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๐Ÿ“„ Earnings Call Transcript ๋ฒˆ์—ญ ๊ฒฐ๊ณผ

?๋ฑค Presentation

Original Translation
Kontoor Brands, Inc. (KTB) Q4 2025 Earnings Call March 3, 2026 8:30 AM EST

Company Participants

Michael Karapetian - Vice President of Corporate Development, Strategy, and Investor Relations
Scott Baxter - President, CEO & Chair of the Board
Joseph Alkire - Executive VP, CFO & Global Head of Operations

Conference Call Participants

Irwin Boruchow - Wells Fargo Securities, LLC, Research Division
Robert Drbul - BTIG, LLC, Research Division
Jonathan Komp - Robert W. Baird & Co.
๋‹ค์Œ์€ ํ•ด๋‹น ์‹ค์  ๋ฐœํ‘œ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์˜ ํ•œ๊ตญ์–ด ๋ฒˆ์—ญ์ž…๋‹ˆ๋‹ค.

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**์ฝ˜ํˆฌ์–ด ๋ธŒ๋žœ์ฆˆ (KTB) 2025๋…„ 4๋ถ„๊ธฐ ์‹ค์  ๋ฐœํ‘œ ์ปจํผ๋Ÿฐ์Šค ์ฝœ**
2026๋…„ 3์›” 3์ผ ์˜ค์ „ 8์‹œ 30๋ถ„ (๋ฏธ๊ตญ ๋™๋ถ€ ํ‘œ์ค€์‹œ)

**ํšŒ์‚ฌ ๊ด€๊ณ„์ž**

๋งˆ์ดํด ์นด๋ผํŽ˜ํ‹ฐ์•ˆ - ๊ธฐ์—… ๊ฐœ๋ฐœ, ์ „๋žต ๋ฐ ํˆฌ์ž์ž ๊ด€๊ณ„ ๋‹ด๋‹น ๋ถ€์‚ฌ์žฅ
์Šค์ฝง ๋ฐฑ์Šคํ„ฐ - ์‚ฌ์žฅ, ์ตœ๊ณ ๊ฒฝ์˜์ž ๊ฒธ ์ด์‚ฌํšŒ ์˜์žฅ
์กฐ์…‰ ์•Œ์นด์ด์–ด - ์ด๊ด„ ๋ถ€์‚ฌ์žฅ, ์ตœ๊ณ ์žฌ๋ฌด์ฑ…์ž„์ž ๊ฒธ ๊ธ€๋กœ๋ฒŒ ์šด์˜ ์ด๊ด„

**์ปจํผ๋Ÿฐ์Šค ์ฝœ ์ฐธ์„์ž**

์–ด์œˆ ๋ณด๋ฃจ์ดˆ์šฐ - ์›ฐ์Šค ํŒŒ๊ณ  ์ฆ๊ถŒ (Wells Fargo Securities, LLC)
๋กœ๋ฒ„ํŠธ ๋“œ๋ฅด๋ถˆ - BTIG (BTIG, LLC)
์กฐ๋‚˜๋‹จ ์ฝคํ”„ - ๋กœ๋ฒ„ํŠธ W. ๋ฒ ์–ด๋“œ (Robert W. Baird & Co.)
Incorporated, Research Division
Mauricio Serna Vega - UBS Investment Bank, Research Division
Brooke Roach - Goldman Sachs Group, Inc., Research Division
Blake Anderson - Jefferies LLC, Research Division
Peter McGoldrick - Stifel, Nicolaus & Company, Incorporated, Research Division

Presentation

Operator

Greetings, and welcome to the Kontoor Brands Q4 2025 Earnings Call. [Operator Instructions] Please note that this conference is being recorded. I will now turn the conference over to Michael Karapetian, Vice President, Corporate Development, Enterprise Strategy and Investor Relations. Thank you, Michael. You may begin.
**๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ**
๋งˆ์šฐ๋ฆฌ์‹œ์˜ค ์„ธ๋ฅด๋‚˜ ๋ฒ ๊ฐ€ - UBS ํˆฌ์ž์€ํ–‰, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
๋ธŒ๋ฃฉ ๋กœ์น˜ - ๊ณจ๋“œ๋งŒ์‚ญ์Šค ๊ทธ๋ฃน, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
๋ธ”๋ ˆ์ดํฌ ์•ค๋”์Šจ - ์ œํ”„๋ฆฌ์Šค, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ
ํ”ผํ„ฐ ๋งฅ๊ณจ๋“œ๋ฆญ - ์Šคํ‹ฐํŽ  ๋‹ˆ์ฝœ๋ผ์šฐ์Šค, ๋ฆฌ์„œ์น˜ ๋ถ€๋ฌธ

**๋ฐœํ‘œ**

**์‚ฌํšŒ์ž**
์•ˆ๋…•ํ•˜์‹ญ๋‹ˆ๊นŒ, ์ฝ˜ํˆฌ์–ด ๋ธŒ๋žœ์ฆˆ 2025๋…„ 4๋ถ„๊ธฐ ์‹ค์  ๋ฐœํ‘œ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์— ์˜ค์‹  ๊ฒƒ์„ ํ™˜์˜ํ•ฉ๋‹ˆ๋‹ค. [์งˆ์˜์‘๋‹ต ์ง€์นจ] ๋ณธ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์€ ๋…น์Œ๋˜๊ณ  ์žˆ์Œ์„ ์•Œ๋ ค๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์ด์ œ ๊ธฐ์—… ๊ฐœ๋ฐœ, ์ „์‚ฌ ์ „๋žต ๋ฐ ํˆฌ์ž์ž ๊ด€๊ณ„ ๋‹ด๋‹น ๋ถ€์‚ฌ์žฅ์ธ ๋งˆ์ดํด ์นด๋ผํŽ˜ํ‹ฐ์•ˆ ๋‹˜๊ป˜ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์„ ๋„˜๊ธฐ๊ฒ ์Šต๋‹ˆ๋‹ค. ๋งˆ์ดํด๋‹˜, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ์ด์ œ ์‹œ์ž‘ํ•˜์…”๋„ ์ข‹์Šต๋‹ˆ๋‹ค.
Michael Karapetian
Vice President of Corporate Development, Strategy, and Investor Relations

Thank you, operator, and welcome to Kontoor Brands' Fourth Quarter and Full Year 2025 Earnings Conference Call. Participants on today's call will make forward-looking statements. These statements are based on current expectations and are subject to uncertainties that could cause actual results to materially differ. These uncertainties are detailed in documents filed with the SEC. We urge you to read our risk factors, cautionary language and other disclosures contained in those reports.
**๋งˆ์ดํด ์นด๋ผํŽ˜ํ‹ฐ์•ˆ**
๊ธฐ์—… ๊ฐœ๋ฐœ, ์ „๋žต ๋ฐ ํˆฌ์ž์ž ๊ด€๊ณ„ ๋ถ€์‚ฌ์žฅ

๊ตํ™˜์›๋‹˜, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ์ฝ˜ํˆฌ์–ด ๋ธŒ๋žœ์ฆˆ์˜ 2025๋…„ 4๋ถ„๊ธฐ ๋ฐ ์—ฐ๊ฐ„ ์‹ค์  ๋ฐœํ‘œ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์— ์˜ค์‹  ๊ฒƒ์„ ํ™˜์˜ํ•ฉ๋‹ˆ๋‹ค. ์˜ค๋Š˜ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์— ์ฐธ์—ฌํ•˜์‹  ๋ถ„๋“ค์€ ๋ฏธ๋ž˜ ์˜ˆ์ธก ์ง„์ˆ ์„ ํ•  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์ง„์ˆ ์€ ํ˜„์žฌ์˜ ๊ธฐ๋Œ€์น˜๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ํ•˜๋ฉฐ, ์‹ค์ œ ๊ฒฐ๊ณผ๊ฐ€ ์ค‘๋Œ€ํ•˜๊ฒŒ ๋‹ฌ๋ผ์งˆ ์ˆ˜ ์žˆ๋Š” ๋ถˆํ™•์‹ค์„ฑ์„ ๋‚ดํฌํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ๋ถˆํ™•์‹ค์„ฑ์€ SEC์— ์ œ์ถœ๋œ ๋ฌธ์„œ์— ์ƒ์„ธํžˆ ์„ค๋ช…๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์—ฌ๋Ÿฌ๋ถ„๊ป˜ ํ•ด๋‹น ๋ณด๊ณ ์„œ์— ํฌํ•จ๋œ ๋‹น์‚ฌ์˜ ์œ„ํ—˜ ์š”์ธ, ์ฃผ์˜ ๋ฌธ๊ตฌ ๋ฐ ๊ธฐํƒ€ ๊ณต๊ฐœ ์ž๋ฃŒ๋ฅผ ์ฝ์–ด๋ณด์‹ค ๊ฒƒ์„ ๊ถŒ๊ณ ํ•ฉ๋‹ˆ๋‹ค.
Amounts referred to on today's call will often be on an adjusted dollar basis, which we clearly defined in the news release that was issued earlier this morning and is available on our website at kontoorbrands.com. Reconciliations of GAAP measures to adjusted amounts can be found in the supplemental financial tables included in today's news release. These tables identify and quantify excluded items and provide management's view of why this information is useful to investors.์˜ค๋Š˜ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์—์„œ ์–ธ๊ธ‰๋˜๋Š” ๊ธˆ์•ก๋“ค์€ ๋Œ€๋ถ€๋ถ„ ์กฐ์ •๋œ ๋‹ฌ๋Ÿฌ ๊ธฐ์ค€์œผ๋กœ ์ œ์‹œ๋  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. ์ด๋Š” ์˜ค๋Š˜ ์•„์นจ ์ผ์ฐ ๋ฐฐํฌ๋œ ๋ณด๋„์ž๋ฃŒ์— ๋ช…ํ™•ํžˆ ์ •์˜๋˜์–ด ์žˆ์œผ๋ฉฐ, ์ €ํฌ ์›น์‚ฌ์ดํŠธ kontoorbrands.com์—์„œ ํ™•์ธํ•˜์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. GAAP ์ธก์ •์น˜์™€ ์กฐ์ •๋œ ๊ธˆ์•ก ๊ฐ„์˜ ์กฐ์ • ๋‚ด์—ญ์€ ์˜ค๋Š˜ ๋ณด๋„์ž๋ฃŒ์— ํฌํ•จ๋œ ๋ณด์ถฉ ์žฌ๋ฌด ์ œํ‘œ์—์„œ ํ™•์ธํ•˜์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ํ•ด๋‹น ์ œํ‘œ๋“ค์€ ์ œ์™ธ๋œ ํ•ญ๋ชฉ๋“ค์„ ์‹๋ณ„ํ•˜๊ณ  ์ˆ˜๋Ÿ‰ํ™”ํ•˜๋ฉฐ, ์ด ์ •๋ณด๊ฐ€ ํˆฌ์ž์ž๋“ค์—๊ฒŒ ์™œ ์œ ์šฉํ•œ์ง€์— ๋Œ€ํ•œ ๊ฒฝ์˜์ง„์˜ ๊ฒฌํ•ด๋ฅผ ์ œ์‹œํ•ฉ๋‹ˆ๋‹ค.
Unless otherwise noted, revenue growth rates referred to on this call will exclude the impact of the 53rd week and will be in constant currency which exclude the translation impact of changes in foreign currency exchange rates. Joining me on today's call are Kontoor Brands' President, Chief Executive Officer and Chairman, Scott Baxter; and Chief Financial Officer and Global Head of Operations, Joe Alkire. We anticipate this call will last one hour. Following our prepared remarks, we will open the call for questions. Scott? Scott Baxter
President, CEO & Chair of the Board

Thanks, Mike, and thank you all for joining us today. 2025 was a transformational year for Kontoor.
๋ณ„๋„๋กœ ์–ธ๊ธ‰๋˜์ง€ ์•Š๋Š” ํ•œ, ์ด๋ฒˆ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์—์„œ ์–ธ๊ธ‰๋˜๋Š” ๋งค์ถœ ์„ฑ์žฅ๋ฅ ์€ 53์ฃผ์ฐจ์˜ ์˜ํ–ฅ์„ ์ œ์™ธํ•˜๋ฉฐ, ์™ธํ™˜ ํ™˜์œจ ๋ณ€๋™์œผ๋กœ ์ธํ•œ ํ™˜์‚ฐ ์˜ํ–ฅ์„ ์ œ์™ธํ•œ ๋ถˆ๋ณ€ํ™˜์œจ ๊ธฐ์ค€์œผ๋กœ ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ์˜ค๋Š˜ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์—๋Š” ์ฝ˜ํˆฌ์–ด ๋ธŒ๋žœ๋“œ์˜ ์‚ฌ์žฅ ๊ฒธ ์ตœ๊ณ ๊ฒฝ์˜์ž(CEO) ๊ฒธ ์ด์‚ฌํšŒ ์˜์žฅ์ธ ์Šค์ฝง ๋ฐฑ์Šคํ„ฐ๋‹˜๊ณผ ์ตœ๊ณ ์žฌ๋ฌด์ฑ…์ž„์ž(CFO) ๊ฒธ ๊ธ€๋กœ๋ฒŒ ์šด์˜ ์ด๊ด„์ธ ์กฐ ์•Œ์นด์ด์–ด๋‹˜๊ป˜์„œ ํ•จ๊ป˜ ์ฐธ์„ํ•˜์…จ์Šต๋‹ˆ๋‹ค. ์ด๋ฒˆ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์€ ํ•œ ์‹œ๊ฐ„ ๋™์•ˆ ์ง„ํ–‰๋  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. ์ €ํฌ์˜ ๋ชจ๋‘ ๋ฐœ์–ธ์ด ๋๋‚œ ํ›„์—๋Š” ์งˆ์˜์‘๋‹ต ์‹œ๊ฐ„์„ ๊ฐ–๊ฒ ์Šต๋‹ˆ๋‹ค. ์Šค์ฝง๋‹˜?

**์Šค์ฝง ๋ฐฑ์Šคํ„ฐ (์‚ฌ์žฅ, CEO ๊ฒธ ์ด์‚ฌํšŒ ์˜์žฅ)**
๋งˆ์ดํฌ๋‹˜, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ์˜ค๋Š˜ ์ €ํฌ์™€ ํ•จ๊ป˜ ํ•ด์ฃผ์‹  ๋ชจ๋“  ๋ถ„๊ป˜๋„ ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค. 2025๋…„์€ ์ฝ˜ํˆฌ์–ด์—๊ฒŒ ๋ณ€ํ˜์ ์ธ ํ•œ ํ•ด์˜€์Šต๋‹ˆ๋‹ค.
We completed the acquisition of Helly Hansen, Wrangler delivered another year of healthy growth in market share gains, we made progress repositioning Lee and executed Project Jeanius. Driven by the strength of Wrangler and strong contributions from Helly Hansen, we achieved record revenue, earnings and cash flow in 2025 while returning over $140 million to shareholders through our dividend and share repurchase programs. Importantly, our results highlight our ability to grow revenue and earnings over the near term while investing in the long term. I am particularly proud of the strong execution our team delivered in a dynamic environment.ํ—ฌ๋ฆฌ ํ•œ์„ผ ์ธ์ˆ˜๋ฅผ ์™„๋ฃŒํ–ˆ์œผ๋ฉฐ, ๋žญ๊ธ€๋Ÿฌ๋Š” ๋˜ ํ•œ ํ•ด ๊ฒฌ์กฐํ•œ ์„ฑ์žฅ์„ ๋‹ฌ์„ฑํ•˜๊ณ  ์‹œ์žฅ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ ๋ฆฌ(Lee) ๋ธŒ๋žœ๋“œ ์žฌํฌ์ง€์…”๋‹์— ์ง„์ „์„ ๋ณด์˜€๊ณ , ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค(Project Jeanius)๋ฅผ ์‹คํ–‰ํ–ˆ์Šต๋‹ˆ๋‹ค.

๋žญ๊ธ€๋Ÿฌ์˜ ๊ฐ•์ ๊ณผ ํ—ฌ๋ฆฌ ํ•œ์„ผ์˜ ๊ฐ•๋ ฅํ•œ ๊ธฐ์—ฌ์— ํž˜์ž…์–ด, ๋‹น์‚ฌ๋Š” 2025๋…„์— ์‚ฌ์ƒ ์ตœ๊ณ  ๋งค์ถœ, ์ด์ต, ํ˜„๊ธˆ ํ๋ฆ„์„ ๋‹ฌ์„ฑํ–ˆ์œผ๋ฉฐ, ๋™์‹œ์— ๋ฐฐ๋‹น ๋ฐ ์ž์‚ฌ์ฃผ ๋งค์ž… ํ”„๋กœ๊ทธ๋žจ์„ ํ†ตํ•ด ์ฃผ์ฃผ๋“ค์—๊ฒŒ 1์–ต 4์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ ์ด์ƒ์„ ํ™˜์›ํ–ˆ์Šต๋‹ˆ๋‹ค.

์ค‘์š”ํ•˜๊ฒŒ๋„, ๋‹น์‚ฌ์˜ ์‹ค์ ์€ ๋‹จ๊ธฐ์ ์œผ๋กœ ๋งค์ถœ๊ณผ ์ด์ต์„ ์„ฑ์žฅ์‹œํ‚ค๋ฉด์„œ ์žฅ๊ธฐ์ ์ธ ํˆฌ์ž๋ฅผ ๋ณ‘ํ–‰ํ•  ์ˆ˜ ์žˆ๋Š” ๋‹น์‚ฌ์˜ ๋Šฅ๋ ฅ์„ ๋ณด์—ฌ์ค๋‹ˆ๋‹ค. ์ €๋Š” ์—ญ๋™์ ์ธ ํ™˜๊ฒฝ ์†์—์„œ ์šฐ๋ฆฌ ํŒ€์ด ๋ณด์—ฌ์ค€ ๊ฐ•๋ ฅํ•œ ์‹คํ–‰๋ ฅ์— ํŠนํžˆ ์ž๋ž‘์Šค๋Ÿฝ๊ฒŒ ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.
Sharp focus and clarity on our strategic priorities gives me confidence 2026 will be another record year for Kontoor. Let's discuss our priorities, starting with Helly Hansen. Helly is a growth asset. In 2026, we will further integrate the business while taking steps to accelerate growth and profitability. Integration and growth are not sequential. They're parallel. In the 7 months under our ownership, we have strengthened the leadership team, delivered better-than-expected revenue and earnings accretion and leveraged our multi-brand platform to drive greater synergies, operational discipline and cash generation.์ €ํฌ์˜ ์ „๋žต์  ์šฐ์„ ์ˆœ์œ„์— ๋Œ€ํ•œ ํ™•๊ณ ํ•œ ์ง‘์ค‘๊ณผ ๋ช…ํ™•์„ฑ ๋•๋ถ„์—, 2026๋…„์ด ์ฝ˜ํˆฌ์–ด์—๊ฒŒ ๋˜ ํ•œ ๋ฒˆ์˜ ๊ธฐ๋ก์ ์ธ ํ•ด๊ฐ€ ๋  ๊ฒƒ์ด๋ผ๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค. ํ—ฌ๋ฆฌ ํ•œ์„ผ๋ถ€ํ„ฐ ์‹œ์ž‘ํ•˜์—ฌ ์ €ํฌ์˜ ์šฐ์„ ์ˆœ์œ„์— ๋Œ€ํ•ด ๋…ผ์˜ํ•ด ๋ด…์‹œ๋‹ค.

ํ—ฌ๋ฆฌ๋Š” ์„ฑ์žฅ ์ž์‚ฐ์ž…๋‹ˆ๋‹ค. 2026๋…„์—๋Š” ์„ฑ์žฅ๊ณผ ์ˆ˜์ต์„ฑ์„ ๊ฐ€์†ํ™”ํ•˜๊ธฐ ์œ„ํ•œ ์กฐ์น˜๋ฅผ ์ทจํ•˜๋ฉด์„œ ์‚ฌ์—…์„ ๋”์šฑ ํ†ตํ•ฉํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ํ†ตํ•ฉ๊ณผ ์„ฑ์žฅ์€ ์ˆœ์ฐจ์ ์ธ ๊ฒƒ์ด ์•„๋‹™๋‹ˆ๋‹ค. ์ด ๋‘˜์€ ๋ณ‘ํ–‰ํ•ฉ๋‹ˆ๋‹ค.

์ €ํฌ๊ฐ€ ์ธ์ˆ˜ํ•œ ์ง€ 7๊ฐœ์›” ๋™์•ˆ, ์ €ํฌ๋Š” ๋ฆฌ๋”์‹ญ ํŒ€์„ ๊ฐ•ํ™”ํ–ˆ๊ณ , ์˜ˆ์ƒ๋ณด๋‹ค ๋‚˜์€ ๋งค์ถœ ๋ฐ ์ˆ˜์ต ์ฆ๊ฐ€๋ฅผ ๋‹ฌ์„ฑํ–ˆ์œผ๋ฉฐ, ์ €ํฌ์˜ ๋‹ค์ค‘ ๋ธŒ๋žœ๋“œ ํ”Œ๋žซํผ์„ ํ™œ์šฉํ•˜์—ฌ ๋” ํฐ ์‹œ๋„ˆ์ง€, ์šด์˜ ๊ธฐ๊ฐ• ๊ฐ•ํ™” ๋ฐ ํ˜„๊ธˆ ์ฐฝ์ถœ์„ ์ด๋Œ์–ด๋ƒˆ์Šต๋‹ˆ๋‹ค.
We are bringing a renewed sense of focus to Helly's strategy while leveraging synergy opportunities to accelerate investments across the organization. We are in the early innings of unlocking geographic category and channel opportunities that will begin to accelerate in 2027 and beyond. We will bring the strategic vision to life at the Investor Day on September 2 in Oslo, Norway. We are excited to invite many of you to Helly's headquarters, where we will share the significant opportunity that exists under our ownership. Second, accelerate growth in Wrangler. 2025 marked another strong year for the brand.์ €ํฌ๋Š” Helly์˜ ์ „๋žต์— ๋Œ€ํ•œ ์ดˆ์ ์„ ์žฌ์ •๋น„ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ๋™์‹œ์— ์กฐ์ง ์ „๋ฐ˜์— ๊ฑธ์ณ ํˆฌ์ž๋ฅผ ๊ฐ€์†ํ™”ํ•˜๊ธฐ ์œ„ํ•ด ์‹œ๋„ˆ์ง€ ๊ธฐํšŒ๋ฅผ ํ™œ์šฉํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” 2027๋…„๋ถ€ํ„ฐ ๊ทธ ์ดํ›„๊นŒ์ง€ ๊ฐ€์†ํ™”๋  ์ง€๋ฆฌ์ , ์นดํ…Œ๊ณ ๋ฆฌ ๋ฐ ์ฑ„๋„ ๊ธฐํšŒ๋ฅผ ๋ฐœ๊ตดํ•˜๋Š” ์ดˆ๊ธฐ ๋‹จ๊ณ„์— ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” 9์›” 2์ผ ๋…ธ๋ฅด์›จ์ด ์˜ค์Šฌ๋กœ์—์„œ ์—ด๋ฆฌ๋Š” ํˆฌ์ž์ž์˜ ๋‚  ํ–‰์‚ฌ์—์„œ ์ด๋Ÿฌํ•œ ์ „๋žต์  ๋น„์ „์„ ๊ตฌ์ฒดํ™”ํ•˜์—ฌ ์„ ๋ณด์ผ ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. ๋งŽ์€ ๋ถ„๋“ค์„ Helly ๋ณธ์‚ฌ๋กœ ์ดˆ๋Œ€ํ•˜๊ฒŒ ๋˜์–ด ๊ธฐ์˜๋ฉฐ, ๊ทธ๊ณณ์—์„œ ์ €ํฌ์˜ ์†Œ์œ  ํ•˜์— ์กด์žฌํ•˜๋Š” ์ƒ๋‹นํ•œ ๊ธฐํšŒ์— ๋Œ€ํ•ด ๊ณต์œ ํ•  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. ๋‘˜์งธ๋กœ, Wrangler ๋ธŒ๋žœ๋“œ์˜ ์„ฑ์žฅ์„ ๊ฐ€์†ํ™”ํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. 2025๋…„์€ ํ•ด๋‹น ๋ธŒ๋žœ๋“œ๊ฐ€ ๋˜ ํ•œ ๋ฒˆ์˜ ๊ฒฌ๊ณ ํ•œ ์„ฑ์žฅ์„ ์ด๋ฃฌ ํ•ด์˜€์Šต๋‹ˆ๋‹ค.
We expanded market share in our core bottoms business, drove double-digit gains in female, Western and D2C and invested behind our product assortment to drive greater category and channel diversification. Wrangler is on an incredible trajectory, and I'm confident this momentum will continue in 2026. Third, positionally for improving fundamentals and a return to revenue growth. We have strengthened the identity of the brand, realigned product distribution, launched the most significant equity campaign in years and elevated consumer perception. We have built the foundation needed to improve the performance of the Lee brand.์ €ํฌ๋Š” ํ•ต์‹ฌ ํ•˜์˜(bottoms) ์‚ฌ์—…์—์„œ ์‹œ์žฅ ์ ์œ ์œจ์„ ํ™•๋Œ€ํ–ˆ์œผ๋ฉฐ, ์—ฌ์„ฑ, ์›จ์Šคํ„ด, D2C ๋ถ€๋ฌธ์—์„œ ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๊ฒฌ์ธํ–ˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ, ๋” ํฐ ์นดํ…Œ๊ณ ๋ฆฌ ๋ฐ ์ฑ„๋„ ๋‹ค๊ฐํ™”๋ฅผ ์ถ”์ง„ํ•˜๊ธฐ ์œ„ํ•ด ์ œํ’ˆ ๊ตฌ์ƒ‰์— ํˆฌ์žํ–ˆ์Šต๋‹ˆ๋‹ค. ๋žญ๊ธ€๋Ÿฌ๋Š” ๋†€๋ผ์šด ์„ฑ์žฅ ๊ถค๋„์— ์žˆ์œผ๋ฉฐ, ์ €๋Š” ์ด๋Ÿฌํ•œ ๋ชจ๋ฉ˜ํ…€์ด 2026๋…„์—๋„ ๊ณ„์†๋  ๊ฒƒ์ด๋ผ๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค. ์…‹์งธ, ํŽ€๋”๋ฉ˜ํ„ธ ๊ฐœ์„ ๊ณผ ๋งค์ถœ ์„ฑ์žฅ์œผ๋กœ์˜ ํšŒ๊ท€๋ฅผ ์œ„ํ•œ ์ž…์ง€๋ฅผ ๋‹ค์กŒ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๋ธŒ๋žœ๋“œ ์ •์ฒด์„ฑ์„ ๊ฐ•ํ™”ํ•˜๊ณ , ์ œํ’ˆ ์œ ํ†ต์„ ์žฌ์ •๋น„ํ–ˆ์œผ๋ฉฐ, ์ˆ˜๋…„ ๋งŒ์— ๊ฐ€์žฅ ์ค‘์š”ํ•œ ๋ธŒ๋žœ๋“œ ์ž์‚ฐ(equity) ์บ ํŽ˜์ธ์„ ์‹œ์ž‘ํ–ˆ๊ณ , ์†Œ๋น„์ž ์ธ์‹์„ ๋†’์˜€์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๋ฆฌ(Lee) ๋ธŒ๋žœ๋“œ์˜ ์‹ค์ ์„ ๊ฐœ์„ ํ•˜๋Š” ๋ฐ ํ•„์š”ํ•œ ๊ธฐ๋ฐ˜์„ ๊ตฌ์ถ•ํ–ˆ์Šต๋‹ˆ๋‹ค.
We expect further progress in 2026 with improved profitability and a return to growth in the second half of the year. And finally, finish Project Jeanius strong. When we initiated the project in 2024, we outlined how it would enhance our organization, create capacity for investment and establish a world-class multi-brand platform. With half the project now complete, I can confidently say it is delivering. The strong profit improvement and increased investment capacity we expect in 2026 is a reflection of our Project Jeanius and the benefits it has created across the business. Our global sourcing organization has been optimized to drive greater efficiency in our vendor network.2026๋…„์—๋Š” ์ˆ˜์ต์„ฑ ๊ฐœ์„ ๊ณผ ํ•˜๋ฐ˜๊ธฐ ์„ฑ์žฅ์„ธ ๋ณต๊ท€๋ฅผ ํ†ตํ•ด ์ถ”๊ฐ€์ ์ธ ์ง„์ „์„ ์ด๋ฃฐ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๋งˆ์ง€๋ง‰์œผ๋กœ, ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค(Project Jeanius)๋ฅผ ์„ฑ๊ณต์ ์œผ๋กœ ๋งˆ๋ฌด๋ฆฌํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

2024๋…„์— ์ด ํ”„๋กœ์ ํŠธ๋ฅผ ์‹œ์ž‘ํ–ˆ์„ ๋•Œ, ์šฐ๋ฆฌ๋Š” ์ด ํ”„๋กœ์ ํŠธ๊ฐ€ ์šฐ๋ฆฌ ์กฐ์ง์„ ๊ฐ•ํ™”ํ•˜๊ณ , ํˆฌ์ž ์—ฌ๋ ฅ์„ ํ™•๋ณดํ•˜๋ฉฐ, ์„ธ๊ณ„์  ์ˆ˜์ค€์˜ ๋ฉ€ํ‹ฐ ๋ธŒ๋žœ๋“œ ํ”Œ๋žซํผ์„ ๊ตฌ์ถ•ํ•  ๋ฐฉ์•ˆ์„ ์ œ์‹œํ–ˆ์Šต๋‹ˆ๋‹ค. ํ”„๋กœ์ ํŠธ๊ฐ€ ์ ˆ๋ฐ˜ ์ •๋„ ์™„๋ฃŒ๋œ ์ง€๊ธˆ, ์ €๋Š” ์ด ํ”„๋กœ์ ํŠธ๊ฐ€ ์„ฑ๊ณผ๋ฅผ ๋‚ด๊ณ  ์žˆ๋‹ค๊ณ  ์ž์‹  ์žˆ๊ฒŒ ๋ง์”€๋“œ๋ฆด ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

2026๋…„์— ์šฐ๋ฆฌ๊ฐ€ ๊ธฐ๋Œ€ํ•˜๋Š” ๊ฐ•๋ ฅํ•œ ์ˆ˜์ต์„ฑ ๊ฐœ์„ ๊ณผ ์ฆ๊ฐ€๋œ ํˆฌ์ž ์—ฌ๋ ฅ์€ ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค์˜ ์„ฑ๊ณผ์ด๋ฉฐ, ์ด ํ”„๋กœ์ ํŠธ๊ฐ€ ์‚ฌ์—… ์ „๋ฐ˜์— ๊ฑธ์ณ ์ฐฝ์ถœํ•œ ํ˜œํƒ์„ ๋ฐ˜์˜ํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์šฐ๋ฆฌ์˜ ๊ธ€๋กœ๋ฒŒ ์†Œ์‹ฑ ์กฐ์ง์€ ๊ณต๊ธ‰์—…์ฒด ๋„คํŠธ์›Œํฌ์˜ ํšจ์œจ์„ฑ์„ ๊ทน๋Œ€ํ™”ํ•˜๊ธฐ ์œ„ํ•ด ์ตœ์ ํ™”๋˜์—ˆ์Šต๋‹ˆ๋‹ค.
Our planning teams are driving greater inventory productivity and our shared operating platform is creating immediate benefits for Helly Hansen. We will complete Project Jeanius later this year, transforming Kontoor into a best-in-class global multi-brand organization while improving our overall financial profile. Now let's review highlights from the quarter, starting with Wrangler. Wrangler finished the year strong with revenues increasing 3%. We are seeing broad-based growth across categories and in our men's and women's bottoms business, which delivered its 15th consecutive quarter of market share gains as measured by Circana.์ €ํฌ ๊ธฐํšํŒ€์€ ์žฌ๊ณ  ํšจ์œจ์„ฑ์„ ๋†’์ด๊ณ  ์žˆ์œผ๋ฉฐ, ์ €ํฌ์˜ ๊ณต์œ  ์šด์˜ ํ”Œ๋žซํผ์€ Helly Hansen์— ์ฆ‰๊ฐ์ ์ธ ์ด์ ์„ ์ œ๊ณตํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์˜ฌํ•ด ๋ง Project Jeanius๋ฅผ ์™„๋ฃŒํ•˜์—ฌ Kontoor๋ฅผ ๋™์ข… ์—…๊ณ„ ์ตœ๊ณ  ์ˆ˜์ค€์˜ ๊ธ€๋กœ๋ฒŒ ๋ฉ€ํ‹ฐ ๋ธŒ๋žœ๋“œ ์กฐ์ง์œผ๋กœ ์ „ํ™˜์‹œํ‚ค๋ฉด์„œ ์ „๋ฐ˜์ ์ธ ์žฌ๋ฌด ๊ฑด์ „์„ฑ์„ ๊ฐœ์„ ํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ด์ œ Wrangler๋ถ€ํ„ฐ ์‹œ์ž‘ํ•˜์—ฌ ์ด๋ฒˆ ๋ถ„๊ธฐ์˜ ์ฃผ์š” ๋‚ด์šฉ์„ ๊ฒ€ํ† ํ•ด ๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค. Wrangler๋Š” ๋งค์ถœ์ด 3% ์ฆ๊ฐ€ํ•˜๋ฉฐ ํ•œ ํ•ด๋ฅผ ๊ฐ•๋ ฅํ•˜๊ฒŒ ๋งˆ๋ฌด๋ฆฌํ–ˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๋ชจ๋“  ์นดํ…Œ๊ณ ๋ฆฌ์™€ ๋‚จ์„ฑ ๋ฐ ์—ฌ์„ฑ ํ•˜์˜ ์‚ฌ์—…์—์„œ ๊ด‘๋ฒ”์œ„ํ•œ ์„ฑ์žฅ์„ ๋ณด์ด๊ณ  ์žˆ์œผ๋ฉฐ, ํŠนํžˆ ๋‚จ์„ฑ ๋ฐ ์—ฌ์„ฑ ํ•˜์˜ ์‚ฌ์—…์€ Circana ์ธก์ • ๊ธฐ์ค€์œผ๋กœ 15๋ถ„๊ธฐ ์—ฐ์† ์‹œ์žฅ ์ ์œ ์œจ ์ฆ๊ฐ€๋ฅผ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค.
Our female and Western business continue to be standout performers with both increasing at double-digit rate in 2025. Wrangler's innovative female franchise, Bespoke more than doubled in the fourth quarter as we continue to scale this platform and our denim bottoms business grew at a mid-single-digit rate. We leaned into this momentum in the fourth quarter through incremental demand creation investments including activations around key events such as college football. Our collaborations are also performing well with Filson and Stranger Things, generating well over 3 billion media impressions and strong consumer demand.์ €ํฌ ์—ฌ์„ฑ ๋ฐ ์›จ์Šคํ„ด ์‚ฌ์—… ๋ถ€๋ฌธ์€ ๊ณ„์†ํ•ด์„œ ํƒ์›”ํ•œ ์„ฑ๊ณผ๋ฅผ ๋ณด์ด๊ณ  ์žˆ์œผ๋ฉฐ, 2025๋…„์—๋Š” ๋‘ ๋ถ€๋ฌธ ๋ชจ๋‘ ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ๋ฅ ์„ ๊ธฐ๋กํ•  ์ „๋ง์ž…๋‹ˆ๋‹ค. ๋žญ๊ธ€๋Ÿฌ์˜ ํ˜์‹ ์ ์ธ ์—ฌ์„ฑ๋ณต ํ”„๋žœ์ฐจ์ด์ฆˆ์ธ ๋น„์Šคํฌํฌ(Bespoke)๋Š” ์ €ํฌ๊ฐ€ ์ด ํ”Œ๋žซํผ์˜ ๊ทœ๋ชจ๋ฅผ ๊ณ„์† ํ™•์žฅํ•จ์— ๋”ฐ๋ผ 4๋ถ„๊ธฐ์— ๋‘ ๋ฐฐ ์ด์ƒ ์„ฑ์žฅํ–ˆ์œผ๋ฉฐ, ๋ฐ๋‹˜ ํ•˜์˜ ์‚ฌ์—…์€ ํ•œ ์ž๋ฆฟ์ˆ˜ ์ค‘๋ฐ˜๋Œ€ ์„ฑ์žฅ๋ฅ ์„ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” 4๋ถ„๊ธฐ์— ์ด๋Ÿฌํ•œ ๋ชจ๋ฉ˜ํ…€์„ ์ ๊ทน ํ™œ์šฉํ•˜์—ฌ ๋Œ€ํ•™ ๋ฏธ์‹์ถ•๊ตฌ์™€ ๊ฐ™์€ ์ฃผ์š” ํ–‰์‚ฌ๋ฅผ ํ™œ์šฉํ•œ ๋งˆ์ผ€ํŒ… ํ™œ๋™์„ ํฌํ•จํ•œ ์ถ”๊ฐ€์ ์ธ ์ˆ˜์š” ์ฐฝ์ถœ ํˆฌ์ž๋ฅผ ์ง„ํ–‰ํ–ˆ์Šต๋‹ˆ๋‹ค. ํ•„์Šจ(Filson) ๋ฐ ์ŠคํŠธ๋ ˆ์ธ์ € ๋ต์Šค(Stranger Things)์™€์˜ ํ˜‘์—… ๋˜ํ•œ ์ข‹์€ ์„ฑ๊ณผ๋ฅผ ๋ณด์ด๋ฉฐ 30์–ต ํšŒ๊ฐ€ ๋„˜๋Š” ๋ฏธ๋””์–ด ๋…ธ์ถœ๊ณผ ๊ฐ•๋ ฅํ•œ ์†Œ๋น„์ž ์ˆ˜์š”๋ฅผ ์ด๋Œ์–ด๋ƒˆ์Šต๋‹ˆ๋‹ค.
The team is executing on all fronts, and I am confident 2026 will be another exceptional year. Turning to Lee. Revenue declined 6%. In the U.S., revenue inflected positive to 1% growth, driven by increases in both wholesale and digital. Digital continues to lead the way, fueled by our refreshed creative vision that is generating results and improving brand KPIs. This is translating to increased revenue on our own digital platform as well as our wholesale partners. 2026 will be a transition year for Lee as we address distribution challenges, including U.S. mid-tier and position the brand for a return to growth in the second half of the year.์ €ํฌ ํŒ€์€ ๋ชจ๋“  ๋ถ€๋ฌธ์—์„œ ์ˆœ์กฐ๋กญ๊ฒŒ ๊ณ„ํš์„ ์‹คํ–‰ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, 2026๋…„ ๋˜ํ•œ ํƒ์›”ํ•œ ํ•œ ํ•ด๊ฐ€ ๋  ๊ฒƒ์ด๋ผ๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค.

