian with Morgan Stanley.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ Morgan Stanley์˜ Dara Mohsenian๋‹˜๊ป˜์„œ ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๋‹ค.
Dara Mohsenian: Morgan Stanley, Research Division So I just wanted to follow up on the U.S. Can you give us a sense now that calendar '25 is in the books, how much of your business has shifted more to what you characterize as higher growth channels versus the percent of mix that's maybe in some of the heritage channels that are performing as well? And just give us an update on where you stand in the brand evolution as you move some of the brands towards -- increasingly towards these higher-growth channels and just where we stand in that evolution and what the plans are going forward? Stephane de la Faverie CEO, President & Director Yes. Thank you, Dara, for the question. So look, in North America, today, and I think we've mentioned it, we are continuing to decrease the penetration of department store in our total business. That's your question. And today, it's like at 30% or less. Frankly, it is way less on some brands. Obviously, Lauder, Clinique and MAC are still brands that have like a higher penetration in the department store than other brands that have a very limited penetration. We are, as demonstrated, increasing really fast our penetration to the online players like Amazon and now TikTok Shop. We've moved a lot of brands. We have 12 brands in the U.S., on Amazon U.S. So this is really outstanding to have been able to just move that quickly in the channel. Again, MAC is moving into Sephora, but we have really strong partnership with like Ulta and with many of our brands there. So like the penetration of specialty-multi is increasing. The penetration of the online player is increasing. The penetration of our direct-to-consumer business is also increasing, especially our brand.com but also freestanding stores in luxury fragrances. We've opened some stores, and we are planning to open more in the future as the consumer -- the luxury consumer is gravitating towards even in the U.S. towards more experience, unique brand proposition selling environment. So we are really on the right path to just like being able to just like make this move and to be less and less dependent. Now I want to be very clear, the department store remain a very important and strategic channel for some of our brands, and we are working with our partners all the way from like Macy's to Bloomingdale's to like even Saks in this moment in time to just make sure that we capture the consumer. We have a very strong position, often leading position in these department stores, and we need to just protect it. But at the same time, we are clearly stated as part of our Beauty Reimagined that we are moving where the consumer is moving. There is like no decision there. So I feel good. We have -- that's why we've been able to just maintain our market share. And frankly, most of the volume growth that we have had and the gain in volume is coming from the high-growth channels. A lot of this growth, it's not hard to just see that it's also coming from the high and very strong performance of The Ordinary that is in high double-digit growth in this market that is 100% in high-growth channel. And this is actually one of the strengths having the brand from La Mer to The Ordinary that are positioned in all these channels being able to just capture the consumer where they are. Thanks, Dara.**Dara Mohsenian:** 2025๋…„ ํšŒ๊ณ„์—ฐ๋„๊ฐ€ ๋งˆ๋ฌด๋ฆฌ๋œ ์‹œ์ ์—์„œ, ๊ท€์‚ฌ๊ฐ€ ๊ณ ์„ฑ์žฅ ์ฑ„๋„๋กœ ๋ถ„๋ฅ˜ํ•˜๋Š” ๋ถ€๋ฌธ์ด ์ „์ฒด ์‚ฌ์—…์—์„œ ์ฐจ์ง€ํ•˜๋Š” ๋น„์ค‘์ด ์–ด๋А ์ •๋„์ธ์ง€, ๊ทธ๋ฆฌ๊ณ  ์ƒ๋Œ€์ ์œผ๋กœ ์‹ค์ ์ด ์ข‹์€ ๊ธฐ์กด ์ฑ„๋„์˜ ๋น„์ค‘์€ ์–ด๋А ์ •๋„์ธ์ง€ ๋ง์”€ํ•ด ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๊นŒ? ๋˜ํ•œ ๋ธŒ๋žœ๋“œ๋“ค์„ ์ ์ง„์ ์œผ๋กœ ๊ณ ์„ฑ์žฅ ์ฑ„๋„๋กœ ์ด๋™์‹œํ‚ค๋Š” ๋ธŒ๋žœ๋“œ ์ง„ํ™” ๊ณผ์ •์—์„œ ํ˜„์žฌ ์–ด๋А ๋‹จ๊ณ„์— ์™€ ์žˆ๋Š”์ง€, ๊ทธ๋ฆฌ๊ณ  ํ–ฅํ›„ ๊ณ„ํš์€ ๋ฌด์—‡์ธ์ง€ ์—…๋ฐ์ดํŠธํ•ด ์ฃผ์‹œ๋ฉด ๊ฐ์‚ฌํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.

๋„ค, Dara. ์งˆ๋ฌธ ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ๋ถ๋ฏธ ์‹œ์žฅ์„ ๋ณด๋ฉด, ๋ง์”€๋“œ๋ฆฐ ๊ฒƒ์ฒ˜๋Ÿผ ์ „์ฒด ์‚ฌ์—…์—์„œ ๋ฐฑํ™”์  ๋น„์ค‘์„ ์ง€์†์ ์œผ๋กœ ์ค„์—ฌ๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์งˆ๋ฌธํ•˜์‹  ๋ถ€๋ถ„์ด ๋ฐ”๋กœ ๊ทธ ์ ์ธ๋ฐ์š”. ํ˜„์žฌ ๋ฐฑํ™”์  ๋น„์ค‘์€ 30% ์ดํ•˜ ์ˆ˜์ค€์ž…๋‹ˆ๋‹ค. ์†”์งํžˆ ์ผ๋ถ€ ๋ธŒ๋žœ๋“œ๋“ค์€ ๊ทธ๋ณด๋‹ค ํ›จ์”ฌ ๋‚ฎ์Šต๋‹ˆ๋‹ค. ๋ฌผ๋ก  ์—์Šคํ‹ฐ ๋กœ๋”, ํด๋ฆฌ๋‹ˆํฌ, ๋งฅ์€ ์—ฌ์ „ํžˆ ๋‹ค๋ฅธ ๋ธŒ๋žœ๋“œ๋“ค์— ๋น„ํ•ด ๋ฐฑํ™”์  ๋น„์ค‘์ด ๋†’์€ ํŽธ์ด๊ณ , ๋‚˜๋จธ์ง€ ๋ธŒ๋žœ๋“œ๋“ค์€ ๋ฐฑํ™”์  ๋น„์ค‘์ด ๋งค์šฐ ์ œํ•œ์ ์ž…๋‹ˆ๋‹ค.