๋‹ค์Œ์€ Lee ๋ธŒ๋žœ๋“œ์ž…๋‹ˆ๋‹ค. ๋งค์ถœ์€ 6% ๊ฐ์†Œํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ฏธ๊ตญ์—์„œ๋Š” ๋„๋งค ๋ฐ ๋””์ง€ํ„ธ ๋ถ€๋ฌธ ๋ชจ๋‘์˜ ๋งค์ถœ ์ฆ๊ฐ€์— ํž˜์ž…์–ด ๋งค์ถœ์ด ๊ธ์ •์ ์ธ ์„ฑ์žฅ์„ธ๋กœ ์ „ํ™˜๋˜์–ด 1% ์„ฑ์žฅ์„ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. ๋””์ง€ํ„ธ ๋ถ€๋ฌธ์€ ๊ณ„์†ํ•ด์„œ ์„ฑ์žฅ์„ ์ฃผ๋„ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๋Š” ์„ฑ๊ณผ๋ฅผ ์ฐฝ์ถœํ•˜๊ณ  ๋ธŒ๋žœ๋“œ KPI๋ฅผ ๊ฐœ์„ ํ•˜๊ณ  ์žˆ๋Š” ์ €ํฌ์˜ ์ƒˆ๋กญ๊ฒŒ ๋‹จ์žฅํ•œ ํฌ๋ฆฌ์—์ดํ‹ฐ๋ธŒ ๋น„์ „ ๋•๋ถ„์ž…๋‹ˆ๋‹ค. ์ด๋Š” ์ž์ฒด ๋””์ง€ํ„ธ ํ”Œ๋žซํผ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ๋„๋งค ํŒŒํŠธ๋„ˆ์‚ฌ์—์„œ๋„ ๋งค์ถœ ์ฆ๊ฐ€๋กœ ์ด์–ด์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

2026๋…„์€ Lee ๋ธŒ๋žœ๋“œ์— ์žˆ์–ด ์ „ํ™˜์˜ ํ•ด๊ฐ€ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๋ฏธ๊ตญ ๋ฏธ๋“œํ‹ฐ์–ด ์ฑ„๋„์„ ํฌํ•จํ•œ ์œ ํ†ต ๋ฌธ์ œ๋ฅผ ํ•ด๊ฒฐํ•˜๊ณ , ํ•˜๋ฐ˜๊ธฐ์—๋Š” ๋ธŒ๋žœ๋“œ๊ฐ€ ๋‹ค์‹œ ์„ฑ์žฅ์„ธ๋กœ ๋Œ์•„์„ค ์ˆ˜ ์žˆ๋„๋ก ํฌ์ง€์…”๋‹ํ•  ๊ณ„ํš์ž…๋‹ˆ๋‹ค.
We have identified growth opportunities that are better aligned with Lee's refreshed brand positioning and are evaluating opportunities to optimize distribution in Europe and Asia. I am confident we are down the right path to position Lee for sustained success. Turning to Helly Hansen. The acquisition of Helly has exceeded expectations by every measure, and we are just getting started. In the fourth quarter, revenue grew 10% and earnings outperformed our plan by 50%. It starts with product and 2025 was a record year. We won 6 Red Dot Design awards, our most ever in a single year. And recently, we were awarded 4 ISPO awards, including a gold for Lifa Merino KnitEvo.์ €ํฌ๋Š” Lee ๋ธŒ๋žœ๋“œ์˜ ์ƒˆ๋กญ๊ฒŒ ์ •๋ฆฝ๋œ ํฌ์ง€์…”๋‹์— ๋” ์ž˜ ๋ถ€ํ•ฉํ•˜๋Š” ์„ฑ์žฅ ๊ธฐํšŒ๋ฅผ ๋ฐœ๊ตดํ–ˆ์œผ๋ฉฐ, ์œ ๋Ÿฝ๊ณผ ์•„์‹œ์•„ ์ง€์—ญ์˜ ์œ ํ†ต์„ ์ตœ์ ํ™”ํ•  ๊ธฐํšŒ๋ฅผ ๊ฒ€ํ† ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. Lee๊ฐ€ ์ง€์†์ ์ธ ์„ฑ๊ณต์„ ๊ฑฐ๋‘˜ ์ˆ˜ ์žˆ๋„๋ก ํฌ์ง€์…”๋‹ํ•˜๋Š” ๋ฐ ์žˆ์–ด ์ €ํฌ๊ฐ€ ์˜ฌ๋ฐ”๋ฅธ ๊ธธ์„ ๊ฐ€๊ณ  ์žˆ๋‹ค๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค.

๋‹ค์Œ์œผ๋กœ Helly Hansen์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. Helly ์ธ์ˆ˜๋Š” ๋ชจ๋“  ๋ฉด์—์„œ ๊ธฐ๋Œ€๋ฅผ ๋›ฐ์–ด๋„˜์—ˆ์œผ๋ฉฐ, ์ €ํฌ๋Š” ์ด์ œ ๋ง‰ ์‹œ์ž‘ํ–ˆ์„ ๋ฟ์ž…๋‹ˆ๋‹ค. 4๋ถ„๊ธฐ ๋งค์ถœ์€ 10% ์„ฑ์žฅํ–ˆ์œผ๋ฉฐ, ์ˆ˜์ต์€ ์ €ํฌ ๊ณ„ํš์„ 50% ์ƒํšŒํ–ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ ์‹œ์ž‘์€ ์ œํ’ˆ์ด๋ฉฐ, 2025๋…„์€ ๊ธฐ๋ก์ ์ธ ํ•œ ํ•ด์˜€์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” 6๊ฐœ์˜ Red Dot ๋””์ž์ธ ์–ด์›Œ๋“œ๋ฅผ ์ˆ˜์ƒํ–ˆ์œผ๋ฉฐ, ์ด๋Š” ๋‹จ์ผ ์—ฐ๋„ ๊ธฐ์ค€ ์—ญ๋Œ€ ์ตœ๋‹ค ์ˆ˜์ƒ ๊ธฐ๋ก์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์ตœ๊ทผ์—๋Š” Lifa Merino KnitEvo ์ œํ’ˆ์œผ๋กœ ๊ธˆ์ƒ์„ ํฌํ•จํ•˜์—ฌ 4๊ฐœ์˜ ISPO ์–ด์›Œ๋“œ๋ฅผ ์ˆ˜์ƒํ–ˆ์Šต๋‹ˆ๋‹ค.
Our innovation engine is fueled by our connection with professionals. In 2025, we celebrated the fourth anniversary of International Ski Patrol Day, partnered with national ski teams in Norway and Canada and deepened our connection with the Ocean and sale communities as an official partner of the Ocean Race Europe. The connection to professionals distinguishes Helly among our peers and will be foundational to the growth acceleration in the coming years. We look forward to sharing more at the upcoming Investor Day, which we will follow with a broader Kontoor Investor Day in the first half of 2027.์šฐ๋ฆฌ์˜ ํ˜์‹  ๋™๋ ฅ์€ ์ „๋ฌธ๊ฐ€๋“ค๊ณผ์˜ ์—ฐ๊ฒฐ์„ ํ†ตํ•ด ํž˜์„ ์–ป์Šต๋‹ˆ๋‹ค. 2025๋…„์—๋Š” ๊ตญ์ œ ์Šคํ‚ค ํŒจํŠธ๋กค์˜ ๋‚  4์ฃผ๋…„์„ ๊ธฐ๋…ํ•˜๊ณ , ๋…ธ๋ฅด์›จ์ด์™€ ์บ๋‚˜๋‹ค ๊ตญ๊ฐ€๋Œ€ํ‘œ ์Šคํ‚คํŒ€๊ณผ ํŒŒํŠธ๋„ˆ์‹ญ์„ ๋งบ์—ˆ์œผ๋ฉฐ, ์˜ค์…˜ ๋ ˆ์ด์Šค ์œ ๋Ÿฝ์˜ ๊ณต์‹ ํŒŒํŠธ๋„ˆ๋กœ์„œ ํ•ด์–‘ ๋ฐ ํ•ญํ•ด ์ปค๋ฎค๋‹ˆํ‹ฐ์™€์˜ ์—ฐ๊ฒฐ์„ ์‹ฌํ™”ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ „๋ฌธ๊ฐ€๋“ค๊ณผ์˜ ์—ฐ๊ฒฐ์€ ๋™์ข… ์—…๊ณ„ ๊ฒฝ์Ÿ์‚ฌ๋“ค ์‚ฌ์ด์—์„œ Helly๋ฅผ ์ฐจ๋ณ„ํ™”ํ•˜๋ฉฐ, ํ–ฅํ›„ ๋ช‡ ๋…„๊ฐ„์˜ ์„ฑ์žฅ ๊ฐ€์†ํ™”์— ํ† ๋Œ€๊ฐ€ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋‹ค๊ฐ€์˜ค๋Š” ํˆฌ์ž์ž์˜ ๋‚ ์—์„œ ๋” ๋งŽ์€ ๋‚ด์šฉ์„ ๊ณต์œ ํ•  ์ˆ˜ ์žˆ๊ธฐ๋ฅผ ๊ธฐ๋Œ€ํ•˜๋ฉฐ, ์ด์–ด์„œ 2027๋…„ ์ƒ๋ฐ˜๊ธฐ์—๋Š” ๋” ๊ด‘๋ฒ”์œ„ํ•œ ์ฝ˜ํˆฌ์–ด(Kontoor) ํˆฌ์ž์ž์˜ ๋‚ ์„ ๊ฐœ์ตœํ•  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค.
Before turning it over to Joe, let me reiterate the confidence I have in our ability to achieve our '26 plan driven by intense focus on execution and strategic clarity. Wrangler enters the year with momentum, driven by market share gains in both denim and non-denim, accretive category growth within Western and female and incremental brand investments that are translating to strong consumer demand. Lee's turnaround is progressing, supported by a clearer brand identity, improving consumer perception and double-digit growth in digital. Helly Hansen is performing ahead of plan, including better-than-expected revenue, earnings accretion and cash generation.์กฐ์—๊ฒŒ ์ธ๊ณ„ํ•˜๊ธฐ ์ „์—, ์‹คํ–‰๋ ฅ์— ๋Œ€ํ•œ ๊ฐ•๋ ฅํ•œ ์ง‘์ค‘๊ณผ ์ „๋žต์  ๋ช…ํ™•์„ฑ์„ ๋ฐ”ํƒ•์œผ๋กœ 2026๋…„ ๊ณ„ํš์„ ๋‹ฌ์„ฑํ•  ์ˆ˜ ์žˆ๋Š” ์šฐ๋ฆฌ์˜ ๋Šฅ๋ ฅ์— ๋Œ€ํ•œ ํ™•์‹ ์„ ๋‹ค์‹œ ํ•œ๋ฒˆ ๋ง์”€๋“œ๋ฆฝ๋‹ˆ๋‹ค.

๋žญ๊ธ€๋Ÿฌ๋Š” ๋ฐ๋‹˜ ๋ฐ ๋น„๋ฐ๋‹˜ ๋ถ€๋ฌธ ์‹œ์žฅ ์ ์œ ์œจ ํ™•๋Œ€, ์›จ์Šคํ„ด ๋ฐ ์—ฌ์„ฑ ์นดํ…Œ๊ณ ๋ฆฌ ๋‚ด ์ˆ˜์ต์„ฑ ์žˆ๋Š” ์„ฑ์žฅ, ๊ทธ๋ฆฌ๊ณ  ๊ฐ•๋ ฅํ•œ ์†Œ๋น„์ž ์ˆ˜์š”๋กœ ์ด์–ด์ง€๋Š” ์ถ”๊ฐ€์ ์ธ ๋ธŒ๋žœ๋“œ ํˆฌ์ž์— ํž˜์ž…์–ด ์—ฐ์ดˆ๋ถ€ํ„ฐ ๋ชจ๋ฉ˜ํ…€์„ ๋ณด์ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

๋ฆฌ(Lee)์˜ ํ„ด์–ด๋ผ์šด๋“œ๋Š” ๋”์šฑ ๋ช…ํ™•ํ•ด์ง„ ๋ธŒ๋žœ๋“œ ์ •์ฒด์„ฑ, ๊ฐœ์„ ๋˜๋Š” ์†Œ๋น„์ž ์ธ์‹, ๊ทธ๋ฆฌ๊ณ  ๋””์ง€ํ„ธ ๋ถ€๋ฌธ์˜ ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์— ํž˜์ž…์–ด ์ˆœ์กฐ๋กญ๊ฒŒ ์ง„ํ–‰๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

ํ—ฌ๋ฆฌ ํ•œ์„ผ์€ ์˜ˆ์ƒ์น˜๋ฅผ ๋›ฐ์–ด๋„˜๋Š” ๋งค์ถœ, ์ด์ต ์ฆ๋Œ€ ๋ฐ ํ˜„๊ธˆ ์ฐฝ์ถœ์„ ๊ธฐ๋กํ•˜๋ฉฐ ๊ณ„ํš์„ ์ƒํšŒํ•˜๋Š” ์„ฑ๊ณผ๋ฅผ ๋‚ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
In 2026, we will grow the business, expand operating margins and position the brand for breakout growth in 2027. And finally, we anticipate another year of strong cash generation that supports an accelerated deleverage path and our commitment to return cash to shareholders. While the environment remains dynamic, we are executing at a high level, and I am confident we are well positioned to create significant value for our shareholders. Joe? Joseph Alkire
Executive VP, CFO & Global Head of Operations

Thanks, Scott, and thank you all for joining us.
2026๋…„์—๋Š” ์‚ฌ์—…์„ ์„ฑ์žฅ์‹œํ‚ค๊ณ , ์˜์—… ๋งˆ์ง„์„ ํ™•๋Œ€ํ•˜๋ฉฐ, 2027๋…„์˜ ํš๊ธฐ์ ์ธ ์„ฑ์žฅ์„ ์œ„ํ•œ ๋ธŒ๋žœ๋“œ ์ž…์ง€๋ฅผ ๊ตฌ์ถ•ํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋˜ํ•œ, ์šฐ๋ฆฌ๋Š” ์˜ฌํ•ด๋„ ๊ฐ•๋ ฅํ•œ ํ˜„๊ธˆ ์ฐฝ์ถœ์„ ์˜ˆ์ƒํ•˜๋ฉฐ, ์ด๋Š” ๊ฐ€์†ํ™”๋œ ๋ถ€์ฑ„ ๊ฐ์ถ•(๋””๋ ˆ๋ฒ„๋ฆฌ์ง•) ๊ฒฝ๋กœ์™€ ์ฃผ์ฃผ ํ™˜์› ์•ฝ์†์„ ๋’ท๋ฐ›์นจํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์‹œ์žฅ ํ™˜๊ฒฝ์ด ์—ฌ์ „ํžˆ ์—ญ๋™์ ์ด์ง€๋งŒ, ์šฐ๋ฆฌ๋Š” ๋†’์€ ์ˆ˜์ค€์˜ ์‹คํ–‰๋ ฅ์„ ๋ณด์—ฌ์ฃผ๊ณ  ์žˆ์œผ๋ฉฐ, ์ €๋Š” ์ฃผ์ฃผ๋“ค์„ ์œ„ํ•ด ์ƒ๋‹นํ•œ ๊ฐ€์น˜๋ฅผ ์ฐฝ์ถœํ•  ์ˆ˜ ์žˆ๋Š” ์œ ๋ฆฌํ•œ ์œ„์น˜์— ์žˆ๋‹ค๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค. ์กฐ?

**์กฐ์…‰ ์•Œ์นด์ด์–ด ์ „๋ฌด, ์ตœ๊ณ ์žฌ๋ฌด์ฑ…์ž„์ž(CFO) ๊ฒธ ๊ธ€๋กœ๋ฒŒ ์šด์˜ ์ด๊ด„**

์Šค์ฝง, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์˜ค๋Š˜ ์ฐธ์„ํ•ด ์ฃผ์‹  ๋ชจ๋“  ๋ถ„๊ป˜ ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค.
We delivered a strong finish to 2025, resulting in record fourth quarter revenue, earnings and cash flow while deploying approximately $250 million of capital towards debt repayments, opportunistic share repurchases and dividends. For the full year, revenue increased 18%, adjusted operating earnings increased by more than 20%, and we generated over $450 million of cash from operations. Relative to the outlook we provided following the Helly Hansen acquisition, we outperformed our commitments across every measure. 2025 was a transformational year for Kontoor as we achieved the strongest financial performance in the company's history. Wrangler is executing at a high level.2025๋…„์„ ๊ฐ•๋ ฅํ•˜๊ฒŒ ๋งˆ๋ฌด๋ฆฌํ•˜๋ฉฐ ์‚ฌ์ƒ ์ตœ๋Œ€ 4๋ถ„๊ธฐ ๋งค์ถœ, ์ˆ˜์ต, ํ˜„๊ธˆ ํ๋ฆ„์„ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. ๋™์‹œ์— ์•ฝ 2์–ต 5์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ์˜ ์ž๋ณธ์„ ๋ถ€์ฑ„ ์ƒํ™˜, ๊ธฐํšŒ์ฃผ์˜์  ์ž์‚ฌ์ฃผ ๋งค์ž…, ๋ฐฐ๋‹น๊ธˆ ์ง€๊ธ‰์— ํˆฌ์ž…ํ–ˆ์Šต๋‹ˆ๋‹ค. ์—ฐ๊ฐ„์œผ๋กœ๋Š” ๋งค์ถœ์ด 18% ์ฆ๊ฐ€ํ–ˆ๊ณ , ์กฐ์ • ์˜์—… ์ด์ต์€ 20% ์ด์ƒ ๋Š˜์—ˆ์œผ๋ฉฐ, 4์–ต 5์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ ์ด์ƒ์˜ ์˜์—… ํ˜„๊ธˆ ํ๋ฆ„์„ ์ฐฝ์ถœํ–ˆ์Šต๋‹ˆ๋‹ค. ํ—ฌ๋ฆฌ ํ•œ์„ผ ์ธ์ˆ˜ ํ›„ ์ œ์‹œํ–ˆ๋˜ ์ „๋ง์น˜ ๋Œ€๋น„, ๋ชจ๋“  ์ง€ํ‘œ์—์„œ ์•ฝ์†ํ–ˆ๋˜ ๋ชฉํ‘œ๋ฅผ ์ดˆ๊ณผ ๋‹ฌ์„ฑํ–ˆ์Šต๋‹ˆ๋‹ค. 2025๋…„์€ Kontoor์—๊ฒŒ ๋ณ€ํ˜์ ์ธ ํ•œ ํ•ด์˜€์œผ๋ฉฐ, ํšŒ์‚ฌ ์—ญ์‚ฌ์ƒ ๊ฐ€์žฅ ๊ฐ•๋ ฅํ•œ ์žฌ๋ฌด ์„ฑ๊ณผ๋ฅผ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. Wrangler๋Š” ๋งค์šฐ ๋›ฐ์–ด๋‚œ ์„ฑ๊ณผ๋ฅผ ๋ณด์ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Helly Hansen is significantly improving our value creation potential and the Lee turnaround is progressing. Our Project Jeanius transformation program is having a significant impact on our results. And we're building a more performance-based culture with a greater emphasis on growth and more aligned incentives across the organization and the brands in our portfolio. We're entering 2026 from a position of strength with sharp strategic clarity, a relentless focus on execution and a commitment to continue to drive strong returns for our shareholders. Now let's review our fourth quarter results. Starting with Helly Hansen.ํ—ฌ๋ฆฌ ํ•œ์„ผ์€ ์šฐ๋ฆฌ์˜ ๊ฐ€์น˜ ์ฐฝ์ถœ ์ž ์žฌ๋ ฅ์„ ํฌ๊ฒŒ ํ–ฅ์ƒ์‹œํ‚ค๊ณ  ์žˆ์œผ๋ฉฐ, ๋ฆฌ(Lee) ๋ธŒ๋žœ๋“œ์˜ ํ„ด์–ด๋ผ์šด๋“œ๋„ ์ˆœ์กฐ๋กญ๊ฒŒ ์ง„ํ–‰๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์šฐ๋ฆฌ์˜ 'ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค(Project Jeanius)' ํ˜์‹  ํ”„๋กœ๊ทธ๋žจ์€ ์‹ค์ ์— ์ƒ๋‹นํ•œ ์˜ํ–ฅ์„ ๋ฏธ์น˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์šฐ๋ฆฌ๋Š” ์„ฑ์žฅ์— ๋” ํฐ ์ค‘์ ์„ ๋‘๊ณ , ์กฐ์ง ์ „์ฒด์™€ ํฌํŠธํด๋ฆฌ์˜ค ๋‚ด ๋ธŒ๋žœ๋“œ ์ „๋ฐ˜์— ๊ฑธ์ณ ๋”์šฑ ์ผ์น˜๋œ ์ธ์„ผํ‹ฐ๋ธŒ๋ฅผ ํ†ตํ•ด ๋ณด๋‹ค ์„ฑ๊ณผ ์ค‘์‹ฌ์ ์ธ ๋ฌธํ™”๋ฅผ ๊ตฌ์ถ•ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์šฐ๋ฆฌ๋Š” ๋ช…ํ™•ํ•œ ์ „๋žต์  ๋ฐฉํ–ฅ์„ฑ, ๋Š์ž„์—†๋Š” ์‹คํ–‰ ์ง‘์ค‘, ๊ทธ๋ฆฌ๊ณ  ์ฃผ์ฃผ๋“ค์—๊ฒŒ ๊ฐ•๋ ฅํ•œ ์ˆ˜์ต์„ ์ง€์†์ ์œผ๋กœ ์ œ๊ณตํ•˜๊ฒ ๋‹ค๋Š” ์•ฝ์†์„ ๋ฐ”ํƒ•์œผ๋กœ ๊ฐ•ํ•œ ์ž…์ง€์—์„œ 2026๋…„์„ ๋งž์ดํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด์ œ 4๋ถ„๊ธฐ ์‹ค์ ์„ ๊ฒ€ํ† ํ•ด ๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค. ํ—ฌ๋ฆฌ ํ•œ์„ผ๋ถ€ํ„ฐ ์‹œ์ž‘ํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.
Global revenue of $251 million increased 10% compared to prior year reported results. Growth was broad-based across both sport and workwear and in all geographies and product categories. On a full year pro forma basis, revenue of over $700 million increased 7%. Within Sport, full year pro forma revenue increased at a high single-digit rate. Growth was balanced across wholesale, digital and brick-and-mortar retail. Sell-through was strong during the fall/winter season, retail inventory levels are lean, and we're chasing demand across several of the brand's largest product franchises. Moving to Workwear. Full year pro forma revenue also increased at a high single-digit rate.๊ธ€๋กœ๋ฒŒ ๋งค์ถœ์€ 2์–ต 5,100๋งŒ ๋‹ฌ๋Ÿฌ๋กœ, ์ „๋…„๋„ ๋ณด๊ณ  ์‹ค์  ๋Œ€๋น„ 10% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์„ฑ์žฅ์€ ์Šคํฌ์ธ ์›จ์–ด์™€ ์ž‘์—…๋ณต ๋ถ€๋ฌธ ๋ชจ๋‘์—์„œ, ๊ทธ๋ฆฌ๊ณ  ๋ชจ๋“  ์ง€์—ญ ๋ฐ ์ œํ’ˆ ์นดํ…Œ๊ณ ๋ฆฌ์—์„œ ์ „๋ฐ˜์ ์œผ๋กœ ๊ณ ๋ฅด๊ฒŒ ๋‚˜ํƒ€๋‚ฌ์Šต๋‹ˆ๋‹ค. ์—ฐ๊ฐ„ ํ”„๋กœํฌ๋งˆ(pro forma) ๊ธฐ์ค€์œผ๋กœ, 7์–ต ๋‹ฌ๋Ÿฌ ์ด์ƒ์˜ ๋งค์ถœ์ด 7% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์Šคํฌ์ธ ์›จ์–ด ๋ถ€๋ฌธ์—์„œ๋Š” ์—ฐ๊ฐ„ ํ”„๋กœํฌ๋งˆ ๋งค์ถœ์ด ํ•œ ์ž๋ฆฟ์ˆ˜ ํ›„๋ฐ˜๋Œ€์˜ ์„ฑ์žฅ๋ฅ ์„ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. ์„ฑ์žฅ์€ ๋„๋งค, ๋””์ง€ํ„ธ ๋ฐ ์˜คํ”„๋ผ์ธ ์†Œ๋งค ์ฑ„๋„ ์ „๋ฐ˜์— ๊ฑธ์ณ ๊ท ํ˜• ์žกํžŒ ๋ชจ์Šต์„ ๋ณด์˜€์Šต๋‹ˆ๋‹ค. ๊ฐ€์„/๊ฒจ์šธ ์‹œ์ฆŒ ๋™์•ˆ ํŒ๋งค์œจ(sell-through)์€ ๊ฐ•์„ธ๋ฅผ ๋ณด์˜€๊ณ , ์†Œ๋งค ์žฌ๊ณ  ์ˆ˜์ค€์€ ๋‚ฎ์œผ๋ฉฐ, ๋ธŒ๋žœ๋“œ์˜ ๊ฐ€์žฅ ํฐ ์—ฌ๋Ÿฌ ์ฃผ๋ ฅ ์ œํ’ˆ๊ตฐ์—์„œ ์ˆ˜์š”๋ฅผ ๋”ฐ๋ผ์žก๊ธฐ ์œ„ํ•ด ๋…ธ๋ ฅํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ž‘์—…๋ณต ๋ถ€๋ฌธ์œผ๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค. ์—ฐ๊ฐ„ ํ”„๋กœํฌ๋งˆ ๋งค์ถœ ์—ญ์‹œ ํ•œ ์ž๋ฆฟ์ˆ˜ ํ›„๋ฐ˜๋Œ€์˜ ์„ฑ์žฅ๋ฅ ์„ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค.
Growth accelerated to a mid-teen rate in the second half of the year, driven by greater focus on new customer acquisition and key account growth as well as improving construction activity in Europe. We've seen this momentum continue in early 2026. The global workwear opportunity is significant. Helly's product and innovation pipeline is unmatched and demand for premium workwear is increasing around the world, driven by a combination of structural factors and consumer trends we believe will support years of profitable growth at scale. Moving to China.ํ•˜๋ฐ˜๊ธฐ์—๋Š” ์‹ ๊ทœ ๊ณ ๊ฐ ํ™•๋ณด ๋ฐ ์ฃผ์š” ๊ณ ๊ฐ ์„ฑ์žฅ์— ๋Œ€ํ•œ ์ง‘์ค‘ ๊ฐ•ํ™”์™€ ๋”๋ถˆ์–ด ์œ ๋Ÿฝ ๊ฑด์„ค ํ™œ๋™ ๊ฐœ์„ ์— ํž˜์ž…์–ด ์„ฑ์žฅ์ด 10%๋Œ€ ์ค‘๋ฐ˜์œผ๋กœ ๊ฐ€์†ํ™”๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ด๋Ÿฌํ•œ ๋ชจ๋ฉ˜ํ…€์ด 2026๋…„ ์ดˆ์—๋„ ์ง€์†๋˜๋Š” ๊ฒƒ์„ ํ™•์ธํ–ˆ์Šต๋‹ˆ๋‹ค.

์ „ ์„ธ๊ณ„ ์ž‘์—…๋ณต ์‹œ์žฅ ๊ธฐํšŒ๋Š” ์ƒ๋‹นํ•ฉ๋‹ˆ๋‹ค. Helly์˜ ์ œํ’ˆ ๋ฐ ํ˜์‹  ํŒŒ์ดํ”„๋ผ์ธ์€ ํƒ€์˜ ์ถ”์ข…์„ ๋ถˆํ—ˆํ•˜๋ฉฐ, ๊ตฌ์กฐ์  ์š”์ธ๊ณผ ์†Œ๋น„์ž ํŠธ๋ Œ๋“œ์˜ ์กฐํ•ฉ์— ํž˜์ž…์–ด ํ”„๋ฆฌ๋ฏธ์—„ ์ž‘์—…๋ณต์— ๋Œ€ํ•œ ์ „ ์„ธ๊ณ„์  ์ˆ˜์š”๊ฐ€ ์ฆ๊ฐ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ด๋Ÿฌํ•œ ์š”์ธ๋“ค์ด ์ˆ˜๋…„๊ฐ„ ๋Œ€๊ทœ๋ชจ์˜ ์ˆ˜์ต์„ฑ ์žˆ๋Š” ์„ฑ์žฅ์„ ๋’ท๋ฐ›์นจํ•  ๊ฒƒ์ด๋ผ๊ณ  ๋ฏฟ์Šต๋‹ˆ๋‹ค.

๋‹ค์Œ์€ ์ค‘๊ตญ์ž…๋‹ˆ๋‹ค.
As a reminder, Helly Hansen's revenue results exclude the direct contribution of the China joint venture with our partner, Youngor, as the results are not consolidated under the equity method of accounting. On a full year basis, Helly's China business generated revenue of approximately $100 million, increasing 95% compared to prior year. As a reminder, the China JV for Helly was established just 5 years ago, so the business is just getting started and the market opportunity is massive. Including the China JV, Helly Hansen global revenue increased at a mid-teen rate on a pro forma basis for the full year.๋‹ค์‹œ ํ•œ๋ฒˆ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ํ—ฌ๋ฆฌํ•œ์„ผ์˜ ๋งค์ถœ ์‹ค์ ์—๋Š” ํŒŒํŠธ๋„ˆ์ธ ์˜์–ผ(Youngor)๊ณผ์˜ ์ค‘๊ตญ ํ•ฉ์ž‘๋ฒ•์ธ(JV)์˜ ์ง์ ‘์ ์ธ ๊ธฐ์—ฌ๊ฐ€ ์ œ์™ธ๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ํ•ด๋‹น ์‹ค์ ์ด ์ง€๋ถ„๋ฒ•์œผ๋กœ ์—ฐ๊ฒฐ๋˜์ง€ ์•Š๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.

์—ฐ๊ฐ„ ๊ธฐ์ค€์œผ๋กœ๋Š” ํ—ฌ๋ฆฌํ•œ์„ผ์˜ ์ค‘๊ตญ ์‚ฌ์—…์ด ์•ฝ 1์–ต ๋‹ฌ๋Ÿฌ์˜ ๋งค์ถœ์„ ๊ธฐ๋กํ•˜๋ฉฐ ์ „๋…„ ๋Œ€๋น„ 95% ์„ฑ์žฅํ–ˆ์Šต๋‹ˆ๋‹ค.

์ฐธ๊ณ ๋กœ, ํ—ฌ๋ฆฌํ•œ์„ผ์˜ ์ค‘๊ตญ JV๋Š” ๋ถˆ๊ณผ 5๋…„ ์ „์— ์„ค๋ฆฝ๋˜์—ˆ์œผ๋ฉฐ, ๋”ฐ๋ผ์„œ ์‚ฌ์—…์€ ์ด์ œ ๋ง‰ ์‹œ์ž‘ ๋‹จ๊ณ„์— ์žˆ๊ณ  ์‹œ์žฅ ๊ธฐํšŒ๋Š” ์—„์ฒญ๋‚ฉ๋‹ˆ๋‹ค.

์ค‘๊ตญ JV๋ฅผ ํฌํ•จํ•  ๊ฒฝ์šฐ, ํ—ฌ๋ฆฌํ•œ์„ผ์˜ ๊ธ€๋กœ๋ฒŒ ๋งค์ถœ์€ ์—ฐ๊ฐ„ ํ”„๋กœํฌ๋ฅด๋งˆ ๊ธฐ์ค€์œผ๋กœ๋Š” 10%๋Œ€ ์ค‘๋ฐ˜์˜ ์„ฑ์žฅ๋ฅ ์„ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค.
The economics of the 50-50 JV in our financial results are reflected in royalty income and our share of the net income contribution as accounted for under the equity method. The China JV generates a mid-teen operating margin, and we expect another year of strong revenue and profit growth in 2026. The acquisition of Helly is off to a strong start, and the integration is progressing well. While still early, we're driving significant benefits as a more synergistic brand owner with a streamlined organizational structure and a strong management team in place in Oslo.์ €ํฌ ์žฌ๋ฌด์ œํ‘œ์ƒ 50๋Œ€50 ํ•ฉ์ž‘๋ฒ•์ธ(JV)์˜ ์žฌ๋ฌด์  ์˜ํ–ฅ์€ ๋กœ์—ดํ‹ฐ ์ˆ˜์ž…๊ณผ ์ง€๋ถ„๋ฒ•์œผ๋กœ ํšŒ๊ณ„ ์ฒ˜๋ฆฌ๋œ ์ˆœ์ด์ต ๊ธฐ์—ฌ๋ถ„์œผ๋กœ ๋‚˜ํƒ€๋‚ฉ๋‹ˆ๋‹ค. ์ค‘๊ตญ ํ•ฉ์ž‘๋ฒ•์ธ(JV)์€ 10% ์ค‘๋ฐ˜๋Œ€์˜ ์˜์—…์ด์ต๋ฅ ์„ ๊ธฐ๋กํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, 2026๋…„์—๋„ ๊ฒฌ์กฐํ•œ ๋งค์ถœ ๋ฐ ์ด์ต ์„ฑ์žฅ์„ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

Helly ์ธ์ˆ˜๋Š” ์ˆœ์กฐ๋กœ์šด ์ถœ๋ฐœ์„ ๋ณด์ด๊ณ  ์žˆ์œผ๋ฉฐ, ํ†ตํ•ฉ ์ž‘์—…๋„ ์ž˜ ์ง„ํ–‰๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์•„์ง ์ดˆ๊ธฐ ๋‹จ๊ณ„์ด๊ธด ํ•˜์ง€๋งŒ, ์ €ํฌ๋Š” ๋”์šฑ ์‹œ๋„ˆ์ง€๋ฅผ ์ฐฝ์ถœํ•˜๋Š” ๋ธŒ๋žœ๋“œ ์†Œ์œ ์ž๋กœ์„œ ๊ฐ„์†Œํ™”๋œ ์กฐ์ง ๊ตฌ์กฐ์™€ ์˜ค์Šฌ๋กœ์— ๊ตฌ์ถ•๋œ ๊ฐ•๋ ฅํ•œ ๊ฒฝ์˜์ง„์„ ํ†ตํ•ด ์ƒ๋‹นํ•œ ์ด์ ์„ ์–ป๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Fourth quarter earnings exceeded our outlook by more than 50%, driven by stronger revenue growth, gross margin expansion and operating expense leverage due in part to synergies, all cornerstones of our operating model. Operationally, we're driving increased discipline into the Helly business globally. On the front end, we're optimizing distribution and elevating Helly's premium position in the marketplace. We're investing more meaningfully in the commercial and product organizations and in areas such as consumer insights and innovation.4๋ถ„๊ธฐ ์‹ค์ ์€ ๋งค์ถœ ์ฆ๋Œ€, ๋งค์ถœ์ด์ด์ต ํ™•๋Œ€, ๊ทธ๋ฆฌ๊ณ  ๋ถ€๋ถ„์ ์œผ๋กœ ์‹œ๋„ˆ์ง€ ํšจ๊ณผ์— ๋”ฐ๋ฅธ ์˜์—…๋น„์šฉ ๋ ˆ๋ฒ„๋ฆฌ์ง€์— ํž˜์ž…์–ด ์ €ํฌ ์ „๋ง์น˜๋ฅผ 50% ์ด์ƒ ์ƒํšŒํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด ๋ชจ๋“  ๊ฒƒ์€ ์ €ํฌ ์šด์˜ ๋ชจ๋ธ์˜ ํ•ต์‹ฌ ์ดˆ์„์ž…๋‹ˆ๋‹ค. ์‚ฌ์—… ์šด์˜ ์ธก๋ฉด์—์„œ๋Š” ์ „ ์„ธ๊ณ„ Helly ์‚ฌ์—… ์ „๋ฐ˜์— ๊ฑธ์ณ ๊ทœ์œจ์„ ๊ฐ•ํ™”ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์œ ํ†ต ๋ฐ ๋งˆ์ผ€ํŒ… ์ธก๋ฉด์—์„œ๋Š” ์œ ํ†ต๋ง์„ ์ตœ์ ํ™”ํ•˜๊ณ  ์‹œ์žฅ ๋‚ด Helly์˜ ํ”„๋ฆฌ๋ฏธ์—„ ์ž…์ง€๋ฅผ ๊ฐ•ํ™”ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์˜์—… ๋ฐ ์ œํ’ˆ ๋ถ€์„œ, ๊ทธ๋ฆฌ๊ณ  ์†Œ๋น„์ž ํ†ต์ฐฐ๋ ฅ๊ณผ ํ˜์‹  ๊ฐ™์€ ๋ถ„์•ผ์— ๋”์šฑ ์˜๋ฏธ ์žˆ๋Š” ํˆฌ์ž๋ฅผ ์ง„ํ–‰ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
We're also scaling demand creation investments with an increased focus on brand building to drive increased awareness ahead of Helly's 150th anniversary next year. On the back end, we're strengthening the inventory management and demand planning capabilities of the business and investing in a more robust planning organization. We're seeing early returns on these investments such as improved sales quality, higher gross margin and an ability to capture more revenue opportunities. Leveraging our strong supply chain and operational capabilities, we're also driving a significant increase in working capital efficiency.๋˜ํ•œ ๋‚ด๋…„ ํ—ฌ๋ฆฌ 150์ฃผ๋…„์„ ์•ž๋‘๊ณ  ์ธ์ง€๋„๋ฅผ ๋†’์ด๊ธฐ ์œ„ํ•ด ๋ธŒ๋žœ๋“œ ๊ตฌ์ถ•์— ๋Œ€ํ•œ ์ง‘์ค‘๋„๋ฅผ ๋†’์—ฌ ์ˆ˜์š” ์ฐฝ์ถœ ํˆฌ์ž๋ฅผ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์‚ฌ์—…์˜ ํ›„๋ฐฉ ๋ถ€๋ฌธ์—์„œ๋Š” ์žฌ๊ณ  ๊ด€๋ฆฌ ๋ฐ ์ˆ˜์š” ๊ณ„ํš ์—ญ๋Ÿ‰์„ ๊ฐ•ํ™”ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ๋”์šฑ ๊ฒฌ๊ณ ํ•œ ๊ธฐํš ์กฐ์ง์— ํˆฌ์žํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ํˆฌ์ž์— ๋Œ€ํ•œ ์ดˆ๊ธฐ ์„ฑ๊ณผ๊ฐ€ ๋‚˜ํƒ€๋‚˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์˜ˆ๋ฅผ ๋“ค์–ด, ํŒ๋งค ํ’ˆ์งˆ ๊ฐœ์„ , ๋งค์ถœ ์ด์ด์ต ์ฆ๊ฐ€, ๊ทธ๋ฆฌ๊ณ  ๋” ๋งŽ์€ ์ˆ˜์ต ๊ธฐํšŒ ํฌ์ฐฉ ๋Šฅ๋ ฅ ๋“ฑ์ด ์žˆ์Šต๋‹ˆ๋‹ค. ๊ฐ•๋ ฅํ•œ ๊ณต๊ธ‰๋ง๊ณผ ์šด์˜ ์—ญ๋Ÿ‰์„ ํ™œ์šฉํ•˜์—ฌ ์šด์ „์ž๋ณธ ํšจ์œจ์„ฑ ๋˜ํ•œ ํฌ๊ฒŒ ํ–ฅ์ƒ์‹œํ‚ค๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
More specifically, we've reduced inventory days outstanding by approximately 100 days compared to prior year. In the 7 months under our ownership, Helly generated $100 million of cash from operations. As a result, we're ahead of our planned deleverage path, supporting increasing capital allocation optionality over both the near and long term. And in 2026, we expect to unlock additional working capital benefits and drive another year of strong cash generation. Helly Hansen is a growth asset. The brand provides access to significant growth vectors in the attractive outdoor and workwear TAMs globally. The business diversifies our portfolio and complements our operational strengths.์ข€ ๋” ๊ตฌ์ฒด์ ์œผ๋กœ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ์ €ํฌ๋Š” ์ „๋…„ ๋Œ€๋น„ ์žฌ๊ณ  ํšŒ์ „ ์ผ์ˆ˜๋ฅผ ์•ฝ 100์ผ ์ค„์˜€์Šต๋‹ˆ๋‹ค. ์ €ํฌ๊ฐ€ ์ธ์ˆ˜ํ•œ ์ง€ 7๊ฐœ์›” ๋™์•ˆ, Helly๋Š” ์˜์—… ํ™œ๋™์œผ๋กœ 1์–ต ๋‹ฌ๋Ÿฌ์˜ ํ˜„๊ธˆ์„ ์ฐฝ์ถœํ–ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ ๊ฒฐ๊ณผ, ์ €ํฌ๋Š” ๊ณ„ํš๋œ ๋ถ€์ฑ„ ๊ฐ์ถ• ๊ฒฝ๋กœ๋ณด๋‹ค ์•ž์„œ ์žˆ์œผ๋ฉฐ, ์ด๋Š” ๋‹จ๊ธฐ ๋ฐ ์žฅ๊ธฐ์ ์œผ๋กœ ์ž๋ณธ ๋ฐฐ๋ถ„ ์„ ํƒ๊ถŒ์„ ํ™•๋Œ€ํ•˜๋Š” ๋ฐ ๊ธฐ์—ฌํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  2026๋…„์—๋Š” ์ถ”๊ฐ€์ ์ธ ์šด์ „์ž๋ณธ ์ด์ ์„ ์‹คํ˜„ํ•˜๊ณ  ๋˜ ํ•œ ํ•ด ๊ฐ•๋ ฅํ•œ ํ˜„๊ธˆ ์ฐฝ์ถœ์„ ์ด๋Œ์–ด๋‚ผ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. Helly Hansen์€ ์„ฑ์žฅ ์ž์‚ฐ์ž…๋‹ˆ๋‹ค. ์ด ๋ธŒ๋žœ๋“œ๋Š” ์ „ ์„ธ๊ณ„์ ์œผ๋กœ ๋งค๋ ฅ์ ์ธ ์•„์›ƒ๋„์–ด ๋ฐ ์ž‘์—…๋ณต ์ด์œ ํšจ์‹œ์žฅ(TAM)์—์„œ ์ƒ๋‹นํ•œ ์„ฑ์žฅ ๊ธฐํšŒ๋ฅผ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค. ์ด ์‚ฌ์—…์€ ์ €ํฌ ํฌํŠธํด๋ฆฌ์˜ค๋ฅผ ๋‹ค๊ฐํ™”ํ•˜๊ณ  ์ €ํฌ์˜ ์šด์˜ ๊ฐ•์ ์„ ๋ณด์™„ํ•ฉ๋‹ˆ๋‹ค.
We expect Helly to be one of Kontoor's largest growth engines and a significant contributor to revenue and earnings growth in the years ahead. We're positioning the brand for accelerated growth in 2027 and beyond, and we look forward to sharing the specifics of our long-term strategic plan at the Investor Day later this year. Now turning to Wrangler. Global revenue increased 3%, driven by 10% growth in DTC and 2% growth in wholesale. In the U.S., revenue increased 3%, driven by 10% growth in DTC and 3% growth in wholesale. Growth was broad-based, driven by strength in denim, female and Western.์ €ํฌ๋Š” Helly๊ฐ€ ํ–ฅํ›„ ๋ช‡ ๋…„๊ฐ„ Kontoor์˜ ์ฃผ์š” ์„ฑ์žฅ ๋™๋ ฅ ์ค‘ ํ•˜๋‚˜๊ฐ€ ๋  ๊ฒƒ์ด๋ฉฐ, ๋งค์ถœ ๋ฐ ์ˆ˜์ต ์„ฑ์žฅ์— ํฌ๊ฒŒ ๊ธฐ์—ฌํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” 2027๋…„ ์ดํ›„ Helly ๋ธŒ๋žœ๋“œ์˜ ์„ฑ์žฅ์„ ๊ฐ€์†ํ™”ํ•˜๊ธฐ ์œ„ํ•œ ์ „๋žต์„ ์„ธ์šฐ๊ณ  ์žˆ์œผ๋ฉฐ, ์˜ฌํ•ด ๋ง ํˆฌ์ž์ž์˜ ๋‚  ํ–‰์‚ฌ์—์„œ ์žฅ๊ธฐ ์ „๋žต ๊ณ„ํš์˜ ๊ตฌ์ฒด์ ์ธ ๋‚ด์šฉ์„ ๊ณต์œ ํ•  ์ˆ˜ ์žˆ๊ธฐ๋ฅผ ๊ธฐ๋Œ€ํ•ฉ๋‹ˆ๋‹ค.

์ด์ œ ๋žญ๊ธ€๋Ÿฌ(Wrangler)๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค. ์ „ ์„ธ๊ณ„ ๋งค์ถœ์€ DTC(Direct-to-Consumer) ๋ถ€๋ฌธ 10% ์„ฑ์žฅ๊ณผ ๋„๋งค(Wholesale) ๋ถ€๋ฌธ 2% ์„ฑ์žฅ์— ํž˜์ž…์–ด 3% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ฏธ๊ตญ ๋‚ด ๋งค์ถœ์€ DTC ๋ถ€๋ฌธ 10% ์„ฑ์žฅ๊ณผ ๋„๋งค ๋ถ€๋ฌธ 3% ์„ฑ์žฅ์— ํž˜์ž…์–ด 3% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ฐ๋‹˜, ์—ฌ์„ฑ๋ณต, ์›จ์Šคํ„ด(Western) ์Šคํƒ€์ผ ์ œํ’ˆ์˜ ๊ฐ•์„ธ์— ํž˜์ž…์–ด ์ „๋ฐ˜์ ์œผ๋กœ ๊ณ ๋ฅธ ์„ฑ์žฅ์„ ๋ณด์˜€์Šต๋‹ˆ๋‹ค.
Following a softer October, trends improved in the combined November, December period with POS increasing at a low single-digit rate, consistent with the year-to-date average. Wrangler International revenue was flat with prior year, driven by an 11% increase in DTC, offset by a 3% decline in wholesale. On a full year basis, global revenue increased 4%, driven by double-digit growth in female, Western and DTC as well as consistent share gains in our denim and non-denim bottoms business. We expect the momentum of Wrangler to continue, and the brand is well positioned to drive another year of broad-based growth in 2026. Turning to Lee. Global revenue decreased 6%. U.S.10์›”์˜ ๋ถ€์ง„ ์ดํ›„, 11์›”๊ณผ 12์›” ํ†ตํ•ฉ ๊ธฐ๊ฐ„์—๋Š” ์ถ”์„ธ๊ฐ€ ๊ฐœ์„ ๋˜์—ˆ์œผ๋ฉฐ, POS(ํŒ๋งค ์‹œ์  ๊ด€๋ฆฌ)๋Š” ์—ฐ์ดˆ ์ดํ›„ ํ‰๊ท ๊ณผ ์ผ์น˜ํ•˜๋Š” ํ•œ ์ž๋ฆฟ์ˆ˜ ์ดˆ๋ฐ˜๋Œ€ ์ฆ๊ฐ€์œจ์„ ๋ณด์˜€์Šต๋‹ˆ๋‹ค. ๋žญ๊ธ€๋Ÿฌ ์ธํ„ฐ๋‚ด์…”๋„ ๋งค์ถœ์€ ์ „๋…„ ๋Œ€๋น„ ๋ณดํ•ฉ์„ธ๋ฅผ ๋ณด์˜€์Šต๋‹ˆ๋‹ค. ์ด๋Š” DTC(์†Œ๋น„์ž ์ง์ ‘ ํŒ๋งค)๊ฐ€ 11% ์ฆ๊ฐ€ํ–ˆ์œผ๋‚˜, ๋„๋งค ํŒ๋งค๊ฐ€ 3% ๊ฐ์†Œํ•˜๋ฉฐ ์ƒ์‡„๋œ ๊ฒฐ๊ณผ์ž…๋‹ˆ๋‹ค. ์—ฐ๊ฐ„ ๊ธฐ์ค€์œผ๋กœ๋Š” ๊ธ€๋กœ๋ฒŒ ๋งค์ถœ์ด 4% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ์—ฌ์„ฑ๋ณต, ์›จ์Šคํ„ด(Western) ์ œํ’ˆ, DTC ๋ถ€๋ฌธ์—์„œ์˜ ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ๊ณผ ๋ฐ๋‹˜ ๋ฐ ๋น„๋ฐ๋‹˜ ํ•˜์˜ ์‚ฌ์—…์—์„œ์˜ ๊พธ์ค€ํ•œ ์‹œ์žฅ ์ ์œ ์œจ ํ™•๋Œ€์— ํž˜์ž…์€ ๊ฒฐ๊ณผ์ž…๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๋žญ๊ธ€๋Ÿฌ์˜ ์ด๋Ÿฌํ•œ ๋ชจ๋ฉ˜ํ…€์ด ์ง€์†๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๋ฉฐ, ์ด ๋ธŒ๋žœ๋“œ๋Š” 2026๋…„์—๋„ ์ „๋ฐ˜์ ์ธ ์„ฑ์žฅ์„ ์ด๋Œ์–ด๋‚ผ ์ˆ˜ ์žˆ๋Š” ํƒ„ํƒ„ํ•œ ์ž…์ง€๋ฅผ ๊ตฌ์ถ•ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋‹ค์Œ์œผ๋กœ ๋ฆฌ(Lee) ๋ธŒ๋žœ๋“œ์ž…๋‹ˆ๋‹ค. ๊ธ€๋กœ๋ฒŒ ๋งค์ถœ์€ 6% ๊ฐ์†Œํ–ˆ์Šต๋‹ˆ๋‹ค. ๋ฏธ๊ตญ(์€)...
revenue increased 1%, driven by 8% growth in digital and 1% growth in wholesale. We're encouraged by the momentum in our digital business, which increased 11% for the full year, supported by our brand realignment initiatives and incremental demand creation investments. Lee International revenue decreased 15% with declines in wholesale offsetting mid-single-digit growth in our brick-and-mortar stores. In China, growth in our brick-and-mortar stores was offset by declines in wholesale and digital. As we've discussed in prior calls, 2026 will be a transition year for Lee as the turnaround continues to progress as anticipated.๋งค์ถœ์€ ๋””์ง€ํ„ธ ๋ถ€๋ฌธ 8%, ๋„๋งค ๋ถ€๋ฌธ 1% ์„ฑ์žฅ์— ํž˜์ž…์–ด 1% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๋ธŒ๋žœ๋“œ ์žฌ์ •๋น„ ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ์™€ ์ถ”๊ฐ€์ ์ธ ์ˆ˜์š” ์ฐฝ์ถœ ํˆฌ์ž์˜ ์ง€์›์— ํž˜์ž…์–ด ์—ฐ๊ฐ„ 11% ์„ฑ์žฅํ•œ ๋””์ง€ํ„ธ ์‚ฌ์—…์˜ ๋ชจ๋ฉ˜ํ…€์— ๊ณ ๋ฌด๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค.

๋ฆฌ ์ธํ„ฐ๋‚ด์…”๋„ ๋งค์ถœ์€ ๋„๋งค ๋ถ€๋ฌธ ๊ฐ์†Œ๊ฐ€ ์˜คํ”„๋ผ์ธ ๋งค์žฅ์˜ ์ค‘๋ฐ˜ ํ•œ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ์ƒ์‡„ํ•˜๋ฉด์„œ 15% ๊ฐ์†Œํ–ˆ์Šต๋‹ˆ๋‹ค. ์ค‘๊ตญ์—์„œ๋Š” ์˜คํ”„๋ผ์ธ ๋งค์žฅ์˜ ์„ฑ์žฅ์ด ๋„๋งค ๋ฐ ๋””์ง€ํ„ธ ๋ถ€๋ฌธ์˜ ๊ฐ์†Œ์— ์˜ํ•ด ์ƒ์‡„๋˜์—ˆ์Šต๋‹ˆ๋‹ค.

์ด์ „ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์—์„œ ๋ง์”€๋“œ๋ ธ๋“ฏ์ด, 2026๋…„์€ ๋ฆฌ(Lee)์—๊ฒŒ ์ „ํ™˜์˜ ํ•ด๊ฐ€ ๋  ๊ฒƒ์ด๋ฉฐ, ํ„ด์–ด๋ผ์šด๋“œ๋Š” ์˜ˆ์ƒ๋Œ€๋กœ ๊ณ„์† ์ง„ํ–‰๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
We expect first half revenue to decline at a low single-digit rate with second half revenue inflecting positively with improving profitability. Moving to the remainder of the P&L. Adjusted gross margin expanded 210 basis points to 46.8%. Excluding Helly Hansen, adjusted gross margin expanded 30 basis points, driven by the benefits of Project Jeanius and channel and product mix. This was partially offset by increased product costs and the impact from increases in tariffs net of pricing actions. Helly Hansen was accretive to adjusted gross margin by approximately 180 basis points. Adjusted SG&A expense was $326 million.์ƒ๋ฐ˜๊ธฐ ๋งค์ถœ์€ ํ•œ ์ž๋ฆฟ์ˆ˜ ์ดˆ๋ฐ˜ ๊ฐ์†Œ๋ฅผ ์˜ˆ์ƒํ•˜๋ฉฐ, ํ•˜๋ฐ˜๊ธฐ ๋งค์ถœ์€ ์ˆ˜์ต์„ฑ ๊ฐœ์„ ๊ณผ ํ•จ๊ป˜ ๊ธ์ •์ ์œผ๋กœ ์ „ํ™˜๋  ๊ฒƒ์œผ๋กœ ์ „๋งํ•ฉ๋‹ˆ๋‹ค.

์ด์–ด์„œ ์†์ต๊ณ„์‚ฐ์„œ์˜ ๋‹ค๋ฅธ ํ•ญ๋ชฉ๋“ค์„ ์‚ดํŽด๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค. ์กฐ์ • ๋งค์ถœ์ด์ด์ต๋ฅ ์€ 210bp ํ™•๋Œ€๋˜์–ด 46.8%๋ฅผ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. Helly Hansen์„ ์ œ์™ธํ•˜๋ฉด, ์กฐ์ • ๋งค์ถœ์ด์ด์ต๋ฅ ์€ Project Jeanius์˜ ํšจ๊ณผ์™€ ์ฑ„๋„ ๋ฐ ์ œํ’ˆ ๋ฏน์Šค ๊ฐœ์„ ์— ํž˜์ž…์–ด 30bp ํ™•๋Œ€๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ์ œํ’ˆ ์›๊ฐ€ ์ƒ์Šน๊ณผ ๊ฐ€๊ฒฉ ์ •์ฑ…์„ ๊ฐ์•ˆํ•œ ๊ด€์„ธ ์ธ์ƒ ์˜ํ–ฅ์œผ๋กœ ์ผ๋ถ€ ์ƒ์‡„๋˜์—ˆ์Šต๋‹ˆ๋‹ค. Helly Hansen์€ ์กฐ์ • ๋งค์ถœ์ด์ด์ต๋ฅ ์— ์•ฝ 180bp์˜ ์ƒ์Šน ํšจ๊ณผ๋ฅผ ๊ฐ€์ ธ์™”์Šต๋‹ˆ๋‹ค. ์กฐ์ • ํŒ๋งค๋น„์™€๊ด€๋ฆฌ๋น„๋Š” 3์–ต 2,600๋งŒ ๋‹ฌ๋Ÿฌ์˜€์Šต๋‹ˆ๋‹ค.
Excluding Helly Hansen, adjusted SG&A increased 11% compared to prior year, driven by increased investments in demand creation and volume-based variable expenses, including the impact of the 53rd week. These increases were partially offset by the benefits from Project Jeanius. Relative to our prior outlook, we made an incremental $8 million brand and demand creation investment, primarily within the Wrangler brand in support of our growth initiatives. And adjusted earnings per share was $1.73, increasing 25% compared to prior year. Adjusted EPS was $0.09 above our prior outlook.ํ—ฌ๋ฆฌํ•œ์„ผ์„ ์ œ์™ธํ•œ ์กฐ์ • ํŒ๋งค๋น„์™€๊ด€๋ฆฌ๋น„(SG&A)๋Š” ์ „๋…„ ๋Œ€๋น„ 11% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ์ˆ˜์š” ์ฐฝ์ถœ ํˆฌ์ž ์ฆ๊ฐ€์™€ 53์ฃผ์ฐจ์˜ ์˜ํ–ฅ์„ ํฌํ•จํ•œ ๋ฌผ๋Ÿ‰ ๊ธฐ๋ฐ˜ ๋ณ€๋™ ๋น„์šฉ ์ฆ๊ฐ€์— ๊ธฐ์ธํ•ฉ๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์ฆ๊ฐ€๋Š” ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค(Project Jeanius)์˜ ํ˜œํƒ์œผ๋กœ ๋ถ€๋ถ„์ ์œผ๋กœ ์ƒ์‡„๋˜์—ˆ์Šต๋‹ˆ๋‹ค.

์ด์ „ ์ „๋ง ๋Œ€๋น„, ์ €ํฌ๋Š” ์„ฑ์žฅ ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ๋ฅผ ์ง€์›ํ•˜๊ธฐ ์œ„ํ•ด ์ฃผ๋กœ ๋žญ๊ธ€๋Ÿฌ(Wrangler) ๋ธŒ๋žœ๋“œ์— 8๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ์˜ ์ถ”๊ฐ€์ ์ธ ๋ธŒ๋žœ๋“œ ๋ฐ ์ˆ˜์š” ์ฐฝ์ถœ ํˆฌ์ž๋ฅผ ๋‹จํ–‰ํ–ˆ์Šต๋‹ˆ๋‹ค.

๊ทธ๋ฆฌ๊ณ  ์กฐ์ • ์ฃผ๋‹น์ˆœ์ด์ต(EPS)์€ ์ „๋…„ ๋Œ€๋น„ 25% ์ฆ๊ฐ€ํ•œ 1.73๋‹ฌ๋Ÿฌ๋ฅผ ๊ธฐ๋กํ–ˆ์Šต๋‹ˆ๋‹ค. ์กฐ์ • EPS๋Š” ์ €ํฌ์˜ ์ด์ „ ์ „๋ง์น˜๋ฅผ 0.09๋‹ฌ๋Ÿฌ ์ƒํšŒํ–ˆ์Šต๋‹ˆ๋‹ค.
Organic EPS included approximately $0.10 of incremental brand and demand creation investments compared to our prior outlook. Helly Hansen contributed $0.44 per share compared to our prior outlook of $0.29. Now turning to the balance sheet. Inventory at the end of the fourth quarter was $567 million. Total inventory decreased by $198 million or 26% compared to the third quarter. The sequential decline in inventory exceeded our plan by $78 million as a result of stronger revenue growth, disciplined inventory management and net working capital improvements at Helly Hansen. We finished the quarter with net debt of $1 billion and $108 million of cash on hand.์œ ๊ธฐ์  EPS์—๋Š” ๋‹น์‚ฌ์˜ ์ด์ „ ์ „๋ง ๋Œ€๋น„ ์•ฝ 0.10๋‹ฌ๋Ÿฌ์˜ ์ถ”๊ฐ€์ ์ธ ๋ธŒ๋žœ๋“œ ๋ฐ ์ˆ˜์š” ์ฐฝ์ถœ ํˆฌ์ž๊ฐ€ ํฌํ•จ๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ํ—ฌ๋ฆฌ ํ•œ์„ผ์€ ์ด์ „ ์ „๋ง์น˜์ธ 0.29๋‹ฌ๋Ÿฌ๋ณด๋‹ค ๋†’์€ ์ฃผ๋‹น 0.44๋‹ฌ๋Ÿฌ๋ฅผ ๊ธฐ์—ฌํ–ˆ์Šต๋‹ˆ๋‹ค.

์ด์ œ ๋Œ€์ฐจ๋Œ€์กฐํ‘œ๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค. 4๋ถ„๊ธฐ ๋ง ์žฌ๊ณ ๋Š” 5์–ต 6,700๋งŒ ๋‹ฌ๋Ÿฌ์˜€์Šต๋‹ˆ๋‹ค. ์ด ์žฌ๊ณ ๋Š” 3๋ถ„๊ธฐ ๋Œ€๋น„ 1์–ต 9,800๋งŒ ๋‹ฌ๋Ÿฌ, ์ฆ‰ 26% ๊ฐ์†Œํ–ˆ์Šต๋‹ˆ๋‹ค. ์žฌ๊ณ ์˜ ์ „ ๋ถ„๊ธฐ ๋Œ€๋น„ ๊ฐ์†Œ๋Š” ๊ฒฌ์กฐํ•œ ๋งค์ถœ ์„ฑ์žฅ, ์ฒด๊ณ„์ ์ธ ์žฌ๊ณ  ๊ด€๋ฆฌ ๋ฐ ํ—ฌ๋ฆฌ ํ•œ์„ผ์˜ ์ˆœ์šด์ „์ž๋ณธ ๊ฐœ์„ ์˜ ๊ฒฐ๊ณผ๋กœ ๋‹น์‚ฌ ๊ณ„ํš์„ 7,800๋งŒ ๋‹ฌ๋Ÿฌ ์ƒํšŒํ–ˆ์Šต๋‹ˆ๋‹ค. ๋‹น์‚ฌ๋Š” ๋ถ„๊ธฐ ๋ง ๊ธฐ์ค€ ์ˆœ๋ถ€์ฑ„ 10์–ต ๋‹ฌ๋Ÿฌ์™€ 1์–ต 800๋งŒ ๋‹ฌ๋Ÿฌ์˜ ํ˜„๊ธˆ์„ ๋ณด์œ ํ–ˆ์Šต๋‹ˆ๋‹ค.
Our $500 million revolver remains undrawn. On a pro forma basis, our net leverage ratio was 2.0x. During the quarter, we made a voluntary $200 million term loan payment ahead of our expected $185 million payment as a result of stronger operating earnings and cash generation. We've made voluntary term loan payments of $250 million since the closing of the Helly Hansen transaction. We're tracking ahead of our original deleverage plan and anticipate returning to less than 1.5x net leverage by the end of 2026, while consolidating a significant increase in revenue, earnings and cash flow and meaningfully improving our growth profile. During the quarter, we repurchased $25 million of shares.๋‹น์‚ฌ์˜ 5์–ต ๋‹ฌ๋Ÿฌ ๊ทœ๋ชจ ํšŒ์ „ ์‹ ์šฉ ํ•œ๋„๋Š” ์—ฌ์ „ํžˆ ๋ฏธ์ธ์ถœ ์ƒํƒœ์ž…๋‹ˆ๋‹ค. ํ”„๋กœํฌ๋ฅด๋งˆ ๊ธฐ์ค€์œผ๋กœ ๋‹น์‚ฌ์˜ ์ˆœ๋ถ€์ฑ„๋น„์œจ์€ 2.0๋ฐฐ์˜€์Šต๋‹ˆ๋‹ค. ์ด๋ฒˆ ๋ถ„๊ธฐ ๋™์•ˆ, ๋‹น์‚ฌ๋Š” ๊ฐœ์„ ๋œ ์˜์—… ์ด์ต๊ณผ ํ˜„๊ธˆ ์ฐฝ์ถœ์— ํž˜์ž…์–ด ์˜ˆ์ƒํ–ˆ๋˜ 1์–ต 8,500๋งŒ ๋‹ฌ๋Ÿฌ๋ณด๋‹ค ๋งŽ์€ 2์–ต ๋‹ฌ๋Ÿฌ์˜ ๊ธฐ๊ฐ„ ๋Œ€์ถœ์„ ์ž๋ฐœ์ ์œผ๋กœ ์ƒํ™˜ํ–ˆ์Šต๋‹ˆ๋‹ค. Helly Hansen ์ธ์ˆ˜ ์™„๋ฃŒ ์ดํ›„, ๋‹น์‚ฌ๋Š” ์ด 2์–ต 5์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ์˜ ๊ธฐ๊ฐ„ ๋Œ€์ถœ์„ ์ž๋ฐœ์ ์œผ๋กœ ์ƒํ™˜ํ–ˆ์Šต๋‹ˆ๋‹ค.