๋ฐ˜๋ฉด์— ์•„๋งˆ์กด์ด๋‚˜ ์ตœ๊ทผ ํ‹ฑํ†ก์ƒต ๊ฐ™์€ ์˜จ๋ผ์ธ ์ฑ„๋„์—์„œ์˜ ๋น„์ค‘์€ ์ •๋ง ๋น ๋ฅด๊ฒŒ ๋Š˜๋ฆฌ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋งŽ์€ ๋ธŒ๋žœ๋“œ๋“ค์„ ์ด๋™์‹œ์ผฐ๊ณ , ํ˜„์žฌ ๋ฏธ๊ตญ ์•„๋งˆ์กด์—๋งŒ 12๊ฐœ ๋ธŒ๋žœ๋“œ๊ฐ€ ์ž…์ ํ•ด ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋ ‡๊ฒŒ ๋น ๋ฅธ ์†๋„๋กœ ์ฑ„๋„์„ ์ „ํ™˜ํ•  ์ˆ˜ ์žˆ์—ˆ๋‹ค๋Š” ๊ฒƒ์€ ์ •๋ง ๋Œ€๋‹จํ•œ ์„ฑ๊ณผ๋ผ๊ณ  ๋ด…๋‹ˆ๋‹ค. MAC์ด ์„ธํฌ๋ผ๋กœ ์ž…์ ํ•˜๊ณ  ์žˆ์ง€๋งŒ, ์šธํƒ€๋ฅผ ๋น„๋กฏํ•œ ์—ฌ๋Ÿฌ ๋ธŒ๋žœ๋“œ๋“ค๊ณผ ๋งค์šฐ ๊ฒฌ๊ณ ํ•œ ํŒŒํŠธ๋„ˆ์‹ญ์„ ์œ ์ง€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์ŠคํŽ˜์…œํ‹ฐ ๋ฉ€ํ‹ฐ ์ฑ„๋„์˜ ์นจํˆฌ์œจ์ด ์ฆ๊ฐ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์˜จ๋ผ์ธ ํ”Œ๋ ˆ์ด์–ด์˜ ์นจํˆฌ์œจ๋„ ์ฆ๊ฐ€ํ•˜๊ณ  ์žˆ๊ณ ์š”. ์šฐ๋ฆฌ์˜ DTC(Direct-to-Consumer) ์‚ฌ์—…, ํŠนํžˆ ๋ธŒ๋žœ๋“œ๋‹ท์ปด์˜ ์นจํˆฌ์œจ๋„ ์ฆ๊ฐ€ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ๋Ÿญ์…”๋ฆฌ ํ”„๋ž˜๊ทธ๋Ÿฐ์Šค ๋ถ€๋ฌธ์˜ ๋‹จ๋… ๋งค์žฅ๋„ ๋งˆ์ฐฌ๊ฐ€์ง€์ž…๋‹ˆ๋‹ค. ์ด๋ฏธ ๋ช‡๋ช‡ ๋งค์žฅ์„ ์˜คํ”ˆํ–ˆ๊ณ , ์•ž์œผ๋กœ ๋” ๋งŽ์ด ์—ด ๊ณ„ํš์ž…๋‹ˆ๋‹ค. ๋ฏธ๊ตญ์—์„œ๋„ ๋Ÿญ์…”๋ฆฌ ์†Œ๋น„์ž๋“ค์ด ๋”์šฑ ๊ฒฝํ—˜ ์ค‘์‹ฌ์ ์ด๊ณ  ๋…ํŠนํ•œ ๋ธŒ๋žœ๋“œ ์ œ์•ˆ์„ ํ•˜๋Š” ํŒ๋งค ํ™˜๊ฒฝ์œผ๋กœ ์ด๋™ํ•˜๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๋Š” ์ด๋Ÿฌํ•œ ์ „ํ™˜์„ ์‹คํ–‰ํ•˜๊ณ  ํŠน์ • ์ฑ„๋„์— ๋Œ€ํ•œ ์˜์กด๋„๋ฅผ ์ ์  ๋‚ฎ์ถฐ๊ฐ€๋Š” ์˜ฌ๋ฐ”๋ฅธ ๋ฐฉํ–ฅ์œผ๋กœ ๋‚˜์•„๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋ช…ํ™•ํžˆ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ๋ฐฑํ™”์ ์€ ์šฐ๋ฆฌ์˜ ์ผ๋ถ€ ๋ธŒ๋žœ๋“œ์— ์žˆ์–ด ์—ฌ์ „ํžˆ ๋งค์šฐ ์ค‘์š”ํ•˜๊ณ  ์ „๋žต์ ์ธ ์ฑ„๋„์ž…๋‹ˆ๋‹ค. ๋ฉ”์ด์‹œ์Šค๋ถ€ํ„ฐ ๋ธ”๋ฃจ๋ฐ๋ฐ์ผ์Šค, ๊ทธ๋ฆฌ๊ณ  ํ˜„ ์‹œ์ ์—์„œ๋Š” ์‚ญ์Šค์— ์ด๋ฅด๊ธฐ๊นŒ์ง€ ๋ชจ๋“  ํŒŒํŠธ๋„ˆ์‚ฌ๋“ค๊ณผ ํ˜‘๋ ฅํ•˜์—ฌ ์†Œ๋น„์ž๋ฅผ ํ™•์‹คํžˆ ์žก์•„๋‚ด๊ธฐ ์œ„ํ•ด ๋…ธ๋ ฅํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ์ด๋Ÿฌํ•œ ๋ฐฑํ™”์ ๋“ค์—์„œ ๋งค์šฐ ๊ฐ•๋ ฅํ•œ ํฌ์ง€์…˜, ์ข…์ข… ์„ ๋„์ ์ธ ์œ„์น˜๋ฅผ ์ฐจ์ง€ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๋ฅผ ์ง€์ผœ๋‚ด์•ผ ํ•ฉ๋‹ˆ๋‹ค.

ํ•˜์ง€๋งŒ ๋™์‹œ์—, ์šฐ๋ฆฌ๋Š” Beauty Reimagined์˜ ์ผํ™˜์œผ๋กœ ์†Œ๋น„์ž๊ฐ€ ์ด๋™ํ•˜๋Š” ๊ณณ์œผ๋กœ ํ•จ๊ป˜ ์›€์ง์ด๊ณ  ์žˆ๋‹ค๋Š” ์ ์„ ๋ถ„๋ช…ํžˆ ๋ฐํ˜”์Šต๋‹ˆ๋‹ค. ์ด ๋ถ€๋ถ„์— ๋Œ€ํ•ด์„œ๋Š” ์„ ํƒ์˜ ์—ฌ์ง€๊ฐ€ ์—†์Šต๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์ €๋Š” ๊ธ์ •์ ์œผ๋กœ ๋ณด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๊ฒƒ์ด ๋ฐ”๋กœ ์šฐ๋ฆฌ๊ฐ€ ์‹œ์žฅ ์ ์œ ์œจ์„ ์œ ์ง€ํ•  ์ˆ˜ ์žˆ์—ˆ๋˜ ์ด์œ ์ž…๋‹ˆ๋‹ค. ์†”์งํžˆ ๋งํ•ด์„œ, ์šฐ๋ฆฌ๊ฐ€ ๋‹ฌ์„ฑํ•œ ๋Œ€๋ถ€๋ถ„์˜ ๋ณผ๋ฅจ ์„ฑ์žฅ๊ณผ ๋ณผ๋ฅจ ์ฆ๊ฐ€๋Š” ๊ณ ์„ฑ์žฅ ์ฑ„๋„์—์„œ ๋‚˜์˜ค๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์„ฑ์žฅ์˜ ์ƒ๋‹น ๋ถ€๋ถ„์€ ์ด ์‹œ์žฅ์—์„œ ๋†’์€ ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๋ณด์ด๊ณ  ์žˆ๋Š” The Ordinary์˜ ๋งค์šฐ ๊ฐ•๋ ฅํ•œ ์„ฑ๊ณผ์—์„œ ๋น„๋กฏ๋˜๊ณ  ์žˆ๋‹ค๋Š” ๊ฒƒ์„ ์‰ฝ๊ฒŒ ํ™•์ธํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ๋ธŒ๋žœ๋“œ๋Š” 100% ๊ณ ์„ฑ์žฅ ์ฑ„๋„์— ํฌ์ง€์…”๋‹๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์ด๊ฒƒ์ด ๋ฐ”๋กœ La Mer๋ถ€ํ„ฐ The Ordinary๊นŒ์ง€ ๋ชจ๋“  ์ฑ„๋„์— ํฌ์ง€์…”๋‹๋œ ๋ธŒ๋žœ๋“œ๋ฅผ ๋ณด์œ ํ•จ์œผ๋กœ์จ ์†Œ๋น„์ž๊ฐ€ ์žˆ๋Š” ๊ณณ ์–ด๋””์„œ๋“  ๊ทธ๋“ค์„ ํฌ์ฐฉํ•  ์ˆ˜ ์žˆ๋‹ค๋Š” ์šฐ๋ฆฌ์˜ ๊ฐ•์  ์ค‘ ํ•˜๋‚˜์ž…๋‹ˆ๋‹ค. ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค, Dara.