๋‹น์‚ฌ๋Š” ๋‹น์ดˆ์˜ ๋ถ€์ฑ„ ๊ฐ์ถ• ๊ณ„ํš๋ณด๋‹ค ๋น ๋ฅด๊ฒŒ ์ง„ํ–‰๋˜๊ณ  ์žˆ์œผ๋ฉฐ, ๋งค์ถœ, ์ด์ต ๋ฐ ํ˜„๊ธˆ ํ๋ฆ„์˜ ์ƒ๋‹นํ•œ ์ฆ๊ฐ€๋ฅผ ๋‹ฌ์„ฑํ•˜๊ณ  ์„ฑ์žฅ ์ž ์žฌ๋ ฅ์„ ํฌ๊ฒŒ ๊ฐœ์„ ํ•˜๋ฉด์„œ๋„ 2026๋…„ ๋ง๊นŒ์ง€ ์ˆœ๋ถ€์ฑ„๋น„์œจ์„ 1.5๋ฐฐ ๋ฏธ๋งŒ์œผ๋กœ ๋‚ฎ์ถœ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. ์ด๋ฒˆ ๋ถ„๊ธฐ ๋™์•ˆ, ๋‹น์‚ฌ๋Š” 2,500๋งŒ ๋‹ฌ๋Ÿฌ ์ƒ๋‹น์˜ ์ž์‚ฌ์ฃผ๋ฅผ ๋งค์ž…ํ–ˆ์Šต๋‹ˆ๋‹ค.
We are within our targeted net leverage range of 1 to 2x, and we'll look to opportunistically repurchase shares consistent with our commitment to return cash to shareholders. We have $190 million remaining under our current share repurchase authorization. And as previously announced, our Board declared a regular quarterly cash dividend of $0.53 per share. Finally, on a trailing 12-month basis, adjusted return on invested capital was 29%, improving from 23% in the third quarter. Before moving to our outlook, let me provide an update on tariffs.์ €ํฌ๋Š” ๋ชฉํ‘œ ์ˆœ๋ถ€์ฑ„๋น„์œจ ๋ฒ”์œ„์ธ 1๋ฐฐ์—์„œ 2๋ฐฐ ์ด๋‚ด์— ์žˆ์œผ๋ฉฐ, ์ฃผ์ฃผ๋“ค์—๊ฒŒ ํ˜„๊ธˆ์„ ํ™˜์›ํ•˜๊ฒ ๋‹ค๋Š” ์ €ํฌ์˜ ์•ฝ์†์— ๋”ฐ๋ผ ๊ธฐํšŒ์ ์œผ๋กœ ์ž์‚ฌ์ฃผ๋ฅผ ๋งค์ž…ํ•  ๊ณ„ํš์ž…๋‹ˆ๋‹ค. ํ˜„์žฌ ์ž์‚ฌ์ฃผ ๋งค์ž… ์Šน์ธ ํ•œ๋„ ๋‚ด์—์„œ 1์–ต 9์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ๊ฐ€ ๋‚จ์•„ ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์•ž์„œ ๋ฐœํ‘œํ•œ ๋ฐ”์™€ ๊ฐ™์ด, ์ €ํฌ ์ด์‚ฌํšŒ๋Š” ์ฃผ๋‹น 0.53๋‹ฌ๋Ÿฌ์˜ ์ •๊ธฐ ๋ถ„๊ธฐ ํ˜„๊ธˆ ๋ฐฐ๋‹น์„ ๊ฒฐ์˜ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋งˆ์ง€๋ง‰์œผ๋กœ, ํ›„ํ–‰ 12๊ฐœ์›” ๊ธฐ์ค€์œผ๋กœ ์กฐ์ •๋œ ํˆฌํ•˜ ์ž๋ณธ ์ˆ˜์ต๋ฅ ์€ 29%๋กœ, 3๋ถ„๊ธฐ์˜ 23%์—์„œ ๊ฐœ์„ ๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ์˜ ์ „๋ง์œผ๋กœ ๋„˜์–ด๊ฐ€๊ธฐ ์ „์—, ๊ด€์„ธ ๊ด€๋ จ ์ตœ์‹  ์ •๋ณด๋ฅผ ์•Œ๋ ค๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค.
Our 2026 outlook reflects the impact of higher tariffs on all countries from which we source products with the exception of Mexico, which remains exempt under USMCA. We have assumed a 15% reciprocal tariff rate effective February 24 on applicable inventory receipts on or after that date. We have assumed at least a 20% reciprocal tariff rate on applicable inventory owned as of the end of fiscal 2025 and up to February 24, 2026. We're currently evaluating the recent U.S. Supreme Court ruling on tariffs and proposed trade agreement with Bangladesh. We utilize U.S.๋‹น์‚ฌ์˜ 2026๋…„ ์‚ฌ์—… ์ „๋ง์€ ๋‹น์‚ฌ๊ฐ€ ์ œํ’ˆ์„ ์กฐ๋‹ฌํ•˜๋Š” ๋ชจ๋“  ๊ตญ๊ฐ€์— ๋Œ€ํ•œ ๊ด€์„ธ ์ธ์ƒ์˜ ์˜ํ–ฅ์„ ๋ฐ˜์˜ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋‹จ, USMCA์— ๋”ฐ๋ผ ๋ฉด์ œ๋˜๋Š” ๋ฉ•์‹œ์ฝ”๋Š” ์˜ˆ์™ธ์ž…๋‹ˆ๋‹ค. ๋‹น์‚ฌ๋Š” 2์›” 24์ผ๋ถ€๋กœ ๋ฐœํšจ๋˜๋Š” 15%์˜ ์ƒํ˜ธ ๊ด€์„ธ์œจ์ด ํ•ด๋‹น ๋‚ ์งœ ๋˜๋Š” ๊ทธ ์ดํ›„์˜ ์žฌ๊ณ  ์ž…๊ณ ๋ถ„์— ์ ์šฉ๋  ๊ฒƒ์œผ๋กœ ๊ฐ€์ •ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ, 2025 ํšŒ๊ณ„์—ฐ๋„ ๋ง๋ถ€ํ„ฐ 2026๋…„ 2์›” 24์ผ๊นŒ์ง€ ๋ณด์œ ํ•œ ํ•ด๋‹น ์žฌ๊ณ ์— ๋Œ€ํ•ด์„œ๋Š” ์ตœ์†Œ 20%์˜ ์ƒํ˜ธ ๊ด€์„ธ์œจ์ด ์ ์šฉ๋  ๊ฒƒ์œผ๋กœ ๊ฐ€์ •ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋‹น์‚ฌ๋Š” ํ˜„์žฌ ์ตœ๊ทผ ๋ฏธ๊ตญ ๋Œ€๋ฒ•์›์˜ ๊ด€์„ธ ๊ด€๋ จ ํŒ๊ฒฐ๊ณผ ๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ์™€์˜ ์ œ์•ˆ๋œ ๋ฌด์—ญ ํ˜‘์ •์„ ํ‰๊ฐ€ ์ค‘์ž…๋‹ˆ๋‹ค. ๋‹น์‚ฌ๋Š” ๋ฏธ๊ตญ์„ ํ™œ์šฉ...
grown cotton in more than 80% of our products sourced from Bangladesh, which may qualify for a duty-free exemption under the trade agreement. Our outlook does not assume any refunds for tariffs previously paid, which remains subject to more specific guidance from U.S. Customs and Border Protection and the International Court of Trade. Trade policy is rapidly evolving, and we expect the level and structure of tariffs moving forward to remain uncertain and difficult to predict. Now let's review our updated outlook.๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ์—์„œ ์กฐ๋‹ฌ๋œ ์ €ํฌ ์ œํ’ˆ์˜ 80% ์ด์ƒ์— ๋ฉดํ™”๊ฐ€ ์‚ฌ์šฉ๋˜์—ˆ์œผ๋ฉฐ, ์ด๋Š” ๋ฌด์—ญ ํ˜‘์ •์— ๋”ฐ๋ผ ๋ฌด๊ด€์„ธ ๋ฉด์ œ ๋Œ€์ƒ์ด ๋  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ์˜ ์‚ฌ์—… ์ „๋ง์€ ์ด์ „์— ๋‚ฉ๋ถ€๋œ ๊ด€์„ธ์— ๋Œ€ํ•œ ์–ด๋– ํ•œ ํ™˜๊ธ‰๋„ ๊ฐ€์ •ํ•˜๊ณ  ์žˆ์ง€ ์•Š์Šต๋‹ˆ๋‹ค. ์ด๋Š” ๋ฏธ๊ตญ ๊ด€์„ธ๊ตญ๊ฒฝ๋ณดํ˜ธ์ฒญ(CBP)๊ณผ ๊ตญ์ œ๋ฌด์—ญ๋ฒ•์›์˜ ๋ณด๋‹ค ๊ตฌ์ฒด์ ์ธ ์ง€์นจ์— ๋”ฐ๋ผ ๋‹ฌ๋ผ์งˆ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๋ฌด์—ญ ์ •์ฑ…์€ ๋น ๋ฅด๊ฒŒ ๋ณ€ํ™”ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ํ–ฅํ›„ ๊ด€์„ธ์˜ ์ˆ˜์ค€๊ณผ ๊ตฌ์กฐ๋Š” ๋ถˆํ™•์‹คํ•˜๋ฉฐ ์˜ˆ์ธกํ•˜๊ธฐ ์–ด๋ ค์šธ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. ์ด์ œ ์—…๋ฐ์ดํŠธ๋œ ์ €ํฌ์˜ ์ „๋ง์„ ์‚ดํŽด๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
Full year revenue is expected to be in the range of $3.40 billion to $3.45 billion, representing growth of approximately 9%, including an approximate 2% impact from the 53rd week in the prior year. For the first half of 2026, we expect revenue to be in the range of $1.56 billion to $1.57 billion, representing growth of 22% to 23%, including the expected contribution from Helly Hansen. We expect revenue in the first half to be more heavily weighted to the second quarter. We continue to plan the business conservatively. For Wrangler and Lee, our outlook assumes no meaningful change in recent POS trends or retail inventory positions.์—ฐ๊ฐ„ ๋งค์ถœ์€ 34์–ต ๋‹ฌ๋Ÿฌ์—์„œ 34์–ต 5์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ ๋ฒ”์œ„๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋ฉฐ, ์ด๋Š” ์ „๋…„๋„ 53์ฃผ์ฐจ์˜ ์•ฝ 2% ์˜ํ–ฅ์„ ํฌํ•จํ•˜์—ฌ ์•ฝ 9%์˜ ์„ฑ์žฅ์„ ๋‚˜ํƒ€๋ƒ…๋‹ˆ๋‹ค. 2026๋…„ ์ƒ๋ฐ˜๊ธฐ ๋งค์ถœ์€ 15์–ต 6์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ์—์„œ 15์–ต 7์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ ๋ฒ”์œ„๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋ฉฐ, ์ด๋Š” Helly Hansen์œผ๋กœ๋ถ€ํ„ฐ์˜ ์˜ˆ์ƒ ๋งค์ถœ ๊ธฐ์—ฌ๋ฅผ ํฌํ•จํ•˜์—ฌ 22%์—์„œ 23%์˜ ์„ฑ์žฅ์„ ๋‚˜ํƒ€๋ƒ…๋‹ˆ๋‹ค. ์ƒ๋ฐ˜๊ธฐ ๋งค์ถœ์€ 2๋ถ„๊ธฐ์— ๋” ํฐ ๋น„์ค‘์„ ์ฐจ์ง€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์‚ฌ์—… ๊ณ„ํš์„ ๊ณ„์†ํ•ด์„œ ๋ณด์ˆ˜์ ์œผ๋กœ ์ˆ˜๋ฆฝํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. Wrangler์™€ Lee ๋ธŒ๋žœ๋“œ์˜ ๊ฒฝ์šฐ, ์ €ํฌ์˜ ์ „๋ง์€ ์ตœ๊ทผ POS(ํŒ๋งค ์‹œ์  ๊ด€๋ฆฌ) ๋™ํ–ฅ์ด๋‚˜ ์†Œ๋งค ์žฌ๊ณ  ์ƒํ™ฉ์— ์˜๋ฏธ ์žˆ๋Š” ๋ณ€ํ™”๊ฐ€ ์—†์„ ๊ฒƒ์œผ๋กœ ๊ฐ€์ •ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Inventory levels at retail remain suboptimal, and our retail partners continue to be in a conservative posture with regard to inventory management and forward inventory commitments. For Helly Hansen, our outlook is supported by order book visibility, current demand trends and expanding distribution within both sport and workwear. Moving to gross margin. Adjusted gross margin is expected to be in the range of 47.2% to 47.4%, representing an increase of 60 to 80 basis points compared to prior year.์†Œ๋งค ๋ถ€๋ฌธ์˜ ์žฌ๊ณ  ์ˆ˜์ค€์€ ์—ฌ์ „ํžˆ ์ตœ์ ํ™”๋˜์ง€ ์•Š์€ ์ƒํƒœ์ด๋ฉฐ, ๋‹น์‚ฌ์˜ ์†Œ๋งค ํŒŒํŠธ๋„ˆ์‚ฌ๋“ค์€ ์žฌ๊ณ  ๊ด€๋ฆฌ ๋ฐ ํ–ฅํ›„ ์žฌ๊ณ  ์•ฝ์ •์— ๋Œ€ํ•ด ๊ณ„์†ํ•ด์„œ ๋ณด์ˆ˜์ ์ธ ์ž…์žฅ์„ ์œ ์ง€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. Helly Hansen์˜ ๊ฒฝ์šฐ, ๋‹น์‚ฌ์˜ ์ „๋ง์€ ์ˆ˜์ฃผ ์ž”๊ณ  ๊ฐ€์‹œ์„ฑ, ํ˜„์žฌ ์ˆ˜์š” ์ถ”์„ธ, ๊ทธ๋ฆฌ๊ณ  ์Šคํฌ์ธ ์›จ์–ด ๋ฐ ์ž‘์—…๋ณต ๋ถ€๋ฌธ ๋ชจ๋‘์—์„œ์˜ ์œ ํ†ต๋ง ํ™•๋Œ€์— ์˜ํ•ด ๋’ท๋ฐ›์นจ๋ฉ๋‹ˆ๋‹ค.

๋‹ค์Œ์œผ๋กœ ๋งค์ถœ ์ด์ด์ต์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ์กฐ์ • ๋งค์ถœ ์ด์ด์ต์€ 47.2%์—์„œ 47.4% ๋ฒ”์œ„๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋ฉฐ, ์ด๋Š” ์ „๋…„ ๋Œ€๋น„ 60์—์„œ 80 ๋ฒ ์ด์‹œ์Šค ํฌ์ธํŠธ ์ฆ๊ฐ€ํ•œ ์ˆ˜์ค€์ž…๋‹ˆ๋‹ค.
Our gross margin outlook reflects the benefit of Project Jeanius, favorable channel and product mix and the contribution from Helly Hansen, partially offset by the increases in tariffs, net of pricing and other mitigating actions. Tariffs net of pricing represent a headwind to our gross margin rate in 2026. We've implemented price increases for Wrangler, Lee and Helly Hansen as part of a holistic plan to mitigate the impact of the increases in tariffs. Our pricing strategies were thoughtful and developed in consideration of the fluid macro environment, the strength of our brands, our elasticity expectations in certain categories and channels and the retail environment around the globe.๋‹น์‚ฌ์˜ ๋งค์ถœ์ด์ด์ต ์ „๋ง์€ ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค(Project Jeanius)์˜ ํ˜œํƒ, ์œ ๋ฆฌํ•œ ์ฑ„๋„ ๋ฐ ์ œํ’ˆ ๋ฏน์Šค, ๊ทธ๋ฆฌ๊ณ  ํ—ฌ๋ฆฌ ํ•œ์„ผ(Helly Hansen)์˜ ๊ธฐ์—ฌ๋ฅผ ๋ฐ˜์˜ํ•˜์ง€๋งŒ, ๊ฐ€๊ฒฉ ์ฑ…์ • ๋ฐ ๊ธฐํƒ€ ์™„ํ™” ์กฐ์น˜๋ฅผ ๊ฐ์•ˆํ•œ ์ˆœ ๊ด€์„ธ ์ธ์ƒ๋ถ„์œผ๋กœ ์ธํ•ด ๋ถ€๋ถ„์ ์œผ๋กœ ์ƒ์‡„๋ฉ๋‹ˆ๋‹ค. ๊ฐ€๊ฒฉ ์ฑ…์ •์„ ๊ฐ์•ˆํ•œ ์ˆœ ๊ด€์„ธ ์ธ์ƒ๋ถ„์€ 2026๋…„ ๋‹น์‚ฌ์˜ ๋งค์ถœ์ด์ด์ต๋ฅ ์— ์—ญํ’์œผ๋กœ ์ž‘์šฉํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋‹น์‚ฌ๋Š” ๊ด€์„ธ ์ธ์ƒ์˜ ์˜ํ–ฅ์„ ์™„ํ™”ํ•˜๊ธฐ ์œ„ํ•œ ์ „์ฒด์ ์ธ ๊ณ„ํš์˜ ์ผํ™˜์œผ๋กœ ๋žญ๊ธ€๋Ÿฌ(Wrangler), ๋ฆฌ(Lee), ํ—ฌ๋ฆฌ ํ•œ์„ผ ์ œํ’ˆ์— ๋Œ€ํ•ด ๊ฐ€๊ฒฉ ์ธ์ƒ์„ ๋‹จํ–‰ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋‹น์‚ฌ์˜ ๊ฐ€๊ฒฉ ์ฑ…์ • ์ „๋žต์€ ์œ ๋™์ ์ธ ๊ฑฐ์‹œ ๊ฒฝ์ œ ํ™˜๊ฒฝ, ๋‹น์‚ฌ ๋ธŒ๋žœ๋“œ์˜ ๊ฐ•์ , ํŠน์ • ์นดํ…Œ๊ณ ๋ฆฌ ๋ฐ ์ฑ„๋„์—์„œ์˜ ๋‹น์‚ฌ์˜ ๊ฐ€๊ฒฉ ํƒ„๋ ฅ์„ฑ ๊ธฐ๋Œ€์น˜, ๊ทธ๋ฆฌ๊ณ  ์ „ ์„ธ๊ณ„ ์†Œ๋งค ํ™˜๊ฒฝ์„ ์‹ ์ค‘ํ•˜๊ฒŒ ๊ณ ๋ คํ•˜์—ฌ ์ˆ˜๋ฆฝ๋˜์—ˆ์Šต๋‹ˆ๋‹ค.
We remain fully committed to offsetting the impact of the increases in tariffs over a 12- to 18-month period through additional measures such as transferring production within our global supply chain, strategic supplier partnership initiatives, inventory management and other proactive mitigating actions. For the first half of 2026, we expect adjusted gross margin to be in the range of 47.1% to 47.3%.์ €ํฌ๋Š” 12~18๊ฐœ์›”์— ๊ฑธ์ณ ๊ด€์„ธ ์ธ์ƒ์˜ ์˜ํ–ฅ์„ ์ƒ์‡„ํ•˜๊ธฐ ์œ„ํ•ด ๊ธ€๋กœ๋ฒŒ ๊ณต๊ธ‰๋ง ๋‚ด ์ƒ์‚ฐ ๊ฑฐ์  ์ด์ „, ์ „๋žต์  ๊ณต๊ธ‰์—…์ฒด ํ˜‘๋ ฅ ๊ฐ•ํ™”, ์žฌ๊ณ  ๊ด€๋ฆฌ ๋ฐ ๊ธฐํƒ€ ์„ ์ œ์  ์™„ํ™” ์กฐ์น˜์™€ ๊ฐ™์€ ์ถ”๊ฐ€์ ์ธ ๋ฐฉ์•ˆ๋“ค์„ ์ ๊ทน์ ์œผ๋กœ ์ถ”์ง„ํ•˜๋ฉฐ ์ตœ์„ ์„ ๋‹คํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. 2026๋…„ ์ƒ๋ฐ˜๊ธฐ ์กฐ์ • ๋งค์ถœ์ด์ด์ต์€ 47.1%์—์„œ 47.3% ๋ฒ”์œ„๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค.
Adjusted SG&A is expected to increase approximately 12% compared to prior year, reflecting the contribution from Helly Hansen as well as increased investments in demand creation and other strategic growth initiatives, partially offset by Project Jeanius and the impact of the 53rd week in the prior year. Adjusted EPS is expected to be in the range of $6.40 to $6.50, representing an increase of 15% to 16%. For the first half of 2026, adjusted EPS is expected to be in the range of $2.25 to $2.30. For the full year, we anticipate an effective tax rate of approximately 20%, reflecting synergy benefits as we integrate Helly Hansen into our global tax platform.์กฐ์ • ํŒ๋งค๋น„์™€๊ด€๋ฆฌ๋น„(SG&A)๋Š” ์ „๋…„ ๋Œ€๋น„ ์•ฝ 12% ์ฆ๊ฐ€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. ์ด๋Š” Helly Hansen์˜ ๊ธฐ์—ฌ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ์ˆ˜์š” ์ฐฝ์ถœ ๋ฐ ๊ธฐํƒ€ ์ „๋žต์  ์„ฑ์žฅ ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ์— ๋Œ€ํ•œ ํˆฌ์ž ์ฆ๊ฐ€๋ฅผ ๋ฐ˜์˜ํ•œ ๊ฒƒ์ด๋ฉฐ, Project Jeanius์™€ ์ „๋…„๋„ 53์ฃผ์ฐจ์˜ ์˜ํ–ฅ์œผ๋กœ ๋ถ€๋ถ„์ ์œผ๋กœ ์ƒ์‡„๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์กฐ์ • ์ฃผ๋‹น์ˆœ์ด์ต(EPS)์€ 6.40๋‹ฌ๋Ÿฌ์—์„œ 6.50๋‹ฌ๋Ÿฌ ๋ฒ”์œ„๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋ฉฐ, ์ด๋Š” 15%์—์„œ 16% ์ฆ๊ฐ€ํ•œ ์ˆ˜์น˜์ž…๋‹ˆ๋‹ค. 2026๋…„ ์ƒ๋ฐ˜๊ธฐ ์กฐ์ • EPS๋Š” 2.25๋‹ฌ๋Ÿฌ์—์„œ 2.30๋‹ฌ๋Ÿฌ ๋ฒ”์œ„๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. ์—ฐ๊ฐ„์œผ๋กœ๋Š” ์•ฝ 20%์˜ ์‹คํšจ์„ธ์œจ์„ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๋Š” Helly Hansen์„ ๋‹น์‚ฌ์˜ ๊ธ€๋กœ๋ฒŒ ์„ธ๊ธˆ ํ”Œ๋žซํผ์— ํ†ตํ•ฉํ•จ์— ๋”ฐ๋ผ ๋ฐœ์ƒํ•˜๋Š” ์‹œ๋„ˆ์ง€ ํšจ๊ณผ๋ฅผ ๋ฐ˜์˜ํ•œ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
For the first half of 2026, our effective tax rate is expected to approximate 23%. Finally, we continue to expect another year of strong cash generation. Cash from operations is expected to approximate $425 million. We'll leverage and expand our supply chain and AR financing programs to include Helly Hansen in 2026. These programs and capabilities will be a significant unlock for the business while supporting accelerated cash generation and deleverage.2026๋…„ ์ƒ๋ฐ˜๊ธฐ ์ €ํฌ์˜ ์‹คํšจ์„ธ์œจ์€ ์•ฝ 23%์— ๋‹ฌํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. ๋งˆ์ง€๋ง‰์œผ๋กœ, ์ €ํฌ๋Š” ๋˜ ํ•œ ํ•ด ๊ฐ•๋ ฅํ•œ ํ˜„๊ธˆ ์ฐฝ์ถœ์„ ์ด์–ด๊ฐˆ ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์˜์—…ํ™œ๋™ ํ˜„๊ธˆํ๋ฆ„์€ ์•ฝ 4์–ต 2,500๋งŒ ๋‹ฌ๋Ÿฌ์— ๋‹ฌํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” 2026๋…„ Helly Hansen์—๋„ ์ ์šฉ๋  ์ˆ˜ ์žˆ๋„๋ก ๊ณต๊ธ‰๋ง ๋ฐ ๋งค์ถœ์ฑ„๊ถŒ ๊ธˆ์œต ํ”„๋กœ๊ทธ๋žจ์„ ํ™œ์šฉํ•˜๊ณ  ํ™•์žฅํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ํ”„๋กœ๊ทธ๋žจ๊ณผ ์—ญ๋Ÿ‰์€ ์‚ฌ์—…์— ์ƒ๋‹นํ•œ ๋ŒํŒŒ๊ตฌ๊ฐ€ ๋  ๊ฒƒ์ด๋ฉฐ, ๋™์‹œ์— ๊ฐ€์†ํ™”๋œ ํ˜„๊ธˆ ์ฐฝ์ถœ๊ณผ ๋ถ€์ฑ„ ๊ฐ์ถ•์„ ์ง€์›ํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
Our outlook assumes voluntary term loan payments of $225 million, bringing total acquisition-related debt repayments to $475 million or approximately 70% of the total debt incurred at the close of the Helly Hansen transaction in just 18 months. Moving forward, our capital allocation optionality is expected to increase significantly. We'll continue to evaluate options to enhance shareholder value by effectively utilizing our strong balance sheet and cash generation. Before opening it up for questions, a few closing comments. I'd like to reiterate the confidence we have in our business moving forward, the power of our operating model and the global multi-brand platform we're establishing.์ €ํฌ์˜ ์ „๋ง์€ 2์–ต 2,500๋งŒ ๋‹ฌ๋Ÿฌ์˜ ์ž๋ฐœ์ ์ธ ๊ธฐ๊ฐ„ ๋Œ€์ถœ ์ƒํ™˜์„ ๊ฐ€์ •ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๋ฅผ ํ†ตํ•ด ์ด ์ธ์ˆ˜ ๊ด€๋ จ ๋ถ€์ฑ„ ์ƒํ™˜์•ก์€ 4์–ต 7,500๋งŒ ๋‹ฌ๋Ÿฌ, ์ฆ‰ Helly Hansen ๊ฑฐ๋ž˜ ์™„๋ฃŒ ์‹œ ๋ฐœ์ƒํ•œ ์ด ๋ถ€์ฑ„์˜ ์•ฝ 70%์— ๋‹ฌํ•˜๊ฒŒ ๋ฉ๋‹ˆ๋‹ค. ์ด ๋ชจ๋“  ๊ฒƒ์ด ๋‹จ 18๊ฐœ์›” ๋งŒ์— ์ด๋ฃจ์–ด์ง‘๋‹ˆ๋‹ค. ํ–ฅํ›„ ์ €ํฌ์˜ ์ž๋ณธ ๋ฐฐ๋ถ„ ์œ ์—ฐ์„ฑ์€ ์ƒ๋‹นํžˆ ์ฆ๊ฐ€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๊ฒฌ๊ณ ํ•œ ๋Œ€์ฐจ๋Œ€์กฐํ‘œ์™€ ํ˜„๊ธˆ ์ฐฝ์ถœ ๋Šฅ๋ ฅ์„ ํšจ๊ณผ์ ์œผ๋กœ ํ™œ์šฉํ•˜์—ฌ ์ฃผ์ฃผ ๊ฐ€์น˜๋ฅผ ์ œ๊ณ ํ•  ๋ฐฉ์•ˆ์„ ๊ณ„์†ํ•ด์„œ ๋ชจ์ƒ‰ํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

์งˆ์˜์‘๋‹ต์„ ์‹œ์ž‘ํ•˜๊ธฐ ์ „์— ๋ช‡ ๊ฐ€์ง€ ๋งˆ๋ฌด๋ฆฌ ๋ง์”€์„ ๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ํ–ฅํ›„ ์ €ํฌ ์‚ฌ์—…์— ๋Œ€ํ•œ ํ™•์‹ , ์ €ํฌ ์šด์˜ ๋ชจ๋ธ์˜ ๊ฐ•์ , ๊ทธ๋ฆฌ๊ณ  ์ €ํฌ๊ฐ€ ๊ตฌ์ถ•ํ•˜๊ณ  ์žˆ๋Š” ๊ธ€๋กœ๋ฒŒ ๋ฉ€ํ‹ฐ ๋ธŒ๋žœ๋“œ ํ”Œ๋žซํผ์— ๋Œ€ํ•ด ๋‹ค์‹œ ํ•œ๋ฒˆ ๊ฐ•์กฐํ•˜๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค.
Our growth profile is fundamentally improving, supported by the strength of Helly Hansen, continued momentum at Wrangler and our progress repositioning Lee. We expect the benefits of our transformation initiatives to continue to scale, providing us with greater investment capacity and improved operational efficiency. And we expect another strong year of cash generation, supporting an accelerated deleverage path and an increase in capital allocation optionality. Strategic clarity, a relentless focus on execution, disciplined capital stewardship, agility and resilience. These attributes are deeply embedded in the Kontoor way.์ €ํฌ์˜ ์„ฑ์žฅ ํ”„๋กœํ•„์€ Helly Hansen์˜ ๊ฐ•์ , Wrangler์˜ ์ง€์†์ ์ธ ๋ชจ๋ฉ˜ํ…€, ๊ทธ๋ฆฌ๊ณ  Lee์˜ ๋ฆฌํฌ์ง€์…”๋‹(์žฌํฌ์ง€์…”๋‹) ๋…ธ๋ ฅ์˜ ์ง„์ „์— ํž˜์ž…์–ด ๊ทผ๋ณธ์ ์œผ๋กœ ๊ฐœ์„ ๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ํ˜์‹  ์ด๋‹ˆ์…”ํ‹ฐ๋ธŒ(๋ณ€ํ˜ ๋…ธ๋ ฅ)์˜ ์„ฑ๊ณผ๊ฐ€ ๊ณ„์†ํ•ด์„œ ํ™•๋Œ€๋˜์–ด, ๋” ํฐ ํˆฌ์ž ์—ฌ๋ ฅ๊ณผ ํ–ฅ์ƒ๋œ ์šด์˜ ํšจ์œจ์„ฑ์„ ์ œ๊ณตํ•  ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€ํ•ฉ๋‹ˆ๋‹ค. ๋˜ํ•œ, ์˜ฌํ•ด๋„ ๊ฒฌ๊ณ ํ•œ ํ˜„๊ธˆ ์ฐฝ์ถœ์„ ์˜ˆ์ƒํ•˜๋ฉฐ, ์ด๋Š” ๊ฐ€์†ํ™”๋œ ๋ถ€์ฑ„ ๊ฐ์ถ• ๊ฒฝ๋กœ์™€ ์ž๋ณธ ๋ฐฐ๋ถ„ ์œ ์—ฐ์„ฑ ํ™•๋Œ€๋ฅผ ๋’ท๋ฐ›์นจํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

์ „๋žต์  ๋ช…ํ™•์„ฑ, ๋Š์ž„์—†๋Š” ์‹คํ–‰ ์ง‘์ค‘, ๊ทœ์œจ ์žˆ๋Š” ์ž๋ณธ ๊ด€๋ฆฌ, ๋ฏผ์ฒฉ์„ฑ, ๊ทธ๋ฆฌ๊ณ  ํšŒ๋ณต ํƒ„๋ ฅ์„ฑ. ์ด๋Ÿฌํ•œ ํŠน์„ฑ๋“ค์€ Kontoor์˜ ๋ฐฉ์‹์— ๊นŠ์ด ๋ฟŒ๋ฆฌ๋‚ด๋ฆฌ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
When coupled with an increased emphasis on growth and a more performance-based culture, we're excited about the road ahead and the opportunity to unlock the full potential of Kontoor Brands. It has been a transformational year for Kontoor. On behalf of Scott, myself, our executive leadership team and our Board, we'd like to thank the organization for the passion, commitment and success you continue to drive for Kontoor every day. This concludes our prepared remarks, and I'll now turn the call back to the operator.์„ฑ์žฅ์— ๋Œ€ํ•œ ๊ฐ•์กฐ๋ฅผ ๋†’์ด๊ณ  ๋”์šฑ ์„ฑ๊ณผ ์ค‘์‹ฌ์ ์ธ ๋ฌธํ™”๋ฅผ ๊ตฌ์ถ•ํ•˜๋Š” ๊ฒƒ๊ณผ ๋”๋ถˆ์–ด, ์ €ํฌ๋Š” ์•ž์œผ๋กœ์˜ ์—ฌ์ •๊ณผ ๊ณคํˆฌ์–ด ๋ธŒ๋žœ์ฆˆ์˜ ๋ชจ๋“  ์ž ์žฌ๋ ฅ์„ ์ตœ๋Œ€ํ•œ ๋ฐœํœ˜ํ•  ๊ธฐํšŒ์— ๋Œ€ํ•ด ํฐ ๊ธฐ๋Œ€๋ฅผ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ณคํˆฌ์–ด์—๊ฒŒ๋Š” ๋ณ€ํ˜์˜ ํ•œ ํ•ด์˜€์Šต๋‹ˆ๋‹ค. ์Šค์ฝง๊ณผ ์ €, ์ €ํฌ ๊ฒฝ์˜์ง„ ๋ฐ ์ด์‚ฌํšŒ๋ฅผ ๋Œ€ํ‘œํ•˜์—ฌ, ๋งค์ผ ๊ณคํˆฌ์–ด๋ฅผ ์œ„ํ•ด ๋ณด์—ฌ์ฃผ์‹œ๋Š” ์—ด์ •, ํ—Œ์‹ , ๊ทธ๋ฆฌ๊ณ  ์„ฑ๊ณต์— ๋Œ€ํ•ด ์ž„์ง์› ์—ฌ๋Ÿฌ๋ถ„๊ป˜ ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์ด๊ฒƒ์œผ๋กœ ์ €ํฌ์˜ ๋ชจ๋‘ ๋ฐœ์–ธ์„ ๋งˆ์น˜๊ฒ ์Šต๋‹ˆ๋‹ค. ์ด์ œ ์‚ฌํšŒ์ž์—๊ฒŒ ๋งˆ์ดํฌ๋ฅผ ๋„˜๊ธฐ๊ฒ ์Šต๋‹ˆ๋‹ค.

๐Ÿ“Œ ์š”์•ฝ

Kontoor Brands์˜ 2025๋…„ 4๋ถ„๊ธฐ ์‹ค์  ๋ฐœํ‘œ ์š”์•ฝ (์ „๋ฌธ ํˆฌ์ž์ž์šฉ):

* 2025๋…„์€ Helly Hansen ์ธ์ˆ˜ ๋ฐ Wrangler์˜ ๊ฒฌ์กฐํ•œ ์„ฑ์žฅ์„ธ์— ํž˜์ž…์–ด ์‚ฌ์ƒ ์ตœ๋Œ€ ๋งค์ถœ, ์ˆ˜์ต ๋ฐ ํ˜„๊ธˆ ํ๋ฆ„์„ ๋‹ฌ์„ฑํ•œ ์ „ํ™˜์ ์ธ ํ•œ ํ•ด์˜€์Šต๋‹ˆ๋‹ค. ํŠนํžˆ Helly Hansen์€ ์˜ˆ์ƒ์น˜๋ฅผ ๋›ฐ์–ด๋„˜๋Š” ๋งค์ถœ ๋ฐ ์ˆ˜์ต ๊ธฐ์—ฌ์™€ ๊ฐ•๋ ฅํ•œ ํ˜„๊ธˆ ์ฐฝ์ถœ์„ ๋ณด์ด๋ฉฐ ํ•ต์‹ฌ ์„ฑ์žฅ ๋™๋ ฅ์œผ๋กœ ์ž๋ฆฌ๋งค๊น€ํ–ˆ์Šต๋‹ˆ๋‹ค.
* 2026๋…„ ๋งค์ถœ์€ ์•ฝ 9% ์„ฑ์žฅํ•œ 34์–ต~34.5์–ต ๋‹ฌ๋Ÿฌ, ์กฐ์ • EPS๋Š” 15~16% ์ฆ๊ฐ€ํ•œ 6.40~6.50๋‹ฌ๋Ÿฌ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. Project Jeanius์˜ ํšจ์œจ์„ฑ ์ฆ๋Œ€, ์œ ๋ฆฌํ•œ ์ œํ’ˆ/์ฑ„๋„ ๋ฏน์Šค, Helly Hansen ๊ธฐ์—ฌ๊ฐ€ ์ด ๋งˆ์ง„ ๊ฐœ์„ ์„ ์ด๋Œ๊ฒ ์ง€๋งŒ, ๊ด€์„ธ ์ธ์ƒ์œผ๋กœ ์ธํ•œ ์—ญํ’์€ ๊ฐ€๊ฒฉ ์ธ์ƒ ๋ฐ ๊ณต๊ธ‰๋ง ์ตœ์ ํ™”๋ฅผ ํ†ตํ•ด 12~18๊ฐœ์›” ๋‚ด ์ƒ์‡„ํ•  ๊ณ„ํš์ž…๋‹ˆ๋‹ค.
* ๊ฒฝ์˜์ง„์€ ๊ฐ•๋ ฅํ•œ ์‹คํ–‰๋ ฅ๊ณผ ์ „๋žต์  ๋ช…ํ™•์„ฑ์„ ๋ฐ”ํƒ•์œผ๋กœ 2026๋…„์—๋„ ๊ธฐ๋ก์ ์ธ ์„ฑ๊ณผ๋ฅผ ์ด์–ด๊ฐˆ ๊ฒƒ์ด๋ผ๋Š” ์ž์‹ ๊ฐ์„ ํ‘œ๋ช…ํ–ˆ์Šต๋‹ˆ๋‹ค. ๊ฒฌ์กฐํ•œ ํ˜„๊ธˆ ํ๋ฆ„์„ ํ†ตํ•ด ์˜ˆ์ •๋ณด๋‹ค ๋น ๋ฅด๊ฒŒ ๋ถ€์ฑ„๋ฅผ ์ƒํ™˜ํ•˜์—ฌ 2026๋…„ ๋ง๊นŒ์ง€ ์ˆœ ๋ ˆ๋ฒ„๋ฆฌ์ง€ ๋น„์œจ์„ 1.5๋ฐฐ ๋ฏธ๋งŒ์œผ๋กœ ๋‚ฎ์ถ”๊ณ , ์ž๋ณธ ๋ฐฐ๋ถ„ ์œ ์—ฐ์„ฑ์„ ํ™•๋Œ€ํ•  ๊ณ„ํš์ž…๋‹ˆ๋‹ค. ๋‹ค๋งŒ, ์œ ๋™์ ์ธ ๊ฑฐ์‹œ ํ™˜๊ฒฝ๊ณผ ๊ด€์„ธ ๋ถˆํ™•์‹ค์„ฑ์€ ์ง€์†์ ์ธ ๋ฆฌ์Šคํฌ ์š”์ธ์œผ๋กœ ์–ธ๊ธ‰๋˜์—ˆ์Šต๋‹ˆ๋‹ค.


??Q&A

Original Translation
Operator: [Operator Instructions] Our first questions come from the line of Ike Boruchow with Wells Fargo.**Operator:** ์ฒซ ๋ฒˆ์งธ ์งˆ๋ฌธ์€ Wells Fargo์˜ Ike Boruchow๋‹˜๊ป˜์„œ ํ•ด ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๋‹ค.
Irwin Boruchow: Wells Fargo Securities, LLC, Research Division Congrats. A couple of questions from me. First, on Helly, I'm not sure if it's for Scott or Joe. Did you specifically give an organic growth rate for Helly this year? And kind of curious the thought process around 2027 really being a much -- it sounds like 2027 is a much bigger year for the brand. Can you just kind of walk us through how we should be thinking about the brand's growth trajectory in '26 and '27? And then just a quick follow-up on Helly. On China, Joe, I appreciate the details. Any color on what the China business for Helly should be doing this year in 2026? And do you have any optionality to take that business in-house? Is that something you're considering? Just kind of curious on that, too.**Irwin Boruchow:** ์ถ•ํ•˜๋“œ๋ฆฝ๋‹ˆ๋‹ค. ๋ช‡ ๊ฐ€์ง€ ์งˆ๋ฌธ์ด ์žˆ์Šต๋‹ˆ๋‹ค.

๋จผ์ € ํ—ฌ๋ฆฌ(Helly)์— ๋Œ€ํ•ด ์งˆ๋ฌธ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์Šค์ฝง(Scott)๋‹˜๊ป˜ ์—ฌ์ญค๋ด์•ผ ํ• ์ง€ ์กฐ(Joe)๋‹˜๊ป˜ ์—ฌ์ญค๋ด์•ผ ํ• ์ง€ ๋ชจ๋ฅด๊ฒ ์Šต๋‹ˆ๋‹ค๋งŒ, ์˜ฌํ•ด ํ—ฌ๋ฆฌ์˜ ์œ ๊ธฐ์  ์„ฑ์žฅ๋ฅ (organic growth rate)์„ ๊ตฌ์ฒด์ ์œผ๋กœ ์ œ์‹œํ•˜์…จ๋Š”์ง€์š”? ๊ทธ๋ฆฌ๊ณ  2027๋…„์ด ์ด ๋ธŒ๋žœ๋“œ์— ์žˆ์–ด ํ›จ์”ฌ ๋” ํฐ ํ•ด๊ฐ€ ๋  ๊ฒƒ์ด๋ผ๋Š” ์ ์— ๋Œ€ํ•œ ์ƒ๊ฐ ๊ณผ์ •์ด ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค. 2026๋…„๊ณผ 2027๋…„ ๋ธŒ๋žœ๋“œ์˜ ์„ฑ์žฅ ๊ถค์ (growth trajectory)์„ ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•ด์•ผ ํ• ์ง€ ์„ค๋ช…ํ•ด ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๊นŒ?