Operator: The next question comes from Chris Carey with Wells Fargo.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ Wells Fargo์˜ Chris Carey๋‹˜๊ป˜์„œ ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๋‹ค.
Christopher Carey: Wells Fargo Securities, LLC, Research Division I wanted to ask about Europe. We've seen some stabilization in the sequential improvement in the market. Can you just expand about State of the Union and specifically comment on the U.K. and your outlook for the market in the medium term? Stephane de la Faverie CEO, President & Director Yes. No, thank you, Chris. Thank you for noticing the sequential improvement. Europe is a tale of multiple cities. Obviously, our region is U.K. and I want to remind everybody is like Europe is the U.K. and is obviously the emerging market. So if I look at the sequential improvement that we are seeing in the total area is really coming from the emerging market but also from the U.K. going into -- back into positive territory into the last quarter. I've said it multiple times, the U.K., we were actually not where we should have been. We still have a lot of work to do but at least we are moving in the right direction. Europe, consumer sentiment is still very subdued. We've seen a lot of challenges in France, in Germany, to name like a few markets. But at the same time, actually really strong performance in markets like Spain or Italy, where we are gaining share in fragrances. And this region of the world is highly penetrated in the category of perfume. So it's very good for us to be able to demonstrate that we are able to just gain market share in this category. So we have a lot of work to do. I'm actually pleased with the beginning of momentum that we are getting into the U.K. and many of the playbook that we've used in the U.S., we are applying to the U.K. We've moved some of our brands into the Amazon platform in the U.K. We are rationalizing distribution. We are accelerating the work we are doing with specialty multi. We've had really great support and great performance at Sephora U.K., obviously, like Boots, our historical partner to name a few. So great, great momentum. And frankly, where I am the most excited based on the new organization we've put in place are the emerging markets. Our priority emerging markets delivered double-digit growth into the quarter, which is a sequential improvement, and it's driven by Turkey, by Middle East, by Thailand and even mid-single digit in India that is such a very strategic market for us. So I think it's a tale of, Chris, of so many different cities -- and stories, sorry, about like this very complex region. But again, it's moving in the right direction. More work to do but the team is laser-focused on activating with excellence all the launches. And I think things from Clinique to Lauder innovation that are coming in the second half of this fiscal year are so important for this region. Double Wear is the leading foundation in many of these markets, and we expect a lot of things from this launch and hopefully, some sequential improvement -- continuous sequential improvement in this geography.**Christopher Carey:** ์œ ๋Ÿฝ์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ์‹œ์žฅ์—์„œ ์ˆœ์ฐจ์ ์ธ ๊ฐœ์„ ์„ธ๊ฐ€ ๋‚˜ํƒ€๋‚˜๊ณ  ์žˆ๋Š” ๊ฒƒ์€ ์‚ฌ์‹ค์ž…๋‹ˆ๋‹ค. ์œ ๋Ÿฝ์€ ์—ฌ๋Ÿฌ ๋„์‹œ๋“ค์˜ ์ด์•ผ๊ธฐ๋ผ๊ณ  ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๋ช…ํ™•ํžˆ ๋ง์”€๋“œ๋ฆฌ๋ฉด, ์ €ํฌ ์ง€์—ญ์€ ์˜๊ตญ์ด๊ณ , ๋ชจ๋“  ๋ถ„๋“ค๊ป˜ ์ƒ๊ธฐ์‹œ์ผœ ๋“œ๋ฆฌ๊ณ  ์‹ถ์€ ๊ฒƒ์€ ์œ ๋Ÿฝ์ด๋ผ๋Š” ๊ฒƒ์ด ์˜๊ตญ์ด๋ฉด์„œ ๋™์‹œ์— ์‹ ํฅ์‹œ์žฅ์ด๊ธฐ๋„ ํ•˜๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค. ์ „์ฒด ์ง€์—ญ์—์„œ ๋‚˜ํƒ€๋‚˜๊ณ  ์žˆ๋Š” ์ˆœ์ฐจ์  ๊ฐœ์„ ์„ธ๋ฅผ ๋ณด๋ฉด, ์‹ค์ œ๋กœ ์‹ ํฅ์‹œ์žฅ์—์„œ ๋‚˜์˜ค๊ณ  ์žˆ๋Š” ๊ฒƒ์ด์ง€๋งŒ, ์˜๊ตญ๋„ ์ง€๋‚œ ๋ถ„๊ธฐ์— ํ”Œ๋Ÿฌ์Šค ์˜์—ญ์œผ๋กœ ๋‹ค์‹œ ๋Œ์•„์„œ๋ฉด์„œ ๊ธฐ์—ฌํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์—ฌ๋Ÿฌ ์ฐจ๋ก€ ๋ง์”€๋“œ๋ ธ๋“ฏ์ด, ์˜๊ตญ์€ ์‚ฌ์‹ค ์šฐ๋ฆฌ๊ฐ€ ์žˆ์–ด์•ผ ํ•  ์œ„์น˜์— ์žˆ์ง€ ๋ชปํ–ˆ์Šต๋‹ˆ๋‹ค. ์•„์ง ํ•ด์•ผ ํ•  ์ผ์ด ๋งŽ์ง€๋งŒ, ์ ์–ด๋„ ์˜ฌ๋ฐ”๋ฅธ ๋ฐฉํ–ฅ์œผ๋กœ ๋‚˜์•„๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์œ ๋Ÿฝ์˜ ๊ฒฝ์šฐ, ์†Œ๋น„ ์‹ฌ๋ฆฌ๊ฐ€ ์—ฌ์ „ํžˆ ๋งค์šฐ ์œ„์ถ•๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค. ํ”„๋ž‘์Šค์™€ ๋…์ผ ๊ฐ™์€ ๋ช‡๋ช‡ ์‹œ์žฅ์—์„œ ๋งŽ์€ ์–ด๋ ค์›€์„ ๊ฒช๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ๋™์‹œ์— ์ŠคํŽ˜์ธ์ด๋‚˜ ์ดํƒˆ๋ฆฌ์•„ ๊ฐ™์€ ์‹œ์žฅ์—์„œ๋Š” ์‹ค์ œ๋กœ ๋งค์šฐ ๊ฐ•๋ ฅํ•œ ์„ฑ๊ณผ๋ฅผ ๋ณด์ด๊ณ  ์žˆ์œผ๋ฉฐ, ํ–ฅ์ˆ˜ ๋ถ€๋ฌธ์—์„œ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ์ง€์—ญ์€ ํ–ฅ์ˆ˜ ์นดํ…Œ๊ณ ๋ฆฌ์˜ ์นจํˆฌ์œจ์ด ๋งค์šฐ ๋†’์€ ๊ณณ์ž…๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์ด ์นดํ…Œ๊ณ ๋ฆฌ์—์„œ ์‹œ์žฅ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ•  ์ˆ˜ ์žˆ๋‹ค๋Š” ๊ฒƒ์„ ์ž…์ฆํ•  ์ˆ˜ ์žˆ์–ด์„œ ์šฐ๋ฆฌ์—๊ฒŒ ๋งค์šฐ ๊ธ์ •์ ์ž…๋‹ˆ๋‹ค. ํ•ด์•ผ ํ•  ์ผ์ด ๋งŽ์ด ๋‚จ์•„์žˆ์Šต๋‹ˆ๋‹ค. ์˜๊ตญ์—์„œ ์–ป๊ณ  ์žˆ๋Š” ๋ชจ๋ฉ˜ํ…€์˜ ์‹œ์ž‘์— ๋Œ€ํ•ด์„œ๋Š” ๋งŒ์กฑ์Šค๋Ÿฝ๊ฒŒ ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ๋ฏธ๊ตญ์—์„œ ์‚ฌ์šฉํ–ˆ๋˜ ๋งŽ์€ ํ”Œ๋ ˆ์ด๋ถ์„ ์˜๊ตญ์—๋„ ์ ์šฉํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์˜๊ตญ ์•„๋งˆ์กด ํ”Œ๋žซํผ์— ์ผ๋ถ€ ๋ธŒ๋žœ๋“œ๋ฅผ ์ž…์ ์‹œ์ผฐ๊ณ , ์œ ํ†ต ์ฑ„๋„์„ ํ•ฉ๋ฆฌํ™”ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ŠคํŽ˜์…œํ‹ฐ ๋ฉ€ํ‹ฐ ์ฑ„๋„๊ณผ์˜ ํ˜‘์—…๋„ ๊ฐ€์†ํ™”ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์„ธํฌ๋ผ ์˜๊ตญ ๋งค์žฅ์—์„œ ์ •๋ง ํ›Œ๋ฅญํ•œ ์ง€์›๊ณผ ์„ฑ๊ณผ๋ฅผ ๊ฑฐ๋‘๊ณ  ์žˆ๊ณ , ์—ญ์‚ฌ์  ํŒŒํŠธ๋„ˆ์ธ ๋ถ€์ธ (Boots)๋„ ๋งˆ์ฐฌ๊ฐ€์ง€์ž…๋‹ˆ๋‹ค. ์ •๋ง ๊ฐ•๋ ฅํ•œ ๋ชจ๋ฉ˜ํ…€์„ ๋ณด์ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์†”์งํžˆ ๋ง์”€๋“œ๋ฆฌ๋ฉด, ์ƒˆ๋กœ์šด ์กฐ์ง ์ฒด๊ณ„๋ฅผ ๊ตฌ์ถ•ํ•œ ์ดํ›„ ์ œ๊ฐ€ ๊ฐ€์žฅ ๊ธฐ๋Œ€ํ•˜๋Š” ๋ถ€๋ถ„์€ ์‹ ํฅ ์‹œ์žฅ์ž…๋‹ˆ๋‹ค. ์šฐ์„ ์ˆœ์œ„ ์‹ ํฅ ์‹œ์žฅ๋“ค์ด ์ด๋ฒˆ ๋ถ„๊ธฐ์— ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๋‹ฌ์„ฑํ–ˆ๋Š”๋ฐ, ์ด๋Š” ์ „ ๋ถ„๊ธฐ ๋Œ€๋น„ ๊ฐœ์„ ๋œ ์ˆ˜์น˜์ž…๋‹ˆ๋‹ค. ํ„ฐํ‚ค, ์ค‘๋™, ํƒœ๊ตญ์ด ์ด๋ฅผ ๊ฒฌ์ธํ–ˆ๊ณ , ์šฐ๋ฆฌ์—๊ฒŒ ๋งค์šฐ ์ „๋žต์ ์ธ ์‹œ์žฅ์ธ ์ธ๋„์—์„œ๋„ ์ค‘๊ฐ„ ํ•œ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. ํฌ๋ฆฌ์Šค, ์ด ์ง€์—ญ์€ ์ •๋ง ๋‹ค์–‘ํ•œ ๋„์‹œ๋“ค๊ณผ ์Šคํ† ๋ฆฌ๋“ค์ด ์–ฝํ˜€ ์žˆ๋Š” ๋งค์šฐ ๋ณต์žกํ•œ ์‹œ์žฅ์ž…๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ๋‹ค์‹œ ๋ง์”€๋“œ๋ฆฌ๋ฉด, ์˜ฌ๋ฐ”๋ฅธ ๋ฐฉํ–ฅ์œผ๋กœ ์›€์ง์ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์•„์ง ํ•ด์•ผ ํ•  ์ผ์ด ๋” ์žˆ์ง€๋งŒ, ํŒ€์€ ๋ชจ๋“  ์‹ ์ œํ’ˆ ์ถœ์‹œ๋ฅผ ์™„๋ฒฝํ•˜๊ฒŒ ์‹คํ–‰ํ•˜๋Š” ๋ฐ ์ง‘์ค‘ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ํด๋ฆฌ๋‹ˆํฌ(Clinique)๋ถ€ํ„ฐ ์—์Šคํ‹ฐ ๋กœ๋”(Lauder)์˜ ํ˜์‹  ์ œํ’ˆ๋“ค๊นŒ์ง€, ์ด๋ฒˆ ํšŒ๊ณ„์—ฐ๋„ ํ•˜๋ฐ˜๊ธฐ์— ๋‚˜์˜ฌ ์ œํ’ˆ๋“ค์ด ์ด ์ง€์—ญ์—์„œ ์ •๋ง ์ค‘์š”ํ•˜๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ๋”๋ธ” ์›จ์–ด(Double Wear)๋Š” ์ด ์‹œ์žฅ๋“ค ์ค‘ ๋งŽ์€ ๊ณณ์—์„œ ์„ ๋„์ ์ธ ํŒŒ์šด๋ฐ์ด์…˜์ด๊ณ , ์ด๋ฒˆ ์ถœ์‹œ๋กœ๋ถ€ํ„ฐ ๋งŽ์€ ๊ฒƒ์„ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด ์ง€์—ญ์—์„œ ์ง€์†์ ์ธ ์ˆœ์ฐจ์  ๊ฐœ์„ ์ด ์ด๋ฃจ์–ด์ง€๊ธฐ๋ฅผ ๋ฐ”๋ผ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Operator: The next question comes from Peter Grom with UBS.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ UBS์˜ Peter Grom์ด ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๋‹ค.