๊ทธ๋ฆฌ๊ณ  ํ—ฌ๋ฆฌ์— ๋Œ€ํ•œ ๊ฐ„๋‹จํ•œ ์ถ”๊ฐ€ ์งˆ๋ฌธ์ž…๋‹ˆ๋‹ค. ์ค‘๊ตญ ์‚ฌ์—…์— ๋Œ€ํ•ด์„œ๋Š” ์กฐ(Joe)๋‹˜๊ป˜์„œ ์ž์„ธํžˆ ์„ค๋ช…ํ•ด ์ฃผ์…”์„œ ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ์˜ฌํ•ด 2026๋…„์— ํ—ฌ๋ฆฌ์˜ ์ค‘๊ตญ ์‚ฌ์—…์ด ์–ด๋–ค ์„ฑ๊ณผ๋ฅผ ๋‚ผ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜์‹œ๋Š”์ง€ ์ถ”๊ฐ€์ ์ธ ์„ค๋ช…์ด ์žˆ์œผ์‹ ๊ฐ€์š”? ๋˜ํ•œ, ๊ทธ ์‚ฌ์—…์„ ๋‚ด๋ถ€์ ์œผ๋กœ(in-house) ์šด์˜ํ•  ์ˆ˜ ์žˆ๋Š” ์„ ํƒ๊ถŒ(optionality)์ด ์žˆ์œผ์‹ ๊ฐ€์š”? ๊ณ ๋ คํ•˜๊ณ  ๊ณ„์‹  ์‚ฌํ•ญ์ธ์ง€์š”? ๊ทธ ์ ๋„ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค.
Scott Baxter: President, CEO & Chair of the Board Thanks, Ike. I'll go ahead and get started and then turn it over to Joe. From a Helly standpoint, we are making a significant investment in the team from a product standpoint in headquarters in Oslo, building out a significant and real team in the U.S. and North America, which we haven't had before. We've got some really strong leaders in that marketplace, but we need to surround that team with added talent and build a fully capable team, which is going to be a big unlock for us from a brand standpoint going forward. And how we've thought about it is '26 the first half. We haven't invested greatly from a marketing standpoint, but you're going to see it in a very significant way in the second half to build momentum going into '27. So we feel really, really good about how we thought about our plan going forward. And we have seen from the consumer a real appetite for our product. So now we're thinking about the right distribution in the U.S. marketplace going forward and making sure we see that in the correct way and really creating an atmosphere that there's a lot of opportunity for growth for a very long time for the brand in this marketplace and then continuing to accelerate the rest of the world, too. So hopefully, that answers kind of how we're thinking about it here. And then Joe?**Scott Baxter:** ์•„์ดํฌ๋‹˜, ๊ณ ๋ง™์Šต๋‹ˆ๋‹ค. ์ œ๊ฐ€ ๋จผ์ € ๋ง์”€๋“œ๋ฆฌ๊ณ  ์กฐ์—๊ฒŒ ๋„˜๊ธฐ๊ฒ ์Šต๋‹ˆ๋‹ค.

Helly ์ธก๋ฉด์—์„œ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ์ €ํฌ๋Š” ์˜ค์Šฌ๋กœ ๋ณธ์‚ฌ์˜ ์ œํ’ˆ(product) ํŒ€์— ์ƒ๋‹นํ•œ ํˆฌ์ž๋ฅผ ์ง„ํ–‰ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด์ „์—๋Š” ์—†์—ˆ๋˜ ๋ฏธ๊ตญ๊ณผ ๋ถ๋ฏธ ์ง€์—ญ์— ์ค‘์š”ํ•˜๊ณ  ์‹ค์งˆ์ ์ธ ํŒ€์„ ๊ตฌ์ถ•ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ•ด๋‹น ์‹œ์žฅ์—๋Š” ์ด๋ฏธ ๊ฐ•๋ ฅํ•œ ๋ฆฌ๋”๋“ค์ด ํฌ์ง„ํ•ด ์žˆ์ง€๋งŒ, ๊ทธ ํŒ€์„ ์ถ”๊ฐ€์ ์ธ ์ธ์žฌ(talent)๋กœ ๋ณด๊ฐ•ํ•˜์—ฌ ์™„์ „ํžˆ ์—ญ๋Ÿ‰์„ ๊ฐ–์ถ˜ ํŒ€์œผ๋กœ ๋งŒ๋“ค์–ด์•ผ ํ•ฉ๋‹ˆ๋‹ค. ์ด๋Š” ํ–ฅํ›„ ๋ธŒ๋žœ๋“œ(brand) ๊ด€์ ์—์„œ ์ €ํฌ์—๊ฒŒ ํฐ ์„ฑ์žฅ ๋™๋ ฅ(unlock)์ด ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

์ €ํฌ๋Š” 2026๋…„ ์ƒ๋ฐ˜๊ธฐ๋ฅผ ๊ธฐ์ ์œผ๋กœ ๋ณด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋งˆ์ผ€ํŒ…(marketing) ์ธก๋ฉด์—์„œ๋Š” ์•„์ง ๋Œ€๊ทœ๋ชจ ํˆฌ์ž๋ฅผ ์ง„ํ–‰ํ•˜์ง€ ์•Š์•˜์Šต๋‹ˆ๋‹ค๋งŒ, 2027๋…„์œผ๋กœ ์ด์–ด์ง€๋Š” ๋ชจ๋ฉ˜ํ…€(momentum)์„ ๊ตฌ์ถ•ํ•˜๊ธฐ ์œ„ํ•ด ํ•˜๋ฐ˜๊ธฐ์—๋Š” ๋งค์šฐ ์ค‘์š”ํ•œ ๋ฐฉ์‹์œผ๋กœ ํˆฌ์ž๊ฐ€ ์ด๋ฃจ์–ด์งˆ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ํ–ฅํ›„ ๊ณ„ํš(plan)์— ๋Œ€ํ•ด ๋งค์šฐ ๊ธ์ •์ ์œผ๋กœ ์ƒ๊ฐํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์†Œ๋น„์ž๋“ค๋กœ๋ถ€ํ„ฐ ์ €ํฌ ์ œํ’ˆ์— ๋Œ€ํ•œ ์ƒ๋‹นํ•œ ์ˆ˜์š”๋ฅผ ํ™•์ธํ–ˆ์Šต๋‹ˆ๋‹ค.

๋”ฐ๋ผ์„œ ํ˜„์žฌ ์ €ํฌ๋Š” ๋ฏธ๊ตญ ์‹œ์žฅ(U.S. marketplace)์—์„œ ์˜ฌ๋ฐ”๋ฅธ ์œ ํ†ต(distribution) ์ „๋žต์„ ๊ณ ๋ฏผํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๋ฅผ ์ •ํ™•ํ•œ ๋ฐฉ์‹์œผ๋กœ ์‹คํ–‰ํ•˜์—ฌ ์ด ์‹œ์žฅ์—์„œ ์ €ํฌ ๋ธŒ๋žœ๋“œ๊ฐ€ ์žฅ๊ธฐ์ ์œผ๋กœ ํฐ ์„ฑ์žฅ ๊ธฐํšŒ๋ฅผ ๊ฐ€์งˆ ์ˆ˜ ์žˆ๋Š” ํ™˜๊ฒฝ์„ ์กฐ์„ฑํ•˜๋Š” ๋ฐ ์ฃผ๋ ฅํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ, ์ „ ์„ธ๊ณ„ ๋‹ค๋ฅธ ์ง€์—ญ์—์„œ๋„ ์„ฑ์žฅ์„ ๊ณ„์† ๊ฐ€์†ํ™”ํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

์ €ํฌ์˜ ์ƒ๊ฐ์ด ์ž˜ ์ „๋‹ฌ๋˜์—ˆ๊ธฐ๋ฅผ ๋ฐ”๋ž๋‹ˆ๋‹ค. ๋‹ค์Œ์€ Joe์ž…๋‹ˆ๋‹ค.
Joseph Alkire: Executive VP, CFO & Global Head of Operations So for Helly, on a full year basis, revenue increased about 7%. In the back half, Q3, Q4 under our ownership, revenue increased 10% to 11%. There's a couple of points of benefit in there from a currency standpoint. As we move into 2026, mid-single-digit growth, mid- to high single-digit growth. That's what we expect for the brand. We've anchored everybody from an expectation standpoint on high single-digit growth for the brand moving forward. And we think we have an opportunity to accelerate growth even beyond that. On China, look, we're very pleased with the performance of the China JV. We've got a strong partner in Youngor. We've got a strong management team on the place or on the ground in China that's executing very well. Part of our acquisition thesis was a view that the China business was on the cusp of an inflection, and that's exactly what has played out. This business is beginning to contribute quite meaningfully to revenue and earnings. So as part of our integration strategy, we're connecting the Helly China business more closely with the brand centered in Oslo. We're reaping the early benefits of that stronger collaboration between those 2 teams. So for 2026, we expect another year of strong revenue and earnings growth for the JV north of 50%.**Joseph Alkire:** ํ—ฌ๋ฆฌ(Helly)์˜ ๊ฒฝ์šฐ, ์—ฐ๊ฐ„ ๊ธฐ์ค€์œผ๋กœ ๋งค์ถœ(revenue)์ด ์•ฝ 7% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ํ•˜๋ฐ˜๊ธฐ, ์ฆ‰ ์ €ํฌ๊ฐ€ ์ธ์ˆ˜ํ•œ ํ›„ 3๋ถ„๊ธฐ์™€ 4๋ถ„๊ธฐ์—๋Š” ๋งค์ถœ์ด 10%์—์„œ 11% ์ฆ๊ฐ€ํ–ˆ์Šต๋‹ˆ๋‹ค. ์—ฌ๊ธฐ์—๋Š” ํ™˜์œจ(currency exchange rate) ์ธก๋ฉด์—์„œ ๋ช‡ ํผ์„ผํŠธ ํฌ์ธํŠธ์˜ ์ด์ ์ด ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค. 2026๋…„์œผ๋กœ ๋„˜์–ด๊ฐ€๋ฉด์„œ๋Š” ํ•œ ์ž๋ฆฟ์ˆ˜ ์ค‘๋ฐ˜๋Œ€, ํ˜น์€ ํ•œ ์ž๋ฆฟ์ˆ˜ ์ค‘๋ฐ˜์—์„œ ํ›„๋ฐ˜๋Œ€ ์„ฑ์žฅ์„ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๊ฒƒ์ด ์ €ํฌ๊ฐ€ ํ•ด๋‹น ๋ธŒ๋žœ๋“œ์— ๋Œ€ํ•ด ๊ธฐ๋Œ€ํ•˜๋Š” ๋ฐ”์ž…๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ํ–ฅํ›„ ํ•ด๋‹น ๋ธŒ๋žœ๋“œ์— ๋Œ€ํ•ด ํ•œ ์ž๋ฆฟ์ˆ˜ ํ›„๋ฐ˜๋Œ€ ์„ฑ์žฅ์„ ๊ธฐ๋Œ€์น˜๋กœ ์„ค์ •ํ–ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์ €ํฌ๋Š” ๊ทธ ์ด์ƒ์œผ๋กœ๋„ ์„ฑ์žฅ์„ ๊ฐ€์†ํ™”ํ•  ๊ธฐํšŒ๊ฐ€ ์žˆ๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.

์ค‘๊ตญ์— ๋Œ€ํ•ด์„œ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ์ €ํฌ๋Š” ์ค‘๊ตญ ํ•ฉ์ž‘๋ฒ•์ธ(joint venture)์˜ ์‹ค์ (performance)์— ๋งค์šฐ ๋งŒ์กฑํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์˜๊ฑฐ(Youngor)๋ผ๋Š” ๊ฐ•๋ ฅํ•œ ํŒŒํŠธ๋„ˆ๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ ์ค‘๊ตญ ํ˜„์ง€์—๋Š” ๋งค์šฐ ํ›Œ๋ฅญํ•˜๊ฒŒ ์—…๋ฌด๋ฅผ ์ˆ˜ํ–‰ํ•˜๊ณ  ์žˆ๋Š” ๊ฐ•๋ ฅํ•œ ๊ฒฝ์˜์ง„(management team)์ด ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ์˜ ์ธ์ˆ˜ ๋…ผ๋ฆฌ(acquisition thesis) ์ค‘ ํ•˜๋‚˜๋Š” ์ค‘๊ตญ ์‚ฌ์—…์ด ๋ณ€๊ณก์ (inflection point)์„ ๋งž์ดํ•˜๋ ค๋˜ ์‹œ์ ์ด์—ˆ๋‹ค๋Š” ํŒ๋‹จ์ด์—ˆ๋Š”๋ฐ, ์ •ํ™•ํžˆ ์˜ˆ์ƒ๋Œ€๋กœ ์ง„ํ–‰๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ์ด ์‚ฌ์—…์€ ๋งค์ถœ(revenue)๊ณผ ์ˆ˜์ต(earnings)์— ์ƒ๋‹นํžˆ ์˜๋ฏธ ์žˆ๊ฒŒ ๊ธฐ์—ฌํ•˜๊ธฐ ์‹œ์ž‘ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์ €ํฌ์˜ ํ†ตํ•ฉ ์ „๋žต(integration strategy)์˜ ์ผํ™˜์œผ๋กœ, ํ—ฌ๋ฆฌ ์ฐจ์ด๋‚˜ ์‚ฌ์—…๋ถ€๋ฅผ ์˜ค์Šฌ๋กœ์— ๋ณธ์‚ฌ๋ฅผ ๋‘” ๋ธŒ๋žœ๋“œ์™€ ๋”์šฑ ๊ธด๋ฐ€ํ•˜๊ฒŒ ์—ฐ๊ฒฐํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ๋‘ ํŒ€ ๊ฐ„์˜ ๋”์šฑ ๊ฐ•๋ ฅํ•œ ํ˜‘๋ ฅ์„ ํ†ตํ•ด ์ดˆ๊ธฐ ์„ฑ๊ณผ๋ฅผ ๊ฑฐ๋‘๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ 2026๋…„์—๋Š” ํ•ฉ์ž‘ ํˆฌ์ž ํšŒ์‚ฌ(JV)๊ฐ€ 50%๋ฅผ ์ƒํšŒํ•˜๋Š” ๊ฐ•๋ ฅํ•œ ๋งค์ถœ๊ณผ ์ˆ˜์ต ์„ฑ์žฅ์„ ๋˜ ํ•œ ํ•ด ๊ธฐ๋กํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค.
Operator: Our next questions come from the line of Bob Drbul with BTIG.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ BTIG์˜ Bob Drbul ๋‹˜๊ป˜์„œ ํ•ด์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๋‹ค.
Robert Drbul: BTIG, LLC, Research Division Just a couple of questions from me. On the Helly integration, can you just talk maybe about what you've learned 7 months in so far, sort of any surprises, any disappointments? And then I think in the release you talked about $8 million of incremental demand creation. Can you talk about sort of the overall spending level that you're thinking about for '26, maybe by brand?**Robert Drbul:** ์ œ๊ฐ€ ๋ช‡ ๊ฐ€์ง€ ์งˆ๋ฌธ์ด ์žˆ์Šต๋‹ˆ๋‹ค.

๋จผ์ € Helly ํ†ตํ•ฉ๊ณผ ๊ด€๋ จํ•ด์„œ, ์ง€๋‚œ 7๊ฐœ์›” ๋™์•ˆ ๋ฌด์—‡์„ ๋ฐฐ์šฐ์…จ๋Š”์ง€, ํ˜น์‹œ ๋†€๋ž๋˜ ์ ์ด๋‚˜ ์‹ค๋ง์Šค๋Ÿฌ์› ๋˜ ์ ์€ ์—†์—ˆ๋Š”์ง€ ๋ง์”€ํ•ด์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”?

๊ทธ๋ฆฌ๊ณ  ๋ณด๋„์ž๋ฃŒ์—์„œ 8๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ์˜ ์ฆ๋ถ„ ์ˆ˜์š” ์ฐฝ์ถœ(incremental demand creation)์— ๋Œ€ํ•ด ์–ธ๊ธ‰ํ•˜์…จ๋˜ ๊ฒƒ ๊ฐ™์€๋ฐ์š”. 2026๋…„ ์ „์ฒด ์ง€์ถœ ์ˆ˜์ค€์„ ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•˜๊ณ  ๊ณ„์‹ ์ง€, ํ˜น์‹œ ๋ธŒ๋žœ๋“œ๋ณ„๋กœ๋„ ๋ง์”€ํ•ด์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”?
Scott Baxter: President, CEO & Chair of the Board Sure. Bob, I'll go ahead and start. Thanks for the questions. From a Helly standpoint, we've done a lot of these in the past. As you know, you've covered the different companies that we've been associated with and where we are now. And this has been hands down without question, the best integration ever. Just -- I've never seen anything like it from the execution from both teams, from the collaboration from both teams, you've heard me say it starts culturally, and these 2 teams meshed from the very beginning. And we found the Helly team in a situation where they were kind of not a real integral part of their past company for a lot of reasons, and now they're an incredibly integral part of our company. We talk the same language, which they haven't had before, that's apparel and product. And it's just been -- I just can't get over how well this has gone. every single part of it. And I think the most important thing is that you see what's happening in the business because of this really strong integration. So incredibly pleased about this and really excited about what the future looks like here for the team.**Scott Baxter:** ๋„ค, ๋ฐฅ, ์ œ๊ฐ€ ๋จผ์ € ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ์งˆ๋ฌธ ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค.

ํ—ฌ๋ฆฌ(Helly) ๊ด€์ ์—์„œ ๋ณด๋ฉด, ์ €ํฌ๋Š” ๊ณผ๊ฑฐ์— ์ด๋Ÿฐ ํ†ตํ•ฉ์„ ๋งŽ์ด ํ•ด์™”์Šต๋‹ˆ๋‹ค. ์•„์‹œ๋‹ค์‹œํ”ผ, ์ €ํฌ๊ฐ€ ๊ด€๋ จ๋˜์—ˆ๋˜ ์—ฌ๋Ÿฌ ํšŒ์‚ฌ๋“ค๊ณผ ํ˜„์žฌ ์ €ํฌ์˜ ์ƒํ™ฉ์„ ์ž˜ ์•Œ๊ณ  ๊ณ„์‹ค ๊ฒ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์ด๋ฒˆ ํ†ตํ•ฉ์€ ๋‹จ์—ฐ์ฝ”, ์˜์‹ฌํ•  ์—ฌ์ง€ ์—†์ด, ์—ญ๋Œ€ ์ตœ๊ณ ์˜ ํ†ตํ•ฉ์ด์—ˆ์Šต๋‹ˆ๋‹ค.

์ •๋ง์ด์ง€, ์ €๋Š” ์–‘ ํŒ€์˜ ์‹คํ–‰๋ ฅ ๋ฉด์—์„œ๋‚˜ ํ˜‘์—… ๋ฉด์—์„œ ์ด๋Ÿฐ ๊ฒƒ์„ ๋ณธ ์ ์ด ์—†์Šต๋‹ˆ๋‹ค. ์ œ๊ฐ€ ํ•ญ์ƒ ๋ง์”€๋“œ๋ ธ๋“ฏ์ด, ํ†ตํ•ฉ์€ ๋ฌธํ™”์—์„œ ์‹œ์ž‘๋˜๋Š”๋ฐ, ์ด ๋‘ ํŒ€์€ ์ฒ˜์Œ๋ถ€ํ„ฐ ์™„๋ฒฝํ•˜๊ฒŒ ์กฐํ™”๋ฅผ ์ด๋ฃจ์—ˆ์Šต๋‹ˆ๋‹ค.

์ €ํฌ๋Š” ํ—ฌ๋ฆฌ ํŒ€์ด ์—ฌ๋Ÿฌ ๊ฐ€์ง€ ์ด์œ ๋กœ ์ด์ „ ํšŒ์‚ฌ์—์„œ๋Š” ํ•ต์‹ฌ์ ์ธ ๋ถ€๋ถ„์ด ์•„๋‹ˆ์—ˆ๋˜ ์ƒํ™ฉ์— ์ฒ˜ํ•ด ์žˆ์—ˆ๋Š”๋ฐ, ์ด์ œ๋Š” ์ €ํฌ ํšŒ์‚ฌ์˜ ๋ฏฟ์„ ์ˆ˜ ์—†์„ ๋งŒํผ ์ค‘์š”ํ•œ ํ•ต์‹ฌ ๋ถ€๋ถ„์ด ๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๊ทธ๋“ค์ด ์ด์ „์—๋Š” ๊ฐ–์ง€ ๋ชปํ–ˆ๋˜, ์˜๋ฅ˜ ๋ฐ ์ œํ’ˆ์— ๋Œ€ํ•œ ๊ณตํ†ต๋œ ์ดํ•ด๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ์†Œํ†ตํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ๋ชจ๋“  ๊ณผ์ •์ด ์–ผ๋งˆ๋‚˜ ์ž˜ ์ง„ํ–‰๋˜์—ˆ๋Š”์ง€, ํ•˜๋‚˜ํ•˜๋‚˜ ๋ชจ๋“  ๋ฉด์—์„œ ์ •๋ง ๋†€๋ž์Šต๋‹ˆ๋‹ค. ๊ฐ€์žฅ ์ค‘์š”ํ•œ ์ ์€, ์ด๋Ÿฌํ•œ ๊ฐ•๋ ฅํ•œ ํ†ตํ•ฉ(integration) ๋•๋ถ„์— ์‚ฌ์—…์—์„œ ์–ด๋–ค ๊ธ์ •์ ์ธ ๋ณ€ํ™”๊ฐ€ ์ผ์–ด๋‚˜๊ณ  ์žˆ๋Š”์ง€ ์—ฌ๋Ÿฌ๋ถ„๊ป˜์„œ ์ง์ ‘ ํ™•์ธํ•˜์‹ค ์ˆ˜ ์žˆ๋‹ค๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์ €ํฌ๋Š” ์ด ๊ฒฐ๊ณผ์— ๋Œ€ํ•ด ๋งค์šฐ ๋งŒ์กฑํ•˜๋ฉฐ, ์•ž์œผ๋กœ ํŒ€์˜ ๋ฏธ๋ž˜๊ฐ€ ์–ด๋–ป๊ฒŒ ํŽผ์ณ์งˆ์ง€ ์ •๋ง ๊ธฐ๋Œ€๊ฐ€ ํฝ๋‹ˆ๋‹ค.
Joseph Alkire: Executive VP, CFO & Global Head of Operations Yes. So from an investment perspective, we're driving double-digit increases in investment behind really all the brands and demand creation in product, in consumer insights, DTC, all the areas you would expect. Those investments, that capacity is being funded in large part by Project Jeanius, which was precisely the point, right? So we'll continue to appropriately balance and evaluate our opportunities to invest with our goal of accelerating growth, but also expanding profitability and returns on capital over time.**Joseph Alkire:** ๋„ค. ํˆฌ์ž ๊ด€์ ์—์„œ ๋ง์”€๋“œ๋ฆฌ๋ฉด, ์ €ํฌ๋Š” ์ œํ’ˆ, ์†Œ๋น„์ž ์ธ์‚ฌ์ดํŠธ (consumer insights), DTC (Direct-to-Consumer) ๋“ฑ ์˜ˆ์ƒํ•˜์‹œ๋Š” ๋ชจ๋“  ๋ถ„์•ผ์—์„œ ๋ชจ๋“  ๋ธŒ๋žœ๋“œ์™€ ์ˆ˜์š” ์ฐฝ์ถœ์„ ์œ„ํ•œ ํˆฌ์ž๋ฅผ ๋‘ ์ž๋ฆฟ์ˆ˜ ์ด์ƒ ๋Š˜๋ ค๊ฐ€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์ด๋Ÿฌํ•œ ํˆฌ์ž์™€ ์—ญ๋Ÿ‰์€ ์ƒ๋‹น ๋ถ€๋ถ„ Project Jeanius๋ฅผ ํ†ตํ•ด ์ž๊ธˆ ์ง€์›์„ ๋ฐ›๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๊ฒƒ์ด ๋ฐ”๋กœ ์ €ํฌ์˜ ์˜๋„์˜€์Šต๋‹ˆ๋‹ค.

์ €ํฌ๋Š” ์„ฑ์žฅ์„ ๊ฐ€์†ํ™”ํ•˜๋Š” ๋™์‹œ์— ์žฅ๊ธฐ์ ์œผ๋กœ ์ˆ˜์ต์„ฑ (profitability)๊ณผ ์ž๋ณธ ์ˆ˜์ต๋ฅ  (returns on capital)์„ ํ™•๋Œ€ํ•˜๊ฒ ๋‹ค๋Š” ๋ชฉํ‘œ๋ฅผ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋ฅผ ์œ„ํ•ด ํˆฌ์ž ๊ธฐํšŒ๋“ค์„ ์ง€์†์ ์œผ๋กœ ์ ์ ˆํžˆ ๊ท ํ˜• ์žˆ๊ฒŒ ํ‰๊ฐ€ํ•˜๊ณ  ์กฐ์ •ํ•ด ๋‚˜๊ฐˆ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
Robert Drbul: BTIG, LLC, Research Division Great. And if I could just ask one more. On capital allocation, can you just talk about the sort of plans or trade-offs here between buyback and deleverage?**Robert Drbul:** ๋„ค, ์ข‹์Šต๋‹ˆ๋‹ค. ํ•œ ๊ฐ€์ง€๋งŒ ๋” ์—ฌ์ญค๋ด๋„ ๋ ๊นŒ์š”? ์ž๋ณธ ๋ฐฐ๋ถ„(capital allocation)๊ณผ ๊ด€๋ จํ•ด์„œ, ์ž์‚ฌ์ฃผ ๋งค์ž…(buyback)๊ณผ ๋ถ€์ฑ„ ๊ฐ์ถ•(deleverage) ์‚ฌ์ด์˜ ๊ณ„ํš์ด๋‚˜ ์ƒ์ถฉ ๊ด€๊ณ„(trade-offs)์— ๋Œ€ํ•ด ์„ค๋ช…ํ•ด ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๊นŒ?
Scott Baxter: President, CEO & Chair of the Board Well, Bob, I'll tell you really how we're kind of thinking about it is our cash flow is so strong and improving that we feel very strongly that we can and will do both in the upcoming year. We think there's going to be certainly an opportunity to buy some share backs and look forward to that. And obviously, we're out there with a statement right now that we're going to take $225 million off of the table relative to deleveraging. So way ahead of the game on where we planned on being from a deleverage standpoint and plan on continuing to do that. And then we'll be opportunistic from the standpoint of share repurchase. But as you saw, started that in the fourth quarter. We saw an opportunity there, and we'll continue in 2026 on both, just in a position with our balance sheet that we can do both and can do them both pretty strongly.**Scott Baxter:** ๋ฐฅ, ์ €ํฌ๊ฐ€ ์ด ๋ฌธ์ œ์— ๋Œ€ํ•ด ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•˜๊ณ  ์žˆ๋Š”์ง€ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ์ €ํฌ ํ˜„๊ธˆ ํ๋ฆ„(cash flow)์ด ๋งค์šฐ ๊ฒฌ์กฐํ•˜๊ณ  ๊ณ„์† ๊ฐœ์„ ๋˜๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์—, ๋‚ด๋…„์—๋Š” ๋‘ ๊ฐ€์ง€ ๋ชฉํ‘œ๋ฅผ ๋ชจ๋‘ ๋‹ฌ์„ฑํ•  ์ˆ˜ ์žˆ๊ณ  ๋˜ ๊ทธ๋ ‡๊ฒŒ ํ•  ๊ฒƒ์ด๋ผ๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค. ๋ถ„๋ช…ํžˆ ์ž์‚ฌ์ฃผ ๋งค์ž…(share buyback) ๊ธฐํšŒ๊ฐ€ ์žˆ์„ ๊ฒƒ์ด๋ผ๊ณ  ์ƒ๊ฐํ•˜๋ฉฐ, ์ด๋ฅผ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

๊ทธ๋ฆฌ๊ณ  ํ˜„์žฌ ์ €ํฌ๋Š” 2์–ต 2,500๋งŒ ๋‹ฌ๋Ÿฌ๋ฅผ ๋ถ€์ฑ„ ๊ฐ์ถ•(deleveraging)์— ์‚ฌ์šฉํ•  ๊ฒƒ์ด๋ผ๋Š” ๋ฐœํ‘œ๋ฅผ ํ•œ ์ƒํƒœ์ž…๋‹ˆ๋‹ค. ์ด๋Š” ๋ถ€์ฑ„ ๊ฐ์ถ• ๊ด€์ ์—์„œ ์ €ํฌ๊ฐ€ ๊ณ„ํšํ–ˆ๋˜ ๊ฒƒ๋ณด๋‹ค ํ›จ์”ฌ ์•ž์„œ ๋‚˜๊ฐ€๋Š” ๊ฒƒ์ด๋ฉฐ, ์•ž์œผ๋กœ๋„ ๊ณ„์† ๊ทธ๋ ‡๊ฒŒ ํ•  ๊ณ„ํš์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์ž์‚ฌ์ฃผ ๋งค์ž… ๊ด€์ ์—์„œ๋Š” ๊ธฐํšŒ์ฃผ์˜์ ์œผ๋กœ ์ ‘๊ทผํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ๋ณด์‹œ๋‹ค์‹œํ”ผ, 4๋ถ„๊ธฐ์— ์ด๋ฏธ ์‹œ์ž‘ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๊ทธ ๋ถ€๋ถ„์—์„œ ๊ธฐํšŒ๋ฅผ ํฌ์ฐฉํ–ˆ๊ณ , 2026๋…„์—๋„ ์ด ๋‘ ๊ฐ€์ง€๋ฅผ ๊ณ„์† ์ถ”์ง„ํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ด๋Š” ์ €ํฌ์˜ ๋Œ€์ฐจ๋Œ€์กฐํ‘œ(balance sheet)์ƒ์œผ๋กœ ๋‘ ๊ฐ€์ง€ ๋ชจ๋‘๋ฅผ, ๊ทธ๊ฒƒ๋„ ์ƒ๋‹นํžˆ ๊ฐ•๋ ฅํ•˜๊ฒŒ ์ถ”์ง„ํ•  ์ˆ˜ ์žˆ๋Š” ์—ฌ๋ ฅ์ด ์ถฉ๋ถ„ํ•˜๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.
Operator: Our next question has come from the line of Jonathan Komp with Baird.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ Baird์˜ Jonathan Komp๋‹˜๊ป˜์„œ ํ•ด์ฃผ์…จ์Šต๋‹ˆ๋‹ค.
Jonathan Komp: Robert W. Baird & Co. Incorporated, Research Division I want to follow up on Helly Hansen. I believe it was mentioned expanding distribution in both sport and workwear. So if you could maybe share more thoughts on the initial thesis there, the types of opportunities you see? And then separately, just on the Wrangler business, could you maybe talk or rank order some of the organic volume drivers that you see looking forward?**Jonathan Komp:** ํ—ฌ๋ฆฌํ•œ์„ผ(Helly Hansen) ๊ด€๋ จํ•ด์„œ ์ถ”๊ฐ€ ์งˆ๋ฌธ์ด ์žˆ์Šต๋‹ˆ๋‹ค. ์Šคํฌ์ธ ์›จ์–ด์™€ ์ž‘์—…๋ณต(workwear) ๋ถ€๋ฌธ ๋ชจ๋‘์—์„œ ์œ ํ†ต๋ง ํ™•์žฅ์„ ์–ธ๊ธ‰ํ•˜์…จ๋˜ ๊ฒƒ์œผ๋กœ ๊ธฐ์–ตํ•ฉ๋‹ˆ๋‹ค. ์ด์™€ ๊ด€๋ จํ•˜์—ฌ ์ดˆ๊ธฐ ํˆฌ์ž ๋…ผ๋ฆฌ(initial thesis)๋Š” ๋ฌด์—‡์ด์—ˆ๋Š”์ง€, ๊ทธ๋ฆฌ๊ณ  ์–ด๋–ค ๊ธฐํšŒ๋“ค์„ ๋ณด๊ณ  ๊ณ„์‹ ์ง€ ์ข€ ๋” ์ž์„ธํžˆ ๋ง์”€ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”?

๊ทธ๋ฆฌ๊ณ  ๋ณ„๊ฐœ๋กœ, ๋žญ๊ธ€๋Ÿฌ(Wrangler) ์‚ฌ์—…์— ๋Œ€ํ•ด ์—ฌ์ญค๋ณด๊ณ  ์‹ถ์€๋ฐ์š”, ํ–ฅํ›„ ์˜ˆ์ƒํ•˜์‹œ๋Š” ์œ ๊ธฐ์  ํŒ๋งค๋Ÿ‰ ์ฆ๊ฐ€ ๋™์ธ(organic volume drivers)๋“ค์„ ๋ช‡ ๊ฐ€์ง€ ์–ธ๊ธ‰ํ•ด ์ฃผ์‹œ๊ฑฐ๋‚˜, ์ค‘์š”๋„ ์ˆœ์œผ๋กœ ๋‚˜์—ดํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”?
Scott Baxter: President, CEO & Chair of the Board Thanks, Jon. Appreciate it. I'll go ahead and start with Helly. We made the acquisition and part of the thesis was the opportunity in North America because we know the market so well. And we just don't have an incredible amount of distribution right now in North America or that large of a D2C channel. So we think going forward, we know going forward with the product that we have and the knowledge that we have in the marketplace from past experience in this category that there's a very large D2C expansion opportunity, if done right, and we're in the process of all of that planning right now. And there's a really -- and I want to make this statement really clear for everybody. There's a really nice opportunity to grow our wholesale business with the right partners, which we're doing, and you're actually going to see some pretty significant rollouts in the second half of this year. And we can talk about those. We'll talk about those in one of the upcoming quarters coming up. There's some really nice momentum from the brand. And from a consumer standpoint, they're really finding the brand now. And we think there's opportunity to do that over a period of time. So what I mean by that is we're going to go ahead and build that momentum going forward. We're just not going to go all in -- and I think that from past learnings, we are not going to try to be everything to everyone and grab any point of distribution we can just because the brand is doing really well. We're going to really cultivate the brand going forward. So hopefully, that's a great message for everybody to think about the growth opportunities here for a very, very long time. And then from a Wrangler standpoint, really pleased with what the Wrangler team is doing. I'm very encouraged by D2C going forward, and maybe we should try to talk about that in an upcoming call. I'm very encouraged by what I'm seeing in the Western business just from the incredible product that we're making in Western female, which has also been really, really accretive to us. And then also in things like bespoke and our female business in general, -- so we continue to take Circana market share gains on a pretty significant basis, continue to grow the portfolio. And I think we have a full offering for our consumers, too, that are really attaching to the brand. And we think that the future relative to Wrangler and the growth opportunity for a very long time is very, very significant.**Scott Baxter:** ์กด, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค.

ํ—ฌ๋ฆฌ(Helly)๋ถ€ํ„ฐ ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๊ฐ€ ์ธ์ˆ˜๋ฅผ ์ง„ํ–‰ํ–ˆ๋Š”๋ฐ์š”, ๊ทธ ํ•ต์‹ฌ ๋…ผ๋ฆฌ(thesis) ์ค‘ ํ•˜๋‚˜๋Š” ๋ถ๋ฏธ ์‹œ์žฅ์„ ์ €ํฌ๊ฐ€ ์›Œ๋‚™ ์ž˜ ์•Œ๊ณ  ์žˆ๋‹ค๋Š” ์ ์—์„œ ๊ทธ๊ณณ์—์„œ์˜ ๊ธฐํšŒ์˜€์Šต๋‹ˆ๋‹ค. ํ˜„์žฌ ๋ถ๋ฏธ ์ง€์—ญ์— ์—„์ฒญ๋‚œ ๊ทœ๋ชจ์˜ ์œ ํ†ต๋ง(distribution)์ด๋‚˜ ๋Œ€๊ทœ๋ชจ D2C ์ฑ„๋„์„ ๊ฐ–์ถ”๊ณ  ์žˆ์ง€๋Š” ์•Š์Šต๋‹ˆ๋‹ค.

๋”ฐ๋ผ์„œ ์ €ํฌ๋Š” ์•ž์œผ๋กœ ์ €ํฌ๊ฐ€ ๋ณด์œ ํ•œ ์ œํ’ˆ๊ณผ ์ด ์นดํ…Œ๊ณ ๋ฆฌ(category)์—์„œ์˜ ๊ณผ๊ฑฐ ๊ฒฝํ—˜์„ ํ†ตํ•ด ์‹œ์žฅ์—์„œ ์–ป์€ ์ง€์‹์„ ๋ฐ”ํƒ•์œผ๋กœ, ์ œ๋Œ€๋กœ๋งŒ ํ•œ๋‹ค๋ฉด ๋งค์šฐ ํฐ D2C ํ™•์žฅ ๊ธฐํšŒ(expansion opportunity)๊ฐ€ ์žˆ๋‹ค๊ณ  ์ƒ๊ฐํ•˜๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค. ํ˜„์žฌ ๊ทธ ๋ชจ๋“  ๊ณ„ํš์„ ์ˆ˜๋ฆฝํ•˜๋Š” ๊ณผ์ •์— ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ํ•œ ๊ฐ€์ง€, ์ด ์ ์„ ๋ชจ๋“  ๋ถ„๋“ค๊ป˜ ์ •๋ง ๋ถ„๋ช…ํžˆ ๋ง์”€๋“œ๋ฆฌ๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค. ์ ์ ˆํ•œ ํŒŒํŠธ๋„ˆ๋“ค๊ณผ ํ•จ๊ป˜ ๋„๋งค ์‚ฌ์—…(wholesale business)์„ ์„ฑ์žฅ์‹œํ‚ฌ ์•„์ฃผ ์ข‹์€ ๊ธฐํšŒ๊ฐ€ ์žˆ์œผ๋ฉฐ, ํ˜„์žฌ ์ €ํฌ๋Š” ์ด๋ฅผ ์ ๊ทน์ ์œผ๋กœ ์ถ”์ง„ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์‹ค์ œ๋กœ ์˜ฌํ•ด ํ•˜๋ฐ˜๊ธฐ์—๋Š” ์ƒ๋‹นํžˆ ์ค‘์š”ํ•œ ์ถœ์‹œ(rollouts)๋“ค์ด ์˜ˆ์ •๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค. ์ด์— ๋Œ€ํ•ด์„œ๋Š” ๋‹ค๊ฐ€์˜ค๋Š” ๋ถ„๊ธฐ ์‹ค์  ๋ฐœํ‘œ ์‹œ์ ์— ๋” ์ž์„ธํžˆ ๋ง์”€๋“œ๋ฆด ๊ธฐํšŒ๊ฐ€ ์žˆ์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค.

ํ˜„์žฌ ๋ธŒ๋žœ๋“œ ์ž์ฒด์ ์œผ๋กœ๋„ ์•„์ฃผ ์ข‹์€ ๋ชจ๋ฉ˜ํ…€(momentum)์„ ์–ป๊ณ  ์žˆ์œผ๋ฉฐ, ์†Œ๋น„์ž ๊ด€์ ์—์„œ๋„ ์ด์ œ ์ €ํฌ ๋ธŒ๋žœ๋“œ๋ฅผ ์ œ๋Œ€๋กœ ์•Œ์•„๋ณด๊ณ  ์ฐพ์•„์ฃผ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ด๋Ÿฌํ•œ ๊ธฐํšŒ๋ฅผ ์žฅ๊ธฐ์ ์ธ ๊ด€์ ์—์„œ ํ™œ์šฉํ•  ์ˆ˜ ์žˆ๋‹ค๊ณ  ๋ด…๋‹ˆ๋‹ค. ์ฆ‰, ์•ž์œผ๋กœ๋„ ์ด ๋ชจ๋ฉ˜ํ…€์„ ๊พธ์ค€ํžˆ ๊ตฌ์ถ•ํ•ด ๋‚˜๊ฐˆ ๊ณ„ํš์ž…๋‹ˆ๋‹ค.

๋‹ค๋งŒ, ๋ฌด์กฐ๊ฑด ์„ฑ๊ธ‰ํ•˜๊ฒŒ ๋ชจ๋“  ๊ฒƒ์„ ์Ÿ์•„๋ถ“์ง€๋Š” ์•Š์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๊ณผ๊ฑฐ์˜ ๊ฒฝํ—˜์„ ํ†ตํ•ด ๋ฐฐ์šด ์ ์€, ๋ธŒ๋žœ๋“œ๊ฐ€ ์ž˜ ๋œ๋‹ค๊ณ  ํ•ด์„œ ๋ชจ๋“  ์‚ฌ๋žŒ์—๊ฒŒ ๋ชจ๋“  ๊ฒƒ์ด ๋˜๋ ค ํ•˜๊ฑฐ๋‚˜ ๊ฐ€๋Šฅํ•œ ๋ชจ๋“  ์œ ํ†ต ์ฑ„๋„(distribution channel)์„ ๋ฌด๋ถ„๋ณ„ํ•˜๊ฒŒ ํ™•๋ณดํ•˜๋ ค๊ณ  ํ•˜์ง€ ์•Š์„ ๊ฒƒ์ด๋ผ๋Š” ์ ์ž…๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์•ž์œผ๋กœ ๋ธŒ๋žœ๋“œ๋ฅผ ์ ๊ทน์ ์œผ๋กœ ์œก์„ฑํ•ด ๋‚˜๊ฐˆ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ด๋Š” ๋ชจ๋“  ๋ถ„๋“ค๊ป˜ ์ด๊ณณ์˜ ์žฅ๊ธฐ์ ์ธ ์„ฑ์žฅ ๊ธฐํšŒ๋ฅผ ์—ผ๋‘์— ๋‘์‹ค ์ˆ˜ ์žˆ๋Š” ์ข‹์€ ๋ฉ”์‹œ์ง€๊ฐ€ ๋  ๊ฒƒ์ด๋ผ๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.

๋žญ๊ธ€๋Ÿฌ(Wrangler) ๋ธŒ๋žœ๋“œ ์ธก๋ฉด์—์„œ๋Š”, ๋žญ๊ธ€๋Ÿฌ ํŒ€์˜ ์„ฑ๊ณผ์— ๋Œ€ํ•ด ๋งค์šฐ ๋งŒ์กฑํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ–ฅํ›„ D2C (Direct-to-Consumer, ์†Œ๋น„์ž ์ง์ ‘ ํŒ๋งค) ์‚ฌ์—…์— ๋Œ€ํ•ด์„œ๋„ ๋งค์šฐ ๊ณ ๋ฌด์ ์œผ๋กœ ๋ณด๊ณ  ์žˆ์œผ๋ฉฐ, ๋‹ค์Œ ์ปจํผ๋Ÿฐ์Šค ์ฝœ์—์„œ ์ด์— ๋Œ€ํ•ด ๋” ์ž์„ธํžˆ ๋…ผ์˜ํ•ด ๋ณผ ์ˆ˜ ์žˆ์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค.

๋˜ํ•œ ์›จ์Šคํ„ด(Western) ์‚ฌ์—…์—์„œ๋„ ๋งค์šฐ ๊ณ ๋ฌด์ ์ธ ์„ฑ๊ณผ๋ฅผ ๋ณด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํŠนํžˆ ์›จ์Šคํ„ด ์—ฌ์„ฑ๋ณต ๋ถ€๋ฌธ์—์„œ ์ €ํฌ๊ฐ€ ๋งŒ๋“ค๊ณ  ์žˆ๋Š” ๋†€๋ผ์šด ์ œํ’ˆ๋“ค์ด ์ €ํฌ์—๊ฒŒ ์ƒ๋‹นํ•œ ๊ฐ€์น˜ ์ฆ๋Œ€(accretive) ํšจ๊ณผ๋ฅผ ๊ฐ€์ ธ๋‹ค์ฃผ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋น„์Šคํฌํฌ(bespoke) ์ œํ’ˆ๊ณผ ์ „๋ฐ˜์ ์ธ ์—ฌ์„ฑ๋ณต ์‚ฌ์—…์—์„œ๋„ ๋งˆ์ฐฌ๊ฐ€์ง€์ž…๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์„œ์นด๋‚˜(Circana) ์‹œ์žฅ ์ ์œ ์œจ(market share)์„ ์ƒ๋‹นํžˆ ์˜๋ฏธ ์žˆ๋Š” ์ˆ˜์ค€์œผ๋กœ ๊ณ„์†ํ•ด์„œ ํ™•๋ณดํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ํฌํŠธํด๋ฆฌ์˜ค(portfolio)๋ฅผ ์ง€์†์ ์œผ๋กœ ์„ฑ์žฅ์‹œํ‚ค๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๋ธŒ๋žœ๋“œ์— ๊นŠ์ด ์• ์ฐฉ์„ ๋А๋ผ๋Š” ์†Œ๋น„์ž๋“ค์„ ์œ„ํ•œ ํ’€ ๋ผ์ธ์—…(full lineup)์„ ๊ฐ–์ถ”๊ณ  ์žˆ๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ๋žญ๊ธ€๋Ÿฌ(Wrangler)์˜ ๋ฏธ๋ž˜์™€ ์žฅ๊ธฐ์ ์ธ ์„ฑ์žฅ ๊ธฐํšŒ(growth opportunity)๋Š” ๋Œ€๋‹จํžˆ ํฌ๋‹ค๊ณ  ๋ณด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Jonathan Komp: Robert W. Baird & Co. Incorporated, Research Division Great. We look forward to the details on Helly and the Investor Day in September.**Jonathan Komp:** ๋„ค, ์ข‹์Šต๋‹ˆ๋‹ค. Helly ๊ด€๋ จ ์ƒ์„ธ ๋‚ด์šฉ๊ณผ 9์›”์— ์žˆ์„ ํˆฌ์ž์ž์˜ ๋‚ (Investor Day)์„ ๊ธฐ๋Œ€ํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.
Scott Baxter: President, CEO & Chair of the Board Thank you, and hope to see you there.**Scott Baxter:** ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๊ทธ ์ž๋ฆฌ์—์„œ ๋ต™๊ธฐ๋ฅผ ๊ธฐ๋Œ€ํ•ฉ๋‹ˆ๋‹ค.
Operator: Our next questions come from the line of Mauricio Serna with UBS.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ ๋ฐ›๊ฒ ์Šต๋‹ˆ๋‹ค.
Mauricio Serna Vega: UBS Investment Bank, Research Division On Helly Hansen, I think you also mentioned in your prepared remarks that you are looking to expand margins this year. Could you talk about the margins of the business on a full year basis last in 2025? And how you're thinking about that in 2026?**Mauricio Serna Vega:** ์ค€๋น„๋œ ๋ฐœ์–ธ์—์„œ ์˜ฌํ•ด ๋งˆ์ง„(margin) ํ™•๋Œ€๋ฅผ ๋ชจ์ƒ‰ํ•˜๊ณ  ๊ณ„์‹ ๋‹ค๊ณ  ์–ธ๊ธ‰ํ•˜์‹  ๊ฒƒ์œผ๋กœ ๊ธฐ์–ตํ•ฉ๋‹ˆ๋‹ค. 2025๋…„ ์ „์ฒด ์‚ฌ์—…์˜ ์—ฐ๊ฐ„ ๋งˆ์ง„(full year margin)์— ๋Œ€ํ•ด ์„ค๋ช…ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”? ๊ทธ๋ฆฌ๊ณ  2026๋…„์—๋Š” ์ด์— ๋Œ€ํ•ด ์–ด๋–ป๊ฒŒ ์ „๋งํ•˜๊ณ  ๊ณ„์‹ ์ง€ ๋ง์”€ํ•ด ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๊นŒ?
Joseph Alkire: Executive VP, CFO & Global Head of Operations Yes, sure. I'll take that. Mauricio. So look, we're not going to provide specific guidance by brand, but we do expect strong earnings growth from Helly in 2026. That's going to be driven by both gross and operating margin expansion. We expect to grow operating earnings somewhere in that low teen rate kind of range in terms of an increase over 2025. That's inclusive of synergies. That's inclusive of the investments we're making behind the business. We've got a full year of intangible asset amortization that was created in purchase accounting as well as the impact of tariffs. So beyond operating income, the integration of Helly into our tax platform that's driving synergy below the operating income line. You're going to have lower interest expense in the second half of '26. That will be a tailwind that will continue into '27 as we rapidly pay down the debt incurred with the acquisition. In terms of shaping for the first half, remember, Helly historically generates operating losses in the first half of the year, particularly in the second quarter, which is their smallest quarter of the year. In the first half, we also have interest expense, incremental interest expense from the acquisition that we did not have a year ago. So the growth -- the earnings contribution from Helly will be more back half weighted.**Joseph Alkire:** ๋„ค, ์•Œ๊ฒ ์Šต๋‹ˆ๋‹ค. ์ œ๊ฐ€ ๋‹ต๋ณ€ํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค, ๋งˆ์šฐ๋ฆฌ์‹œ์˜ค.

์Œ, ์ €ํฌ๋Š” ๋ธŒ๋žœ๋“œ๋ณ„๋กœ ๊ตฌ์ฒด์ ์ธ ๊ฐ€์ด๋˜์Šค(guidance)๋ฅผ ์ œ๊ณตํ•˜์ง€๋Š” ์•Š์„ ๊ฒ๋‹ˆ๋‹ค๋งŒ, 2026๋…„ ํ—ฌ๋ฆฌ(Helly)์—์„œ ๊ฐ•๋ ฅํ•œ ์ˆ˜์ต ์„ฑ์žฅ์„ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ๋งค์ถœ์ด์ด์ต๋ฅ (gross margin)๊ณผ ์˜์—…์ด์ต๋ฅ (operating margin) ํ™•๋Œ€์— ํž˜์ž…์€ ๊ฒฐ๊ณผ๊ฐ€ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

2025๋…„ ๋Œ€๋น„ ์˜์—…์ด์ต(operating earnings)์€ 10% ์ดˆ๋ฐ˜๋Œ€ ์ฆ๊ฐ€์œจ์„ ๋ณด์ผ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. ์ด๋Š” ์‹œ๋„ˆ์ง€ ํšจ๊ณผ์™€ ์‚ฌ์—…์— ๋Œ€ํ•œ ์ €ํฌ์˜ ํˆฌ์ž๋ฅผ ๋ชจ๋‘ ํฌํ•จํ•œ ์ˆ˜์น˜์ž…๋‹ˆ๋‹ค. ๋˜ํ•œ, ์ธ์ˆ˜ ํšŒ๊ณ„(purchase accounting)์—์„œ ๋ฐœ์ƒํ•œ ๋ฌดํ˜•์ž์‚ฐ ์ƒ๊ฐ(intangible asset amortization)์ด ์ „์ฒด ํšŒ๊ณ„์—ฐ๋„์— ๊ฑธ์ณ ๋ฐ˜์˜๋  ๊ฒƒ์ด๋ฉฐ, ๊ด€์„ธ(tariffs)์˜ ์˜ํ–ฅ๋„ ํฌํ•จ๋ฉ๋‹ˆ๋‹ค.

๋”ฐ๋ผ์„œ ์˜์—…์ด์ต ์™ธ์—๋„, ํ—ฌ๋ฆฌ๋ฅผ ์ €ํฌ์˜ ์„ธ๊ธˆ ํ”Œ๋žซํผ(tax platform)์— ํ†ตํ•ฉํ•จ์œผ๋กœ์จ ์˜์—…์ด์ต ํ•˜๋‹จ์—์„œ ์‹œ๋„ˆ์ง€ ํšจ๊ณผ๋ฅผ ์ฐฝ์ถœํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. 2026๋…„ ํ•˜๋ฐ˜๊ธฐ์—๋Š” ์ด์ž ๋น„์šฉ(interest expense)์ด ๊ฐ์†Œํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ €ํฌ๊ฐ€ ์ธ์ˆ˜๋กœ ๋ฐœ์ƒํ•œ ๋ถ€์ฑ„๋ฅผ ๋น ๋ฅด๊ฒŒ ์ƒํ™˜ํ•จ์— ๋”ฐ๋ผ, ์ด๋Š” 2027๋…„๊นŒ์ง€ ์ˆœํ’(tailwind)์œผ๋กœ ์ž‘์šฉํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

์ƒ๋ฐ˜๊ธฐ ์‹ค์  ํ˜•์„ฑ ์ธก๋ฉด์—์„œ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, Helly๋Š” ์—ญ์‚ฌ์ ์œผ๋กœ ์ƒ๋ฐ˜๊ธฐ์— ์˜์—… ์†์‹ค(operating loss)์„ ๊ธฐ๋กํ•ด์™”๋‹ค๋Š” ์ ์„ ๊ธฐ์–ตํ•ด ์ฃผ์‹ญ์‹œ์˜ค. ํŠนํžˆ 2๋ถ„๊ธฐ๋Š” ์—ฐ์ค‘ ๊ฐ€์žฅ ์‹ค์ ์ด ๋‚ฎ์€ ๋ถ„๊ธฐ์ž…๋‹ˆ๋‹ค. ๋˜ํ•œ ์ƒ๋ฐ˜๊ธฐ์—๋Š” 1๋…„ ์ „์—๋Š” ์—†์—ˆ๋˜ ์ธ์ˆ˜ ๊ด€๋ จ ์ถ”๊ฐ€ ์ด์ž ๋น„์šฉ์ด ๋ฐœ์ƒํ•ฉ๋‹ˆ๋‹ค.

๋”ฐ๋ผ์„œ Helly๋กœ๋ถ€ํ„ฐ์˜ ์ด์ต ๊ธฐ์—ฌ๋„(earnings contribution)๋Š” ํ•˜๋ฐ˜๊ธฐ์— ๋” ํฌ๊ฒŒ ๋‚˜ํƒ€๋‚  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค.
Mauricio Serna Vega: UBS Investment Bank, Research Division Very helpful. And then just a quick follow-up on gross margin. You guided to an expansion this year. Could you maybe quantify like the benefit that you get like from the tariffs going to 15% from 20% as of the impact that will be for you after February? And then any sense of how much you could benefit from the -- if we do get like that trade deal with Bangladesh and the cotton is exempt given you said that 80% of the cotton for the U.S. is -- sorry, 80% of the product from Bangladesh uses U.S. cotton.**Mauricio Serna Vega:** ๋„ค, ๋‹ต๋ณ€ ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค.

์ด์–ด์„œ ์ด ๋งˆ์ง„(gross margin)์— ๋Œ€ํ•ด ํ•œ ๊ฐ€์ง€ ๋” ์—ฌ์ญค๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค. ์˜ฌํ•ด ์ด ๋งˆ์ง„ ํ™•๋Œ€(expansion)๋ฅผ ์˜ˆ์ƒํ•˜์‹ ๋‹ค๊ณ  ํ•˜์…จ๋Š”๋ฐ์š”. 2์›” ์ดํ›„ ๊ด€์„ธ๊ฐ€ 20%์—์„œ 15%๋กœ ์ธํ•˜๋  ๊ฒฝ์šฐ, ํšŒ์‚ฌ์— ๋ฏธ์น  ๊ธ์ •์ ์ธ ์˜ํ–ฅ, ์ฆ‰ ํ˜œํƒ์„ ์–ด๋А ์ •๋„ ์ˆ˜์น˜ํ™”(quantify)ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”?

๋˜ํ•œ, ๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ์™€์˜ ๋ฌด์—ญ ํ˜‘์ƒ(trade deal)์ด ์„ฑ์‚ฌ๋˜์–ด ๋ฉดํ™”(cotton)๊ฐ€ ๊ด€์„ธ ๋ฉด์ œ(exempt)๋  ๊ฒฝ์šฐ, ์–ด๋А ์ •๋„์˜ ํ˜œํƒ์„ ๊ธฐ๋Œ€ํ•  ์ˆ˜ ์žˆ์„์ง€ ๊ฐ€๋Š ํ•ด ๋ณผ ์ˆ˜ ์žˆ์„๊นŒ์š”? ์ด์ „์— ๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ์—์„œ ๋ฏธ๊ตญ์œผ๋กœ ์ˆ˜์ถœ๋˜๋Š” ์ œํ’ˆ์˜ 80%๊ฐ€ ๋ฏธ๊ตญ์‚ฐ ๋ฉดํ™”๋ฅผ ์‚ฌ์šฉํ•œ๋‹ค๊ณ  ์–ธ๊ธ‰ํ•˜์…จ๋˜ ์ ์„ ๊ณ ๋ คํ•˜๋ฉด ๋ง์ž…๋‹ˆ๋‹ค.
Joseph Alkire: Executive VP, CFO & Global Head of Operations Yes. So a couple of things. We expect our gross margin to expand between 60 and 80 basis points for 2026. There's some pretty meaningful puts and takes within that. We expect Helly Hansen to be accretive by about 100 basis points. We expect Project Jeanius channel product mix to drive about 180 basis points. And these benefits will be partially offset by higher product costs and somewhere between 160 and 180 basis points of pressure from tariffs, net of our mitigating actions. In terms of how that's going to flow through, Remember, all the inventory we owned at the end of 2025, all the inventory that we received January, February, that inventory has a 20% tariff rate attached to it. So that's going to turn through the P&L really through the first half of the year. And then the impact of the 15% tariff rate will start to influence the P&L as we get to the second half of the year. On Bangladesh, in particular, look, there's still a lot of uncertainty around the level and structure of tariffs. We expect trade policy to remain pretty dynamic and difficult to predict. We're awaiting specific guidance from CBP as it relates to the applicability of trade agreements announced prior to the Supreme Court ruling and subsequent actions by the administration. Of particular interest to us is the trade agreement with Bangladesh, which we highlighted. That trade agreement reflected a potential reciprocal tariff ranging from 0% to 19%, depending on the U.S. grown cotton content of products sourced from Bangladesh. More than 80% of the product we source from Bangladesh does include U.S. grown cotton. Bangladesh is our largest country of origin from a sourcing perspective. So by nature, it's also our largest source of tariff pressure. So we've not included any such benefit from Bangladesh, Bangladesh trade deal in our forward outlook as, again, the applicability of the trade agreement remains uncertain, but it's material for us, potentially material for us. So we wanted to flag it for investors.**Joseph Alkire:** ๋„ค, ๋ช‡ ๊ฐ€์ง€ ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. 2026๋…„์—๋Š” ๋งค์ถœ์ด์ด์ต(gross margin)์ด 60์—์„œ 80bp(basis points) ์ •๋„ ํ™•๋Œ€๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. ๊ทธ ์•ˆ์—๋Š” ์—ฌ๋Ÿฌ ์ค‘์š”ํ•œ ์š”์ธ๋“ค์ด ๋ณตํ•ฉ์ ์œผ๋กœ ์ž‘์šฉํ•ฉ๋‹ˆ๋‹ค. Helly Hansen์€ ์•ฝ 100bp์˜ ์ด์ต ์ฆ๊ฐ€์— ๊ธฐ์—ฌํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๋ฉฐ, Project Jeanius์˜ ์ฑ„๋„ ์ œํ’ˆ ๋ฏน์Šค(channel product mix)๋Š” ์•ฝ 180bp์˜ ์ด์ต์„ ๊ฒฌ์ธํ•  ๊ฒƒ์œผ๋กœ ๋ณด์ž…๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์ด๋Ÿฌํ•œ ๊ธ์ •์ ์ธ ํšจ๊ณผ๋“ค์€ ์ œํ’ˆ ์›๊ฐ€ ์ƒ์Šน๊ณผ, ์ €ํฌ์˜ ์™„ํ™” ์กฐ์น˜(mitigating actions)๋ฅผ ๊ฐ์•ˆํ•˜๋”๋ผ๋„ ๊ด€์„ธ(tariffs)๋กœ ์ธํ•œ 160์—์„œ 180bp ๊ฐ€๋Ÿ‰์˜ ์••๋ฐ•์œผ๋กœ ๋ถ€๋ถ„์ ์œผ๋กœ ์ƒ์‡„๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

์ด๊ฒƒ์ด ์–ด๋–ป๊ฒŒ ๋ฐ˜์˜๋ ์ง€์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, 2025๋…„ ๋ง์— ์ €ํฌ๊ฐ€ ๋ณด์œ ํ–ˆ๋˜ ๋ชจ๋“  ์žฌ๊ณ (inventory)์™€ 1์›”, 2์›”์— ์ž…๊ณ ๋œ ๋ชจ๋“  ์žฌ๊ณ ์—๋Š” 20%์˜ ๊ด€์„ธ์œจ(tariff rate)์ด ์ ์šฉ๋œ๋‹ค๋Š” ์ ์„ ๊ธฐ์–ตํ•ด ์ฃผ์‹ญ์‹œ์˜ค. ์ด๋Š” ์ƒ๋ฐ˜๊ธฐ ๋‚ด๋‚ด ์†์ต๊ณ„์‚ฐ์„œ(P&L)์— ๋ฐ˜์˜๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ํ•˜๋ฐ˜๊ธฐ๋ถ€ํ„ฐ๋Š” 15% ๊ด€์„ธ์œจ(tariff rate)์˜ ์˜ํ–ฅ์ด ์†์ต๊ณ„์‚ฐ์„œ(P&L)์— ๋ฐ˜์˜๋˜๊ธฐ ์‹œ์ž‘ํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

ํŠนํžˆ ๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ์˜ ๊ฒฝ์šฐ, ๊ด€์„ธ(tariffs)์˜ ์ˆ˜์ค€๊ณผ ๊ตฌ์กฐ์— ๋Œ€ํ•œ ๋ถˆํ™•์‹ค์„ฑ์ด ์—ฌ์ „ํžˆ ๋งค์šฐ ํฝ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๋ฌด์—ญ ์ •์ฑ…(trade policy)์ด ์ƒ๋‹นํžˆ ์—ญ๋™์ ์ด๊ณ  ์˜ˆ์ธกํ•˜๊ธฐ ์–ด๋ ค์šธ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋Œ€๋ฒ•์› ํŒ๊ฒฐ ์ด์ „์— ๋ฐœํ‘œ๋œ ๋ฌด์—ญ ํ˜‘์ •(trade agreements)์˜ ์ ์šฉ ๊ฐ€๋Šฅ์„ฑ๊ณผ ํ–‰์ •๋ถ€์˜ ํ›„์† ์กฐ์น˜์™€ ๊ด€๋ จํ•˜์—ฌ ๋ฏธ๊ตญ ๊ด€์„ธ๊ตญ๊ฒฝ๋ณดํ˜ธ์ฒญ(CBP)์˜ ๊ตฌ์ฒด์ ์ธ ์ง€์นจ์„ ๊ธฐ๋‹ค๋ฆฌ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์ €ํฌ๊ฐ€ ํŠนํžˆ ์ฃผ๋ชฉํ•˜๋Š” ๊ฒƒ์€ ์•ž์„œ ๊ฐ•์กฐํ–ˆ๋˜ ๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ์™€์˜ ๋ฌด์—ญ ํ˜‘์ •์ž…๋‹ˆ๋‹ค. ํ•ด๋‹น ๋ฌด์—ญ ํ˜‘์ •์€ ๋ฏธ๊ตญ์˜ ๊ฒฐ์ •์— ๋”ฐ๋ผ 0%์—์„œ 19%์— ์ด๋ฅด๋Š” ์ž ์žฌ์ ์ธ ์ƒํ˜ธ ๊ด€์„ธ(reciprocal tariff)๋ฅผ ๋ฐ˜์˜ํ•˜๊ณ  ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค. ๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ์—์„œ ์กฐ๋‹ฌํ•˜๋Š” ์ œํ’ˆ์— ํฌํ•จ๋œ ๋ฏธ๊ตญ์‚ฐ ๋ฉดํ™”(U.S. grown cotton) ํ•จ์œ ๋Ÿ‰์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๊ฐ€ ๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ์—์„œ ์†Œ์‹ฑ(sourcing)ํ•˜๋Š” ์ œํ’ˆ์˜ 80% ์ด์ƒ์ด ์‹ค์ œ๋กœ ๋ฏธ๊ตญ์‚ฐ ๋ฉดํ™”๋ฅผ ํฌํ•จํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์†Œ์‹ฑ ๊ด€์ ์—์„œ ๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ๋Š” ์ €ํฌ์—๊ฒŒ ๊ฐ€์žฅ ํฐ ์›์‚ฐ์ง€ ๊ตญ๊ฐ€์ด๋ฉฐ, ๋”ฐ๋ผ์„œ ๊ด€์„ธ ์••๋ ฅ(tariff pressure) ์ธก๋ฉด์—์„œ๋„ ๊ฐ€์žฅ ํฐ ๋น„์ค‘์„ ์ฐจ์ง€ํ•ฉ๋‹ˆ๋‹ค.

์ €ํฌ๋Š” ๋ฐฉ๊ธ€๋ผ๋ฐ์‹œ์™€์˜ ๋ฌด์—ญ ํ˜‘์ •(trade deal)์œผ๋กœ ์ธํ•œ ์–ด๋– ํ•œ ํ˜œํƒ๋„ ์ €ํฌ์˜ ํ–ฅํ›„ ์ „๋ง(forward outlook)์— ํฌํ•จ์‹œํ‚ค์ง€ ์•Š์•˜์Šต๋‹ˆ๋‹ค. ์ด๋Š” ๋‹ค์‹œ ๋ง์”€๋“œ๋ฆฌ์ง€๋งŒ, ํ•ด๋‹น ๋ฌด์—ญ ํ˜‘์ •์˜ ์ ์šฉ ๊ฐ€๋Šฅ์„ฑ(applicability)์ด ์•„์ง ๋ถˆํ™•์‹คํ•˜๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์ €ํฌ์—๊ฒŒ๋Š” ์ค‘์š”ํ•œ, ์ž ์žฌ์ ์œผ๋กœ ๋งค์šฐ ์ค‘์š”ํ•œ ์‚ฌ์•ˆ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ํˆฌ์ž์ž๋ถ„๋“ค๊ป˜ ์ด ์ ์„ ๋ฏธ๋ฆฌ ์•Œ๋ ค๋“œ๋ฆฌ๊ณ ์ž ํ–ˆ์Šต๋‹ˆ๋‹ค.
Operator: Our next questions come from the line of Brooke Roach with Goldman Sachs.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ ๊ณจ๋“œ๋งŒ์‚ญ์Šค์—์„œ ์ด์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค.
Brooke Roach: Goldman Sachs Group, Inc., Research Division Scott, can you dive a little bit deeper into how you're feeling about the U.S. consumer and demand trends in your core U.S. denim business? What contribution are you expecting from pricing? What actions are you taking in the mid-tier channel? And how impactful are those opportunities as you balance a dynamic macro backdrop into this year?**Brooke Roach:** ํ•ต์‹ฌ ๋ฏธ๊ตญ ๋ฐ๋‹˜(denim) ์‚ฌ์—…์—์„œ ๋ฏธ๊ตญ ์†Œ๋น„์ž(U.S. consumer)์™€ ์ˆ˜์š” ๋™ํ–ฅ(demand trends)์„ ์–ด๋–ป๊ฒŒ ๋ณด๊ณ  ๊ณ„์‹ ์ง€ ์ข€ ๋” ์ž์„ธํžˆ ์„ค๋ช…ํ•ด ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๊นŒ? ๊ฐ€๊ฒฉ ์ฑ…์ •(pricing)์„ ํ†ตํ•ด ์–ด๋А ์ •๋„์˜ ๊ธฐ์—ฌ๋ฅผ ๊ธฐ๋Œ€ํ•˜๊ณ  ๊ณ„์‹ ๊ฐ€์š”? ์ค‘๊ฐ€ ์ฑ„๋„(mid-tier channel)์—์„œ๋Š” ์–ด๋–ค ์กฐ์น˜๋“ค์„ ์ทจํ•˜๊ณ  ๊ณ„์‹ ์ง€, ๊ทธ๋ฆฌ๊ณ  ์˜ฌํ•ด ์—ญ๋™์ ์ธ ๊ฑฐ์‹œ ๊ฒฝ์ œ ์ƒํ™ฉ(macro backdrop) ์†์—์„œ ๊ท ํ˜•์„ ์žก๋Š” ๊ณผ์ •์—์„œ ๊ทธ๋Ÿฌํ•œ ๊ธฐํšŒ๋“ค์ด ์–ผ๋งˆ๋‚˜ ํฐ ์˜ํ–ฅ์„ ๋ฏธ์น  ๊ฒƒ์œผ๋กœ ๋ณด์‹œ๋Š”์ง€์š”?
Scott Baxter: President, CEO & Chair of the Board Brooke, sure can. I think that myself and the team, and we've had quite a bit of discussion about this, feel really, really good about the North American market and the U.S. business. I think that the consumer here is incredibly resilient. If you think about the consumer as it relates to our channels and our products, it's just really, really strong right now. And I think the macro backdrop here is only going to improve over time. I really do. And I think that we're in an age here that things are really strong, really good, really transparent. We're going to be able to go ahead and move forward with our business in a pretty significant way. I like the big wholesalers that we're aligned with, that win with winners mentality. So I think we've got ourselves aligned in the proper way. And speaking to that, how we're aligning Helly Hansen going forward from a win with winners mentality and making sure that we're aligned with the right customers and the right consumers to make sure that, that brand has a long trajectory of growth. From the standpoint of pricing, I think that we've always done -- we listen to our consumers. We have really great relationships with our wholesalers. And I think we've always done a really good job of balancing that. And I think we continue to. So I think one of the things is this market has been fairly fluid from a tariff situation. So we've had to be nimble from that standpoint. And I think that we need probably 30, 60 days for some more information to come out so that we can go ahead and make some good decisions. But I think that you've come to see from us for a long time now that we make really good decisions relative to pricing, understand our elasticity because we have a lot of data here that we've had for many years. So we understand what the ceilings are and what the floors are. So I feel really good relative to how we're strategically thinking about that, both at a D2C level and at a wholesale level. And from a mid-tier standpoint, certainly hope that they continue to do the things that they need to do to get stronger, new management and several of our big mid-tier retailers, which is wonderful, new CEO leadership, which is bringing incredible energy, and that's what we're hearing. So have a lot of hope that, that is going to continue to get better with some new leadership, some new energy, some new ideas, new focus, and we'll be right there for them from that standpoint. But I think if I can just encapsulate it, I think I would say that in my time as the CEO here since 2018, I don't know that I've ever felt better about the U.S. marketplace and/or our positioning in the U.S. marketplace. I would say that right now, I'm as bullish as I've ever been.**Scott Baxter:** ์ €์™€ ์ €ํฌ ํŒ€์€ ์ด ๋ถ€๋ถ„์— ๋Œ€ํ•ด ๊ฝค ๋งŽ์€ ๋…ผ์˜๋ฅผ ํ•ด์™”์Šต๋‹ˆ๋‹ค๋งŒ, ๋ถ๋ฏธ ์‹œ์žฅ(North American market)๊ณผ ๋ฏธ๊ตญ ์‚ฌ์—…(U.S. business)์— ๋Œ€ํ•ด ๋งค์šฐ ๊ธ์ •์ ์œผ๋กœ ํ‰๊ฐ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์ด๊ณณ์˜ ์†Œ๋น„์ž๋“ค์€ ๋†€๋ผ์šด ํšŒ๋ณต ํƒ„๋ ฅ์„ฑ(resilience)์„ ๋ณด์—ฌ์ฃผ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ์˜ ์œ ํ†ต ์ฑ„๋„(channels)๊ณผ ์ œํ’ˆ(products)๊ณผ ๊ด€๋ จํ•˜์—ฌ ์†Œ๋น„์ž๋ฅผ ์ƒ๊ฐํ•ด๋ณด๋ฉด, ํ˜„์žฌ ๋งค์šฐ ๊ฒฌ์กฐํ•œ ํ๋ฆ„์„ ๋ณด์ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์ด๊ณณ์˜ ๊ฑฐ์‹œ์  ํ™˜๊ฒฝ(macro backdrop)์€ ์‹œ๊ฐ„์ด ์ง€๋‚จ์— ๋”ฐ๋ผ ๋”์šฑ ๊ฐœ์„ ๋  ๊ฒƒ์ด๋ผ๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค. ํ˜„์žฌ ๋ชจ๋“  ๊ฒƒ์ด ๋งค์šฐ ๊ฒฌ์กฐํ•˜๊ณ  ๊ธ์ •์ ์ด๋ฉฐ ํˆฌ๋ช…ํ•œ ์‹œ๊ธฐ์— ์žˆ๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์‚ฌ์—…์„ ์ƒ๋‹นํžˆ ์˜๋ฏธ ์žˆ๋Š” ๋ฐฉ์‹์œผ๋กœ ๊ณ„์†ํ•ด์„œ ์ถ”์ง„ํ•ด ๋‚˜๊ฐˆ ์ˆ˜ ์žˆ์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค.