Peter Grom: UBS Investment Bank, Research Division So I was hoping to just get a sense on kind of the top line trajectory in the back half of the year and just the expectation for higher growth in the fourth quarter versus the third quarter. Can you maybe frame the difference you would expect between the quarters? And I guess, as we think about the fourth quarter, are there still some of these disruptions or repositioning changes that will be impacting growth? And I ask this more in context around the exit rate and maybe how this should inform our view on the top line trajectory as we look out to '27.**Peter Grom:** ํ•˜๋ฐ˜๊ธฐ ๋งค์ถœ ์ถ”์ด์™€ 3๋ถ„๊ธฐ ๋Œ€๋น„ 4๋ถ„๊ธฐ ์„ฑ์žฅ๋ฅ  ์ƒ์Šน ์ „๋ง์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ๋‘ ๋ถ„๊ธฐ ๊ฐ„ ์ฐจ์ด๋ฅผ ์–ด๋–ป๊ฒŒ ์˜ˆ์ƒํ•˜์‹œ๋Š”์ง€ ์„ค๋ช…ํ•ด์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”? ๊ทธ๋ฆฌ๊ณ  4๋ถ„๊ธฐ์—๋„ ์—ฌ์ „ํžˆ ์„ฑ์žฅ์— ์˜ํ–ฅ์„ ๋ฏธ์น  ๋งŒํ•œ ์‚ฌ์—… ์ค‘๋‹จ์ด๋‚˜ ์žฌํŽธ ๊ด€๋ จ ๋ณ€ํ™”๋“ค์ด ์žˆ์„์ง€ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค. ์ด ์งˆ๋ฌธ์€ ํŠนํžˆ ๋ถ„๊ธฐ ๋ง ์‹ค์ ๊ณผ ๊ด€๋ จ์ด ์žˆ๊ณ , ์ด๊ฒƒ์ด 2027๋…„์„ ๋ฐ”๋ผ๋ณด๋Š” ๋งค์ถœ ์ถ”์ด์— ๋Œ€ํ•œ ์ €ํฌ ์ „๋ง์— ์–ด๋–ค ์‹œ์‚ฌ์ ์„ ์ค„ ์ˆ˜ ์žˆ์„์ง€ ์•Œ๊ณ  ์‹ถ์–ด์„œ ๋“œ๋ฆฌ๋Š” ์งˆ๋ฌธ์ž…๋‹ˆ๋‹ค.
Akhil Shrivastava: Executive VP & CFO Yes. Thanks, Peter. So essentially, look, we had a strong first half, plus 3%. Right at the beginning of the year, we had telegraphed that we would have back half in Asia, especially in both in China and travel retail will be anniversarying more larger basis. So we had said that at the beginning of the year. It was a part of our guidance, which we had communicated. Now to your point around back half, like Stephane said, we expect to see continued mid-single growth in China or better but some of this is the stimulus that the Chinese economy had, which is anniversarying. Our goal is to outperform that market but we expect market itself to take a little bit of a backstep from the double-digit type growth we put together. That's one. Secondly, the other point is that when you look at our APAC and TR segment, you see that the largest base period was quarter 3. So we do see a little bit of that in the quarter 3 to quarter 4 phasing. And then as we communicated, there is this transition, which Stephane and I talked about, of retailers, which is not a longer-term item to your point around exit rates but it's a transition where one retailer takes business from another, you have ordering transition that goes on. So these are the main things that impact slightly in the back half. Of course, as we exit the year, our expectation is that we had said beauty market would be 2% to 3% this year. That was including travel retail, which has been challenged. As travel retail bases off that period, beauty market itself should be better, assuming other things remain the same in the West and China continues to do mid-single. And then our goal -- our stated mission very clearly is which we are demonstrating in China, in U.S., in Japan is that we want to start leading these markets in a very clear way, which we are already doing unquestionably in China, in Japan, in parts of emerging markets. So I think that is basically what is underlying our back half guide and then, of course, what you should expect going forward. Stephane de la Faverie CEO, President & Director Yes. And Peter, I want to be very clear that there's no misunderstanding from anybody. We are going for the top end of the new guidance that we are giving, both in top line and bottom line for this fiscal year, okay? So that's very clear. That's the mission that we have. We're going for it. Obviously, we are giving ourselves a range because of like volatility that we all have to manage. And frankly, being able to deliver this very strong first 6 months of the year with the amount of volatility that we have had and consumer sentiment being subdued, I think I'm really proud, frankly, of what our team has done. And I think it's showing the momentum that we have on Beauty Reimagined and I think should give you the confidence that on the long term, we are in the right trajectory. We are accelerating. We are doing the right thing, and we are rebalancing also our growth between geographies, between brands. And frankly, we're putting the one operating ecosystem in place for us to just be much more agile. And in this midst of time, we are refreshing our long-range plan. And you can expect us when we come at the end of the fiscal year in August that we will give you more visibility of our mid- to long-term growth. But I've also said it, and I repeat it today, our objective past this transition year is to gain market share. That's what we are doing this transformation. This is why we are diversifying our growth. This is why we are simplifying the ways of working. We've brought a lot of new partner in-house today. We've talked about Accenture. We've talked in the past about Shopify. We have great partners like Google, Microsoft and so many others that are helping us to really act with speed and agility and let alone all the PRGP where the saving will continue to flow through this year and into next year and create a lot more efficiency. So I feel really good about what we've done in this first year of Beauty Reimagined. The momentum in the first half is strong. Even the retail sales ex-travel retail at plus 4, lead us believe that we are gaining market share in many, many markets as demonstrated in China, in the U.S. in volume and so on and so forth. So I feel good. We are going for it. We're going for the top of the guidance, and that's the mission that we -- every single of the employees of the Estee Lauder Companies have today, and we're going for it.**Akhil Shrivastava:** ๋„ค, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค, Peter. ๋ณธ์งˆ์ ์œผ๋กœ ๋ณด๋ฉด ์šฐ๋ฆฌ๋Š” ์ƒ๋ฐ˜๊ธฐ์— 3% ํ”Œ๋Ÿฌ์Šค๋กœ ๊ฐ•๋ ฅํ•œ ์„ฑ๊ณผ๋ฅผ ๊ฑฐ๋’€์Šต๋‹ˆ๋‹ค. ์—ฐ์ดˆ์— ์ด๋ฏธ ๋ง์”€๋“œ๋ ธ๋“ฏ์ด ํ•˜๋ฐ˜๊ธฐ์—๋Š” ์•„์‹œ์•„, ํŠนํžˆ ์ค‘๊ตญ๊ณผ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์—์„œ ๋” ํฐ ๊ธฐ์ €ํšจ๊ณผ๋ฅผ ๋งž์ดํ•˜๊ฒŒ ๋  ๊ฒƒ์ด๋ผ๊ณ  ์˜ˆ๊ณ ํ–ˆ์—ˆ์Šต๋‹ˆ๋‹ค. ์—ฐ์ดˆ์— ์ด๋ฏธ ๋ง์”€๋“œ๋ฆฐ ๋ถ€๋ถ„์ด๊ณ , ๋‹น์‹œ ์ „๋‹ฌ๋“œ๋ฆฐ ๊ฐ€์ด๋˜์Šค์—๋„ ํฌํ•จ๋˜์–ด ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค.

ํ•˜๋ฐ˜๊ธฐ ๊ด€๋ จํ•ด์„œ ๋ง์”€ํ•˜์‹  ๋ถ€๋ถ„์€, Stephane์ด ์–ธ๊ธ‰ํ–ˆ๋“ฏ์ด ์ค‘๊ตญ์—์„œ ์ค‘๋ฐ˜๋Œ€ ํ•œ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ ๋˜๋Š” ๊ทธ ์ด์ƒ์„ ์ง€์†์ ์œผ๋กœ ๋ณผ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋‹ค๋งŒ ์ด ์ค‘ ์ผ๋ถ€๋Š” ์ค‘๊ตญ ๊ฒฝ์ œ๊ฐ€ ๋ฐ›์•˜๋˜ ๋ถ€์–‘์ฑ…์˜ ๊ธฐ์ €ํšจ๊ณผ์ž…๋‹ˆ๋‹ค. ์šฐ๋ฆฌ ๋ชฉํ‘œ๋Š” ์‹œ์žฅ์„ ์ƒํšŒํ•˜๋Š” ์„ฑ๊ณผ๋ฅผ ๋‚ด๋Š” ๊ฒƒ์ด์ง€๋งŒ, ์‹œ์žฅ ์ž์ฒด๋Š” ์šฐ๋ฆฌ๊ฐ€ ๋‹ฌ์„ฑํ–ˆ๋˜ ๋‘์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์—์„œ ๋‹ค์†Œ ํ›„ํ‡ดํ•  ๊ฒƒ์œผ๋กœ ๋ณด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๊ฒƒ์ด ์ฒซ ๋ฒˆ์งธ์ž…๋‹ˆ๋‹ค. ๋‘ ๋ฒˆ์งธ๋กœ, ์•„์‹œ์•„ํƒœํ‰์–‘ ๋ฐ ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ ๋ถ€๋ฌธ์„ ๋ณด์‹œ๋ฉด 3๋ถ„๊ธฐ๊ฐ€ ๊ฐ€์žฅ ํฐ ๊ธฐ์ € ํšจ๊ณผ๊ฐ€ ์žˆ์—ˆ๋˜ ์‹œ๊ธฐ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ 3๋ถ„๊ธฐ์—์„œ 4๋ถ„๊ธฐ๋กœ ๋„˜์–ด๊ฐ€๋Š” ๊ณผ์ •์—์„œ ๊ทธ ์˜ํ–ฅ์ด ์ผ๋ถ€ ๋‚˜ํƒ€๋‚˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๋ง์”€๋“œ๋ฆฐ ๊ฒƒ์ฒ˜๋Ÿผ, ์Šคํ…ŒํŒ๊ณผ ์ œ๊ฐ€ ์–ธ๊ธ‰ํ•œ ๋ฆฌํ…Œ์ผ๋Ÿฌ ์ „ํ™˜์ด ์ง„ํ–‰ ์ค‘์ธ๋ฐ์š”, ์ด๋Š” ๋ง์”€ํ•˜์‹  ์—ฐ๋ง ์ถ”์„ธ์™€ ๊ด€๋ จํ•ด์„œ ์žฅ๊ธฐ์ ์ธ ์š”์ธ์€ ์•„๋‹ˆ์ง€๋งŒ, ํ•œ ๋ฆฌํ…Œ์ผ๋Ÿฌ๊ฐ€ ๋‹ค๋ฅธ ๋ฆฌํ…Œ์ผ๋Ÿฌ๋กœ๋ถ€ํ„ฐ ์‚ฌ์—…์„ ์ธ์ˆ˜ํ•˜๋ฉด์„œ ๋ฐœ์ฃผ ์ „ํ™˜์ด ์ด๋ฃจ์–ด์ง€๋Š” ๊ณผ๋„๊ธฐ์  ํ˜„์ƒ์ž…๋‹ˆ๋‹ค. ์ด๋Ÿฐ ๊ฒƒ๋“ค์ด ํ•˜๋ฐ˜๊ธฐ์— ๋‹ค์†Œ ์˜ํ–ฅ์„ ๋ฏธ์น˜๋Š” ์ฃผ์š” ์š”์ธ๋“ค์ž…๋‹ˆ๋‹ค. ๋ฌผ๋ก  ์—ฐ๋ง์„ ๋งž์ดํ•˜๋ฉด์„œ, ์ €ํฌ๋Š” ์˜ฌํ•ด ๋ทฐํ‹ฐ ์‹œ์žฅ์ด 2~3% ์„ฑ์žฅํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ–ˆ์—ˆ์Šต๋‹ˆ๋‹ค. ์—ฌ๊ธฐ์—๋Š” ์–ด๋ ค์›€์„ ๊ฒช๊ณ  ์žˆ๋Š” ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ๋„ ํฌํ•จ๋œ ์ˆ˜์น˜์˜€๊ณ ์š”. ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์ด ๊ทธ ๊ธฐ๊ฐ„์„ ๊ธฐ์ ์œผ๋กœ ํšŒ๋ณต๋˜๋ฉด์„œ ๋ทฐํ‹ฐ ์‹œ์žฅ ์ž์ฒด๊ฐ€ ๊ฐœ์„ ๋  ๊ฒƒ์œผ๋กœ ๋ณด์ž…๋‹ˆ๋‹ค. ๋ฌผ๋ก  ์„œ๊ตฌ ์‹œ์žฅ์˜ ๋‹ค๋ฅธ ์กฐ๊ฑด๋“ค์ด ๋™์ผํ•˜๊ฒŒ ์œ ์ง€๋˜๊ณ  ์ค‘๊ตญ์ด ์ค‘๊ฐ„ ํ•œ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ์ง€์†ํ•œ๋‹ค๋Š” ๊ฐ€์ • ํ•˜์—์„œ ๋ง์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์šฐ๋ฆฌ์˜ ๋ชฉํ‘œ, ๋ช…ํ™•ํžˆ ๋ฐํžŒ ์šฐ๋ฆฌ์˜ ๋ฏธ์…˜์€ ์ค‘๊ตญ, ๋ฏธ๊ตญ, ์ผ๋ณธ์—์„œ ์‹ค์ œ๋กœ ์ž…์ฆํ•˜๊ณ  ์žˆ๋“ฏ์ด ์ด๋“ค ์‹œ์žฅ์—์„œ ๋ช…ํ™•ํ•œ ๋ฐฉ์‹์œผ๋กœ ์„ ๋„์  ์œ„์น˜๋ฅผ ์ฐจ์ง€ํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ด๋Š” ์ด๋ฏธ ์ค‘๊ตญ, ์ผ๋ณธ, ๊ทธ๋ฆฌ๊ณ  ์ผ๋ถ€ ์‹ ํฅ ์‹œ์žฅ์—์„œ ์˜์‹ฌ์˜ ์—ฌ์ง€ ์—†์ด ๋‹ฌ์„ฑํ•˜๊ณ  ์žˆ๋Š” ๋ถ€๋ถ„์ž…๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์ด๊ฒƒ์ด ๊ธฐ๋ณธ์ ์œผ๋กœ ์šฐ๋ฆฌ ํ•˜๋ฐ˜๊ธฐ ๊ฐ€์ด๋˜์Šค์˜ ๊ทผ๊ฐ„์ด ๋˜๋Š” ๊ฒƒ์ด๊ณ , ์•ž์œผ๋กœ๋„ ๊ธฐ๋Œ€ํ•˜์‹ค ์ˆ˜ ์žˆ๋Š” ๋ถ€๋ถ„์ž…๋‹ˆ๋‹ค.