์ €ํฌ๊ฐ€ ํ˜‘๋ ฅํ•˜๊ณ  ์žˆ๋Š” ๋Œ€ํ˜• ๋„๋งค์—…์ฒด(wholesalers)๋“ค๋„ '์Šน์ž์™€ ํ•จ๊ป˜ ์Šน๋ฆฌํ•œ๋‹ค'๋Š” ์‚ฌ๊ณ ๋ฐฉ์‹์„ ๊ฐ€์ง€๊ณ  ์žˆ์–ด ๋งค์šฐ ๋งŒ์กฑ์Šค๋Ÿฝ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์˜ฌ๋ฐ”๋ฅธ ๋ฐฉํ–ฅ์œผ๋กœ ์ œ๋Œ€๋กœ ์ž๋ฆฌ ์žก์•˜๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ์ด์™€ ๊ด€๋ จํ•˜์—ฌ, ํ—ฌ๋ฆฌํ•œ์„ผ(Helly Hansen)์„ ์•ž์œผ๋กœ ์–ด๋–ป๊ฒŒ ์ด๋Œ์–ด๊ฐˆ์ง€์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ์ €ํฌ๋Š” '์Šน์ž์™€ ํ•จ๊ป˜ ์Šน๋ฆฌํ•˜๋Š”(win with winners)' ์‚ฌ๊ณ ๋ฐฉ์‹์œผ๋กœ ์˜ฌ๋ฐ”๋ฅธ ๊ณ ๊ฐ(customers) ๋ฐ ์†Œ๋น„์ž(consumers)์™€ ํ˜‘๋ ฅํ•˜์—ฌ ๋ธŒ๋žœ๋“œ๊ฐ€ ์žฅ๊ธฐ์ ์ธ ์„ฑ์žฅ ๊ถค๋„(long trajectory of growth)๋ฅผ ์œ ์ง€ํ•  ์ˆ˜ ์žˆ๋„๋ก ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

๊ฐ€๊ฒฉ ์ฑ…์ •(pricing) ์ธก๋ฉด์—์„œ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ์ €ํฌ๋Š” ํ•ญ์ƒ ์†Œ๋น„์ž๋“ค์˜ ์˜๊ฒฌ์„ ๊ฒฝ์ฒญํ•ด์™”์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ, ๋„๋งค์—…์ฒด(wholesalers)๋“ค๊ณผ๋„ ๋งค์šฐ ์ข‹์€ ๊ด€๊ณ„๋ฅผ ์œ ์ง€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ๋ชจ๋“  ๊ฒƒ์˜ ๊ท ํ˜•์„ ์•„์ฃผ ์ž˜ ๋งž์ถฐ์™”๋‹ค๊ณ  ์ƒ๊ฐํ•˜๋ฉฐ, ์•ž์œผ๋กœ๋„ ๊ณ„์† ๊ทธ๋ ‡๊ฒŒ ํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

ํ•œ ๊ฐ€์ง€ ๋ง์”€๋“œ๋ฆด ์ ์€, ์ด ์‹œ์žฅ์ด ๊ด€์„ธ(tariff) ์ƒํ™ฉ์œผ๋กœ ์ธํ•ด ์ƒ๋‹นํžˆ ์œ ๋™์ (fluid)์ด์—ˆ๋‹ค๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์ €ํฌ๋Š” ๊ทธ๋Ÿฌํ•œ ๊ด€์ ์—์„œ ๋ฏผ์ฒฉํ•˜๊ฒŒ(nimble) ๋Œ€์‘ํ•ด์•ผ ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ถ”๊ฐ€ ์ •๋ณด๊ฐ€ ๋” ๋‚˜์™€์•ผ ์ €ํฌ๊ฐ€ ์ข‹์€ ๊ฒฐ์ •์„ ๋‚ด๋ฆด ์ˆ˜ ์žˆ์„ ํ…๋ฐ, ๊ทธ๋Ÿฌ๋ ค๋ฉด ์•„๋งˆ 30์ผ์—์„œ 60์ผ ์ •๋„๋Š” ํ•„์š”ํ•  ๊ฒƒ ๊ฐ™์Šต๋‹ˆ๋‹ค.

ํ•˜์ง€๋งŒ ์ €ํฌ๊ฐ€ ์˜ค๋žซ๋™์•ˆ ๋ณด์—ฌ๋“œ๋ ธ๋“ฏ์ด, ์ €ํฌ๋Š” ๊ฐ€๊ฒฉ ์ฑ…์ •(pricing)๊ณผ ๊ด€๋ จํ•ด์„œ๋Š” ์ •๋ง ํ˜„๋ช…ํ•œ ๊ฒฐ์ •์„ ๋‚ด๋ฆฝ๋‹ˆ๋‹ค. ์ˆ˜๋…„๊ฐ„ ์ถ•์ ๋œ ๋ฐฉ๋Œ€ํ•œ ๋ฐ์ดํ„ฐ๋ฅผ ๋ณด์œ ํ•˜๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์— ์ €ํฌ ์ œํ’ˆ์˜ ๊ฐ€๊ฒฉ ํƒ„๋ ฅ์„ฑ(elasticity)์„ ๋งค์šฐ ์ž˜ ์ดํ•ดํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

๊ทธ๋ž˜์„œ ์ €ํฌ๋Š” ๊ฐ€๊ฒฉ์˜ ์ƒํ•œ์„ ๊ณผ ํ•˜ํ•œ์„ ์ด ์–ด๋””์ธ์ง€ ๋ช…ํ™•ํžˆ ์•Œ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ D2C(์†Œ๋น„์ž ์ง์ ‘ ํŒ๋งค) ์ฑ„๋„๊ณผ ๋„๋งค(wholesale) ์ฑ„๋„ ๋ชจ๋‘์—์„œ ์ €ํฌ๊ฐ€ ์ „๋žต์ ์œผ๋กœ ์–ด๋–ป๊ฒŒ ์ ‘๊ทผํ•˜๊ณ  ์žˆ๋Š”์ง€์— ๋Œ€ํ•ด ๋งค์šฐ ์ž์‹ ๊ฐ์„ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ค‘๊ฒฌ ์†Œ๋งค์—…์ฒด(mid-tier retailer) ๊ด€์ ์—์„œ ๋ณผ ๋•Œ, ์ €ํฌ์˜ ์ฃผ์š” ์ค‘๊ฒฌ ์†Œ๋งค์—…์ฒด๋“ค ์ค‘ ๋ช‡๋ช‡์€ ์ƒˆ๋กœ์šด ๊ฒฝ์˜์ง„(management)๊ณผ ์ƒˆ๋กœ์šด CEO(์ตœ๊ณ ๊ฒฝ์˜์ž) ๋ฆฌ๋”์‹ญ(leadership)์„ ๋งž์ดํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ๋งค์šฐ ๊ณ ๋ฌด์ ์ธ ์ผ์ด๋ฉฐ, ์—„์ฒญ๋‚œ ํ™œ๋ ฅ์„ ๋ถˆ์–ด๋„ฃ๊ณ  ์žˆ๋‹ค๊ณ  ๋“ค์—ˆ์Šต๋‹ˆ๋‹ค. ์ด๋“ค์ด ๋”์šฑ ๊ฐ•ํ•ด์ง€๊ธฐ ์œ„ํ•ด ํ•„์š”ํ•œ ๋…ธ๋ ฅ์„ ๊ณ„์†ํ•˜๊ธฐ๋ฅผ ์ง„์‹ฌ์œผ๋กœ ๋ฐ”๋ž๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ์ด๋Ÿฌํ•œ ์ƒˆ๋กœ์šด ๋ฆฌ๋”์‹ญ, ์ƒˆ๋กœ์šด ํ™œ๋ ฅ, ์ƒˆ๋กœ์šด ์•„์ด๋””์–ด, ๊ทธ๋ฆฌ๊ณ  ์ƒˆ๋กœ์šด ์ดˆ์ (focus)์„ ํ†ตํ•ด ์ƒํ™ฉ์ด ๊ณ„์†ํ•ด์„œ ๊ฐœ์„ ๋  ๊ฒƒ์ด๋ผ๋Š” ํฐ ํฌ๋ง์„ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๊ทธ๋“ค์„ ์ ๊ทน์ ์œผ๋กœ ์ง€์›ํ•  ์ค€๋น„๊ฐ€ ๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค.

ํ•˜์ง€๋งŒ ์ด ๋ชจ๋“  ๊ฒƒ์„ ์š”์•ฝํ•˜์ž๋ฉด, 2018๋…„๋ถ€ํ„ฐ ์ด๊ณณ์˜ CEO๋กœ ์žฌ์งํ•˜๋ฉด์„œ ๋ฏธ๊ตญ ์‹œ์žฅ(U.S. marketplace) ์ƒํ™ฉ์ด๋‚˜ ๊ทธ ์‹œ์žฅ ๋‚ด ์ €ํฌ์˜ ์ž…์ง€(positioning)์— ๋Œ€ํ•ด ์ง€๊ธˆ๋ณด๋‹ค ๋” ๊ธ์ •์ ์œผ๋กœ ๋А๊ปด๋ณธ ์ ์ด ์—†์Šต๋‹ˆ๋‹ค. ์ง€๊ธˆ ์ด ์ˆœ๊ฐ„, ์ €๋Š” ๊ทธ ์–ด๋А ๋•Œ๋ณด๋‹ค ๋‚™๊ด€์ (bullish)์ด๋ผ๊ณ  ๋ง์”€๋“œ๋ฆด ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
Brooke Roach: Goldman Sachs Group, Inc., Research Division That's great color. And then just an update for Joe. Can you provide a level set of where we are on Project Jeanius achievements to date the expected project Jeanius contribution that's embedded in this year's guide and the opportunities for future margin improvement from Project Jeanius as we look to 2027 and beyond?**Brooke Roach:** ๋งค์šฐ ์ข‹์€ ์„ค๋ช… ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ์ด์–ด์„œ Joe๊ป˜์„œ๋Š” ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค(Project Jeanius)์™€ ๊ด€๋ จํ•˜์—ฌ ๋ช‡ ๊ฐ€์ง€ ์—…๋ฐ์ดํŠธ๋ฅผ ๋ถ€ํƒ๋“œ๋ฆฝ๋‹ˆ๋‹ค.

ํ˜„์žฌ๊นŒ์ง€ ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค์˜ ์„ฑ๊ณผ๋Š” ์–ด๋А ์ •๋„์ธ์ง€, ๊ทธ๋ฆฌ๊ณ  ์˜ฌํ•ด ๊ฐ€์ด๋˜์Šค(guidance)์— ๋ฐ˜์˜๋œ ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค์˜ ์˜ˆ์ƒ ๊ธฐ์—ฌ๋ถ„์€ ์–ด๋А ์ •๋„์ธ์ง€ ์„ค๋ช…ํ•ด์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๊นŒ? ๋˜ํ•œ, 2027๋…„ ์ดํ›„๋ฅผ ๋‚ด๋‹ค๋ณผ ๋•Œ, ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค๋ฅผ ํ†ตํ•œ ํ–ฅํ›„ ๋งˆ์ง„(margin) ๊ฐœ์„  ๊ธฐํšŒ๋Š” ์–ด๋–ป๊ฒŒ ๋ณด์‹œ๋Š”์ง€ ๋ง์”€ํ•ด์ฃผ์‹œ๋ฉด ๊ฐ์‚ฌํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.
Joseph Alkire: Executive VP, CFO & Global Head of Operations For Project Jeanius, we delivered gross savings of over $50 million in 2025. For 2026, we will approach $100 million of gross savings. The benefits will build over the course of the year, and we expect to reach a full run rate in the second half of '26. So the savings we expect to deliver in 2026 are significantly bigger than those that we achieved in '25, again as the program continues to scale. You can see these benefits pulling through really both in the gross margin but also the SG&A. And these savings have allowed us to reinvest back into the business at a level beyond what we previously anticipated, and those investments continue to fuel our growth and momentum. The $8 million that we announced, the incremental $8 million in the fourth quarter is a great example of that. So Project Jeanius remains on track. We're executing really well. And by the back half of this year, we will have delivered what we set out to do at the beginning.**Joseph Alkire:** ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค(Project Jeanius)์™€ ๊ด€๋ จํ•ด์„œ๋Š”, 2025๋…„์— 5์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ ์ด์ƒ์˜ ์ด ์ ˆ๊ฐ์•ก(gross savings)์„ ๋‹ฌ์„ฑํ–ˆ์Šต๋‹ˆ๋‹ค. 2026๋…„์—๋Š” ์ด ์ ˆ๊ฐ์•ก์ด 1์–ต ๋‹ฌ๋Ÿฌ์— ์œก๋ฐ•ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ํ˜œํƒ์€ ์—ฐ์ค‘ ์ ์ง„์ ์œผ๋กœ ์ฆ๊ฐ€ํ•  ๊ฒƒ์ด๋ฉฐ, 2026๋…„ ํ•˜๋ฐ˜๊ธฐ์—๋Š” ์™„์ „ ๊ฐ€๋™๋ฅ (full run rate)์— ๋„๋‹ฌํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ 2026๋…„์— ๋‹ฌ์„ฑํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋Š” ์ ˆ๊ฐ์•ก์€ 2025๋…„์— ๋‹ฌ์„ฑํ–ˆ๋˜ ๊ฒƒ๋ณด๋‹ค ํ›จ์”ฌ ๋” ํด ๊ฒƒ์ด๋ฉฐ, ์ด๋Š” ํ”„๋กœ๊ทธ๋žจ์ด ๊ณ„์†ํ•ด์„œ ํ™•์žฅ๋จ์— ๋”ฐ๋ผ ๋‚˜ํƒ€๋‚˜๋Š” ๊ฒฐ๊ณผ์ž…๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ํ˜œํƒ์€ ๋งค์ถœ ์ด์ด์ต(gross margin)๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ํŒ๋งค๋น„์™€ ๊ด€๋ฆฌ๋น„(SG&A)์—์„œ๋„ ๋ถ„๋ช…ํžˆ ํ™•์ธํ•˜์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์ด๋Ÿฌํ•œ ์ ˆ๊ฐ์•ก ๋•๋ถ„์— ์ €ํฌ๋Š” ๋‹น์ดˆ ์˜ˆ์ƒํ–ˆ๋˜ ๊ฒƒ๋ณด๋‹ค ๋” ๋†’์€ ์ˆ˜์ค€์œผ๋กœ ์‚ฌ์—…์— ์žฌํˆฌ์žํ•  ์ˆ˜ ์žˆ์—ˆ์œผ๋ฉฐ, ์ด๋Ÿฌํ•œ ํˆฌ์ž๋Š” ์ €ํฌ์˜ ์„ฑ์žฅ๊ณผ ๋ชจ๋ฉ˜ํ…€์„ ๊ณ„์†ํ•ด์„œ ์ด‰์ง„ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๊ฐ€ ๋ฐœํ‘œํ–ˆ๋˜ 8๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ, ์ฆ‰ 4๋ถ„๊ธฐ์— ์ถ”๊ฐ€์ ์œผ๋กœ ๋ฐœ์ƒํ•œ 8๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ๊ฐ€ ๋ฐ”๋กœ ๊ทธ๊ฒƒ์˜ ์ข‹์€ ์˜ˆ์‹œ์ž…๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ํ”„๋กœ์ ํŠธ ์ง€๋‹ˆ์–ด์Šค(Project Jeanius)๋Š” ๊ณ„ํš๋Œ€๋กœ ์ˆœ์กฐ๋กญ๊ฒŒ ์ง„ํ–‰๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๋งค์šฐ ์ž˜ ์‹คํ–‰ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์˜ฌํ•ด ํ•˜๋ฐ˜๊ธฐ๊นŒ์ง€๋Š” ์ฒ˜์Œ์— ๋ชฉํ‘œํ–ˆ๋˜ ๋ฐ”๋ฅผ ๋ชจ๋‘ ๋‹ฌ์„ฑํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
Scott Baxter: President, CEO & Chair of the Board And Brooke, I'm going to go ahead and tag on to Joe here a little bit. Relative to every time you run a big project like this and you transform, one of the things that became an attachment to this was that we are now moving and are really pushing forward with what we call a performance organization, which we have not put in place before. And we have a world-class HR organizational team led by Pete and just an incredible team that he has put together. And we are pushing to make our entire organization accountable driven by performance and rewarded by performance. And that all kicked off this year on January 1, and we are really excited about what results and also the actions and behaviors that's going to drive. But that is all an attitude of thinking about Project Jeanius, all that's come from Project Jeanius, how to make sure that we take those Project Jeanius learnings and everything that we're doing relative to Project Jeanius and continue to push it forward, but motivate our people the right way. And it seems to be dovetailing really nicely together. And it's one of the things that I'm most excited about for us as an organization in 2026 and beyond.**Scott Baxter:** ๋ธŒ๋ฃฉ, ์กฐ์˜ ๋ง์— ์ข€ ๋” ๋ง๋ถ™์—ฌ ์„ค๋ช…๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฐ ๋Œ€๊ทœ๋ชจ ํ”„๋กœ์ ํŠธ๋ฅผ ์ง„ํ–‰ํ•˜๊ณ  ๋ณ€ํ™”๋ฅผ ์ถ”์ง„ํ•  ๋•Œ๋งˆ๋‹ค, ์ด๋ฒˆ ํ”„๋กœ์ ํŠธ์™€ ํ•จ๊ป˜ ์ค‘์š”ํ•˜๊ฒŒ ์ถ”์ง„๋œ ๊ฒƒ ์ค‘ ํ•˜๋‚˜๋Š” ์ €ํฌ๊ฐ€ ์ง€๊ธˆ '์„ฑ๊ณผ ์ค‘์‹ฌ ์กฐ์ง(performance organization)'์œผ๋กœ ๋‚˜์•„๊ฐ€๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๋ฅผ ๊ฐ•๋ ฅํ•˜๊ฒŒ ์ถ”์ง„ํ•˜๊ณ  ์žˆ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค. ์ด๋Š” ์ด์ „์— ์ €ํฌ๊ฐ€ ๋„์ž…ํ•˜์ง€ ์•Š์•˜๋˜ ๋ฐฉ์‹์ž…๋‹ˆ๋‹ค.

์ €ํฌ์—๊ฒŒ๋Š” ํ”ผํŠธ๊ฐ€ ์ด๋Œ๊ณ  ์žˆ๋Š” ์„ธ๊ณ„์ ์ธ ์ˆ˜์ค€์˜ ์ธ์‚ฌ ์กฐ์ง(HR organizational) ํŒ€์ด ์žˆ์œผ๋ฉฐ, ๊ทธ๊ฐ€ ๊ตฌ์„ฑํ•œ ์ •๋ง ํ›Œ๋ฅญํ•œ ํŒ€์ด ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ „์ฒด ์กฐ์ง์ด ์„ฑ๊ณผ์— ๋”ฐ๋ผ ์ฑ…์ž„์„ ์ง€๊ณ (accountable) ์„ฑ๊ณผ์— ๋”ฐ๋ผ ๋ณด์ƒ๋ฐ›๋Š”(rewarded by performance) ์ฒด๊ณ„๋ฅผ ๊ตฌ์ถ•ํ•˜๊ณ ์ž ๋…ธ๋ ฅํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ๋ชจ๋“  ๊ฒƒ์€ ์˜ฌํ•ด 1์›” 1์ผ๋ถ€ํ„ฐ ์‹œ์ž‘๋˜์—ˆ์œผ๋ฉฐ, ์ €ํฌ๋Š” ์ด๋กœ ์ธํ•ด ๋‚˜ํƒ€๋‚  ๊ฒฐ๊ณผ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ, ์ด๊ฒƒ์ด ์ด๋Œ์–ด๋‚ผ ํ–‰๋™๊ณผ ๋ณ€ํ™”์— ๋Œ€ํ•ด ๋งค์šฐ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ๋ชจ๋“  ๊ฒƒ์€ Project Jeanius๋ฅผ ์ค‘์‹ฌ์œผ๋กœ ํ•œ ์šฐ๋ฆฌ์˜ ์‚ฌ๊ณ ๋ฐฉ์‹๊ณผ ๊ฑฐ๊ธฐ์„œ ํŒŒ์ƒ๋œ ๊ฒฐ๊ณผ๋ฌผ์ž…๋‹ˆ๋‹ค. Project Jeanius๋ฅผ ํ†ตํ•ด ์–ป์€ ๊ตํ›ˆ๊ณผ ๊ด€๋ จ ํ™œ๋™๋“ค์„ ์–ด๋–ป๊ฒŒ ๊ณ„์† ๋ฐœ์ „์‹œ์ผœ ๋‚˜๊ฐˆ์ง€, ๋™์‹œ์— ์ง์›๋“ค์—๊ฒŒ ์˜ฌ๋ฐ”๋ฅธ ๋™๊ธฐ ๋ถ€์—ฌ๋ฅผ ์ œ๊ณตํ• ์ง€์— ๋Œ€ํ•œ ๊นŠ์€ ๊ณ ๋ฏผ์ด ๋‹ด๊ฒจ ์žˆ์ฃ .

์ด ๋ชจ๋“  ์š”์†Œ๋“ค์ด ์ •๋ง ๋ฉ‹์ง€๊ฒŒ ์กฐํ™”๋ฅผ ์ด๋ฃจ๊ณ  ์žˆ๋Š” ๊ฒƒ ๊ฐ™์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๋ฐ”๋กœ ์ด ์ ์ด 2026๋…„ ์ดํ›„ ์šฐ๋ฆฌ ์กฐ์ง์œผ๋กœ์„œ ์ œ๊ฐ€ ๊ฐ€์žฅ ๊ธฐ๋Œ€ํ•˜๋Š” ๋ถ€๋ถ„ ์ค‘ ํ•˜๋‚˜์ž…๋‹ˆ๋‹ค.
Operator: Our next questions come from the line of Blake Anderson with Jefferies.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ Jefferies์˜ Blake Anderson๋‹˜๊ป˜ ๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค.
Blake Anderson: Jefferies LLC, Research Division I wanted to start with tariffs. I might have missed this, but did you quantify the gross tariff headwind as well? And then could you size up what are your key mitigating levers between pricing, cost savings and sourcing been able to mitigate the tariffs? And kind of what gives you confidence you can mitigate those more fully over the next 12 to 18 months, as you mentioned?**Blake Anderson:** ๊ด€์„ธ(tariffs) ์ด์•ผ๊ธฐ๋ถ€ํ„ฐ ์‹œ์ž‘ํ•˜๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค. ์ œ๊ฐ€ ๋†“์ณค์„ ์ˆ˜๋„ ์žˆ๋Š”๋ฐ, ์ด ๊ด€์„ธ ์—ญํ’(gross tariff headwind) ๊ทœ๋ชจ๋„ ์ˆ˜์น˜ํ™”ํ•˜์…จ๋Š”์ง€์š”? ๊ทธ๋ฆฌ๊ณ  ๊ด€์„ธ ์˜ํ–ฅ์„ ์™„ํ™”ํ•˜๊ธฐ ์œ„ํ•ด ๊ฐ€๊ฒฉ ์ฑ…์ •(pricing), ๋น„์šฉ ์ ˆ๊ฐ(cost savings), ๊ทธ๋ฆฌ๊ณ  ์†Œ์‹ฑ(sourcing) ์ธก๋ฉด์—์„œ ์–ด๋–ค ์ฃผ์š” ์™„ํ™” ์ˆ˜๋‹จ(mitigating levers)๋“ค์„ ํ™œ์šฉํ•˜์…จ๋Š”์ง€ ์„ค๋ช…ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”? ๋˜ํ•œ, ์–ธ๊ธ‰ํ•˜์…จ๋“ฏ์ด ํ–ฅํ›„ 12๊ฐœ์›”์—์„œ 18๊ฐœ์›” ๋‚ด์— ์ด๋Ÿฌํ•œ ์˜ํ–ฅ์„ ๋”์šฑ ์™„์ „ํžˆ ์™„ํ™”ํ•  ์ˆ˜ ์žˆ๋‹ค๊ณ  ํ™•์‹ ํ•˜์‹œ๋Š” ๊ทผ๊ฑฐ๋Š” ๋ฌด์—‡์ธ์ง€ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค.
Joseph Alkire: Executive VP, CFO & Global Head of Operations Yes, I'll take that. Blake, so for 2026, the gross tariff impact remains over $100 million, right? So it still presents a significant headwind to the business. We are getting a bit of a reprieve from the 15% reciprocal rate that will begin to impact the P&L in the second half of the year. Our mitigating actions are larger in the second half of '26, and those will carry into the first half of '27, by which time we expect to fully mitigate the tariff. That's the 12 to 18 months that we continue to talk about. from a lever standpoint, it's really all of it, right? Pricing, we highlighted strategic supplier partnerships, right, inventory management. This is what our supply chain is really good at. We've got the ability to navigate situations like this around the globe. So we remain really confident in our ability to offset this as we get to the back half of '26 and into early '27.**Joseph Alkire:** ๋„ค, ์ œ๊ฐ€ ๋‹ต๋ณ€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค.

๋ธ”๋ ˆ์ดํฌ๋‹˜, 2026๋…„์˜ ์ด ๊ด€์„ธ(gross tariff) ์˜ํ–ฅ์€ ์—ฌ์ „ํžˆ 1์–ต ๋‹ฌ๋Ÿฌ ์ด์ƒ์ž…๋‹ˆ๋‹ค. ๋งž์ฃ ? ์ด๋Š” ์—ฌ์ „ํžˆ ์‚ฌ์—…์— ์ƒ๋‹นํ•œ ์—ญํ’(headwind)์œผ๋กœ ์ž‘์šฉํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜๋ฐ˜๊ธฐ๋ถ€ํ„ฐ ์†์ต๊ณ„์‚ฐ์„œ(P&L)์— ์˜ํ–ฅ์„ ๋ฏธ์น˜๊ธฐ ์‹œ์ž‘ํ•  15%์˜ ์ƒํ˜ธ ๊ด€์„ธ์œจ(reciprocal rate)๋กœ ์ธํ•ด ๋‹ค์†Œ ์ˆจํ†ต์ด ํŠธ์ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์ €ํฌ์˜ ์™„ํ™” ์กฐ์น˜(mitigating actions)๋Š” 2026๋…„ ํ•˜๋ฐ˜๊ธฐ์— ๋”์šฑ ํ™•๋Œ€๋  ๊ฒƒ์ด๋ฉฐ, ์ด๋Š” 2027๋…„ ์ƒ๋ฐ˜๊ธฐ๊นŒ์ง€ ์ด์–ด์งˆ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๊ทธ๋•Œ๊นŒ์ง€๋Š” ๊ด€์„ธ ์˜ํ–ฅ์„ ์™„์ „ํžˆ ์™„ํ™”ํ•  ์ˆ˜ ์žˆ์„ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค. ์ด๋Š” ์ €ํฌ๊ฐ€ ๊ณ„์†ํ•ด์„œ ๋ง์”€๋“œ๋ ค ์˜จ 12๊ฐœ์›”์—์„œ 18๊ฐœ์›”์˜ ๊ธฐ๊ฐ„์ž…๋‹ˆ๋‹ค. ํ™œ์šฉ ๊ฐ€๋Šฅํ•œ ์ˆ˜๋‹จ(lever)์˜ ๊ด€์ ์—์„œ ๋ณด๋ฉด, ์‚ฌ์‹ค์ƒ ๋ชจ๋“  ๊ฒƒ์„ ๋™์›ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ฐ€๊ฒฉ ์ฑ…์ •(pricing), ์ „๋žต์  ๊ณต๊ธ‰์—…์ฒด ํŒŒํŠธ๋„ˆ์‹ญ(strategic supplier partnerships), ๊ทธ๋ฆฌ๊ณ  ์žฌ๊ณ  ๊ด€๋ฆฌ(inventory management) ๋“ฑ์ด ๋Œ€ํ‘œ์ ์ž…๋‹ˆ๋‹ค. ์ด๊ฒƒ์ด ๋ฐ”๋กœ ์ €ํฌ ๊ณต๊ธ‰๋ง(supply chain)์ด ์ •๋ง ์ž˜ํ•˜๋Š” ๋ถ€๋ถ„์ž…๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ „ ์„ธ๊ณ„์ ์œผ๋กœ ์ด๋Ÿฌํ•œ ์ƒํ™ฉ๋“ค์„ ํ—ค์ณ๋‚˜๊ฐˆ ์ˆ˜ ์žˆ๋Š” ์—ญ๋Ÿ‰์„ ๊ฐ–์ถ”๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ ‡๊ธฐ ๋•Œ๋ฌธ์— 2026๋…„ ํ•˜๋ฐ˜๊ธฐ๋ถ€ํ„ฐ 2027๋…„ ์ดˆ๊นŒ์ง€๋Š” ์ด๋Ÿฌํ•œ ๋ถ€๋ถ„์„ ์ถฉ๋ถ„ํžˆ ์ƒ์‡„ํ•  (offset) ์ˆ˜ ์žˆ์„ ๊ฒƒ์ด๋ผ๊ณ  ์ €ํฌ๋Š” ๋งค์šฐ ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค.
Blake Anderson: Jefferies LLC, Research Division Great. And then I wanted to ask on Lee. You mentioned that remains in a transition year, but you expect inflection to growth in the second half. Can you elaborate on the key drivers of that inflection? What gives you confidence? And any more color on the quarterly trends there throughout the year?**Blake Anderson:** ์ข‹์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  Lee ์‚ฌ์—…๋ถ€์— ๋Œ€ํ•ด ์งˆ๋ฌธ๋“œ๋ฆฌ๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค. Lee ์‚ฌ์—…๋ถ€๊ฐ€ ์—ฌ์ „ํžˆ ์ „ํ™˜๊ธฐ(transition year)์— ์žˆ๋‹ค๊ณ  ๋ง์”€ํ•˜์…จ์ง€๋งŒ, ํ•˜๋ฐ˜๊ธฐ์—๋Š” ์„ฑ์žฅ์„ธ๋กœ ์ „ํ™˜(inflection to growth)๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜์‹ ๋‹ค๊ณ  ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์„ฑ์žฅ ์ „ํ™˜์˜ ์ฃผ์š” ๋™๋ ฅ(key drivers)์ด ๋ฌด์—‡์ธ์ง€ ์ž์„ธํžˆ ์„ค๋ช…ํ•ด ์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๊นŒ? ๋ฌด์—‡์ด ์ด๋Ÿฌํ•œ ํ™•์‹ ์„ ์ฃผ๋Š”์ง€ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์˜ฌํ•ด ์—ฐ๊ฐ„ ๋ถ„๊ธฐ๋ณ„ ์ถ”์„ธ(quarterly trends)์— ๋Œ€ํ•ด ์ข€ ๋” ์ž์„ธํžˆ ์„ค๋ช…ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”?
Scott Baxter: President, CEO & Chair of the Board You bet Lee, this is Scott. From a Lee standpoint, really proud of the work that the team has done relative to -- we've gone back to put a national ad campaign together that we haven't had for many years. We're much more engaged from a marketing standpoint, both digital and regular. So that really feels good going forward. Probably the single thing that I'm most happy about is product. We've done a really, really nice job with product. It needed some upgrading, and we went ahead and have done it. And I think that the product offering that we have coming out this year and into '27 is the best that Lee has ever had. And then you just cojoin that with a really strong marketing campaign and just more energy from the marketplace and the team about this Lee turnaround and the product that they're seeing. I think all that just kind of coming together at the same time. These things do take a little bit of time, but we have had some really nice green shoots, and we've been happy with that. And we watch things like digital and how the consumer can respond to new offerings immediately. And that's been really strong. So we've been really happy about that. So going into the second half, and you heard our commentary about where Lee will be, there's a growing level of confidence. I don't think that we're getting ahead of ourselves and -- but we feel really good about the progress that Lee has made, the track that it's on, the product, the advertising, all of the above, just much, much better than it was a year to 2 years ago.**Scott Baxter:** ๋„ค, ๊ทธ๋ ‡์Šต๋‹ˆ๋‹ค. ๋ฆฌ(Lee) ๋ธŒ๋žœ๋“œ ์ธก๋ฉด์—์„œ, ์ €ํฌ ํŒ€์ด ํ•ด๋‚ธ ์ผ์— ๋Œ€ํ•ด ์ •๋ง ์ž๋ž‘์Šค๋Ÿฝ๊ฒŒ ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ํŠนํžˆ ์ˆ˜๋…„ ๋™์•ˆ ์—†์—ˆ๋˜ ์ „๊ตญ์ ์ธ ๊ด‘๊ณ  ์บ ํŽ˜์ธ(national ad campaign)์„ ๋‹ค์‹œ ์‹œ์ž‘ํ–ˆ์Šต๋‹ˆ๋‹ค. ๋””์ง€ํ„ธ(digital)๊ณผ ์ „ํ†ต์ ์ธ ๋งˆ์ผ€ํŒ…(marketing) ๋ชจ๋‘์—์„œ ๋งˆ์ผ€ํŒ…(marketing) ์ธก๋ฉด์œผ๋กœ ํ›จ์”ฌ ๋” ์ ๊ทน์ ์œผ๋กœ ์ฐธ์—ฌํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์•ž์œผ๋กœ๊ฐ€ ๋งค์šฐ ๊ธฐ๋Œ€๋ฉ๋‹ˆ๋‹ค.

์•„๋งˆ๋„ ์ œ๊ฐ€ ๊ฐ€์žฅ ๋งŒ์กฑํ•˜๋Š” ํ•œ ๊ฐ€์ง€๋Š” ๋ฐ”๋กœ ์ œํ’ˆ(product)์ž…๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ œํ’ˆ(product)์— ์ •๋ง ํ›Œ๋ฅญํ•œ ์ž‘์—…์„ ํ•ด๋ƒˆ์Šต๋‹ˆ๋‹ค. ์ผ๋ถ€ ์—…๊ทธ๋ ˆ์ด๋“œ(upgrade)๊ฐ€ ํ•„์š”ํ–ˆ๊ณ , ์ €ํฌ๋Š” ๊ณผ๊ฐํžˆ ์ด๋ฅผ ์ง„ํ–‰ํ•˜์—ฌ ์™„๋ฃŒํ–ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์˜ฌํ•ด๋ถ€ํ„ฐ 2027๋…„๊นŒ์ง€ ์ถœ์‹œ๋  ์ €ํฌ์˜ ์ œํ’ˆ(product) ๋ผ์ธ์—…์€ ๋ฆฌ(Lee) ์—ญ์‚ฌ์ƒ ์ตœ๊ณ ๋ผ๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์ ๋“ค์„ ๊ฐ•๋ ฅํ•œ ๋งˆ์ผ€ํŒ… ์บ ํŽ˜์ธ, ๊ทธ๋ฆฌ๊ณ  Lee ๋ธŒ๋žœ๋“œ์˜ ํ„ด์–ด๋ผ์šด๋“œ(turnaround)์™€ ๊ทธ๋“ค์ด ๋ณด๊ณ  ์žˆ๋Š” ์ œํ’ˆ์— ๋Œ€ํ•œ ์‹œ์žฅ๊ณผ ํŒ€์˜ ๋†’์•„์ง„ ๊ธฐ๋Œ€๊ฐ๊ณผ ๊ฒฐํ•ฉ์‹œํ‚ค๋ฉด, ์ด ๋ชจ๋“  ๊ฒƒ๋“ค์ด ๋™์‹œ์— ์ž˜ ์–ด์šฐ๋Ÿฌ์ง€๊ณ  ์žˆ๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ๋ฌผ๋ก  ์ด๋Ÿฐ ์ผ๋“ค์€ ์‹œ๊ฐ„์ด ์ข€ ๊ฑธ๋ฆฌ๊ธด ํ•ฉ๋‹ˆ๋‹ค๋งŒ, ์ €ํฌ๋Š” ์ •๋ง ์ข‹์€ ์ฒญ์‹ ํ˜ธ(green shoots)๋“ค์„ ํ™•์ธํ–ˆ์œผ๋ฉฐ ์ด์— ๋งŒ์กฑํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ ์ €ํฌ๋Š” ๋””์ง€ํ„ธ(digital)๊ณผ ๊ฐ™์€ ๋ถ„์•ผ์—์„œ ์†Œ๋น„์ž๋“ค์ด ์ƒˆ๋กœ์šด ์ œํ’ˆ์— ์–ผ๋งˆ๋‚˜ ์ฆ‰๊ฐ์ ์œผ๋กœ ๋ฐ˜์‘ํ•˜๋Š”์ง€๋ฅผ ์ฃผ์‹œํ•˜๊ณ  ์žˆ๋Š”๋ฐ, ๊ทธ ๋ฐ˜์‘์ด ๋งค์šฐ ๊ฐ•๋ ฅํ–ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์ €ํฌ๋Š” ์ด์— ๋Œ€ํ•ด ๋งค์šฐ ๋งŒ์กฑํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ํ•˜๋ฐ˜๊ธฐ(second half)๋กœ ์ ‘์–ด๋“ค๋ฉด์„œ, ๊ทธ๋ฆฌ๊ณ  Lee ๋ธŒ๋žœ๋“œ์˜ ๋ฏธ๋ž˜์— ๋Œ€ํ•œ ์ €ํฌ์˜ ์ฝ”๋ฉ˜ํŠธ(commentary)๋ฅผ ๋“ค์œผ์…จ๊ฒ ์ง€๋งŒ, ์ž์‹ ๊ฐ์ด ์ ์  ์ปค์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๊ฐ€ ์„ฑ๊ธ‰ํ•˜๊ฒŒ ์•ž์„œ๋‚˜๊ฐ€๊ณ  ์žˆ๋‹ค๊ณ ๋Š” ์ƒ๊ฐํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค๋งŒ, Lee๊ฐ€ ์ด๋ฃฌ ์ง„์ „๊ณผ ํ˜„์žฌ ๊ฐ€๊ณ  ์žˆ๋Š” ๋ฐฉํ–ฅ์— ๋Œ€ํ•ด ๋งค์šฐ ๊ธ์ •์ ์œผ๋กœ ํ‰๊ฐ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ œํ’ˆ, ๊ด‘๊ณ ๋ฅผ ๋น„๋กฏํ•œ ๋ชจ๋“  ๋ฉด์—์„œ 1~2๋…„ ์ „๊ณผ ๋น„๊ตํ•  ์ˆ˜ ์—†์„ ์ •๋„๋กœ ํ›จ์”ฌ ๋” ์ข‹์•„์กŒ๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.
Operator: Our next question will come from the line of Peter McGoldrick with Stifel.**Operator:** ๋‹ค์Œ ์งˆ๋ฌธ์€ Stifel์˜ Peter McGoldrick๋‹˜๊ป˜์„œ ํ•ด์ฃผ์‹œ๊ฒ ์Šต๋‹ˆ๋‹ค.
Peter McGoldrick: Stifel, Nicolaus & Company, Incorporated, Research Division Yes. First on Helly Hansen, I wanted to ask about your comments about new distribution. Can you help us think about the reception among the key retailer base and how those retailers are supporting the rollouts that you mentioned in the second half?**Peter McGoldrick:** ๋„ค. ๋จผ์ € ํ—ฌ๋ฆฌ ํ•œ์„ผ(Helly Hansen)์— ๋Œ€ํ•ด ์งˆ๋ฌธ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์ƒˆ๋กœ์šด ์œ ํ†ต๋ง(new distribution)์— ๋Œ€ํ•œ ์–ธ๊ธ‰์ด ์žˆ์œผ์…จ๋Š”๋ฐ์š”. ์ฃผ์š” ์†Œ๋งค์—…์ฒด๋“ค(key retailer base)์˜ ๋ฐ˜์‘์€ ์–ด๋– ํ–ˆ๋Š”์ง€, ๊ทธ๋ฆฌ๊ณ  ์ด ์†Œ๋งค์—…์ฒด๋“ค์ด ํ•˜๋ฐ˜๊ธฐ์— ๋ง์”€ํ•˜์‹  ์ถœ์‹œ(rollouts)๋ฅผ ์–ด๋–ป๊ฒŒ ์ง€์›ํ•˜๊ณ  ์žˆ๋Š”์ง€ ์„ค๋ช…ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์„๊นŒ์š”?
Scott Baxter: President, CEO & Chair of the Board Yes, I sure can, Peter. This is Scott and I'll pass it over to Joe after. But from my vantage point of doing this with another big outdoor brand for a very long time, I think that what we're seeing from key retailers is that they'd like to have another option. They'd like to go ahead and have another big, strong growing brand in their portfolio that I think there's just right now, a little bit of fatigue with some other brands, and this is exciting. It's new. It's really good product. We're really dialed in. You heard us talk about some of the awards that we've won and that brings footsteps into retailers, and it brings excitement. And so we are in a really great period right now where the opportunity, the phone calls aren't outgoing their inbound where people are asking, "Hey, we'd really like to talk to you about you being part of this here going forward, and we have the opportunity to be a little bit selective", which is really nice. And you're going to hear some of that. Like I mentioned earlier, we're happy to go ahead and expand on that a little bit at one of the upcoming calls, so that you know what to expect in the second half going into '27. But that's happening pretty significantly here in the United States. But also, I should mention that our European team has done a fantastic job with that too in our Canadian team. So we're just seeing that there's an uptick in Helly. There's a real uptick in people that are talking about how great the product is and then some of the things that we've done relative to how we outfit some certain mountains and have some relationships with ski providers and ski mountains and what have you and put it on the experts in the coaches and all the volunteers. I think that's really helped the brand too relative to the brand strength and just creating kind of an aura around the brand, which is really nice. But like I said, I've been here before and seeing this all happen, learn some lessons along the way, and we're going to make sure that we implement those lessons as this brand starts to really blow up. And I think our team has done a really nice job with that. And I am excited about we did buy the brand because not all -- this isn't specific, but one of the reasons we bought the brand because there was a really big opportunity here in North America and our team is getting after that right away. And you'll hear from us too, we're about to fill some very strategic North American positions that we haven't had before that if you want to play in this category, in this channel, you have to have those types of positions and we're about to do that. So lots of really good things, lots of big momentum, much more to come from a Helly standpoint. So stay tuned. And then certainly, we're really looking forward to having everybody over to Oslo in September and having an Investor Day where we can really talk about the brand and you can meet the team and see the people and see some product and what's coming up, what's upcoming. So lots of good things happening with Helly and looking forward to the September date too in a pretty significant. Joe, anything that you would add?**Scott Baxter:** ๋„ค, ํ”ผํ„ฐ. ๋ฌผ๋ก ์ด์ฃ . ์ €๋Š” ์Šค์ฝง์ž…๋‹ˆ๋‹ค. ์ œ๊ฐ€ ๋ง์”€๋“œ๋ฆฐ ํ›„์—๋Š” ์กฐ๊ฐ€ ์ด์–ด์„œ ์„ค๋ช…ํ•  ๊ฒ๋‹ˆ๋‹ค.