๋„ค, ํ”ผํ„ฐ, ์—ฌ๊ธฐ์„œ ๋ช…ํ™•ํžˆ ์งš๊ณ  ๋„˜์–ด๊ฐ€๊ณ  ์‹ถ์€ ๊ฒƒ์€ ์–ด๋–ค ์˜คํ•ด๋„ ์—†๋„๋ก ํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์˜ฌํ•ด ํšŒ๊ณ„์—ฐ๋„์— ๋Œ€ํ•ด ์ €ํฌ๊ฐ€ ์ œ์‹œํ•œ ์ƒˆ๋กœ์šด ๊ฐ€์ด๋˜์Šค์˜ ์ƒ๋‹จ, ์ฆ‰ ๋งค์ถœ๊ณผ ์ด์ต ๋ชจ๋‘์—์„œ ์ƒ๋‹จ์„ ๋ชฉํ‘œ๋กœ ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ์ ์€ ๋งค์šฐ ๋ช…ํ™•ํ•ฉ๋‹ˆ๋‹ค. ์ด๊ฒƒ์ด ์ €ํฌ์˜ ๋ฏธ์…˜์ด๊ณ , ์ €ํฌ๋Š” ์ด๋ฅผ ๋‹ฌ์„ฑํ•˜๊ธฐ ์œ„ํ•ด ๋‚˜์•„๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋ฌผ๋ก  ์ €ํฌ ๋ชจ๋‘๊ฐ€ ๊ด€๋ฆฌํ•ด์•ผ ํ•˜๋Š” ๋ณ€๋™์„ฑ ๋•Œ๋ฌธ์— ๋ฒ”์œ„๋ฅผ ์„ค์ •ํ•ด ๋‘์—ˆ์Šต๋‹ˆ๋‹ค. ์†”์งํžˆ ๋ง์”€๋“œ๋ฆฌ๋ฉด, ์ด๋ ‡๊ฒŒ ๋งŽ์€ ๋ณ€๋™์„ฑ๊ณผ ์œ„์ถ•๋œ ์†Œ๋น„์‹ฌ๋ฆฌ ์†์—์„œ๋„ ์ƒ๋ฐ˜๊ธฐ์— ์ด์ฒ˜๋Ÿผ ๊ฐ•๋ ฅํ•œ ์‹ค์ ์„ ๋‹ฌ์„ฑํ•  ์ˆ˜ ์žˆ์—ˆ๋‹ค๋Š” ๊ฒƒ์— ๋Œ€ํ•ด ์ €ํฌ ํŒ€์ด ์ด๋ค„๋‚ธ ์„ฑ๊ณผ๊ฐ€ ์ •๋ง ์ž๋ž‘์Šค๋Ÿฝ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ๋ทฐํ‹ฐ ๋ฆฌ์ด๋งค์ง„๋“œ(Beauty Reimagined)์˜ ๋ชจ๋ฉ˜ํ…€์„ ๋ณด์—ฌ์ฃผ๋Š” ๊ฒƒ์ด๋ฉฐ, ์žฅ๊ธฐ์ ์œผ๋กœ ์ €ํฌ๊ฐ€ ์˜ฌ๋ฐ”๋ฅธ ๊ถค๋„์— ์žˆ๊ณ  ๊ฐ€์†ํ™”๋˜๊ณ  ์žˆ๋‹ค๋Š” ํ™•์‹ ์„ ์—ฌ๋Ÿฌ๋ถ„๊ป˜ ๋“œ๋ฆด ์ˆ˜ ์žˆ์„ ๊ฒƒ์ด๋ผ๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ์˜ฌ๋ฐ”๋ฅธ ์ผ์„ ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ง€์—ญ๋ณ„, ๋ธŒ๋žœ๋“œ๋ณ„๋กœ ์„ฑ์žฅ์˜ ๊ท ํ˜•์„ ์žฌ์กฐ์ •ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์†”์งํžˆ ๋ง์”€๋“œ๋ฆฌ๋ฉด, ์šฐ๋ฆฌ๊ฐ€ ํ›จ์”ฌ ๋” ๋ฏผ์ฒฉํ•ด์งˆ ์ˆ˜ ์žˆ๋„๋ก ํ•˜๋‚˜์˜ ํ†ตํ•ฉ ์šด์˜ ์ƒํƒœ๊ณ„๋ฅผ ๊ตฌ์ถ•ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ๊ณผ์ • ์†์—์„œ ์šฐ๋ฆฌ๋Š” ์žฅ๊ธฐ ๊ณ„ํš์„ ์ƒˆ๋กญ๊ฒŒ ์ •๋น„ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. 8์›” ํšŒ๊ณ„์—ฐ๋„ ๋ง์— ์ค‘์žฅ๊ธฐ ์„ฑ์žฅ์— ๋Œ€ํ•œ ๋” ๋ช…ํ™•ํ•œ ๊ฐ€์‹œ์„ฑ์„ ์ œ๊ณตํ•  ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€ํ•˜์…”๋„ ์ข‹์Šต๋‹ˆ๋‹ค.

๊ทธ๋ฆฌ๊ณ  ์ œ๊ฐ€ ์ด๋ฏธ ๋ง์”€๋“œ๋ ธ๊ณ  ์˜ค๋Š˜ ๋‹ค์‹œ ๊ฐ•์กฐํ•˜๋Š” ๊ฒƒ์€, ์ด ์ „ํ™˜๊ธฐ๋ฅผ ์ง€๋‚˜๋ฉด ์šฐ๋ฆฌ์˜ ๋ชฉํ‘œ๋Š” ์‹œ์žฅ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ด๊ฒƒ์ด ๋ฐ”๋กœ ์šฐ๋ฆฌ๊ฐ€ ์ด ํ˜์‹ ์„ ์ถ”์ง„ํ•˜๋Š” ์ด์œ ์ž…๋‹ˆ๋‹ค. ์ด๊ฒƒ์ด ์šฐ๋ฆฌ๊ฐ€ ์„ฑ์žฅ์„ ๋‹ค๊ฐํ™”ํ•˜๋Š” ์ด์œ ์ด๊ณ , ์—…๋ฌด ๋ฐฉ์‹์„ ๋‹จ์ˆœํ™”ํ•˜๋Š” ์ด์œ ์ž…๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ์˜ค๋Š˜ ๋งŽ์€ ์ƒˆ๋กœ์šด ํŒŒํŠธ๋„ˆ๋“ค์„ ๋‚ด์žฌํ™”ํ–ˆ์Šต๋‹ˆ๋‹ค. ์•ก์„ผ์ธ„์–ด(Accenture)์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ ธ๊ณ , ๊ณผ๊ฑฐ์—๋Š” ์‡ผํ”ผํŒŒ์ด(Shopify)์— ๋Œ€ํ•ด์„œ๋„ ๋ง์”€๋“œ๋ ธ์Šต๋‹ˆ๋‹ค. Google, Microsoft๋ฅผ ๋น„๋กฏํ•œ ํ›Œ๋ฅญํ•œ ํŒŒํŠธ๋„ˆ๋“ค์ด ์šฐ๋ฆฌ๊ฐ€ ์‹ ์†ํ•˜๊ณ  ๋ฏผ์ฒฉํ•˜๊ฒŒ ์›€์ง์ผ ์ˆ˜ ์žˆ๋„๋ก ์ง€์›ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, PRGP๋ฅผ ํ†ตํ•œ ์ ˆ๊ฐ ํšจ๊ณผ๋„ ์˜ฌํ•ด์™€ ๋‚ด๋…„๊นŒ์ง€ ๊ณ„์† ์ด์–ด์ง€๋ฉด์„œ ํ›จ์”ฌ ๋” ๋งŽ์€ ํšจ์œจ์„ฑ์„ ์ฐฝ์ถœํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ Beauty Reimagined์˜ ์ฒซ ํ•ด์— ์šฐ๋ฆฌ๊ฐ€ ์ด๋ฃฌ ์„ฑ๊ณผ์— ๋Œ€ํ•ด ์ •๋ง ๋งŒ์กฑ์Šค๋Ÿฝ๊ฒŒ ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ์ƒ๋ฐ˜๊ธฐ ๋ชจ๋ฉ˜ํ…€์ด ๊ฐ•๋ ฅํ•ฉ๋‹ˆ๋‹ค. ์—ฌํ–‰ ๋ฆฌํ…Œ์ผ์„ ์ œ์™ธํ•œ ์†Œ๋งค ๋งค์ถœ๋„ 4% ํ”Œ๋Ÿฌ์Šค๋ฅผ ๊ธฐ๋กํ–ˆ๋Š”๋ฐ, ์ด๋Š” ์ค‘๊ตญ๊ณผ ๋ฏธ๊ตญ์—์„œ์˜ ๋ฌผ๋Ÿ‰ ์ฆ๊ฐ€ ๋“ฑ์—์„œ ๋ณด๋“ฏ์ด ์šฐ๋ฆฌ๊ฐ€ ์ˆ˜๋งŽ์€ ์‹œ์žฅ์—์„œ ์‹œ์žฅ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ๋‹ค๋Š” ๊ฒƒ์„ ๋ณด์—ฌ์ค๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์ €๋Š” ๊ธ์ •์ ์œผ๋กœ ๋ณด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ๊ฐ€์ด๋˜์Šค ์ƒ๋‹จ์„ ๋ชฉํ‘œ๋กœ ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๊ฒƒ์ด ๋ฐ”๋กœ ์˜ค๋Š˜๋‚  ์—์Šคํ‹ฐ ๋กœ๋” ์ปดํผ๋‹ˆ์ฆˆ์˜ ๋ชจ๋“  ์ง์›์ด ๊ฐ€์ง„ ๋ฏธ์…˜์ž…๋‹ˆ๋‹ค. ์šฐ๋ฆฌ๋Š” ๊ทธ๊ฒƒ์„ ํ–ฅํ•ด ๋‚˜์•„๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Operator: That concludes today's question-and-answer session. If you were unable to join the entire webcast, a playback will be available at 1:00 p.m. Eastern today through February 19. Please visit the Investors section of the company's website to view a replay of the webcast. That concludes today's Estee Lauder conference call. I would like to thank you all for your participation and wish you all a good day.**Operator:** ์˜ค๋Š˜ ์งˆ์˜์‘๋‹ต ์„ธ์…˜์„ ๋งˆ์น˜๊ฒ ์Šต๋‹ˆ๋‹ค. ์ „์ฒด ์›น์บ์ŠคํŠธ์— ์ฐธ์—ฌํ•˜์ง€ ๋ชปํ•˜์‹  ๋ถ„๋“ค์„ ์œ„ํ•ด ์˜ค๋Š˜ ๋™๋ถ€ ํ‘œ์ค€์‹œ ์˜คํ›„ 1์‹œ๋ถ€ํ„ฐ 2์›” 19์ผ๊นŒ์ง€ ์žฌ์ƒ์ด ๊ฐ€๋Šฅํ•ฉ๋‹ˆ๋‹ค. ์›น์บ์ŠคํŠธ ๋‹ค์‹œ๋ณด๊ธฐ๋Š” ํšŒ์‚ฌ ์›น์‚ฌ์ดํŠธ์˜ ํˆฌ์ž์ž ์„น์…˜์„ ๋ฐฉ๋ฌธํ•˜์‹œ๋ฉด ํ™•์ธํ•˜์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๊ฒƒ์œผ๋กœ ์˜ค๋Š˜ ์—์Šคํ‹ฐ ๋กœ๋” ์ปจํผ๋Ÿฐ์Šค ์ฝœ์„ ๋งˆ์น˜๊ฒ ์Šต๋‹ˆ๋‹ค. ์ฐธ์—ฌํ•ด ์ฃผ์‹  ๋ชจ๋“  ๋ถ„๋“ค๊ป˜ ๊ฐ์‚ฌ๋“œ๋ฆฌ๋ฉฐ, ์ข‹์€ ํ•˜๋ฃจ ๋ณด๋‚ด์‹œ๊ธฐ ๋ฐ”๋ž๋‹ˆ๋‹ค.

๐Ÿ“Œ ์š”์•ฝ

# Estรฉe Lauder ์‹ค์  ๋ฐœํ‘œ ์ฃผ์š” ์š”์•ฝ

## ํ•ต์‹ฌ ์žฌ๋ฌด ์„ฑ๊ณผ ๋ฐ ๊ฐ€์ด๋˜์Šค
- **์ƒ๋ฐ˜๊ธฐ ์‹ค์ **: ๋งค์ถœ +3% ์„ฑ์žฅ, ์ค‘๊ตญ ๋ฐ ๋ฏธ์ฃผ ์ง€์—ญ์—์„œ ์‹œ์žฅ์ ์œ ์œจ ํ™•๋Œ€
- **๊ฐ€์ด๋˜์Šค ์กฐ์ •**: ์—ฐ๊ฐ„ ๊ฐ€์ด๋˜์Šค ๋ฒ”์œ„๋ฅผ ์ถ•์†Œํ•˜๋˜, ๊ฒฝ์˜์ง„์€ **๊ฐ€์ด๋˜์Šค ์ƒ๋‹จ ๋‹ฌ์„ฑ์„ ๋ชฉํ‘œ**๋กœ ๋ช…ํ™•ํžˆ ์ œ์‹œ
- **ํ•˜๋ฐ˜๊ธฐ ์ „๋ง**: 3๋ถ„๊ธฐ ๋Œ€๋น„ 4๋ถ„๊ธฐ ๋” ๊ฐ•ํ•œ ์„ฑ์žฅ ์˜ˆ์ƒ (์—ฌํ–‰ ๋ฆฌํ…Œ์ผ ์ •์ƒํ™” ๋ฐ ์ค‘๊ตญ ๋ชจ๋ฉ˜ํ…€ ์ง€์†)

## ์ง€์—ญ๋ณ„ ์ฃผ์š” ๋™ํ–ฅ
- **๋ฏธ์ฃผ**: ์—ฐ๊ฐ„ ์„ฑ์žฅ๋ฅ  ์ œ๋กœ(flat) ์ „๋ง์ด๋‚˜, 10๋…„๊ฐ„์˜ ์ ์œ ์œจ ํ•˜๋ฝ์„ธ๋ฅผ ๋ฐ˜์ „์‹œ์ผœ ๋ณผ๋ฅจ ๊ธฐ์ค€ ์ ์œ ์œจ ํšŒ๋ณต ์ค‘. MAC์˜ Sephora ๋ฏธ๊ตญ ์ž…์ , Amazon/TikTok Shop ํ™•๋Œ€ ๋“ฑ ์œ ํ†ต ๋‹ค๊ฐํ™” ์ง„ํ–‰
- **์ค‘๊ตญ**: 4๋ถ„๊ธฐ ์—ฐ์† ์ „ ์นดํ…Œ๊ณ ๋ฆฌ ์ ์œ ์œจ ์ƒ์Šน. 11.11 ๊ธฐ๊ฐ„ Estรฉe Lauder๊ฐ€ Tmall ํ”„๋ ˆ์Šคํ‹ฐ์ง€ 1์œ„ ๋‹ฌ์„ฑ. ํ”„๋กœ๋ชจ์…˜ ์˜์กด๋„ ๊ฐ์†Œํ•˜๋ฉฐ ์ˆ˜์ต์„ฑ ๊ฐœ์„ 
- **์—ฌํ–‰ ๋ฆฌํ…Œ์ผ**: ํ•˜์ด๋‚œ์—์„œ 1์›” ๊ณ ์„ฑ์žฅ(high double-digit) ๋‹ฌ์„ฑ. ๋ฒ ์ด์ง•/์ƒํ•˜์ด ๊ณตํ•ญ ๋ฐ ์˜จ๋ผ์ธ ์ฑ„๋„(Sunrise ์ค‘๋‹จ)์˜ ์ผ์‹œ์  ํ˜ผ๋ž€์ด ์žˆ์œผ๋‚˜, ์ƒˆ๋กœ์šด ๋ฆฌํ…Œ์ผ ํŒŒํŠธ๋„ˆ(CDF, Wangfujing, Avolta)์™€์˜ ๊ด€๊ณ„ ๊ฐ•