ํ•˜์ง€๋งŒ ์ œ๊ฐ€ ์˜ค๋žซ๋™์•ˆ ๋‹ค๋ฅธ ๋Œ€ํ˜• ์•„์›ƒ๋„์–ด ๋ธŒ๋žœ๋“œ์™€ ํ•จ๊ป˜ ์ผํ•˜๋ฉด์„œ ์–ป์€ ๊ด€์ ์—์„œ ๋ณผ ๋•Œ, ์ฃผ์š” ์†Œ๋งค์—…์ฒด(retailers)๋“ค์ด ๋˜ ๋‹ค๋ฅธ ์„ ํƒ์ง€๋ฅผ ์›ํ•˜๊ณ  ์žˆ๋‹ค๋Š” ์ ์„ ์•Œ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋“ค์€ ํฌํŠธํด๋ฆฌ์˜ค(portfolio)์— ๋˜ ๋‹ค๋ฅธ ํฌ๊ณ  ๊ฐ•๋ ฅํ•˜๋ฉฐ ์„ฑ์žฅํ•˜๋Š” ๋ธŒ๋žœ๋“œ๋ฅผ ์ถ”๊ฐ€ํ•˜๊ณ  ์‹ถ์–ด ํ•ฉ๋‹ˆ๋‹ค. ํ˜„์žฌ ๋‹ค๋ฅธ ์ผ๋ถ€ ๋ธŒ๋žœ๋“œ์— ๋Œ€ํ•œ ์•ฝ๊ฐ„์˜ ํ”ผ๋กœ๊ฐ์ด ์žˆ๋‹ค๊ณ  ์ƒ๊ฐํ•˜๋ฉฐ, ์ด๊ฒƒ์€ ์ •๋ง ํฅ๋ฏธ๋กœ์šด ์ผ์ž…๋‹ˆ๋‹ค.

์ƒˆ๋กญ๊ณ , ์ œํ’ˆ๋„ ์ •๋ง ํ›Œ๋ฅญํ•ฉ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ •๋ง ์ž˜ ์ค€๋น„๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๊ฐ€ ์ˆ˜์ƒํ•œ ์—ฌ๋Ÿฌ ์ƒ์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฐ ๊ฒƒ์„ ๋“ค์œผ์…จ์„ ๊ฒ๋‹ˆ๋‹ค. ์ด๋Š” ์†Œ๋งค์—…์ฒด๋กœ ๊ณ ๊ฐ์˜ ๋ฐœ๊ธธ์„ ์ด๋Œ๊ณ , ํฅ๋ฏธ๋ฅผ ์œ ๋ฐœํ•ฉ๋‹ˆ๋‹ค. ํ˜„์žฌ ์šฐ๋ฆฌ๋Š” ์ •๋ง ์ข‹์€ ์‹œ๊ธฐ๋ฅผ ๋งž๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ธฐํšŒ๊ฐ€ ์šฐ๋ฆฌ์—๊ฒŒ ์ฐพ์•„์˜ค๊ณ  ์žˆ๊ณ , ์šฐ๋ฆฌ๊ฐ€ ๋จผ์ € ์—ฐ๋ฝํ•˜๋Š” ๊ฒƒ์ด ์•„๋‹ˆ๋ผ ์˜คํžˆ๋ ค ์™ธ๋ถ€์—์„œ '์•ž์œผ๋กœ ์ด ์ผ์— ํ•จ๊ป˜ ์ฐธ์—ฌํ•˜๋Š” ๊ฒƒ์— ๋Œ€ํ•ด ๋…ผ์˜ํ•˜๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค'๋ผ๋Š” ๋ฌธ์˜ ์ „ํ™”๊ฐ€ ๋น—๋ฐœ์น˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋•๋ถ„์— ์šฐ๋ฆฌ๊ฐ€ ์–ด๋А ์ •๋„ ์„ ํƒ๊ถŒ์„ ๊ฐ€์งˆ ์ˆ˜ ์žˆ๊ฒŒ ๋˜์—ˆ๋Š”๋ฐ, ์ด๋Š” ์ƒ๋‹นํžˆ ๊ธ์ •์ ์ธ ๋ถ€๋ถ„์ž…๋‹ˆ๋‹ค.

์ด๋Ÿฌํ•œ ๋‚ด์šฉ๋“ค์„ ๊ณง ์ ‘ํ•˜์‹œ๊ฒŒ ๋  ๊ฒ๋‹ˆ๋‹ค. ์•ž์„œ ๋ง์”€๋“œ๋ ธ๋“ฏ์ด, ํ–ฅํ›„ ์žˆ์„ ์ปจํผ๋Ÿฐ์Šค ์ฝœ(conference call)์—์„œ ์ด ๋ถ€๋ถ„์— ๋Œ€ํ•ด ์ข€ ๋” ์ž์„ธํžˆ ์„ค๋ช…๋“œ๋ฆด ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋ฅผ ํ†ตํ•ด 2027๋…„๊นŒ์ง€ ์ด์–ด์ง€๋Š” ํ•˜๋ฐ˜๊ธฐ์— ์–ด๋–ค ๊ธฐ๋Œ€๋ฅผ ํ•  ์ˆ˜ ์žˆ์„์ง€ ์•„์‹ค ์ˆ˜ ์žˆ๋„๋ก ๋ง์ด์ฃ .

์ด๋Ÿฌํ•œ ํ˜„์ƒ์€ ๋ฏธ๊ตญ์—์„œ ์ƒ๋‹นํžˆ ๋‘๋“œ๋Ÿฌ์ง€๊ฒŒ ๋‚˜ํƒ€๋‚˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์œ ๋Ÿฝ ํŒ€๊ณผ ์บ๋‚˜๋‹ค ํŒ€ ์—ญ์‹œ ์ด ๋ถ€๋ถ„์—์„œ ํ™˜์ƒ์ ์ธ ์„ฑ๊ณผ๋ฅผ ๊ฑฐ๋‘๊ณ  ์žˆ๋‹ค๋Š” ์ ๋„ ๋ง์”€๋“œ๋ ค์•ผ๊ฒ ์Šต๋‹ˆ๋‹ค. ๊ฒฐ๋ก ์ ์œผ๋กœ, ํ—ฌ๋ฆฌ(Helly) ์‚ฌ์—… ์ „๋ฐ˜์—์„œ ์ƒ์Šน์„ธ๊ฐ€ ๋šœ๋ ทํ•˜๊ฒŒ ๋ณด์ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ œํ’ˆ์˜ ์šฐ์ˆ˜์„ฑ์— ๋Œ€ํ•œ ์–ธ๊ธ‰์ด ํฌ๊ฒŒ ์ฆ๊ฐ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ, ํŠน์ • ์‚ฐ์— ์žฅ๋น„๋ฅผ ์ง€์›ํ•˜๊ณ  ์Šคํ‚ค ์žฅ๋น„ ์ œ๊ณต์—…์ฒด ๋ฐ ์Šคํ‚ค์žฅ๋“ค๊ณผ ํ˜‘๋ ฅ ๊ด€๊ณ„๋ฅผ ๊ตฌ์ถ•ํ•˜๋ฉฐ, ์ „๋ฌธ๊ฐ€, ์ฝ”์น˜, ์ž์›๋ด‰์‚ฌ์ž๋“ค์—๊ฒŒ ์ œํ’ˆ์„ ์ œ๊ณตํ•˜๋Š” ๋“ฑ ์ €ํฌ๊ฐ€ ๊ธฐ์šธ์ธ ๋…ธ๋ ฅ๋“ค๋„ ์žˆ์Šต๋‹ˆ๋‹ค. ์ €๋Š” ์ด๋Ÿฌํ•œ ๋…ธ๋ ฅ๋“ค์ด ๋ธŒ๋žœ๋“œ ๊ฐ•๋„(brand strength)๋ฅผ ๋†’์ด๊ณ  ๋ธŒ๋žœ๋“œ ์ฃผ๋ณ€์— ๋…ํŠนํ•œ ์•„์šฐ๋ผ๋ฅผ ํ˜•์„ฑํ•˜๋Š” ๋ฐ ํฌ๊ฒŒ ๊ธฐ์—ฌํ–ˆ๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ์ด๋Š” ๋งค์šฐ ๊ธ์ •์ ์ธ ํšจ๊ณผ์ž…๋‹ˆ๋‹ค.

ํ•˜์ง€๋งŒ ์•ž์„œ ๋ง์”€๋“œ๋ ธ๋“ฏ์ด, ์ €๋Š” ์ด๋Ÿฐ ์ƒํ™ฉ์„ ์—ฌ๋Ÿฌ ๋ฒˆ ๊ฒช์œผ๋ฉฐ ์ด ๋ชจ๋“  ๊ณผ์ •์„ ์ง€์ผœ๋ดค๊ณ , ๊ทธ ๊ณผ์ •์—์„œ ๋ช‡ ๊ฐ€์ง€ ๊ตํ›ˆ์„ ์–ป์—ˆ์Šต๋‹ˆ๋‹ค. ์ด ๋ธŒ๋žœ๋“œ๊ฐ€ ์ •๋ง ํญ๋ฐœ์ ์œผ๋กœ ์„ฑ์žฅํ•˜๊ธฐ ์‹œ์ž‘ํ•  ๋•Œ, ์ €ํฌ๋Š” ๊ทธ ๊ตํ›ˆ๋“ค์„ ๋ฐ˜๋“œ์‹œ ์‹คํ–‰์— ์˜ฎ๊ธธ ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์ €ํฌ ํŒ€์ด ์ด ๋ถ€๋ถ„์—์„œ ์ •๋ง ํ›Œ๋ฅญํ•˜๊ฒŒ ์—ญํ• ์„ ์ˆ˜ํ–‰ํ–ˆ๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ด ๋ธŒ๋žœ๋“œ๋ฅผ ์ธ์ˆ˜ํ•œ ๋ฐ์—๋Š” ์—ฌ๋Ÿฌ ์ด์œ ๊ฐ€ ์žˆ์ง€๋งŒ, ํŠนํžˆ ๋ถ๋ฏธ(North America) ์‹œ์žฅ์—์„œ ์—„์ฒญ๋‚œ ๊ธฐํšŒ๋ฅผ ํฌ์ฐฉํ–ˆ๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ์ €ํฌ ํŒ€์€ ์ฆ‰๊ฐ์ ์œผ๋กœ ์ด ๊ธฐํšŒ๋ฅผ ์žก๊ธฐ ์œ„ํ•ด ์ „๋ ฅ์„ ๋‹คํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

๋˜ํ•œ, ์กฐ๋งŒ๊ฐ„ ์ €ํฌ๋กœ๋ถ€ํ„ฐ ์†Œ์‹์„ ๋“ค์œผ์‹ค ๊ฒ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ด์ „์— ์—†์—ˆ๋˜ ๋งค์šฐ ์ „๋žต์ ์ธ ๋ถ๋ฏธ(North American) ํฌ์ง€์…˜(positions)๋“ค์„ ์ฑ„์šฉํ•  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. ์ด ์นดํ…Œ๊ณ ๋ฆฌ(category)์™€ ์ฑ„๋„(channel)์—์„œ ์„ฑ๊ณต์ ์œผ๋กœ ์‚ฌ์—…์„ ์ „๊ฐœํ•˜๋ ค๋ฉด ๋ฐ˜๋“œ์‹œ ํ•„์š”ํ•œ ํ•ต์‹ฌ ํฌ์ง€์…˜๋“ค์ด๋ฉฐ, ์ €ํฌ๋Š” ๊ณง ์ด๋ฅผ ์‹คํ–‰ํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

๋”ฐ๋ผ์„œ ์ •๋ง ๋งŽ์€ ์ข‹์€ ์ผ๋“ค์ด ์ง„ํ–‰ ์ค‘์ด๋ฉฐ, ํฐ ๋ชจ๋ฉ˜ํ…€(momentum)์ด ํ˜•์„ฑ๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. Helly์˜ ๊ด€์ ์—์„œ ๋ณผ ๋•Œ, ์•ž์œผ๋กœ ํ›จ์”ฌ ๋” ๋งŽ์€ ๊ฒƒ๋“ค์ด ๊ธฐ๋Œ€๋ฉ๋‹ˆ๋‹ค. ๊ณ„์†ํ•ด์„œ ๋งŽ์€ ๊ด€์‹ฌ ๋ถ€ํƒ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๋ฌผ๋ก , 9์›”์— ์˜ค์Šฌ๋กœ์—์„œ ๋ชจ๋“  ๋ถ„๋“ค์„ ๋ชจ์‹œ๊ณ  ํˆฌ์ž์ž์˜ ๋‚ (Investor Day) ํ–‰์‚ฌ๋ฅผ ๊ฐœ์ตœํ•˜๊ฒŒ ๋˜์–ด ์ •๋ง ๊ธฐ๋Œ€๊ฐ€ ํฝ๋‹ˆ๋‹ค. ๊ทธ ์ž๋ฆฌ์—์„œ ์ €ํฌ ๋ธŒ๋žœ๋“œ์— ๋Œ€ํ•ด ์‹ฌ๋„ ๊นŠ๊ฒŒ ์ด์•ผ๊ธฐํ•˜๊ณ , ์ €ํฌ ํŒ€์›๋“ค์„ ์ง์ ‘ ๋งŒ๋‚˜ ๋ต™๊ณ , ์ €ํฌ์˜ ๋น„์ „๊ณผ ์—ด์ •์„ ์ง์ ‘ ๋А๋ผ์‹ค ์ˆ˜ ์žˆ์„ ๊ฒ๋‹ˆ๋‹ค. ๋˜ํ•œ, ์ œํ’ˆ๋“ค์„ ์ง์ ‘ ํ™•์ธํ•˜๊ณ  ์•ž์œผ๋กœ ๋‚˜์˜ฌ ์‹ ์ œํ’ˆ์ด๋‚˜ ๊ณ„ํš๋“ค์„ ํŒŒ์•…ํ•˜์‹ค ์ˆ˜ ์žˆ์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค. Helly์™€ ๊ด€๋ จํ•˜์—ฌ ๋งŽ์€ ์ข‹์€ ์ผ๋“ค์ด ์ง„ํ–‰๋˜๊ณ  ์žˆ์œผ๋ฉฐ, 9์›” ํ–‰์‚ฌ์— ๋Œ€ํ•ด์„œ๋„ ์ƒ๋‹นํžˆ ํฐ ๊ธฐ๋Œ€๋ฅผ ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์กฐ, ํ˜น์‹œ ์ถ”๊ฐ€ํ•˜์‹ค ๋ง์”€ ์žˆ์œผ์‹ ๊ฐ€์š”?
Joseph Alkire: Executive VP, CFO & Global Head of Operations I would just add the workwear opportunity around the globe is significant, right? This business has grown pretty consistently at a high single-digit rate over time. This business is primarily a European business today, but the global opportunity for workwear is significant, including in the U.S.**Joseph Alkire:** ์ถ”๊ฐ€์ ์œผ๋กœ ๋ง์”€๋“œ๋ฆฌ์ž๋ฉด, ์ „ ์„ธ๊ณ„ ์ž‘์—…๋ณต(workwear) ์‹œ์žฅ์˜ ๊ธฐํšŒ๋Š” ์ƒ๋‹นํ•ฉ๋‹ˆ๋‹ค. ์ด ์‚ฌ์—…์€ ๊ทธ๋™์•ˆ ๊พธ์ค€ํžˆ ํ•œ ์ž๋ฆฟ์ˆ˜ ํ›„๋ฐ˜๋Œ€(high single-digit) ์„ฑ์žฅ๋ฅ ์„ ๊ธฐ๋กํ•˜๋ฉฐ ์„ฑ์žฅํ•ด์™”์Šต๋‹ˆ๋‹ค. ํ˜„์žฌ ์ด ์‚ฌ์—…์€ ์ฃผ๋กœ ์œ ๋Ÿฝ ์‹œ์žฅ์— ์ง‘์ค‘๋˜์–ด ์žˆ์ง€๋งŒ, ๋ฏธ๊ตญ์„ ํฌํ•จํ•œ ์ „ ์„ธ๊ณ„ ์ž‘์—…๋ณต(workwear) ์‹œ์žฅ์˜ ๊ธฐํšŒ๋Š” ๋งค์šฐ ํฌ๋‹ค๊ณ  ๋ณด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
Peter McGoldrick: Stifel, Nicolaus & Company, Incorporated, Research Division That's really helpful. And then there were some encouraging comments about Helly Hansen's integration. And I was hoping you could help us think about the key remaining integration milestones. Any cost synergy targets for 2026 and when you expect to reach the full run rate of synergies?**Peter McGoldrick:** ๋งค์šฐ ์œ ์ตํ•œ ์ •๋ณด์˜€์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  Helly Hansen(ํ—ฌ๋ฆฌํ•œ์„ผ) ํ†ตํ•ฉ(integration)๊ณผ ๊ด€๋ จํ•˜์—ฌ ๊ณ ๋ฌด์ ์ธ ๋ง์”€๋“ค์ด ์žˆ์—ˆ๋Š”๋ฐ์š”. ๋‚จ์•„์žˆ๋Š” ์ฃผ์š” ํ†ตํ•ฉ ๋งˆ์ผ์Šคํ†ค(milestone)๋“ค์ด ๋ฌด์—‡์ธ์ง€ ์„ค๋ช…ํ•ด์ฃผ์‹œ๋ฉด ๊ฐ์‚ฌํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ, 2026๋…„ ๋น„์šฉ ์‹œ๋„ˆ์ง€(cost synergy) ๋ชฉํ‘œ๊ฐ€ ์žˆ์œผ์‹ ์ง€, ๊ทธ๋ฆฌ๊ณ  ์–ธ์ œ์ฏค ์‹œ๋„ˆ์ง€์˜ ์™„์ „ํ•œ ์‹คํ–‰๋ฅ (full run rate)์— ๋„๋‹ฌํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜์‹œ๋Š”์ง€ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค.
Scott Baxter: President, CEO & Chair of the Board Yes, I'll take the synergies. So we continue to have direct line of sight to significant synergies across the business. That list is growing. The deeper we get into it, and we're working very collaboratively with the leadership team in Oslo. We have now identified synergies of more than $40 million. We were at $25 million before. These will come in the areas primarily sourcing logistics, distribution, technology, tax, all the things that you would expect as well as some back-end operating efficiencies. So we've got synergies baked into 2026. We will reach full run rate in terms of the $40 million as we move into 2027. I'll tell you, Peter. This is kind of a fun one, but we talk a lot about colabs, actually, we would like to see a come between Helly and some of our other brands. That would be kind of fun from a synergy standpoint.**Scott Baxter:** ๋„ค, ์‹œ๋„ˆ์ง€(synergy)์— ๋Œ€ํ•ด ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์‚ฌ์—… ์ „๋ฐ˜์— ๊ฑธ์ณ ์ƒ๋‹นํ•œ ์‹œ๋„ˆ์ง€์— ๋Œ€ํ•œ ๋ช…ํ™•ํ•œ ์ „๋ง์„ ๊ณ„์†ํ•ด์„œ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ ๋ชฉ๋ก์€ ๊ณ„์† ๋Š˜์–ด๋‚˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊นŠ์ด ํŒŒ๊ณ ๋“ค์ˆ˜๋ก ๋” ๋งŽ์€ ๊ฒƒ์„ ๋ฐœ๊ฒฌํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์˜ค์Šฌ๋กœ์˜ ๋ฆฌ๋”์‹ญ ํŒ€๊ณผ ๋งค์šฐ ํ˜‘๋ ฅ์ ์œผ๋กœ ์ผํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ˜„์žฌ 4์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ ์ด์ƒ์˜ ์‹œ๋„ˆ์ง€๋ฅผ ํ™•์ธํ–ˆ์Šต๋‹ˆ๋‹ค. ์ด์ „์—๋Š” 2์ฒœ5๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ ์ˆ˜์ค€์ด์—ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์‹œ๋„ˆ์ง€๋Š” ์ฃผ๋กœ ์†Œ์‹ฑ(sourcing), ๋ฌผ๋ฅ˜(logistics), ์œ ํ†ต(distribution), ๊ธฐ์ˆ (technology), ์„ธ๋ฌด(tax) ๋“ฑ ์˜ˆ์ƒํ•˜์‹œ๋Š” ๋ชจ๋“  ๋ถ„์•ผ์™€ ๋”๋ถˆ์–ด ์ผ๋ถ€ ๋ฐฑ์—”๋“œ(back-end) ์šด์˜ ํšจ์œจ์„ฑ์—์„œ ๋ฐœ์ƒํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์ €ํฌ๋Š” 2026๋…„์— ์‹œ๋„ˆ์ง€๋ฅผ ๋ฐ˜์˜ํ•  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. 2027๋…„์œผ๋กœ ๋„˜์–ด๊ฐ€๋ฉด์„œ 4์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ ๊ทœ๋ชจ์˜ ์‹œ๋„ˆ์ง€๊ฐ€ ์™„์ „ํžˆ ์—ฐ๊ฐ„ ๊ธฐ์ค€(run rate)์œผ๋กœ ์‹คํ˜„๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ํ”ผํ„ฐ, ๋ง์”€๋“œ๋ฆฌ์ž๋ฉดโ€ฆ ํฅ๋ฏธ๋กœ์šด ์ œ์•ˆ์ธ๋ฐ์š”, ์‚ฌ์‹ค ์ €ํฌ๋Š” ํ˜‘์—…(collaboration)์— ๋Œ€ํ•ด ์ž์ฃผ ๋…ผ์˜ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํŠนํžˆ Helly์™€ ์ €ํฌ์˜ ๋‹ค๋ฅธ ๋ธŒ๋žœ๋“œ๋“ค ๊ฐ„์˜ ํ˜‘์—…์„ ์ถ”์ง„ํ•ด๋ณด๊ณ  ์‹ถ๋‹ค๋Š” ์ƒ๊ฐ์„ ํ•ฉ๋‹ˆ๋‹ค. ์‹œ๋„ˆ์ง€(synergy) ํšจ๊ณผ ์ธก๋ฉด์—์„œ ์ƒ๋‹นํžˆ ์žฌ๋ฏธ์žˆ๋Š” ๊ฒฐ๊ณผ๊ฐ€ ๋‚˜์˜ฌ ์ˆ˜ ์žˆ์„ ๊ฒƒ ๊ฐ™์Šต๋‹ˆ๋‹ค.
Operator: Thank you. We have reached the end of our question-and-answer session. I would now like to hand the call back over to Scott Baxter for any closing comments.**Operator:** ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ์ €ํฌ ์งˆ์˜์‘๋‹ต(Q&A) ์„ธ์…˜์ด ๋ชจ๋‘ ๋งˆ๋ฌด๋ฆฌ๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ์ด์ œ ์Šค์บ‡ ๋ฐฑ์Šคํ„ฐ(Scott Baxter)๋‹˜๊ป˜ ์ตœ์ข… ๋งˆ๋ฌด๋ฆฌ ๋ง์”€์„ ์œ„ํ•ด ๋งˆ์ดํฌ๋ฅผ ๋„˜๊ธฐ๊ฒ ์Šต๋‹ˆ๋‹ค.
Scott Baxter: President, CEO & Chair of the Board Thank you, everyone, for joining us today. As you can see that there's a lot of effort and energy coming from Kontoor brands. A huge thank you to our global team. I think you can count on us to keep our heads down, working really hard and continue to drive this business forward. And -- just again, I wanted to thank the entire Helly team and welcome them to our corporation. It's been a lot of fun, a great integration that just haven't seen the likes of it in my career. And I think that you can count on us to continue to work hard in this marketplace and take advantage of the opportunities that we have. One or two things that I would like to mention is we do have the upcoming Investor Day, and we'd like to hopefully see a strong showing for that so that we can spend the day together and really talk about the Helly brand. And then we thought because there were so many questions about that, that we do that first and really focus on it because it's such a focal part and an important part of what we're trying to do here. And then we'll follow that up very quickly, very quickly in 2027 back here in the United States with a full KTB Investor Day. So we'll hit that, kind of Bam!, Bam! one right after the other. But thanks again for your questions and also your support. Really appreciate it, and we look forward to seeing everyone in September, but we look forward to talking to you at the end of the first quarter on our call. Thanks, everyone. Take care.**Scott Baxter:** ์˜ค๋Š˜ ์ €ํฌ์™€ ํ•จ๊ป˜ ํ•ด์ฃผ์…”์„œ ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ๋ณด์‹œ๋‹ค์‹œํ”ผ Kontoor ๋ธŒ๋žœ๋“œ์—์„œ ๋งŽ์€ ๋…ธ๋ ฅ๊ณผ ์—๋„ˆ์ง€๋ฅผ ์Ÿ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ €ํฌ ๊ธ€๋กœ๋ฒŒ ํŒ€์—๊ฒŒ ์ง„์‹ฌ์œผ๋กœ ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ๊ณ„์†ํ•ด์„œ ๋ฌต๋ฌตํžˆ ์ •๋ง ์—ด์‹ฌํžˆ ์ผํ•˜๋ฉฐ ์ด ์‚ฌ์—…์„ ๊ณ„์† ๋ฐœ์ „์‹œ์ผœ ๋‚˜๊ฐˆ ๊ฒƒ์ด๋ผ๊ณ  ๊ธฐ๋Œ€ํ•˜์…”๋„ ์ข‹์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๋‹ค์‹œ ํ•œ๋ฒˆ, Helly ํŒ€ ์ „์ฒด์— ๊ฐ์‚ฌ์˜ ๋ง์”€์„ ์ „ํ•˜๋ฉฐ, ์ €ํฌ ํšŒ์‚ฌ์— ์˜ค์‹  ๊ฒƒ์„ ํ™˜์˜ํ•ฉ๋‹ˆ๋‹ค. ์ •๋ง ์ฆ๊ฑฐ์› ๊ณ , ์ œ ๊ฒฝ๋ ฅ์—์„œ ์ด์ฒ˜๋Ÿผ ํ›Œ๋ฅญํ•œ ํ†ตํ•ฉ(integration)์€ ๋ณธ ์ ์ด ์—†์Šต๋‹ˆ๋‹ค. ์ €ํฌ๋Š” ์ด ์‹œ์žฅ์—์„œ ๊ณ„์† ์—ด์‹ฌํžˆ ๋…ธ๋ ฅํ•˜๊ณ , ์ €ํฌ์—๊ฒŒ ์ฃผ์–ด์ง„ ๊ธฐํšŒ๋“ค์„ ์ตœ๋Œ€ํ•œ ํ™œ์šฉํ•  ๊ฒƒ์ด๋ผ๊ณ  ๊ธฐ๋Œ€ํ•˜์…”๋„ ์ข‹์Šต๋‹ˆ๋‹ค. ๋จผ์ € ๋ง์”€๋“œ๋ฆฌ๊ณ  ์‹ถ์€ ์ ์€, ๊ณง ์žˆ์„ ํˆฌ์ž์ž์˜ ๋‚ (Investor Day)์— ๋งŽ์€ ๋ถ„๋“ค์ด ์ฐธ์„ํ•ด์ฃผ์…”์„œ ํ•˜๋ฃจ ์ข…์ผ ํ—ฌ๋ฆฌ(Helly) ๋ธŒ๋žœ๋“œ์— ๋Œ€ํ•ด ์‹ฌ๋„ ๊นŠ์€ ์ด์•ผ๊ธฐ๋ฅผ ๋‚˜๋ˆŒ ์ˆ˜ ์žˆ๊ธฐ๋ฅผ ๋ฐ”๋ž€๋‹ค๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค. ํ—ฌ๋ฆฌ ๋ธŒ๋žœ๋“œ์— ๋Œ€ํ•œ ์งˆ๋ฌธ์ด ์›Œ๋‚™ ๋งŽ์•˜๊ธฐ ๋•Œ๋ฌธ์—, ์ €ํฌ๊ฐ€ ์ถ”์ง„ํ•˜๋Š” ์‚ฌ์—…์˜ ํ•ต์‹ฌ์ด์ž ๋งค์šฐ ์ค‘์š”ํ•œ ๋ถ€๋ถ„์ธ ์ด ๋ธŒ๋žœ๋“œ์— ๋จผ์ € ์ง‘์ค‘ํ•ด์„œ ๋‹ค๋ฃจ๋Š” ๊ฒƒ์ด ์ข‹๊ฒ ๋‹ค๊ณ  ํŒ๋‹จํ–ˆ์Šต๋‹ˆ๋‹ค.

๊ทธ๋ฆฌ๊ณ  ์ด์–ด์„œ 2027๋…„์—๋Š” ๋‹ค์‹œ ๋ฏธ๊ตญ์—์„œ KTB ์ „์ฒด์— ๋Œ€ํ•œ ํˆฌ์ž์ž์˜ ๋‚ ์„ ์•„์ฃผ ๋น ๋ฅด๊ฒŒ ๊ฐœ์ตœํ•  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค. ๋ง ๊ทธ๋Œ€๋กœ ์—ฐ์ด์–ด, ๋น ๋ฅด๊ฒŒ ์ค‘์š”ํ•œ ํ–‰์‚ฌ๋ฅผ ์ง„ํ–‰ํ•˜๊ฒŒ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.

๋‹ค์‹œ ํ•œ๋ฒˆ ์งˆ๋ฌธ๊ณผ ์„ฑ์›์— ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์ •๋ง ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค. 9์›”์— ์—ฌ๋Ÿฌ๋ถ„ ๋ชจ๋‘๋ฅผ ๋ต™๊ธฐ๋ฅผ ๊ธฐ๋Œ€ํ•˜๋ฉฐ, 1๋ถ„๊ธฐ ๋ง ์‹ค์  ๋ฐœํ‘œ ์ปจํผ๋Ÿฐ์Šค ์ฝœ(conference call)์—์„œ ๋‹ค์‹œ ๋ง์”€ ๋‚˜๋ˆŒ ์ˆ˜ ์žˆ๊ธฐ๋ฅผ ๊ณ ๋Œ€ํ•ฉ๋‹ˆ๋‹ค. ์—ฌ๋Ÿฌ๋ถ„, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ์•ˆ๋…•ํžˆ ๊ณ„์‹ญ์‹œ์˜ค.
Operator: Thank you, ladies and gentlemen. This does conclude today's teleconference. We appreciate your participation. You may disconnect your lines at this time, and have a wonderful day.**Operator:** ์‹ ์‚ฌ ์ˆ™๋…€ ์—ฌ๋Ÿฌ๋ถ„, ๊ฐ์‚ฌํ•ฉ๋‹ˆ๋‹ค. ์ด๊ฒƒ์œผ๋กœ ์˜ค๋Š˜ ์ปจํผ๋Ÿฐ์Šค ์ฝœ(conference call)์„ ๋งˆ์น˜๊ฒ ์Šต๋‹ˆ๋‹ค. ์ฐธ์—ฌํ•ด ์ฃผ์…”์„œ ์ง„์‹ฌ์œผ๋กœ ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ์ด์ œ ํ†ตํ™”๋ฅผ ์ข…๋ฃŒํ•˜์…”๋„ ์ข‹์œผ๋ฉฐ, ์ข‹์€ ํ•˜๋ฃจ ๋ณด๋‚ด์‹ญ์‹œ์˜ค.

๐Ÿ“Œ ์š”์•ฝ

๋‹ค์Œ์€ ์ปจํˆฌ์–ด ๋ธŒ๋žœ๋“œ(Kontoor Brands)์˜ ์‹ค์  ๋ฐœํ‘œ ์š”์•ฝ์ž…๋‹ˆ๋‹ค.

* **Helly Hansen (HH) ํ†ตํ•ฉ ๋ฐ ์„ฑ์žฅ ๊ฐ€์†ํ™”:** ๊ฒฝ์˜์ง„์€ HH ์ธ์ˆ˜๋ฅผ "์—ญ๋Œ€ ์ตœ๊ณ "์˜ ํ†ตํ•ฉ์œผ๋กœ ํ‰๊ฐ€ํ•˜๋ฉฐ, 2025๋…„